# RDF Ontology generated by @inferal-relay/rdf-emitter @prefix rdf: . @prefix rdfs: . @prefix xsd: . @prefix sh: . @prefix tspv: . @prefix adm: . @prefix aent: . @prefix googleads: . @prefix schema: . @prefix skos: . @prefix qb: . @prefix dcterms: . @prefix vann: . # Ontology metadata rdfs:label "Google Ads API Ontology" ; rdfs:comment "Read-only ontology for Google Ads API v24 resources: customer accounts, campaigns, ad groups, ads, budgets, search terms, recommendations, and report-row metrics. Entities subclass the Inferal Relay ads-core spine." ; dcterms:title "Google Ads API Ontology" ; dcterms:description "Read-only ontology for Google Ads API v24 resources: customer accounts, campaigns, ad groups, ads, budgets, search terms, recommendations, and report-row metrics. Entities subclass the Inferal Relay ads-core spine." ; dcterms:license ; dcterms:publisher ; vann:preferredNamespacePrefix "googleads" ; vann:preferredNamespaceUri "https://relay.inferal.com/ontology/googleads/" . # Class: Accessible Bidding Strategy googleads:AccessibleBiddingStrategy a rdfs:Class ; rdfs:label "Accessible Bidding Strategy" ; rdfs:comment "Represents a view of BiddingStrategies owned by and shared with the customer. In contrast to BiddingStrategy, this resource includes strategies owned by managers of the customer and shared with this customer - in addition to strategies owned by this customer. This resource does not provide metrics and only exposes a limited subset of the BiddingStrategy attributes." . # Class: Accessible Bidding Strategy Maximize Conversions googleads:AccessibleBiddingStrategyMaximizeConversions a rdfs:Class ; rdfs:label "Accessible Bidding Strategy Maximize Conversions" ; rdfs:comment "An automated bidding strategy to help get the most conversions for your campaigns while spending your budget." . # Class: Accessible Bidding Strategy Target Roas googleads:AccessibleBiddingStrategyTargetRoas a rdfs:Class ; rdfs:label "Accessible Bidding Strategy Target Roas" ; rdfs:comment "An automated bidding strategy that helps you maximize revenue while averaging a specific target return on ad spend (ROAS)." . # Class: Accessible Bidding Strategy Maximize Conversion Value googleads:AccessibleBiddingStrategyMaximizeConversionValue a rdfs:Class ; rdfs:label "Accessible Bidding Strategy Maximize Conversion Value" ; rdfs:comment "An automated bidding strategy to help get the most conversion value for your campaigns while spending your budget." . # Class: Accessible Bidding Strategy Target Impression Share googleads:AccessibleBiddingStrategyTargetImpressionShare a rdfs:Class ; rdfs:label "Accessible Bidding Strategy Target Impression Share" ; rdfs:comment "An automated bidding strategy that sets bids so that a certain percentage of search ads are shown at the top of the first page (or other targeted location)." . # Class: Accessible Bidding Strategy Target Spend googleads:AccessibleBiddingStrategyTargetSpend a rdfs:Class ; rdfs:label "Accessible Bidding Strategy Target Spend" ; rdfs:comment "An automated bid strategy that sets your bids to help get as many clicks as possible within your budget." . # Class: Accessible Bidding Strategy Target Cpa googleads:AccessibleBiddingStrategyTargetCpa a rdfs:Class ; rdfs:label "Accessible Bidding Strategy Target Cpa" ; rdfs:comment "An automated bid strategy that sets bids to help get as many conversions as possible at the target cost-per-acquisition (CPA) you set." . # Class: Account Budget googleads:AccountBudget a rdfs:Class ; rdfs:label "Account Budget" ; rdfs:comment "An account-level budget. It contains information about the budget itself, as well as the most recently approved changes to the budget and proposed changes that are pending approval. The proposed changes that are pending approval, if any, are found in 'pending_proposal'. Effective details about the budget are found in fields prefixed 'approved_', 'adjusted_' and those without a prefix. Since some effective details may differ from what the user had originally requested (for example, spending limit), these differences are juxtaposed through 'proposed_', 'approved_', and possibly 'adjusted_' fields. This resource is mutated using AccountBudgetProposal and cannot be mutated directly. A budget may have at most one pending proposal at any given time. It is read through pending_proposal. Once approved, a budget may be subject to adjustments, such as credit adjustments. Adjustments create differences between the 'approved' and 'adjusted' fields, which would otherwise be identical." . # Class: Account Budget Pending Account Budget Proposal googleads:AccountBudgetPendingAccountBudgetProposal a rdfs:Class ; rdfs:label "Account Budget Pending Account Budget Proposal" ; rdfs:comment "A pending proposal associated with the enclosing account-level budget, if applicable." . # Class: Account Budget Proposal googleads:AccountBudgetProposal a rdfs:Class ; rdfs:label "Account Budget Proposal" ; rdfs:comment "An account-level budget proposal. All fields prefixed with 'proposed' may not necessarily be applied directly. For example, proposed spending limits may be adjusted before their application. This is true if the 'proposed' field has an 'approved' counterpart, for example, spending limits. Note that the proposal type (proposal_type) changes which fields are required and which must remain empty." . # Class: Account Link googleads:AccountLink a rdfs:Class ; rdfs:label "Account Link" ; rdfs:comment "Represents the data sharing connection between a Google Ads account and another account" . # Class: Third Party App Analytics Link Identifier googleads:ThirdPartyAppAnalyticsLinkIdentifier a rdfs:Class ; rdfs:label "Third Party App Analytics Link Identifier" ; rdfs:comment "The identifiers of a Third Party App Analytics Link." . # Class: Activity City Info googleads:ActivityCityInfo a rdfs:Class ; rdfs:label "Activity City Info" ; rdfs:comment "The city where the travel activity is available." . # Class: Activity Country Info googleads:ActivityCountryInfo a rdfs:Class ; rdfs:label "Activity Country Info" ; rdfs:comment "The country where the travel activity is available." . # Class: Activity Id Info googleads:ActivityIdInfo a rdfs:Class ; rdfs:label "Activity Id Info" ; rdfs:comment "Advertiser-specific activity ID." . # Class: Activity Rating Info googleads:ActivityRatingInfo a rdfs:Class ; rdfs:label "Activity Rating Info" ; rdfs:comment "Rating of the activity as a number 1 to 5, where 5 is the best." . # Class: Activity State Info googleads:ActivityStateInfo a rdfs:Class ; rdfs:label "Activity State Info" ; rdfs:comment "The state where the travel activity is available." . # Class: Ad googleads:Ad a rdfs:Class ; rdfs:label "Ad" ; rdfs:comment "An ad." ; rdfs:subClassOf schema:CreativeWork . # Class: Demand Gen Video Responsive Ad Info googleads:DemandGenVideoResponsiveAdInfo a rdfs:Class ; rdfs:label "Demand Gen Video Responsive Ad Info" ; rdfs:comment "A Demand Gen video responsive ad." . # Class: Ad Text Asset googleads:AdTextAsset a rdfs:Class ; rdfs:label "Ad Text Asset" ; rdfs:comment "A text asset used inside an ad." . # Class: Ad Asset Policy Summary googleads:AdAssetPolicySummary a rdfs:Class ; rdfs:label "Ad Asset Policy Summary" ; rdfs:comment "Contains policy information for an asset inside an ad." . # Class: Policy Topic Entry googleads:PolicyTopicEntry a rdfs:Class ; rdfs:label "Policy Topic Entry" ; rdfs:comment "Policy finding attached to a resource (for example, alcohol policy associated with a site that sells alcohol). Each PolicyTopicEntry has a topic that indicates the specific ads policy the entry is about and a type to indicate the effect that the entry will have on serving. It may optionally have one or more evidences that indicate the reason for the finding. It may also optionally have one or more constraints that provide details about how serving may be restricted." . # Class: Policy Topic Evidence googleads:PolicyTopicEvidence a rdfs:Class ; rdfs:label "Policy Topic Evidence" ; rdfs:comment "Additional information that explains a policy finding." . # Class: Policy Topic Evidence Website List googleads:PolicyTopicEvidenceWebsiteList a rdfs:Class ; rdfs:label "Policy Topic Evidence Website List" ; rdfs:comment "A list of websites that caused a policy finding. Used for ONE_WEBSITE_PER_AD_GROUP policy topic, for example. In case there are more than five websites, only the top five (those that appear in resources the most) will be listed here." . # Class: Policy Topic Evidence Text List googleads:PolicyTopicEvidenceTextList a rdfs:Class ; rdfs:label "Policy Topic Evidence Text List" ; rdfs:comment "A list of fragments of text that violated a policy." . # Class: Policy Topic Evidence Destination Mismatch googleads:PolicyTopicEvidenceDestinationMismatch a rdfs:Class ; rdfs:label "Policy Topic Evidence Destination Mismatch" ; rdfs:comment "Evidence of mismatches between the URLs of a resource." . # Class: Policy Topic Evidence Destination Not Working googleads:PolicyTopicEvidenceDestinationNotWorking a rdfs:Class ; rdfs:label "Policy Topic Evidence Destination Not Working" ; rdfs:comment "Evidence details when the destination is returning an HTTP error code or isn't functional in all locations for commonly used devices." . # Class: Policy Topic Evidence Destination Text List googleads:PolicyTopicEvidenceDestinationTextList a rdfs:Class ; rdfs:label "Policy Topic Evidence Destination Text List" ; rdfs:comment "A list of strings found in a destination page that caused a policy finding." . # Class: Policy Topic Constraint googleads:PolicyTopicConstraint a rdfs:Class ; rdfs:label "Policy Topic Constraint" ; rdfs:comment "Describes the effect on serving that a policy topic entry will have." . # Class: Policy Topic Constraint Country Constraint List googleads:PolicyTopicConstraintCountryConstraintList a rdfs:Class ; rdfs:label "Policy Topic Constraint Country Constraint List" ; rdfs:comment "A list of countries where a resource's serving is constrained." . # Class: Policy Topic Constraint Country Constraint googleads:PolicyTopicConstraintCountryConstraint a rdfs:Class ; rdfs:label "Policy Topic Constraint Country Constraint" ; rdfs:comment "Indicates that a resource's ability to serve in a particular country is constrained." . # Class: Policy Topic Constraint Reseller Constraint googleads:PolicyTopicConstraintResellerConstraint a rdfs:Class ; rdfs:label "Policy Topic Constraint Reseller Constraint" ; rdfs:comment "Indicates that a policy topic was constrained due to disapproval of the website for reseller purposes." . # Class: Ad Video Asset googleads:AdVideoAsset a rdfs:Class ; rdfs:label "Ad Video Asset" ; rdfs:comment "A video asset used inside an ad." . # Class: Ad Video Asset Info googleads:AdVideoAssetInfo a rdfs:Class ; rdfs:label "Ad Video Asset Info" ; rdfs:comment "Contains info fields for AdVideoAssets." . # Class: Ad Video Asset Link Feature Control googleads:AdVideoAssetLinkFeatureControl a rdfs:Class ; rdfs:label "Ad Video Asset Link Feature Control" ; rdfs:comment "YouTube Video Asset feature controls." . # Class: Ad Video Asset Inventory Preferences googleads:AdVideoAssetInventoryPreferences a rdfs:Class ; rdfs:label "Ad Video Asset Inventory Preferences" ; rdfs:comment "YouTube Video Asset inventory preferences." . # Class: Ad Image Asset googleads:AdImageAsset a rdfs:Class ; rdfs:label "Ad Image Asset" ; rdfs:comment "An image asset used inside an ad." . # Class: Ad Call To Action Asset googleads:AdCallToActionAsset a rdfs:Class ; rdfs:label "Ad Call To Action Asset" ; rdfs:comment "A call to action asset used inside an ad." . # Class: Display Upload Ad Info googleads:DisplayUploadAdInfo a rdfs:Class ; rdfs:label "Display Upload Ad Info" ; rdfs:comment "A generic type of display ad. The exact ad format is controlled by the `display_upload_product_type` field, which determines what kinds of data need to be included with the ad." . # Class: Ad Media Bundle Asset googleads:AdMediaBundleAsset a rdfs:Class ; rdfs:label "Ad Media Bundle Asset" ; rdfs:comment "A media bundle asset used inside an ad." . # Class: Custom Parameter googleads:CustomParameter a rdfs:Class ; rdfs:label "Custom Parameter" ; rdfs:comment "A mapping that can be used by custom parameter tags in a `tracking_url_template`, `final_urls`, or `mobile_final_urls`." . # Class: Image Ad Info googleads:ImageAdInfo a rdfs:Class ; rdfs:label "Image Ad Info" ; rdfs:comment "An image ad." . # Class: Demand Gen Carousel Ad Info googleads:DemandGenCarouselAdInfo a rdfs:Class ; rdfs:label "Demand Gen Carousel Ad Info" ; rdfs:comment "A Demand Gen carousel ad." . # Class: Ad Demand Gen Carousel Card Asset googleads:AdDemandGenCarouselCardAsset a rdfs:Class ; rdfs:label "Ad Demand Gen Carousel Card Asset" ; rdfs:comment "A Demand Gen carousel card asset used inside an ad." . # Class: Video Ad Info googleads:VideoAdInfo a rdfs:Class ; rdfs:label "Video Ad Info" ; rdfs:comment "A video ad." . # Class: In Feed Video Ad Info googleads:InFeedVideoAdInfo a rdfs:Class ; rdfs:label "In Feed Video Ad Info" ; rdfs:comment "Representation of In-feed video ad format." . # Class: You Tube Audio Ad Info googleads:YouTubeAudioAdInfo a rdfs:Class ; rdfs:label "You Tube Audio Ad Info" ; rdfs:comment "Representation of YouTube Audio ad format." . # Class: Video Bumper In Stream Ad Info googleads:VideoBumperInStreamAdInfo a rdfs:Class ; rdfs:label "Video Bumper In Stream Ad Info" ; rdfs:comment "Representation of video bumper in-stream ad format (very short in-stream non-skippable video ad)." . # Class: Video True View In Stream Ad Info googleads:VideoTrueViewInStreamAdInfo a rdfs:Class ; rdfs:label "Video True View In Stream Ad Info" ; rdfs:comment "Representation of video TrueView in-stream ad format (ad shown during video playback, often at beginning, which displays a skip button a few seconds into the video)." . # Class: Video Non Skippable In Stream Ad Info googleads:VideoNonSkippableInStreamAdInfo a rdfs:Class ; rdfs:label "Video Non Skippable In Stream Ad Info" ; rdfs:comment "Representation of video non-skippable in-stream ad format (15 second in-stream non-skippable video ad)." . # Class: Video Outstream Ad Info googleads:VideoOutstreamAdInfo a rdfs:Class ; rdfs:label "Video Outstream Ad Info" ; rdfs:comment "Representation of video out-stream ad format (ad shown alongside a feed with automatic playback, without sound)." . # Class: Shopping Smart Ad Info googleads:ShoppingSmartAdInfo a rdfs:Class ; rdfs:label "Shopping Smart Ad Info" ; rdfs:comment "A Smart Shopping ad." . # Class: Shopping Comparison Listing Ad Info googleads:ShoppingComparisonListingAdInfo a rdfs:Class ; rdfs:label "Shopping Comparison Listing Ad Info" ; rdfs:comment "A Shopping Comparison Listing ad." . # Class: Smart Campaign Ad Info googleads:SmartCampaignAdInfo a rdfs:Class ; rdfs:label "Smart Campaign Ad Info" ; rdfs:comment "A Smart campaign ad." . # Class: App Engagement Ad Info googleads:AppEngagementAdInfo a rdfs:Class ; rdfs:label "App Engagement Ad Info" ; rdfs:comment "App engagement ads allow you to write text encouraging a specific action in the app, like checking in, making a purchase, or booking a flight. They allow you to send users to a specific part of your app where they can find what they're looking for easier and faster." . # Class: Demand Gen Multi Asset Ad Info googleads:DemandGenMultiAssetAdInfo a rdfs:Class ; rdfs:label "Demand Gen Multi Asset Ad Info" ; rdfs:comment "A Demand Gen multi asset ad." . # Class: Legacy App Install Ad Info googleads:LegacyAppInstallAdInfo a rdfs:Class ; rdfs:label "Legacy App Install Ad Info" ; rdfs:comment "A legacy app install ad that only can be used by a few select customers." . # Class: Responsive Search Ad Info googleads:ResponsiveSearchAdInfo a rdfs:Class ; rdfs:label "Responsive Search Ad Info" ; rdfs:comment "A responsive search ad. Responsive search ads let you create an ad that adapts to show more text, and more relevant messages, to your customers. Enter multiple headlines and descriptions when creating a responsive search ad, and over time, Google Ads will automatically test different combinations and learn which combinations perform best. By adapting your ad's content to more closely match potential customers' search terms, responsive search ads may improve your campaign's performance. More information at https://support.google.com/google-ads/answer/7684791" . # Class: Hotel Ad Info googleads:HotelAdInfo a rdfs:Class ; rdfs:label "Hotel Ad Info" ; rdfs:comment "A hotel ad." . # Class: Demand Gen Product Ad Info googleads:DemandGenProductAdInfo a rdfs:Class ; rdfs:label "Demand Gen Product Ad Info" ; rdfs:comment "A Demand Gen product ad." . # Class: Synthetic Content Info googleads:SyntheticContentInfo a rdfs:Class ; rdfs:label "Synthetic Content Info" ; rdfs:comment "Container for synthetic content attestations from different sources, such as the advertiser and Google systems." . # Class: Synthetic Content Attestation googleads:SyntheticContentAttestation a rdfs:Class ; rdfs:label "Synthetic Content Attestation" ; rdfs:comment "Represents an attestation about synthetic content from a single source." . # Class: Video Responsive Ad Info googleads:VideoResponsiveAdInfo a rdfs:Class ; rdfs:label "Video Responsive Ad Info" ; rdfs:comment "A video responsive ad." . # Class: Url Collection googleads:UrlCollection a rdfs:Class ; rdfs:label "Url Collection" ; rdfs:comment "Collection of urls that is tagged with a unique identifier." . # Class: App Pre Registration Ad Info googleads:AppPreRegistrationAdInfo a rdfs:Class ; rdfs:label "App Pre Registration Ad Info" ; rdfs:comment "App pre-registration ads link to your app or game listing on Google Play, and can run on Google Play, on YouTube (in-stream only), and within other apps and mobile websites on the Display Network. It will help capture people's interest in your app or game and generate an early install base for your app or game before a launch." . # Class: Legacy Responsive Display Ad Info googleads:LegacyResponsiveDisplayAdInfo a rdfs:Class ; rdfs:label "Legacy Responsive Display Ad Info" ; rdfs:comment "A legacy responsive display ad. Ads of this type are labeled 'Responsive ads' in the Google Ads UI." . # Class: App Ad Info googleads:AppAdInfo a rdfs:Class ; rdfs:label "App Ad Info" ; rdfs:comment "An app ad." . # Class: Ad App Deep Link Asset googleads:AdAppDeepLinkAsset a rdfs:Class ; rdfs:label "Ad App Deep Link Asset" ; rdfs:comment "An app deep link used inside an ad." . # Class: Travel Ad Info googleads:TravelAdInfo a rdfs:Class ; rdfs:label "Travel Ad Info" ; rdfs:comment "A travel ad." . # Class: Expanded Dynamic Search Ad Info googleads:ExpandedDynamicSearchAdInfo a rdfs:Class ; rdfs:label "Expanded Dynamic Search Ad Info" ; rdfs:comment "An expanded dynamic search ad." . # Class: Final App Url googleads:FinalAppUrl a rdfs:Class ; rdfs:label "Final App Url" ; rdfs:comment "A URL for deep linking into an app for the given operating system." . # Class: Text Ad Info googleads:TextAdInfo a rdfs:Class ; rdfs:label "Text Ad Info" ; rdfs:comment "A text ad." . # Class: Local Ad Info googleads:LocalAdInfo a rdfs:Class ; rdfs:label "Local Ad Info" ; rdfs:comment "A local ad." . # Class: Expanded Text Ad Info googleads:ExpandedTextAdInfo a rdfs:Class ; rdfs:label "Expanded Text Ad Info" ; rdfs:comment "An expanded text ad. Expanded text ads are deprecated." . # Class: Shopping Product Ad Info googleads:ShoppingProductAdInfo a rdfs:Class ; rdfs:label "Shopping Product Ad Info" ; rdfs:comment "A standard Shopping ad." . # Class: Responsive Display Ad Info googleads:ResponsiveDisplayAdInfo a rdfs:Class ; rdfs:label "Responsive Display Ad Info" ; rdfs:comment "A responsive display ad." . # Class: Responsive Display Ad Control Spec googleads:ResponsiveDisplayAdControlSpec a rdfs:Class ; rdfs:label "Responsive Display Ad Control Spec" ; rdfs:comment "Specification for various creative controls for a responsive display ad." . # Class: Address Info googleads:AddressInfo a rdfs:Class ; rdfs:label "Address Info" ; rdfs:comment "Address for proximity criterion." . # Class: Ad Group googleads:AdGroup a rdfs:Class ; rdfs:label "Ad Group" ; rdfs:comment "An ad group." ; rdfs:subClassOf aent:TargetingGroup . # Class: Ad Group Ai Max Ad Group Setting googleads:AdGroupAiMaxAdGroupSetting a rdfs:Class ; rdfs:label "Ad Group Ai Max Ad Group Setting" ; rdfs:comment "Settings for AI Max feature in standard search adgroups." . # Class: Targeting Setting googleads:TargetingSetting a rdfs:Class ; rdfs:label "Targeting Setting" ; rdfs:comment "Settings for the targeting-related features, at the campaign and ad group levels. For more details about the targeting setting, visit https://support.google.com/google-ads/answer/7365594" . # Class: Target Restriction googleads:TargetRestriction a rdfs:Class ; rdfs:label "Target Restriction" ; rdfs:comment "The list of per-targeting-dimension targeting settings." . # Class: Target Restriction Operation googleads:TargetRestrictionOperation a rdfs:Class ; rdfs:label "Target Restriction Operation" ; rdfs:comment "Operation to be performed on a target restriction list in a mutate." . # Class: Ad Group Video Ad Group Settings googleads:AdGroupVideoAdGroupSettings a rdfs:Class ; rdfs:label "Ad Group Video Ad Group Settings" ; rdfs:comment "Settings for video ad groups." . # Class: Ad Group Video Ad Group Settings Video Ad Sequence Step Setting googleads:AdGroupVideoAdGroupSettingsVideoAdSequenceStepSetting a rdfs:Class ; rdfs:label "Ad Group Video Ad Group Settings Video Ad Sequence Step Setting" ; rdfs:comment "The video ads sequence step settings containing step ID." . # Class: Ad Group Audience Setting googleads:AdGroupAudienceSetting a rdfs:Class ; rdfs:label "Ad Group Audience Setting" ; rdfs:comment "Settings for the audience targeting." . # Class: Ad Group Demand Gen Ad Group Settings googleads:AdGroupDemandGenAdGroupSettings a rdfs:Class ; rdfs:label "Ad Group Demand Gen Ad Group Settings" ; rdfs:comment "Settings for Demand Gen ad groups." . # Class: Ad Group Demand Gen Ad Group Settings Demand Gen Channel Controls googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControls a rdfs:Class ; rdfs:label "Ad Group Demand Gen Ad Group Settings Demand Gen Channel Controls" ; rdfs:comment "Channel controls for Demand Gen ad groups." . # Class: Ad Group Demand Gen Ad Group Settings Demand Gen Channel Controls Demand Gen Selected Channels googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsDemandGenSelectedChannels a rdfs:Class ; rdfs:label "Ad Group Demand Gen Ad Group Settings Demand Gen Channel Controls Demand Gen Selected Channels" ; rdfs:comment "Explicitly selected channels for channel controls in Demand Gen ad groups." . # Class: Ad Group Vertical Ads Format Setting googleads:AdGroupVerticalAdsFormatSetting a rdfs:Class ; rdfs:label "Ad Group Vertical Ads Format Setting" ; rdfs:comment "Vertical ads setting feature to enable/disable ad group format controls in search campaigns." . # Class: Ad Group Ad googleads:AdGroupAd a rdfs:Class ; rdfs:label "Ad Group Ad" ; rdfs:comment "An ad group ad." ; rdfs:subClassOf aent:Ad . # Class: Ad Group Ad Policy Summary googleads:AdGroupAdPolicySummary a rdfs:Class ; rdfs:label "Ad Group Ad Policy Summary" ; rdfs:comment "Contains policy information for an ad." . # Class: Ad Group Ad Asset Automation Setting googleads:AdGroupAdAssetAutomationSetting a rdfs:Class ; rdfs:label "Ad Group Ad Asset Automation Setting" ; rdfs:comment "Asset automation setting for an AdGroupAd." . # Class: Ad Group Ad Asset Combination View googleads:AdGroupAdAssetCombinationView a rdfs:Class ; rdfs:label "Ad Group Ad Asset Combination View" ; rdfs:comment "A view on the usage of ad group ad asset combination. Now we only support AdGroupAdAssetCombinationView for Responsive Search Ads, with more ad types planned for the future." . # Class: Asset Usage googleads:AssetUsage a rdfs:Class ; rdfs:label "Asset Usage" ; rdfs:comment "Contains the usage information of the asset." . # Class: Ad Group Ad Asset Policy Summary googleads:AdGroupAdAssetPolicySummary a rdfs:Class ; rdfs:label "Ad Group Ad Asset Policy Summary" ; rdfs:comment "Contains policy information for an ad group ad asset." . # Class: Ad Group Ad Asset View googleads:AdGroupAdAssetView a rdfs:Class ; rdfs:label "Ad Group Ad Asset View" ; rdfs:comment "Represents a link between an AdGroupAd and an Asset. This view provides insights into the performance of assets within specific ads. AdGroupAdAssetView supports the following ad types: * App Ads * Demand Gen campaigns * Responsive Search Ads It does not support Responsive Display Ads." . # Class: Ad Group Ad Label googleads:AdGroupAdLabel a rdfs:Class ; rdfs:label "Ad Group Ad Label" ; rdfs:comment "A relationship between an ad group ad and a label." . # Class: Ad Group Asset googleads:AdGroupAsset a rdfs:Class ; rdfs:label "Ad Group Asset" ; rdfs:comment "A link between an ad group and an asset." . # Class: Asset Link Primary Status Details googleads:AssetLinkPrimaryStatusDetails a rdfs:Class ; rdfs:label "Asset Link Primary Status Details" ; rdfs:comment "Provides the detail of a PrimaryStatus. Each asset link has a PrimaryStatus value (e.g. NOT_ELIGIBLE, meaning not serving), and list of corroborating PrimaryStatusReasons (e.g. [ASSET_DISAPPROVED]). Each reason may have some additional details annotated with it. For instance, when the reason is ASSET_DISAPPROVED, the details field will contain additional information about the offline evaluation errors which led to the asset being disapproved." . # Class: Asset Disapproved googleads:AssetDisapproved a rdfs:Class ; rdfs:label "Asset Disapproved" ; rdfs:comment "Details related to AssetLinkPrimaryStatusReasonPB.ASSET_DISAPPROVED" . # Class: Ad Group Asset Set googleads:AdGroupAssetSet a rdfs:Class ; rdfs:label "Ad Group Asset Set" ; rdfs:comment "AdGroupAssetSet is the linkage between an ad group and an asset set. Creating an AdGroupAssetSet links an asset set with an ad group." . # Class: Ad Group Audience View googleads:AdGroupAudienceView a rdfs:Class ; rdfs:label "Ad Group Audience View" ; rdfs:comment "An ad group audience view. Includes performance data from interests and remarketing lists for Display Network and YouTube Network ads, and remarketing lists for search ads (RLSA), aggregated at the audience level." . # Class: Ad Group Bid Modifier googleads:AdGroupBidModifier a rdfs:Class ; rdfs:label "Ad Group Bid Modifier" ; rdfs:comment "Represents an ad group bid modifier." . # Class: Hotel Length Of Stay Info googleads:HotelLengthOfStayInfo a rdfs:Class ; rdfs:label "Hotel Length Of Stay Info" ; rdfs:comment "Criterion for length of hotel stay in nights." . # Class: Hotel Advance Booking Window Info googleads:HotelAdvanceBookingWindowInfo a rdfs:Class ; rdfs:label "Hotel Advance Booking Window Info" ; rdfs:comment "Criterion for number of days prior to the stay the booking is being made." . # Class: Hotel Check In Day Info googleads:HotelCheckInDayInfo a rdfs:Class ; rdfs:label "Hotel Check In Day Info" ; rdfs:comment "Criterion for day of the week the booking is for." . # Class: Device Info googleads:DeviceInfo a rdfs:Class ; rdfs:label "Device Info" ; rdfs:comment "A device criterion." . # Class: Hotel Date Selection Type Info googleads:HotelDateSelectionTypeInfo a rdfs:Class ; rdfs:label "Hotel Date Selection Type Info" ; rdfs:comment "Criterion for hotel date selection (default dates versus user selected)." . # Class: Hotel Check In Date Range Info googleads:HotelCheckInDateRangeInfo a rdfs:Class ; rdfs:label "Hotel Check In Date Range Info" ; rdfs:comment "Criterion for a check-in date range." . # Class: Ad Group Creative Asset Combination Data googleads:AdGroupCreativeAssetCombinationData a rdfs:Class ; rdfs:label "Ad Group Creative Asset Combination Data" ; rdfs:comment "Ad group asset combination data" . # Class: Ad Group Criterion googleads:AdGroupCriterion a rdfs:Class ; rdfs:label "Ad Group Criterion" ; rdfs:comment "An ad group criterion. The ad_group_criterion report only returns criteria that were explicitly added to the ad group." . # Class: Language Info googleads:LanguageInfo a rdfs:Class ; rdfs:label "Language Info" ; rdfs:comment "A language criterion." . # Class: Brand List Info googleads:BrandListInfo a rdfs:Class ; rdfs:label "Brand List Info" ; rdfs:comment "A Brand List Criterion is used to specify a list of brands. The list is represented as a SharedSet id type BRAND_HINT. A criterion of this type can be either targeted or excluded." . # Class: Topic Info googleads:TopicInfo a rdfs:Class ; rdfs:label "Topic Info" ; rdfs:comment "A topic criterion. Use topics to target or exclude placements in the Google Display Network based on the category into which the placement falls (for example, \"Pets & Animals/Pets/Dogs\")." . # Class: Mobile App Category Info googleads:MobileAppCategoryInfo a rdfs:Class ; rdfs:label "Mobile App Category Info" ; rdfs:comment "A mobile app category criterion." . # Class: Age Range Info googleads:AgeRangeInfo a rdfs:Class ; rdfs:label "Age Range Info" ; rdfs:comment "An age range criterion." . # Class: Ad Group Criterion Quality Info googleads:AdGroupCriterionQualityInfo a rdfs:Class ; rdfs:label "Ad Group Criterion Quality Info" ; rdfs:comment "A container for ad group criterion quality information." . # Class: Keyword Info googleads:KeywordInfo a rdfs:Class ; rdfs:label "Keyword Info" ; rdfs:comment "A keyword criterion." . # Class: Extended Demographic Info googleads:ExtendedDemographicInfo a rdfs:Class ; rdfs:label "Extended Demographic Info" ; rdfs:comment "Represents an extended demographic criterion." . # Class: Listing Group Info googleads:ListingGroupInfo a rdfs:Class ; rdfs:label "Listing Group Info" ; rdfs:comment "A listing group criterion." . # Class: Listing Dimension Info googleads:ListingDimensionInfo a rdfs:Class ; rdfs:label "Listing Dimension Info" ; rdfs:comment "Listing dimensions for listing group criterion." . # Class: Product Channel Info googleads:ProductChannelInfo a rdfs:Class ; rdfs:label "Product Channel Info" ; rdfs:comment "Locality of a product offer." . # Class: Unknown Listing Dimension Info googleads:UnknownListingDimensionInfo a rdfs:Class ; rdfs:label "Unknown Listing Dimension Info" ; rdfs:comment "Unknown listing dimension." . # Class: Hotel Id Info googleads:HotelIdInfo a rdfs:Class ; rdfs:label "Hotel Id Info" ; rdfs:comment "Advertiser-specific hotel ID." . # Class: Product Category Info googleads:ProductCategoryInfo a rdfs:Class ; rdfs:label "Product Category Info" ; rdfs:comment "Category of a product offer." . # Class: Product Legacy Condition Info googleads:ProductLegacyConditionInfo a rdfs:Class ; rdfs:label "Product Legacy Condition Info" ; rdfs:comment "Legacy condition of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns." . # Class: Hotel State Info googleads:HotelStateInfo a rdfs:Class ; rdfs:label "Hotel State Info" ; rdfs:comment "State the hotel is located in." . # Class: Product Labels Info googleads:ProductLabelsInfo a rdfs:Class ; rdfs:label "Product Labels Info" ; rdfs:comment "Labels of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns." . # Class: Product Item Id Info googleads:ProductItemIdInfo a rdfs:Class ; rdfs:label "Product Item Id Info" ; rdfs:comment "Item id of a product offer." . # Class: Hotel Class Info googleads:HotelClassInfo a rdfs:Class ; rdfs:label "Hotel Class Info" ; rdfs:comment "Class of the hotel as a number of stars 1 to 5." . # Class: Product Condition Info googleads:ProductConditionInfo a rdfs:Class ; rdfs:label "Product Condition Info" ; rdfs:comment "Condition of a product offer." . # Class: Product Channel Exclusivity Info googleads:ProductChannelExclusivityInfo a rdfs:Class ; rdfs:label "Product Channel Exclusivity Info" ; rdfs:comment "Availability of a product offer." . # Class: Product Type Info googleads:ProductTypeInfo a rdfs:Class ; rdfs:label "Product Type Info" ; rdfs:comment "Type of a product offer." . # Class: Product Brand Info googleads:ProductBrandInfo a rdfs:Class ; rdfs:label "Product Brand Info" ; rdfs:comment "Brand of the product." . # Class: Product Grouping Info googleads:ProductGroupingInfo a rdfs:Class ; rdfs:label "Product Grouping Info" ; rdfs:comment "Grouping of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns." . # Class: Hotel Country Region Info googleads:HotelCountryRegionInfo a rdfs:Class ; rdfs:label "Hotel Country Region Info" ; rdfs:comment "Country or Region the hotel is located in." . # Class: Hotel City Info googleads:HotelCityInfo a rdfs:Class ; rdfs:label "Hotel City Info" ; rdfs:comment "City the hotel is located in." . # Class: Product Custom Attribute Info googleads:ProductCustomAttributeInfo a rdfs:Class ; rdfs:label "Product Custom Attribute Info" ; rdfs:comment "Custom attribute of a product offer." . # Class: Product Type Full Info googleads:ProductTypeFullInfo a rdfs:Class ; rdfs:label "Product Type Full Info" ; rdfs:comment "Full type of a product offer. This listing dimension is deprecated and it is supported only in Display campaigns." . # Class: Listing Dimension Path googleads:ListingDimensionPath a rdfs:Class ; rdfs:label "Listing Dimension Path" ; rdfs:comment "The path of dimensions defining a listing group." . # Class: Mobile Application Info googleads:MobileApplicationInfo a rdfs:Class ; rdfs:label "Mobile Application Info" ; rdfs:comment "A mobile application criterion." . # Class: User List Info googleads:UserListInfo a rdfs:Class ; rdfs:label "User List Info" ; rdfs:comment "A User List criterion. Represents a user list that is defined by the advertiser to be targeted." . # Class: App Payment Model Info googleads:AppPaymentModelInfo a rdfs:Class ; rdfs:label "App Payment Model Info" ; rdfs:comment "An app payment model criterion." . # Class: Custom Intent Info googleads:CustomIntentInfo a rdfs:Class ; rdfs:label "Custom Intent Info" ; rdfs:comment "A custom intent criterion. A criterion of this type is only targetable." . # Class: Custom Audience Info googleads:CustomAudienceInfo a rdfs:Class ; rdfs:label "Custom Audience Info" ; rdfs:comment "A custom audience criterion." . # Class: You Tube Channel Info googleads:YouTubeChannelInfo a rdfs:Class ; rdfs:label "You Tube Channel Info" ; rdfs:comment "A YouTube Channel criterion." . # Class: Webpage Info googleads:WebpageInfo a rdfs:Class ; rdfs:label "Webpage Info" ; rdfs:comment "Represents a criterion for targeting webpages of an advertiser's website." . # Class: Webpage Sample Info googleads:WebpageSampleInfo a rdfs:Class ; rdfs:label "Webpage Sample Info" ; rdfs:comment "List of sample urls that match the website target" . # Class: Webpage Condition Info googleads:WebpageConditionInfo a rdfs:Class ; rdfs:label "Webpage Condition Info" ; rdfs:comment "Logical expression for targeting webpages of an advertiser's website." . # Class: You Tube Video Info googleads:YouTubeVideoInfo a rdfs:Class ; rdfs:label "You Tube Video Info" ; rdfs:comment "A YouTube Video criterion." . # Class: Audience Info googleads:AudienceInfo a rdfs:Class ; rdfs:label "Audience Info" ; rdfs:comment "An audience criterion." . # Class: Gender Info googleads:GenderInfo a rdfs:Class ; rdfs:label "Gender Info" ; rdfs:comment "A gender criterion." . # Class: Income Range Info googleads:IncomeRangeInfo a rdfs:Class ; rdfs:label "Income Range Info" ; rdfs:comment "An income range criterion." . # Class: Combined Audience Info googleads:CombinedAudienceInfo a rdfs:Class ; rdfs:label "Combined Audience Info" ; rdfs:comment "A combined audience criterion." . # Class: Life Event Info googleads:LifeEventInfo a rdfs:Class ; rdfs:label "Life Event Info" ; rdfs:comment "Represents a life event criterion." . # Class: Placement Info googleads:PlacementInfo a rdfs:Class ; rdfs:label "Placement Info" ; rdfs:comment "A placement criterion. This can be used to modify bids for sites when targeting the content network." . # Class: Parental Status Info googleads:ParentalStatusInfo a rdfs:Class ; rdfs:label "Parental Status Info" ; rdfs:comment "A parental status criterion." . # Class: Retail Filter Bundle googleads:RetailFilterBundle a rdfs:Class ; rdfs:label "Retail Filter Bundle" ; rdfs:comment "Represents a Retail Filter Bundle, used to link an ad group to a shared set containing retail filters." . # Class: User Interest Info googleads:UserInterestInfo a rdfs:Class ; rdfs:label "User Interest Info" ; rdfs:comment "Represents a particular interest-based topic to be targeted." . # Class: Ad Group Criterion Position Estimates googleads:AdGroupCriterionPositionEstimates a rdfs:Class ; rdfs:label "Ad Group Criterion Position Estimates" ; rdfs:comment "Estimates for criterion bids at various positions." . # Class: Location Info googleads:LocationInfo a rdfs:Class ; rdfs:label "Location Info" ; rdfs:comment "A location criterion." . # Class: Custom Affinity Info googleads:CustomAffinityInfo a rdfs:Class ; rdfs:label "Custom Affinity Info" ; rdfs:comment "A custom affinity criterion. A criterion of this type is only targetable." . # Class: Vertical Ads Item Group Rule List Info googleads:VerticalAdsItemGroupRuleListInfo a rdfs:Class ; rdfs:label "Vertical Ads Item Group Rule List Info" ; rdfs:comment "A criterion for targeting a shared set of rules for item groups in Vertical Ads (e.g., for hotel ads)." . # Class: Video Lineup Info googleads:VideoLineupInfo a rdfs:Class ; rdfs:label "Video Lineup Info" ; rdfs:comment "A Video lineup criterion." . # Class: Ad Group Criterion Customizer googleads:AdGroupCriterionCustomizer a rdfs:Class ; rdfs:label "Ad Group Criterion Customizer" ; rdfs:comment "A customizer value for the associated CustomizerAttribute at the AdGroupCriterion level." . # Class: Customizer Value googleads:CustomizerValue a rdfs:Class ; rdfs:label "Customizer Value" ; rdfs:comment "A customizer value that is referenced in customizer linkage entities like CustomerCustomizer, CampaignCustomizer, etc." . # Class: Ad Group Criterion Label googleads:AdGroupCriterionLabel a rdfs:Class ; rdfs:label "Ad Group Criterion Label" ; rdfs:comment "A relationship between an ad group criterion and a label." . # Class: Ad Group Criterion Simulation googleads:AdGroupCriterionSimulation a rdfs:Class ; rdfs:label "Ad Group Criterion Simulation" ; rdfs:comment "An ad group criterion simulation. Supported combinations of advertising channel type, criterion type, simulation type, and simulation modification method are detailed below respectively. Hotel AdGroupCriterion simulation operations starting in V5. 1. DISPLAY - KEYWORD - CPC_BID - UNIFORM 2. SEARCH - KEYWORD - CPC_BID - UNIFORM 3. SHOPPING - LISTING_GROUP - CPC_BID - UNIFORM 4. HOTEL - LISTING_GROUP - CPC_BID - UNIFORM 5. HOTEL - LISTING_GROUP - PERCENT_CPC_BID - UNIFORM" . # Class: Percent Cpc Bid Simulation Point List googleads:PercentCpcBidSimulationPointList a rdfs:Class ; rdfs:label "Percent Cpc Bid Simulation Point List" ; rdfs:comment "A container for simulation points for simulations of type PERCENT_CPC_BID." . # Class: Percent Cpc Bid Simulation Point googleads:PercentCpcBidSimulationPoint a rdfs:Class ; rdfs:label "Percent Cpc Bid Simulation Point" ; rdfs:comment "Projected metrics for a specific percent CPC amount. Only Hotel advertising channel type supports this field." . # Class: Cpc Bid Simulation Point List googleads:CpcBidSimulationPointList a rdfs:Class ; rdfs:label "Cpc Bid Simulation Point List" ; rdfs:comment "A container for simulation points for simulations of type CPC_BID." . # Class: Cpc Bid Simulation Point googleads:CpcBidSimulationPoint a rdfs:Class ; rdfs:label "Cpc Bid Simulation Point" ; rdfs:comment "Projected metrics for a specific CPC bid amount." . # Class: Ad Group Customizer googleads:AdGroupCustomizer a rdfs:Class ; rdfs:label "Ad Group Customizer" ; rdfs:comment "A customizer value for the associated CustomizerAttribute at the AdGroup level." . # Class: Ad Group Label googleads:AdGroupLabel a rdfs:Class ; rdfs:label "Ad Group Label" ; rdfs:comment "A relationship between an ad group and a label." . # Class: Ad Group Simulation googleads:AdGroupSimulation a rdfs:Class ; rdfs:label "Ad Group Simulation" ; rdfs:comment "An ad group simulation. Supported combinations of advertising channel type, simulation type and simulation modification method is detailed below respectively. 1. SEARCH - CPC_BID - DEFAULT 2. SEARCH - CPC_BID - UNIFORM 3. SEARCH - TARGET_CPA - UNIFORM 4. SEARCH - TARGET_ROAS - UNIFORM 5. DISPLAY - CPC_BID - DEFAULT 6. DISPLAY - CPC_BID - UNIFORM 7. DISPLAY - TARGET_CPA - UNIFORM" . # Class: Target Cpa Simulation Point List googleads:TargetCpaSimulationPointList a rdfs:Class ; rdfs:label "Target Cpa Simulation Point List" ; rdfs:comment "A container for simulation points for simulations of type TARGET_CPA." . # Class: Target Cpa Simulation Point googleads:TargetCpaSimulationPoint a rdfs:Class ; rdfs:label "Target Cpa Simulation Point" ; rdfs:comment "Projected metrics for a specific target CPA amount." . # Class: Cpv Bid Simulation Point List googleads:CpvBidSimulationPointList a rdfs:Class ; rdfs:label "Cpv Bid Simulation Point List" ; rdfs:comment "A container for simulation points for simulations of type CPV_BID." . # Class: Cpv Bid Simulation Point googleads:CpvBidSimulationPoint a rdfs:Class ; rdfs:label "Cpv Bid Simulation Point" ; rdfs:comment "Projected metrics for a specific CPV bid amount." . # Class: Target Roas Simulation Point List googleads:TargetRoasSimulationPointList a rdfs:Class ; rdfs:label "Target Roas Simulation Point List" ; rdfs:comment "A container for simulation points for simulations of type TARGET_ROAS." . # Class: Target Roas Simulation Point googleads:TargetRoasSimulationPoint a rdfs:Class ; rdfs:label "Target Roas Simulation Point" ; rdfs:comment "Projected metrics for a specific target ROAS amount." . # Class: Ad Parameter googleads:AdParameter a rdfs:Class ; rdfs:label "Ad Parameter" ; rdfs:comment "An ad parameter that is used to update numeric values (such as prices or inventory levels) in any text line of an ad (including URLs). There can be a maximum of two AdParameters per ad group criterion. (One with parameter_index = 1 and one with parameter_index = 2.) In the ad the parameters are referenced by a placeholder of the form \"{param#:value}\". For example, \"{param1:$17}\"" . # Class: Ad Schedule Info googleads:AdScheduleInfo a rdfs:Class ; rdfs:label "Ad Schedule Info" ; rdfs:comment "Represents an AdSchedule criterion. AdSchedule is specified as the day of the week and a time interval within which ads will be shown. No more than six AdSchedules can be added for the same day." . # Class: Ad Schedule View googleads:AdScheduleView a rdfs:Class ; rdfs:label "Ad Schedule View" ; rdfs:comment "An ad schedule view summarizes the performance of campaigns by AdSchedule criteria." . # Class: Ad Strength Action Item googleads:AdStrengthActionItem a rdfs:Class ; rdfs:label "Ad Strength Action Item" ; rdfs:comment "An action item to improve the ad strength of an asset group." . # Class: Ad Strength Action Item Add Asset Details googleads:AdStrengthActionItemAddAssetDetails a rdfs:Class ; rdfs:label "Ad Strength Action Item Add Asset Details" ; rdfs:comment "The details of the asset to add." . # Class: Advertising Partner Identifier googleads:AdvertisingPartnerIdentifier a rdfs:Class ; rdfs:label "Advertising Partner Identifier" ; rdfs:comment "The identifier for the Advertising Partner Google Ads account." . # Class: Advertising Partner Link Invitation Identifier googleads:AdvertisingPartnerLinkInvitationIdentifier a rdfs:Class ; rdfs:label "Advertising Partner Link Invitation Identifier" ; rdfs:comment "The identifier for the Advertising Partner Google Ads account." . # Class: Advertising Partner Link Invitation Properties googleads:AdvertisingPartnerLinkInvitationProperties a rdfs:Class ; rdfs:label "Advertising Partner Link Invitation Properties" ; rdfs:comment "Properties specific to an Advertising Partner link invitation." . # Class: Advertising Partner Properties googleads:AdvertisingPartnerProperties a rdfs:Class ; rdfs:label "Advertising Partner Properties" ; rdfs:comment "Properties specific to an Advertising Partner link." . # Class: Age Dimension googleads:AgeDimension a rdfs:Class ; rdfs:label "Age Dimension" ; rdfs:comment "Dimension specifying users by their age." . # Class: Age Segment googleads:AgeSegment a rdfs:Class ; rdfs:label "Age Segment" ; rdfs:comment "Contiguous age range." . # Class: Age Range View googleads:AgeRangeView a rdfs:Class ; rdfs:label "Age Range View" ; rdfs:comment "An age range view. Represents the view of a customer's performance metrics (like impressions and clicks) aggregated by age range. All statistics are aggregated at the ad group level. Note: While you can segment metrics by age range using `age_range_view` or by gender using `gender_view`, the Google Ads API does not support segmenting metrics by both age range and gender simultaneously in a single query. Analyzing performance across both dimensions combined is not supported in the Google Ads API." . # Class: Ai Max Search Term Ad Combination View googleads:AiMaxSearchTermAdCombinationView a rdfs:Class ; rdfs:label "Ai Max Search Term Ad Combination View" ; rdfs:comment "AiMaxSearchTermAdCombinationView Resource." . # Class: Android Privacy Shared Key Google Ad Group googleads:AndroidPrivacySharedKeyGoogleAdGroup a rdfs:Class ; rdfs:label "Android Privacy Shared Key Google Ad Group" ; rdfs:comment "An Android privacy shared key view for Google ad group key." . # Class: Android Privacy Shared Key Google Campaign googleads:AndroidPrivacySharedKeyGoogleCampaign a rdfs:Class ; rdfs:label "Android Privacy Shared Key Google Campaign" ; rdfs:comment "An Android privacy shared key view for Google campaign key." . # Class: Android Privacy Shared Key Google Network Type googleads:AndroidPrivacySharedKeyGoogleNetworkType a rdfs:Class ; rdfs:label "Android Privacy Shared Key Google Network Type" ; rdfs:comment "An Android privacy shared key view for Google network type key." . # Class: App Deep Link Asset googleads:AppDeepLinkAsset a rdfs:Class ; rdfs:label "App Deep Link Asset" ; rdfs:comment "An app deep link asset" . # Class: Applied Incentive googleads:AppliedIncentive a rdfs:Class ; rdfs:label "Applied Incentive" ; rdfs:comment "Represents an applied incentive." . # Class: App Top Combination View googleads:AppTopCombinationView a rdfs:Class ; rdfs:label "App Top Combination View" ; rdfs:comment "A view resource in the App Top Combination Report." . # Class: Asset googleads:Asset a rdfs:Class ; rdfs:label "Asset" ; rdfs:comment "Asset is a part of an ad which can be shared across multiple ads. It can be an image (ImageAsset), a video (YoutubeVideoAsset), etc. Assets are immutable and cannot be removed. To stop an asset from serving, remove the asset from the entity that is using it." . # Class: Sitelink Asset googleads:SitelinkAsset a rdfs:Class ; rdfs:label "Sitelink Asset" ; rdfs:comment "A Sitelink asset." . # Class: Dynamic Jobs Asset googleads:DynamicJobsAsset a rdfs:Class ; rdfs:label "Dynamic Jobs Asset" ; rdfs:comment "A dynamic jobs asset." . # Class: Lead Form Asset googleads:LeadFormAsset a rdfs:Class ; rdfs:label "Lead Form Asset" ; rdfs:comment "A Lead Form asset." . # Class: Lead Form Field googleads:LeadFormField a rdfs:Class ; rdfs:label "Lead Form Field" ; rdfs:comment "One input field instance within a form." . # Class: Lead Form Single Choice Answers googleads:LeadFormSingleChoiceAnswers a rdfs:Class ; rdfs:label "Lead Form Single Choice Answers" ; rdfs:comment "Defines possible answers for a single choice question, usually presented as a single-choice drop-down list." . # Class: Lead Form Custom Question Field googleads:LeadFormCustomQuestionField a rdfs:Class ; rdfs:label "Lead Form Custom Question Field" ; rdfs:comment "One custom question input field instance within a form." . # Class: Lead Form Delivery Method googleads:LeadFormDeliveryMethod a rdfs:Class ; rdfs:label "Lead Form Delivery Method" ; rdfs:comment "A configuration of how leads are delivered to the advertiser." . # Class: Webhook Delivery googleads:WebhookDelivery a rdfs:Class ; rdfs:label "Webhook Delivery" ; rdfs:comment "Google notifies the advertiser of leads by making HTTP calls to an endpoint they specify. The requests contain JSON matching a schema that Google publishes as part of form ads documentation." . # Class: Dynamic Travel Asset googleads:DynamicTravelAsset a rdfs:Class ; rdfs:label "Dynamic Travel Asset" ; rdfs:comment "A dynamic travel asset." . # Class: Business Message Asset googleads:BusinessMessageAsset a rdfs:Class ; rdfs:label "Business Message Asset" ; rdfs:comment "A business message asset." . # Class: Whatsapp Business Message Info googleads:WhatsappBusinessMessageInfo a rdfs:Class ; rdfs:label "Whatsapp Business Message Info" ; rdfs:comment "Whatsapp information to use for messaging." . # Class: Zalo Business Message Info googleads:ZaloBusinessMessageInfo a rdfs:Class ; rdfs:label "Zalo Business Message Info" ; rdfs:comment "Zalo information to use for messaging." . # Class: Business Message Call To Action Info googleads:BusinessMessageCallToActionInfo a rdfs:Class ; rdfs:label "Business Message Call To Action Info" ; rdfs:comment "Display information that encourages the user to take action." . # Class: Facebook Messenger Business Message Info googleads:FacebookMessengerBusinessMessageInfo a rdfs:Class ; rdfs:label "Facebook Messenger Business Message Info" ; rdfs:comment "Facebook Messenger information to use for messaging." . # Class: Promotion Asset googleads:PromotionAsset a rdfs:Class ; rdfs:label "Promotion Asset" ; rdfs:comment "A Promotion asset." . # Class: Promotion Barcode Info googleads:PromotionBarcodeInfo a rdfs:Class ; rdfs:label "Promotion Barcode Info" ; rdfs:comment "Barcode info to generate promotion barcode." . # Class: Common Money googleads:CommonMoney a rdfs:Class ; rdfs:label "Common Money" ; rdfs:comment "Represents a price in a particular currency." . # Class: Promotion Qr Code Info googleads:PromotionQrCodeInfo a rdfs:Class ; rdfs:label "Promotion Qr Code Info" ; rdfs:comment "QR code info to generate promotion QR code." . # Class: Call To Action Asset googleads:CallToActionAsset a rdfs:Class ; rdfs:label "Call To Action Asset" ; rdfs:comment "A call to action asset." . # Class: Location Asset googleads:LocationAsset a rdfs:Class ; rdfs:label "Location Asset" ; rdfs:comment "A location asset." . # Class: Business Profile Location googleads:BusinessProfileLocation a rdfs:Class ; rdfs:label "Business Profile Location" ; rdfs:comment "Business Profile location data synced from the linked Business Profile account." . # Class: You Tube Video List Asset googleads:YouTubeVideoListAsset a rdfs:Class ; rdfs:label "You Tube Video List Asset" ; rdfs:comment "A YouTube video list asset." . # Class: Youtube Video Asset googleads:YoutubeVideoAsset a rdfs:Class ; rdfs:label "Youtube Video Asset" ; rdfs:comment "A YouTube asset." . # Class: Dynamic Real Estate Asset googleads:DynamicRealEstateAsset a rdfs:Class ; rdfs:label "Dynamic Real Estate Asset" ; rdfs:comment "A dynamic real estate asset." . # Class: Media Bundle Asset googleads:MediaBundleAsset a rdfs:Class ; rdfs:label "Media Bundle Asset" ; rdfs:comment "A MediaBundle asset." . # Class: Dynamic Local Asset googleads:DynamicLocalAsset a rdfs:Class ; rdfs:label "Dynamic Local Asset" ; rdfs:comment "A dynamic local asset." . # Class: Page Feed Asset googleads:PageFeedAsset a rdfs:Class ; rdfs:label "Page Feed Asset" ; rdfs:comment "A Page Feed asset." . # Class: Text Asset googleads:TextAsset a rdfs:Class ; rdfs:label "Text Asset" ; rdfs:comment "A Text asset." . # Class: Call Asset googleads:CallAsset a rdfs:Class ; rdfs:label "Call Asset" ; rdfs:comment "A Call asset." . # Class: Dynamic Hotels And Rentals Asset googleads:DynamicHotelsAndRentalsAsset a rdfs:Class ; rdfs:label "Dynamic Hotels And Rentals Asset" ; rdfs:comment "A dynamic hotels and rentals asset." . # Class: Dynamic Flights Asset googleads:DynamicFlightsAsset a rdfs:Class ; rdfs:label "Dynamic Flights Asset" ; rdfs:comment "A dynamic flights asset." . # Class: Hotel Property Asset googleads:HotelPropertyAsset a rdfs:Class ; rdfs:label "Hotel Property Asset" ; rdfs:comment "A hotel property asset." . # Class: Dynamic Custom Asset googleads:DynamicCustomAsset a rdfs:Class ; rdfs:label "Dynamic Custom Asset" ; rdfs:comment "A dynamic custom asset." . # Class: Hotel Callout Asset googleads:HotelCalloutAsset a rdfs:Class ; rdfs:label "Hotel Callout Asset" ; rdfs:comment "An asset representing a hotel callout." . # Class: Asset Field Type Policy Summary googleads:AssetFieldTypePolicySummary a rdfs:Class ; rdfs:label "Asset Field Type Policy Summary" ; rdfs:comment "Contains policy information for an asset under AssetFieldType context." . # Class: Asset Policy Summary googleads:AssetPolicySummary a rdfs:Class ; rdfs:label "Asset Policy Summary" ; rdfs:comment "Contains policy information for an asset." . # Class: Price Asset googleads:PriceAsset a rdfs:Class ; rdfs:label "Price Asset" ; rdfs:comment "An asset representing a list of price offers." . # Class: Price Offering googleads:PriceOffering a rdfs:Class ; rdfs:label "Price Offering" ; rdfs:comment "A single price offering within a PriceAsset." . # Class: Image Asset googleads:ImageAsset a rdfs:Class ; rdfs:label "Image Asset" ; rdfs:comment "An Image asset." . # Class: Image Dimension googleads:ImageDimension a rdfs:Class ; rdfs:label "Image Dimension" ; rdfs:comment "Metadata for an image at a certain size, either original or resized." . # Class: Dynamic Education Asset googleads:DynamicEducationAsset a rdfs:Class ; rdfs:label "Dynamic Education Asset" ; rdfs:comment "A Dynamic Education asset." . # Class: Structured Snippet Asset googleads:StructuredSnippetAsset a rdfs:Class ; rdfs:label "Structured Snippet Asset" ; rdfs:comment "A Structured Snippet asset." . # Class: Mobile App Asset googleads:MobileAppAsset a rdfs:Class ; rdfs:label "Mobile App Asset" ; rdfs:comment "An asset representing a mobile app." . # Class: Demand Gen Carousel Card Asset googleads:DemandGenCarouselCardAsset a rdfs:Class ; rdfs:label "Demand Gen Carousel Card Asset" ; rdfs:comment "A Demand Gen Carousel Card asset." . # Class: Book On Google Asset googleads:BookOnGoogleAsset a rdfs:Class ; rdfs:label "Book On Google Asset" ; rdfs:comment "A Book on Google asset. Used to redirect user to book through Google. Book on Google will change the redirect url to book directly through Google." . # Class: Callout Asset googleads:CalloutAsset a rdfs:Class ; rdfs:label "Callout Asset" ; rdfs:comment "A Callout asset." . # Class: Asset Coverage googleads:AssetCoverage a rdfs:Class ; rdfs:label "Asset Coverage" ; rdfs:comment "Information about the asset coverage of an asset group." . # Class: Asset Field Type View googleads:AssetFieldTypeView a rdfs:Class ; rdfs:label "Asset Field Type View" ; rdfs:comment "An asset field type view. This view reports non-overcounted metrics for each asset field type when the asset is used as extension." . # Class: Asset Group googleads:AssetGroup a rdfs:Class ; rdfs:label "Asset Group" ; rdfs:comment "An asset group. AssetGroupAsset is used to link an asset to the asset group. AssetGroupSignal is used to associate a signal to an asset group." . # Class: Google Local Services Info googleads:GoogleLocalServicesInfo a rdfs:Class ; rdfs:label "Google Local Services Info" ; rdfs:comment "Local services info for the asset group." . # Class: Local Services Callout googleads:LocalServicesCallout a rdfs:Class ; rdfs:label "Local Services Callout" ; rdfs:comment "Local services callout of the asset group." . # Class: Asset Group Asset googleads:AssetGroupAsset a rdfs:Class ; rdfs:label "Asset Group Asset" ; rdfs:comment "AssetGroupAsset is the link between an asset and an asset group. Adding an AssetGroupAsset links an asset with an asset group." . # Class: Policy Summary googleads:PolicySummary a rdfs:Class ; rdfs:label "Policy Summary" ; rdfs:comment "Contains policy summary information." . # Class: Asset Group Asset Combination Data googleads:AssetGroupAssetCombinationData a rdfs:Class ; rdfs:label "Asset Group Asset Combination Data" ; rdfs:comment "Asset group asset combination data" . # Class: Asset Group Listing Group Filter googleads:AssetGroupListingGroupFilter a rdfs:Class ; rdfs:label "Asset Group Listing Group Filter" ; rdfs:comment "AssetGroupListingGroupFilter represents a listing group filter tree node in an asset group." . # Class: Listing Group Filter Dimension Path googleads:ListingGroupFilterDimensionPath a rdfs:Class ; rdfs:label "Listing Group Filter Dimension Path" ; rdfs:comment "The path defining of dimensions defining a listing group filter." . # Class: Listing Group Filter Dimension googleads:ListingGroupFilterDimension a rdfs:Class ; rdfs:label "Listing Group Filter Dimension" ; rdfs:comment "Listing dimensions for the asset group listing group filter." . # Class: Listing Group Filter Dimension Product Channel googleads:ListingGroupFilterDimensionProductChannel a rdfs:Class ; rdfs:label "Listing Group Filter Dimension Product Channel" ; rdfs:comment "Locality of a product offer." . # Class: Listing Group Filter Dimension Product Type googleads:ListingGroupFilterDimensionProductType a rdfs:Class ; rdfs:label "Listing Group Filter Dimension Product Type" ; rdfs:comment "Type of a product offer." . # Class: Listing Group Filter Dimension Product Brand googleads:ListingGroupFilterDimensionProductBrand a rdfs:Class ; rdfs:label "Listing Group Filter Dimension Product Brand" ; rdfs:comment "Brand of the product." . # Class: Listing Group Filter Dimension Product Category googleads:ListingGroupFilterDimensionProductCategory a rdfs:Class ; rdfs:label "Listing Group Filter Dimension Product Category" ; rdfs:comment "One element of a category at a certain level. Top-level categories are at level 1, their children at level 2, and so on. We currently support up to 5 levels. The user must specify a dimension type that indicates the level of the category. All cases of the same subdivision must have the same dimension type (category level)." . # Class: Listing Group Filter Dimension Product Custom Attribute googleads:ListingGroupFilterDimensionProductCustomAttribute a rdfs:Class ; rdfs:label "Listing Group Filter Dimension Product Custom Attribute" ; rdfs:comment "Custom attribute of a product offer." . # Class: Listing Group Filter Dimension Webpage googleads:ListingGroupFilterDimensionWebpage a rdfs:Class ; rdfs:label "Listing Group Filter Dimension Webpage" ; rdfs:comment "Filters for URLs in a page feed and URLs from the advertiser web domain. Several root nodes with this dimension are allowed in an asset group and their conditions are considered in OR." . # Class: Listing Group Filter Dimension Webpage Condition googleads:ListingGroupFilterDimensionWebpageCondition a rdfs:Class ; rdfs:label "Listing Group Filter Dimension Webpage Condition" ; rdfs:comment "Matching condition for URL filtering." . # Class: Listing Group Filter Dimension Product Item Id googleads:ListingGroupFilterDimensionProductItemId a rdfs:Class ; rdfs:label "Listing Group Filter Dimension Product Item Id" ; rdfs:comment "Item id of a product offer." . # Class: Listing Group Filter Dimension Product Condition googleads:ListingGroupFilterDimensionProductCondition a rdfs:Class ; rdfs:label "Listing Group Filter Dimension Product Condition" ; rdfs:comment "Condition of a product offer." . # Class: Listing Group Filter Dimension Retail Filter Bundle googleads:ListingGroupFilterDimensionRetailFilterBundle a rdfs:Class ; rdfs:label "Listing Group Filter Dimension Retail Filter Bundle" ; rdfs:comment "Dimension for Retail Product Tags." . # Class: Asset Group Product Group View googleads:AssetGroupProductGroupView a rdfs:Class ; rdfs:label "Asset Group Product Group View" ; rdfs:comment "An asset group product group view." . # Class: Asset Group Signal googleads:AssetGroupSignal a rdfs:Class ; rdfs:label "Asset Group Signal" ; rdfs:comment "AssetGroupSignal represents a signal in an asset group. The existence of a signal tells the performance max campaign who's most likely to convert. Performance Max uses the signal to look for new people with similar or stronger intent to find conversions across Search, Display, Video, and more." . # Class: Local Service Id Info googleads:LocalServiceIdInfo a rdfs:Class ; rdfs:label "Local Service Id Info" ; rdfs:comment "A Local Services Ads service ID. Represents a service type (such as install_faucet) that a Local Services Campaign can target." . # Class: Search Theme Info googleads:SearchThemeInfo a rdfs:Class ; rdfs:label "Search Theme Info" ; rdfs:comment "A Search Theme criterion only on Performance Max campaign. Represents a keyword-like advertiser input." . # Class: Asset Group Top Combination View googleads:AssetGroupTopCombinationView a rdfs:Class ; rdfs:label "Asset Group Top Combination View" ; rdfs:comment "A view on the usage of asset group asset top combinations." . # Class: Asset Interaction Target googleads:AssetInteractionTarget a rdfs:Class ; rdfs:label "Asset Interaction Target" ; rdfs:comment "An AssetInteractionTarget segment." . # Class: Asset Set googleads:AssetSet a rdfs:Class ; rdfs:label "Asset Set" ; rdfs:comment "An asset set representing a collection of assets. Use AssetSetAsset to link an asset to the asset set." . # Class: Asset Set Travel Feed Data googleads:AssetSetTravelFeedData a rdfs:Class ; rdfs:label "Asset Set Travel Feed Data" ; rdfs:comment "Travel Feed data. Read-only" . # Class: Location Set googleads:LocationSet a rdfs:Class ; rdfs:label "Location Set" ; rdfs:comment "Data related to location set. One of the Google Business Profile (previously known as Google My Business) data, Chain data, and map location data need to be specified." . # Class: Chain Set googleads:ChainSet a rdfs:Class ; rdfs:label "Chain Set" ; rdfs:comment "Data used to configure a location set populated with the specified chains." . # Class: Chain Filter googleads:ChainFilter a rdfs:Class ; rdfs:label "Chain Filter" ; rdfs:comment "One chain level filter on location in a feed item set. The filtering logic among all the fields is AND." . # Class: Maps Location Set googleads:MapsLocationSet a rdfs:Class ; rdfs:label "Maps Location Set" ; rdfs:comment "Wrapper for multiple maps location sync data" . # Class: Maps Location Info googleads:MapsLocationInfo a rdfs:Class ; rdfs:label "Maps Location Info" ; rdfs:comment "Wrapper for place ids" . # Class: Business Profile Location Set googleads:BusinessProfileLocationSet a rdfs:Class ; rdfs:label "Business Profile Location Set" ; rdfs:comment "Data used to configure a location set populated from Google Business Profile locations. Different types of filters are AND'ed together, if they are specified." . # Class: Asset Set Merchant Center Feed googleads:AssetSetMerchantCenterFeed a rdfs:Class ; rdfs:label "Asset Set Merchant Center Feed" ; rdfs:comment "Merchant ID and Feed Label from Google Merchant Center." . # Class: Chain Location Group googleads:ChainLocationGroup a rdfs:Class ; rdfs:label "Chain Location Group" ; rdfs:comment "Represents information about a Chain dynamic location group. Only applicable if the sync level AssetSet's type is LOCATION_SYNC and sync source is chain." . # Class: Asset Set Hotel Property Data googleads:AssetSetHotelPropertyData a rdfs:Class ; rdfs:label "Asset Set Hotel Property Data" ; rdfs:comment "For Performance Max for travel goals campaigns with a Hotel Center account link. Read-only." . # Class: Business Profile Location Group googleads:BusinessProfileLocationGroup a rdfs:Class ; rdfs:label "Business Profile Location Group" ; rdfs:comment "Information about a Business Profile dynamic location group. Only applicable if the sync level AssetSet's type is LOCATION_SYNC and sync source is Business Profile." . # Class: Dynamic Business Profile Location Group Filter googleads:DynamicBusinessProfileLocationGroupFilter a rdfs:Class ; rdfs:label "Dynamic Business Profile Location Group Filter" ; rdfs:comment "Represents a filter on Business Profile locations in an asset set. If multiple filters are provided, they are AND'ed together." . # Class: Business Profile Business Name Filter googleads:BusinessProfileBusinessNameFilter a rdfs:Class ; rdfs:label "Business Profile Business Name Filter" ; rdfs:comment "Business Profile location group business name filter." . # Class: Asset Set Asset googleads:AssetSetAsset a rdfs:Class ; rdfs:label "Asset Set Asset" ; rdfs:comment "AssetSetAsset is the link between an asset and an asset set. Adding an AssetSetAsset links an asset with an asset set." . # Class: Asset Set Type View googleads:AssetSetTypeView a rdfs:Class ; rdfs:label "Asset Set Type View" ; rdfs:comment "An asset set type view. This view reports non-overcounted metrics for each asset set type. Child asset set types are not included in this report. Their stats are aggregated under the parent asset set type." . # Class: Audience googleads:Audience a rdfs:Class ; rdfs:label "Audience" ; rdfs:comment "Audience is an effective targeting option that lets you intersect different segment attributes, such as detailed demographics and affinities, to create audiences that represent sections of your target segments." . # Class: Audience Dimension googleads:AudienceDimension a rdfs:Class ; rdfs:label "Audience Dimension" ; rdfs:comment "Positive dimension specifying user's audience." . # Class: Household Income Dimension googleads:HouseholdIncomeDimension a rdfs:Class ; rdfs:label "Household Income Dimension" ; rdfs:comment "Dimension specifying users by their household income." . # Class: Audience Segment Dimension googleads:AudienceSegmentDimension a rdfs:Class ; rdfs:label "Audience Segment Dimension" ; rdfs:comment "Dimension specifying users by their membership in other audience segments." . # Class: Audience Segment googleads:AudienceSegment a rdfs:Class ; rdfs:label "Audience Segment" ; rdfs:comment "Positive audience segment." . # Class: Detailed Demographic Segment googleads:DetailedDemographicSegment a rdfs:Class ; rdfs:label "Detailed Demographic Segment" ; rdfs:comment "Detailed demographic segment." . # Class: User List Segment googleads:UserListSegment a rdfs:Class ; rdfs:label "User List Segment" ; rdfs:comment "User list segment." . # Class: User Interest Segment googleads:UserInterestSegment a rdfs:Class ; rdfs:label "User Interest Segment" ; rdfs:comment "User interest segment." . # Class: Life Event Segment googleads:LifeEventSegment a rdfs:Class ; rdfs:label "Life Event Segment" ; rdfs:comment "Live event segment." . # Class: Custom Audience Segment googleads:CustomAudienceSegment a rdfs:Class ; rdfs:label "Custom Audience Segment" ; rdfs:comment "Custom audience segment." . # Class: Gender Dimension googleads:GenderDimension a rdfs:Class ; rdfs:label "Gender Dimension" ; rdfs:comment "Dimension specifying users by their gender." . # Class: Parental Status Dimension googleads:ParentalStatusDimension a rdfs:Class ; rdfs:label "Parental Status Dimension" ; rdfs:comment "Dimension specifying users by their parental status." . # Class: Audience Exclusion Dimension googleads:AudienceExclusionDimension a rdfs:Class ; rdfs:label "Audience Exclusion Dimension" ; rdfs:comment "Negative dimension specifying users to exclude from the audience." . # Class: Exclusion Segment googleads:ExclusionSegment a rdfs:Class ; rdfs:label "Exclusion Segment" ; rdfs:comment "An audience segment to be excluded from an audience." . # Class: Background Check Verification Artifact googleads:BackgroundCheckVerificationArtifact a rdfs:Class ; rdfs:label "Background Check Verification Artifact" ; rdfs:comment "A proto holding information specific to local services background check." . # Class: Basic User List Info googleads:BasicUserListInfo a rdfs:Class ; rdfs:label "Basic User List Info" ; rdfs:comment "User list targeting as a collection of conversions or remarketing actions." . # Class: User List Action Info googleads:UserListActionInfo a rdfs:Class ; rdfs:label "User List Action Info" ; rdfs:comment "Represents an action type used for building remarketing user lists." . # Class: Batch Job googleads:BatchJob a rdfs:Class ; rdfs:label "Batch Job" ; rdfs:comment "A list of mutates being processed asynchronously. The mutates are uploaded by the user. The mutates themselves aren't readable and the results of the job can only be read using BatchJobService.ListBatchJobResults." . # Class: Batch Job Batch Job Metadata googleads:BatchJobBatchJobMetadata a rdfs:Class ; rdfs:label "Batch Job Batch Job Metadata" ; rdfs:comment "Additional information about the batch job. This message is also used as metadata returned in batch job Long Running Operations." . # Class: Bidding Data Exclusion googleads:BiddingDataExclusion a rdfs:Class ; rdfs:label "Bidding Data Exclusion" ; rdfs:comment "Represents a bidding data exclusion. Bidding data exclusions can be set in client accounts only, and cannot be used in manager accounts. See \"About data exclusions\" at https://support.google.com/google-ads/answer/10370710. Note: A customer account can have a maximum of 500 active bidding data exclusions." . # Class: Bidding Seasonality Adjustment googleads:BiddingSeasonalityAdjustment a rdfs:Class ; rdfs:label "Bidding Seasonality Adjustment" ; rdfs:comment "Represents a bidding seasonality adjustment. Cannot be used in manager accounts. See \"About seasonality adjustments\" at https://support.google.com/google-ads/answer/10369906." . # Class: Bidding Strategy googleads:BiddingStrategy a rdfs:Class ; rdfs:label "Bidding Strategy" ; rdfs:comment "A bidding strategy." . # Class: Target Spend googleads:TargetSpend a rdfs:Class ; rdfs:label "Target Spend" ; rdfs:comment "An automated bid strategy that sets your bids to help get as many clicks as possible within your budget." . # Class: Target Roas googleads:TargetRoas a rdfs:Class ; rdfs:label "Target Roas" ; rdfs:comment "An automated bidding strategy that helps you maximize revenue while averaging a specific target return on ad spend (ROAS)." . # Class: Maximize Conversion Value googleads:MaximizeConversionValue a rdfs:Class ; rdfs:label "Maximize Conversion Value" ; rdfs:comment "An automated bidding strategy to help get the most conversion value for your campaigns while spending your budget." . # Class: Target Cpa googleads:TargetCpa a rdfs:Class ; rdfs:label "Target Cpa" ; rdfs:comment "An automated bid strategy that sets bids to help get as many conversions as possible at the target cost-per-acquisition (CPA) you set." . # Class: Target Impression Share googleads:TargetImpressionShare a rdfs:Class ; rdfs:label "Target Impression Share" ; rdfs:comment "An automated bidding strategy that sets bids so that a certain percentage of search ads are shown at the top of the first page (or other targeted location)." . # Class: Enhanced Cpc googleads:EnhancedCpc a rdfs:Class ; rdfs:label "Enhanced Cpc" ; rdfs:comment "An automated bidding strategy that raises bids for clicks that seem more likely to lead to a conversion and lowers them for clicks where they seem less likely. This bidding strategy is deprecated and cannot be created anymore. Use ManualCpc with enhanced_cpc_enabled set to true for equivalent functionality." . # Class: Maximize Conversions googleads:MaximizeConversions a rdfs:Class ; rdfs:label "Maximize Conversions" ; rdfs:comment "An automated bidding strategy to help get the most conversions for your campaigns while spending your budget." . # Class: Bidding Strategy Simulation googleads:BiddingStrategySimulation a rdfs:Class ; rdfs:label "Bidding Strategy Simulation" ; rdfs:comment "A bidding strategy simulation. Supported combinations of simulation type and simulation modification method are detailed below respectively. 1. TARGET_CPA - UNIFORM 2. TARGET_ROAS - UNIFORM" . # Class: Billing Setup googleads:BillingSetup a rdfs:Class ; rdfs:label "Billing Setup" ; rdfs:comment "A billing setup, which associates a payments account and an advertiser. A billing setup is specific to one advertiser." . # Class: Billing Setup Payments Account Info googleads:BillingSetupPaymentsAccountInfo a rdfs:Class ; rdfs:label "Billing Setup Payments Account Info" ; rdfs:comment "Container of payments account information for this billing." . # Class: Brand Info googleads:BrandInfo a rdfs:Class ; rdfs:label "Brand Info" ; rdfs:comment "Represents a Brand Criterion used for targeting based on commercial knowledge graph." . # Class: Budget Campaign Association Status googleads:BudgetCampaignAssociationStatus a rdfs:Class ; rdfs:label "Budget Campaign Association Status" ; rdfs:comment "A BudgetCampaignAssociationStatus segment." . # Class: Budget Simulation Point googleads:BudgetSimulationPoint a rdfs:Class ; rdfs:label "Budget Simulation Point" ; rdfs:comment "Projected metrics for a specific budget amount." . # Class: Budget Simulation Point List googleads:BudgetSimulationPointList a rdfs:Class ; rdfs:label "Budget Simulation Point List" ; rdfs:comment "A container for simulation points for simulations of type BUDGET." . # Class: Business Registration Check Verification Artifact googleads:BusinessRegistrationCheckVerificationArtifact a rdfs:Class ; rdfs:label "Business Registration Check Verification Artifact" ; rdfs:comment "A proto holding information specific to a local services business registration check." . # Class: Business Registration Number googleads:BusinessRegistrationNumber a rdfs:Class ; rdfs:label "Business Registration Number" ; rdfs:comment "A proto holding information specific to a local services business registration number." . # Class: Business Registration Document googleads:BusinessRegistrationDocument a rdfs:Class ; rdfs:label "Business Registration Document" ; rdfs:comment "A proto holding information specific to a local services business registration document." . # Class: Local Services Document Read Only googleads:LocalServicesDocumentReadOnly a rdfs:Class ; rdfs:label "Local Services Document Read Only" ; rdfs:comment "A Local Services Document with read only accessible data." . # Class: Call Reporting Setting googleads:CallReportingSetting a rdfs:Class ; rdfs:label "Call Reporting Setting" ; rdfs:comment "Call reporting setting for a customer. Only mutable in an `update` operation." . # Class: Call View googleads:CallView a rdfs:Class ; rdfs:label "Call View" ; rdfs:comment "A call view that includes data for call tracking of call-only ads or call extensions." . # Class: Campaign googleads:Campaign a rdfs:Class ; rdfs:label "Campaign" ; rdfs:comment "A campaign." ; rdfs:subClassOf aent:Campaign . # Class: Target Cpm googleads:TargetCpm a rdfs:Class ; rdfs:label "Target Cpm" ; rdfs:comment "Target CPM (cost per thousand impressions) is an automated bidding strategy that sets bids to optimize performance given the target CPM you set." . # Class: Target Cpm Target Frequency Goal googleads:TargetCpmTargetFrequencyGoal a rdfs:Class ; rdfs:label "Target Cpm Target Frequency Goal" ; rdfs:comment "Target Frequency bidding goal details." . # Class: Fixed Cpm googleads:FixedCpm a rdfs:Class ; rdfs:label "Fixed Cpm" ; rdfs:comment "Fixed CPM (cost per thousand impression) bidding strategy. A manual bidding strategy with a fixed CPM." . # Class: Fixed Cpm Target Frequency Goal Info googleads:FixedCpmTargetFrequencyGoalInfo a rdfs:Class ; rdfs:label "Fixed Cpm Target Frequency Goal Info" ; rdfs:comment "Target frequency bidding goal details for Fixed CPM bidding strategy. Only relevant if the goal of the bidding strategy is `TARGET_FREQUENCY`." . # Class: Target Cpc googleads:TargetCpc a rdfs:Class ; rdfs:label "Target Cpc" ; rdfs:comment "An automated bidding strategy that sets bids to help get as many clicks as possible at the target cost-per-click (CPC) you set." . # Class: Campaign Pmax Campaign Settings googleads:CampaignPmaxCampaignSettings a rdfs:Class ; rdfs:label "Campaign Pmax Campaign Settings" ; rdfs:comment "Settings for Performance Max campaigns." . # Class: Campaign Pmax Campaign Settings Brand Targeting Overrides googleads:CampaignPmaxCampaignSettingsBrandTargetingOverrides a rdfs:Class ; rdfs:label "Campaign Pmax Campaign Settings Brand Targeting Overrides" ; rdfs:comment "Overrides of brand targeting for various ad types." . # Class: Campaign Local Services Pmax Campaign Settings googleads:CampaignLocalServicesPmaxCampaignSettings a rdfs:Class ; rdfs:label "Campaign Local Services Pmax Campaign Settings" ; rdfs:comment "Settings for Local Services Performance Max Campaign subresource." . # Class: Local Services Phone Number googleads:LocalServicesPhoneNumber a rdfs:Class ; rdfs:label "Local Services Phone Number" ; rdfs:comment "Phone number associated with the provider." . # Class: Campaign Audience Setting googleads:CampaignAudienceSetting a rdfs:Class ; rdfs:label "Campaign Audience Setting" ; rdfs:comment "Settings for the audience targeting." . # Class: Campaign Demand Gen Campaign Settings googleads:CampaignDemandGenCampaignSettings a rdfs:Class ; rdfs:label "Campaign Demand Gen Campaign Settings" ; rdfs:comment "Settings for Demand Gen campaign." . # Class: Target Cpv googleads:TargetCpv a rdfs:Class ; rdfs:label "Target Cpv" ; rdfs:comment "Target CPV (cost per view) bidding strategy. An automated bidding strategy that sets bids to optimize performance given the target CPV you set." . # Class: Campaign Hotel Setting Info googleads:CampaignHotelSettingInfo a rdfs:Class ; rdfs:label "Campaign Hotel Setting Info" ; rdfs:comment "Campaign-level settings for hotel ads." . # Class: Campaign Selective Optimization googleads:CampaignSelectiveOptimization a rdfs:Class ; rdfs:label "Campaign Selective Optimization" ; rdfs:comment "Selective optimization setting for this campaign, which includes a set of conversion actions to optimize this campaign towards. This feature only applies to app campaigns that use MULTI_CHANNEL as AdvertisingChannelType and APP_CAMPAIGN or APP_CAMPAIGN_FOR_ENGAGEMENT as AdvertisingChannelSubType." . # Class: Campaign Optimization Goal Setting googleads:CampaignOptimizationGoalSetting a rdfs:Class ; rdfs:label "Campaign Optimization Goal Setting" ; rdfs:comment "Optimization goal setting for this campaign, which includes a set of optimization goal types." . # Class: Campaign Local Services Campaign Settings googleads:CampaignLocalServicesCampaignSettings a rdfs:Class ; rdfs:label "Campaign Local Services Campaign Settings" ; rdfs:comment "Settings for LocalServicesCampaign subresource." . # Class: Campaign Category Bid googleads:CampaignCategoryBid a rdfs:Class ; rdfs:label "Campaign Category Bid" ; rdfs:comment "Category bids in LocalServicesReportingCampaignSettings." . # Class: Campaign Asset Automation Setting googleads:CampaignAssetAutomationSetting a rdfs:Class ; rdfs:label "Campaign Asset Automation Setting" ; rdfs:comment "Asset automation setting contains pair of AssetAutomationType and the asset automation opt-in/out status" . # Class: Manual Cpc googleads:ManualCpc a rdfs:Class ; rdfs:label "Manual Cpc" ; rdfs:comment "Manual click-based bidding where user pays per click." . # Class: Percent Cpc googleads:PercentCpc a rdfs:Class ; rdfs:label "Percent Cpc" ; rdfs:comment "A bidding strategy where bids are a fraction of the advertised price for some good or service." . # Class: Campaign Travel Campaign Settings googleads:CampaignTravelCampaignSettings a rdfs:Class ; rdfs:label "Campaign Travel Campaign Settings" ; rdfs:comment "Settings for Travel campaign." . # Class: Campaign Third Party Integration Partners googleads:CampaignThirdPartyIntegrationPartners a rdfs:Class ; rdfs:label "Campaign Third Party Integration Partners" ; rdfs:comment "Container for Campaign level third party integration partners." . # Class: Campaign Third Party Viewability Integration Partner googleads:CampaignThirdPartyViewabilityIntegrationPartner a rdfs:Class ; rdfs:label "Campaign Third Party Viewability Integration Partner" ; rdfs:comment "Container for third party viewability integration data for Campaign." . # Class: Third Party Integration Partner Data googleads:ThirdPartyIntegrationPartnerData a rdfs:Class ; rdfs:label "Third Party Integration Partner Data" ; rdfs:comment "Contains third party measurement partner related data for video campaigns." . # Class: Campaign Third Party Brand Lift Integration Partner googleads:CampaignThirdPartyBrandLiftIntegrationPartner a rdfs:Class ; rdfs:label "Campaign Third Party Brand Lift Integration Partner" ; rdfs:comment "Container for third party Brand Lift integration data for Campaign." . # Class: Campaign Third Party Reach Integration Partner googleads:CampaignThirdPartyReachIntegrationPartner a rdfs:Class ; rdfs:label "Campaign Third Party Reach Integration Partner" ; rdfs:comment "Container for third party reach integration data for Campaign." . # Class: Campaign Third Party Brand Safety Integration Partner googleads:CampaignThirdPartyBrandSafetyIntegrationPartner a rdfs:Class ; rdfs:label "Campaign Third Party Brand Safety Integration Partner" ; rdfs:comment "Container for third party brand safety integration data for Campaign." . # Class: Campaign Ai Max Setting googleads:CampaignAiMaxSetting a rdfs:Class ; rdfs:label "Campaign Ai Max Setting" ; rdfs:comment "Settings for AI Max in Search and Shopping campaigns." . # Class: Campaign Network Settings googleads:CampaignNetworkSettings a rdfs:Class ; rdfs:label "Campaign Network Settings" ; rdfs:comment "The network settings for the campaign." . # Class: Campaign Tracking Setting googleads:CampaignTrackingSetting a rdfs:Class ; rdfs:label "Campaign Tracking Setting" ; rdfs:comment "Campaign-level settings for tracking information." . # Class: Campaign Vanity Pharma googleads:CampaignVanityPharma a rdfs:Class ; rdfs:label "Campaign Vanity Pharma" ; rdfs:comment "Describes how unbranded pharma ads will be displayed." . # Class: Campaign Brand Guidelines googleads:CampaignBrandGuidelines a rdfs:Class ; rdfs:label "Campaign Brand Guidelines" ; rdfs:comment "Settings that control the visual appearance of your brand in a campaign's automatically generated assets and formats. Only applicable to Performance Max campaigns." . # Class: Manual Cpv googleads:ManualCpv a rdfs:Class ; rdfs:label "Manual Cpv" ; rdfs:comment "View based bidding where user pays per video view." . # Class: Manual Cpm googleads:ManualCpm a rdfs:Class ; rdfs:label "Manual Cpm" ; rdfs:comment "Manual impression-based bidding where user pays per thousand impressions." . # Class: Frequency Cap Entry googleads:FrequencyCapEntry a rdfs:Class ; rdfs:label "Frequency Cap Entry" ; rdfs:comment "A rule specifying the maximum number of times an ad (or some set of ads) can be shown to a user over a particular time period." . # Class: Frequency Cap Key googleads:FrequencyCapKey a rdfs:Class ; rdfs:label "Frequency Cap Key" ; rdfs:comment "A group of fields used as keys for a frequency cap. There can be no more than one frequency cap with the same key." . # Class: Manual Cpa googleads:ManualCpa a rdfs:Class ; rdfs:label "Manual Cpa" ; rdfs:comment "Manual bidding strategy that allows advertiser to set the bid per advertiser-specified action." . # Class: Campaign Video Campaign Settings googleads:CampaignVideoCampaignSettings a rdfs:Class ; rdfs:label "Campaign Video Campaign Settings" ; rdfs:comment "Settings for Video campaign." . # Class: Campaign Video Campaign Settings Video Ad Format Control googleads:CampaignVideoCampaignSettingsVideoAdFormatControl a rdfs:Class ; rdfs:label "Campaign Video Campaign Settings Video Ad Format Control" ; rdfs:comment "Format-restricting control enabling usage of video responsive ads in format defined Video campaigns (for example, non-skippable)." . # Class: Campaign Video Campaign Settings Non Skippable In Stream Restrictions googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictions a rdfs:Class ; rdfs:label "Campaign Video Campaign Settings Non Skippable In Stream Restrictions" ; rdfs:comment "Restrictions for non-skippable format." . # Class: Campaign Video Campaign Settings Video Ad Sequence googleads:CampaignVideoCampaignSettingsVideoAdSequence a rdfs:Class ; rdfs:label "Campaign Video Campaign Settings Video Ad Sequence" ; rdfs:comment "Container for video ads sequencing definition." . # Class: Campaign Video Campaign Settings Video Ad Sequence Step googleads:CampaignVideoCampaignSettingsVideoAdSequenceStep a rdfs:Class ; rdfs:label "Campaign Video Campaign Settings Video Ad Sequence Step" ; rdfs:comment "Information about a step within a video sequence." . # Class: Campaign Video Campaign Settings Booking Details googleads:CampaignVideoCampaignSettingsBookingDetails a rdfs:Class ; rdfs:label "Campaign Video Campaign Settings Booking Details" ; rdfs:comment "Container for booking details for campaigns with the FIXED_CPM or FIXED_SHARE_OF_VOICE bidding strategies." . # Class: Campaign Video Campaign Settings Reservation Ad Category Self Disclosure googleads:CampaignVideoCampaignSettingsReservationAdCategorySelfDisclosure a rdfs:Class ; rdfs:label "Campaign Video Campaign Settings Reservation Ad Category Self Disclosure" ; rdfs:comment "Container for ad category self-disclosure for campaigns with the FIXED_CPM or FIXED_SHARE_OF_VOICE bidding strategies." . # Class: Campaign Video Campaign Settings Video Ad Inventory Control googleads:CampaignVideoCampaignSettingsVideoAdInventoryControl a rdfs:Class ; rdfs:label "Campaign Video Campaign Settings Video Ad Inventory Control" ; rdfs:comment "For campaigns using video responsive ads inventory controls determine on which inventories the ads can be shown. This only applies for campaigns with the bidding strategies TARGET_CPM and FIXED_CPM." . # Class: Campaign Shopping Setting googleads:CampaignShoppingSetting a rdfs:Class ; rdfs:label "Campaign Shopping Setting" ; rdfs:comment "The setting for Shopping campaigns. Defines the universe of products that can be advertised by the campaign, and how this campaign interacts with other Shopping campaigns." . # Class: Campaign Text Guidelines googleads:CampaignTextGuidelines a rdfs:Class ; rdfs:label "Campaign Text Guidelines" ; rdfs:comment "Settings to control automatically generated text assets." . # Class: Campaign Messaging Restriction googleads:CampaignMessagingRestriction a rdfs:Class ; rdfs:label "Campaign Messaging Restriction" ; rdfs:comment "Freeform instructions that will be used to guide text asset generation using LLM inference." . # Class: Campaign Dynamic Search Ads Setting googleads:CampaignDynamicSearchAdsSetting a rdfs:Class ; rdfs:label "Campaign Dynamic Search Ads Setting" ; rdfs:comment "The setting for controlling Dynamic Search Ads (DSA)." . # Class: Campaign App Campaign Setting googleads:CampaignAppCampaignSetting a rdfs:Class ; rdfs:label "Campaign App Campaign Setting" ; rdfs:comment "Campaign-level settings for App Campaigns." . # Class: Commission googleads:Commission a rdfs:Class ; rdfs:label "Commission" ; rdfs:comment "Commission is an automatic bidding strategy in which the advertiser pays a certain portion of the conversion value." . # Class: Campaign Geo Target Type Setting googleads:CampaignGeoTargetTypeSetting a rdfs:Class ; rdfs:label "Campaign Geo Target Type Setting" ; rdfs:comment "Represents a collection of settings related to ads geotargeting." . # Class: Campaign Local Campaign Setting googleads:CampaignLocalCampaignSetting a rdfs:Class ; rdfs:label "Campaign Local Campaign Setting" ; rdfs:comment "Campaign setting for local campaigns." . # Class: Campaign Performance Max Upgrade googleads:CampaignPerformanceMaxUpgrade a rdfs:Class ; rdfs:label "Campaign Performance Max Upgrade" ; rdfs:comment "Information about a campaign being upgraded to Performance Max." . # Class: Real Time Bidding Setting googleads:RealTimeBiddingSetting a rdfs:Class ; rdfs:label "Real Time Bidding Setting" ; rdfs:comment "Settings for Real-Time Bidding, a feature only available for campaigns targeting the Ad Exchange network." . # Class: Campaign Aggregate Asset View googleads:CampaignAggregateAssetView a rdfs:Class ; rdfs:label "Campaign Aggregate Asset View" ; rdfs:comment "A campaign-level aggregate asset view that shows where the asset is linked, performamce of the asset and stats." . # Class: Campaign Asset googleads:CampaignAsset a rdfs:Class ; rdfs:label "Campaign Asset" ; rdfs:comment "A link between a Campaign and an Asset." . # Class: Campaign Asset Set googleads:CampaignAssetSet a rdfs:Class ; rdfs:label "Campaign Asset Set" ; rdfs:comment "CampaignAssetSet is the linkage between a campaign and an asset set. Adding a CampaignAssetSet links an asset set with a campaign." . # Class: Campaign Audience View googleads:CampaignAudienceView a rdfs:Class ; rdfs:label "Campaign Audience View" ; rdfs:comment "A campaign audience view. Includes performance data from interests and remarketing lists for Display Network and YouTube Network ads, and remarketing lists for search ads (RLSA), aggregated by campaign and audience criterion. This view only includes audiences attached at the campaign level." . # Class: Campaign Bid Modifier googleads:CampaignBidModifier a rdfs:Class ; rdfs:label "Campaign Bid Modifier" ; rdfs:comment "Represents a bid-modifiable only criterion at the campaign level." . # Class: Interaction Type Info googleads:InteractionTypeInfo a rdfs:Class ; rdfs:label "Interaction Type Info" ; rdfs:comment "Criterion for Interaction Type." . # Class: Campaign Budget googleads:CampaignBudget a rdfs:Class ; rdfs:label "Campaign Budget" ; rdfs:comment "A campaign budget." ; rdfs:subClassOf schema:Thing . # Class: Campaign Conversion Goal googleads:CampaignConversionGoal a rdfs:Class ; rdfs:label "Campaign Conversion Goal" ; rdfs:comment "The biddability setting for the specified campaign only for all conversion actions with a matching category and origin." . # Class: Campaign Criterion googleads:CampaignCriterion a rdfs:Class ; rdfs:label "Campaign Criterion" ; rdfs:comment "A campaign criterion." . # Class: Operating System Version Info googleads:OperatingSystemVersionInfo a rdfs:Class ; rdfs:label "Operating System Version Info" ; rdfs:comment "Represents an operating system version to be targeted." . # Class: Location Group Info googleads:LocationGroupInfo a rdfs:Class ; rdfs:label "Location Group Info" ; rdfs:comment "A radius around a list of locations specified through a feed or assetSet." . # Class: Content Label Info googleads:ContentLabelInfo a rdfs:Class ; rdfs:label "Content Label Info" ; rdfs:comment "Content Label for category exclusion." . # Class: Listing Scope Info googleads:ListingScopeInfo a rdfs:Class ; rdfs:label "Listing Scope Info" ; rdfs:comment "A listing scope criterion." . # Class: Keyword Theme Info googleads:KeywordThemeInfo a rdfs:Class ; rdfs:label "Keyword Theme Info" ; rdfs:comment "A Smart Campaign keyword theme." . # Class: Carrier Info googleads:CarrierInfo a rdfs:Class ; rdfs:label "Carrier Info" ; rdfs:comment "Represents a Carrier Criterion." . # Class: Webpage List Info googleads:WebpageListInfo a rdfs:Class ; rdfs:label "Webpage List Info" ; rdfs:comment "Represents a list of webpage criteria." . # Class: Ip Block Info googleads:IpBlockInfo a rdfs:Class ; rdfs:label "Ip Block Info" ; rdfs:comment "An IpBlock criterion used for excluding IP addresses. We support excluding individual IP addresses or CIDR blocks. Create one IpBlockInfo criterion for each individual IP address or CIDR block you want to exclude. You can exclude up to 500 IP addresses per campaign. For more details, see [Exclude IP addresses](//support.google.com/google-ads/answer/2456098). IPv4 examples: * Individual address: 192.168.0.1 * Individual address as CIDR block: 192.168.0.1/32 * CIDR block: 192.168.0.0/24 IPv6 examples: * Individual address: 2001:db8:a0b:12f0::1 * Individual address as CIDR block: 2001:db8:a0b:12f0::1/128 * CIDR block: 2001:db8::/48" . # Class: Proximity Info googleads:ProximityInfo a rdfs:Class ; rdfs:label "Proximity Info" ; rdfs:comment "A Proximity criterion. The geo point and radius determine what geographical area is included. The address is a description of the geo point that does not affect ad serving. There are two ways to create a proximity. First, by setting an address and radius. The geo point will be automatically computed. Second, by setting a geo point and radius. The address is an optional label that won't be validated." . # Class: Geo Point Info googleads:GeoPointInfo a rdfs:Class ; rdfs:label "Geo Point Info" ; rdfs:comment "Geo point for proximity criterion." . # Class: Mobile Device Info googleads:MobileDeviceInfo a rdfs:Class ; rdfs:label "Mobile Device Info" ; rdfs:comment "A mobile device criterion." . # Class: Campaign Customizer googleads:CampaignCustomizer a rdfs:Class ; rdfs:label "Campaign Customizer" ; rdfs:comment "A customizer value for the associated CustomizerAttribute at the Campaign level." . # Class: Campaign Draft googleads:CampaignDraft a rdfs:Class ; rdfs:label "Campaign Draft" ; rdfs:comment "A campaign draft." . # Class: Campaign Goal Config googleads:CampaignGoalConfig a rdfs:Class ; rdfs:label "Campaign Goal Config" ; rdfs:comment "A link between a campaign and a goal enabling campaign-specific optimization." . # Class: Campaign Goal Settings Campaign Retention Goal Settings googleads:CampaignGoalSettingsCampaignRetentionGoalSettings a rdfs:Class ; rdfs:label "Campaign Goal Settings Campaign Retention Goal Settings" ; rdfs:comment "Retention campaign goal settings." . # Class: Customer Lifecycle Optimization Value Settings googleads:CustomerLifecycleOptimizationValueSettings a rdfs:Class ; rdfs:label "Customer Lifecycle Optimization Value Settings" ; rdfs:comment "Lifecycle goal optimization value settings." . # Class: Campaign Group googleads:CampaignGroup a rdfs:Class ; rdfs:label "Campaign Group" ; rdfs:comment "A campaign group." . # Class: Campaign Label googleads:CampaignLabel a rdfs:Class ; rdfs:label "Campaign Label" ; rdfs:comment "Represents a relationship between a campaign and a label." . # Class: Campaign Lifecycle Goal googleads:CampaignLifecycleGoal a rdfs:Class ; rdfs:label "Campaign Lifecycle Goal" ; rdfs:comment "Campaign level customer lifecycle goal settings." . # Class: Customer Acquisition Goal Settings googleads:CustomerAcquisitionGoalSettings a rdfs:Class ; rdfs:label "Customer Acquisition Goal Settings" ; rdfs:comment "The customer acquisition goal settings for the campaign." . # Class: Lifecycle Goal Value Settings googleads:LifecycleGoalValueSettings a rdfs:Class ; rdfs:label "Lifecycle Goal Value Settings" ; rdfs:comment "Lifecycle goal value settings." . # Class: Campaign Search Term Insight googleads:CampaignSearchTermInsight a rdfs:Class ; rdfs:label "Campaign Search Term Insight" ; rdfs:comment "This report provides a high-level view of search demand at the campaign level by grouping similar search terms into categories and showing their search volume. Historical data is available starting March 2023." . # Class: Campaign Search Term View googleads:CampaignSearchTermView a rdfs:Class ; rdfs:label "Campaign Search Term View" ; rdfs:comment "This report provides granular performance data, including cost metrics, for each individual search term that triggered your ads. If keyword-related segments are used, Performance Max data will be excluded from the results." . # Class: Campaign Shared Set googleads:CampaignSharedSet a rdfs:Class ; rdfs:label "Campaign Shared Set" ; rdfs:comment "CampaignSharedSets are used for managing the shared sets associated with a campaign." . # Class: Campaign Simulation googleads:CampaignSimulation a rdfs:Class ; rdfs:label "Campaign Simulation" ; rdfs:comment "A campaign simulation. Supported combinations of advertising channel type, simulation type and simulation modification method is detailed below respectively. * SEARCH - CPC_BID - UNIFORM * SEARCH - CPC_BID - SCALING * SEARCH - TARGET_CPA - UNIFORM * SEARCH - TARGET_CPA - SCALING * SEARCH - TARGET_ROAS - UNIFORM * SEARCH - TARGET_IMPRESSION_SHARE - UNIFORM * SEARCH - BUDGET - UNIFORM * SHOPPING - BUDGET - UNIFORM * SHOPPING - TARGET_ROAS - UNIFORM * MULTI_CHANNEL - TARGET_CPA - UNIFORM * MULTI_CHANNEL - TARGET_ROAS - UNIFORM * DEMAND_GEN - TARGET_CPA - DEFAULT * DISPLAY - TARGET_CPA - UNIFORM * PERFORMANCE_MAX - TARGET_CPA - UNIFORM * PERFORMANCE_MAX - TARGET_ROAS - UNIFORM * PERFORMANCE_MAX - BUDGET - UNIFORM" . # Class: Target Impression Share Simulation Point List googleads:TargetImpressionShareSimulationPointList a rdfs:Class ; rdfs:label "Target Impression Share Simulation Point List" ; rdfs:comment "A container for simulation points for simulations of type TARGET_IMPRESSION_SHARE." . # Class: Target Impression Share Simulation Point googleads:TargetImpressionShareSimulationPoint a rdfs:Class ; rdfs:label "Target Impression Share Simulation Point" ; rdfs:comment "Projected metrics for a specific target impression share value." . # Class: Carrier Constant googleads:CarrierConstant a rdfs:Class ; rdfs:label "Carrier Constant" ; rdfs:comment "A carrier criterion that can be used in campaign targeting." . # Class: Cart Data Sales View googleads:CartDataSalesView a rdfs:Class ; rdfs:label "Cart Data Sales View" ; rdfs:comment "Cart data sales view. Provides information about the products which were purchased if conversions with cart data is implemented. Performance metrics like revenue, gross profit, lead/cross-sell metrics etc. and Merchant Center attributes such as brand, category etc. are available for products defined in an inventory feed and sold as a result of Google ads. For purchases attributed to clicks on Shopping ads, dimensions of both clicked and sold products can be viewed together." . # Class: Change Event googleads:ChangeEvent a rdfs:Class ; rdfs:label "Change Event" ; rdfs:comment "Describes the granular change of returned resources of certain resource types. Changes made through the UI or API in the past 30 days are included. Previous and new values of the changed fields are shown. ChangeEvent could have up to 3 minutes delay to reflect a new change." . # Class: Change Event Changed Resource googleads:ChangeEventChangedResource a rdfs:Class ; rdfs:label "Change Event Changed Resource" ; rdfs:comment "A wrapper proto presenting all supported resources. Only the resource of the change_resource_type will be set." . # Class: Customer Asset googleads:CustomerAsset a rdfs:Class ; rdfs:label "Customer Asset" ; rdfs:comment "A link between a customer and an asset." . # Class: Change Status googleads:ChangeStatus a rdfs:Class ; rdfs:label "Change Status" ; rdfs:comment "Describes the status of returned resource. ChangeStatus could have up to 3 minutes delay to reflect a new change." . # Class: Channel Aggregate Asset View googleads:ChannelAggregateAssetView a rdfs:Class ; rdfs:label "Channel Aggregate Asset View" ; rdfs:comment "A channel-level aggregate asset view that shows where the asset is linked, performamce of the asset and stats." . # Class: Click Location googleads:ClickLocation a rdfs:Class ; rdfs:label "Click Location" ; rdfs:comment "Location criteria associated with a click." . # Class: Click View googleads:ClickView a rdfs:Class ; rdfs:label "Click View" ; rdfs:comment "A click view with metrics aggregated at each click level, including both valid and invalid clicks. For non-Search campaigns, metrics.clicks represents the number of valid and invalid interactions. Queries including ClickView must have a filter limiting the results to one day and can be requested for dates back to 90 days before the time of the request. GCLIDs are not available in this report for App Campaigns for Installs (ACi) and App Campaigns for Pre-registration (ACpre)." . # Class: Combined Audience googleads:CombinedAudience a rdfs:Class ; rdfs:label "Combined Audience" ; rdfs:comment "Describe a resource for combined audiences which includes different audiences." . # Class: Common Metrics googleads:CommonMetrics a rdfs:Class ; rdfs:label "Common Metrics" ; rdfs:comment "Metrics data." . # Class: Search Volume Range googleads:SearchVolumeRange a rdfs:Class ; rdfs:label "Search Volume Range" ; rdfs:comment "Search volume range. Actual search volume falls within this range." . # Class: Consent googleads:Consent a rdfs:Class ; rdfs:label "Consent" ; rdfs:comment "Consent" . # Class: Contact Details googleads:ContactDetails a rdfs:Class ; rdfs:label "Contact Details" ; rdfs:comment "Fields containing consumer contact details." . # Class: Content Criterion View googleads:ContentCriterionView a rdfs:Class ; rdfs:label "Content Criterion View" ; rdfs:comment "A content criterion view." . # Class: Conversion Action googleads:ConversionAction a rdfs:Class ; rdfs:label "Conversion Action" ; rdfs:comment "A conversion action." . # Class: Conversion Action Value Settings googleads:ConversionActionValueSettings a rdfs:Class ; rdfs:label "Conversion Action Value Settings" ; rdfs:comment "Settings related to the value for conversion events associated with this conversion action." . # Class: Conversion Action Firebase Settings googleads:ConversionActionFirebaseSettings a rdfs:Class ; rdfs:label "Conversion Action Firebase Settings" ; rdfs:comment "Settings related to a Firebase conversion action." . # Class: Conversion Action Google Analytics4Settings googleads:ConversionActionGoogleAnalytics4Settings a rdfs:Class ; rdfs:label "Conversion Action Google Analytics4Settings" ; rdfs:comment "Settings related to a Google Analytics 4 conversion action." . # Class: Conversion Action Attribution Model Settings googleads:ConversionActionAttributionModelSettings a rdfs:Class ; rdfs:label "Conversion Action Attribution Model Settings" ; rdfs:comment "Settings related to this conversion action's attribution model." . # Class: Tag Snippet googleads:TagSnippet a rdfs:Class ; rdfs:label "Tag Snippet" ; rdfs:comment "The site tag and event snippet pair for a TrackingCodeType." . # Class: Conversion Action Third Party App Analytics Settings googleads:ConversionActionThirdPartyAppAnalyticsSettings a rdfs:Class ; rdfs:label "Conversion Action Third Party App Analytics Settings" ; rdfs:comment "Settings related to a third party app analytics conversion action." . # Class: Conversion Custom Variable googleads:ConversionCustomVariable a rdfs:Class ; rdfs:label "Conversion Custom Variable" ; rdfs:comment "A conversion custom variable See \"About custom variables for conversions\" at https://support.google.com/google-ads/answer/9964350" . # Class: Conversion Goal Campaign Config googleads:ConversionGoalCampaignConfig a rdfs:Class ; rdfs:label "Conversion Goal Campaign Config" ; rdfs:comment "Conversion goal settings for a Campaign." . # Class: Conversion Tracking Setting googleads:ConversionTrackingSetting a rdfs:Class ; rdfs:label "Conversion Tracking Setting" ; rdfs:comment "A collection of customer-wide settings related to Google Ads Conversion Tracking." . # Class: Conversion Value Rule googleads:ConversionValueRule a rdfs:Class ; rdfs:label "Conversion Value Rule" ; rdfs:comment "A conversion value rule" . # Class: Conversion Value Rule Value Rule Audience Condition googleads:ConversionValueRuleValueRuleAudienceCondition a rdfs:Class ; rdfs:label "Conversion Value Rule Value Rule Audience Condition" ; rdfs:comment "Condition on Audience dimension." . # Class: Conversion Value Rule Value Rule Itinerary Condition googleads:ConversionValueRuleValueRuleItineraryCondition a rdfs:Class ; rdfs:label "Conversion Value Rule Value Rule Itinerary Condition" ; rdfs:comment "Condition on Itinerary dimension." . # Class: Conversion Value Rule Value Rule Itinerary Advance Booking Window googleads:ConversionValueRuleValueRuleItineraryAdvanceBookingWindow a rdfs:Class ; rdfs:label "Conversion Value Rule Value Rule Itinerary Advance Booking Window" ; rdfs:comment "Range for the number of days between the date of the booking and the start of the itinerary." . # Class: Conversion Value Rule Value Rule Itinerary Travel Length googleads:ConversionValueRuleValueRuleItineraryTravelLength a rdfs:Class ; rdfs:label "Conversion Value Rule Value Rule Itinerary Travel Length" ; rdfs:comment "Range for the itinerary length in number of nights." . # Class: Conversion Value Rule Value Rule Itinerary Travel Start Day googleads:ConversionValueRuleValueRuleItineraryTravelStartDay a rdfs:Class ; rdfs:label "Conversion Value Rule Value Rule Itinerary Travel Start Day" ; rdfs:comment "The days of the week on which an itinerary's travel can start." . # Class: Conversion Value Rule Value Rule Device Condition googleads:ConversionValueRuleValueRuleDeviceCondition a rdfs:Class ; rdfs:label "Conversion Value Rule Value Rule Device Condition" ; rdfs:comment "Condition on Device dimension." . # Class: Conversion Value Rule Value Rule Geo Location Condition googleads:ConversionValueRuleValueRuleGeoLocationCondition a rdfs:Class ; rdfs:label "Conversion Value Rule Value Rule Geo Location Condition" ; rdfs:comment "Condition on Geo dimension." . # Class: Conversion Value Rule Value Rule Action googleads:ConversionValueRuleValueRuleAction a rdfs:Class ; rdfs:label "Conversion Value Rule Value Rule Action" ; rdfs:comment "Action applied when rule is applied." . # Class: Conversion Value Rule Set googleads:ConversionValueRuleSet a rdfs:Class ; rdfs:label "Conversion Value Rule Set" ; rdfs:comment "A conversion value rule set is a collection of conversion value rules that lets you adjust conversion values based on the dimensions specified in the `dimensions` field." . # Class: Credit Details googleads:CreditDetails a rdfs:Class ; rdfs:label "Credit Details" ; rdfs:comment "Represents the credit details of a lead." . # Class: Criterion Category Availability googleads:CriterionCategoryAvailability a rdfs:Class ; rdfs:label "Criterion Category Availability" ; rdfs:comment "Information of category availability, per advertising channel." . # Class: Criterion Category Locale Availability googleads:CriterionCategoryLocaleAvailability a rdfs:Class ; rdfs:label "Criterion Category Locale Availability" ; rdfs:comment "Information about which locales a category is available in." . # Class: Criterion Category Channel Availability googleads:CriterionCategoryChannelAvailability a rdfs:Class ; rdfs:label "Criterion Category Channel Availability" ; rdfs:comment "Information of advertising channel type and subtypes a category is available in." . # Class: Crm Based User List Info googleads:CrmBasedUserListInfo a rdfs:Class ; rdfs:label "Crm Based User List Info" ; rdfs:comment "UserList of CRM users provided by the advertiser." . # Class: Currency Constant googleads:CurrencyConstant a rdfs:Class ; rdfs:label "Currency Constant" ; rdfs:comment "A currency constant." . # Class: Custom Audience googleads:CustomAudience a rdfs:Class ; rdfs:label "Custom Audience" ; rdfs:comment "A custom audience. This is a list of users by interest. The unique key of a custom audience consists of the following fields: name. Violating the unique key constraint produces error: CustomAudienceError.NAME_ALREADY_USED" . # Class: Custom Audience Member googleads:CustomAudienceMember a rdfs:Class ; rdfs:label "Custom Audience Member" ; rdfs:comment "A member of custom audience. A member can be a KEYWORD, URL, PLACE_CATEGORY or APP. It can only be created or removed but not changed." . # Class: Custom Conversion Goal googleads:CustomConversionGoal a rdfs:Class ; rdfs:label "Custom Conversion Goal" ; rdfs:comment "Custom conversion goal that can make arbitrary conversion actions biddable." . # Class: Customer googleads:Customer a rdfs:Class ; rdfs:label "Customer" ; rdfs:comment "A customer." ; rdfs:subClassOf aent:AdAccount . # Class: Customer Agreement Setting googleads:CustomerAgreementSetting a rdfs:Class ; rdfs:label "Customer Agreement Setting" ; rdfs:comment "Customer Agreement Setting for a customer." . # Class: Local Services Settings googleads:LocalServicesSettings a rdfs:Class ; rdfs:label "Local Services Settings" ; rdfs:comment "Settings for Local Services customer." . # Class: Granular License Status googleads:GranularLicenseStatus a rdfs:Class ; rdfs:label "Granular License Status" ; rdfs:comment "License status at geo + vertical level." . # Class: Granular Insurance Status googleads:GranularInsuranceStatus a rdfs:Class ; rdfs:label "Granular Insurance Status" ; rdfs:comment "Insurance status at geo + vertical level." . # Class: Video Customer googleads:VideoCustomer a rdfs:Class ; rdfs:label "Video Customer" ; rdfs:comment "Video specific information about a Customer." . # Class: Customer Third Party Integration Partners googleads:CustomerThirdPartyIntegrationPartners a rdfs:Class ; rdfs:label "Customer Third Party Integration Partners" ; rdfs:comment "Container for Customer level third party integration partners." . # Class: Customer Third Party Brand Safety Integration Partner googleads:CustomerThirdPartyBrandSafetyIntegrationPartner a rdfs:Class ; rdfs:label "Customer Third Party Brand Safety Integration Partner" ; rdfs:comment "Container for third party brand safety integration data for Customer." . # Class: Customer Third Party Brand Lift Integration Partner googleads:CustomerThirdPartyBrandLiftIntegrationPartner a rdfs:Class ; rdfs:label "Customer Third Party Brand Lift Integration Partner" ; rdfs:comment "Container for third party Brand Lift integration data for Customer." . # Class: Customer Third Party Reach Integration Partner googleads:CustomerThirdPartyReachIntegrationPartner a rdfs:Class ; rdfs:label "Customer Third Party Reach Integration Partner" ; rdfs:comment "Container for third party reach integration data for Customer." . # Class: Customer Third Party Viewability Integration Partner googleads:CustomerThirdPartyViewabilityIntegrationPartner a rdfs:Class ; rdfs:label "Customer Third Party Viewability Integration Partner" ; rdfs:comment "Container for third party viewability integration data for Customer." . # Class: Remarketing Setting googleads:RemarketingSetting a rdfs:Class ; rdfs:label "Remarketing Setting" ; rdfs:comment "Remarketing setting for a customer." . # Class: Customer Asset Set googleads:CustomerAssetSet a rdfs:Class ; rdfs:label "Customer Asset Set" ; rdfs:comment "CustomerAssetSet is the linkage between a customer and an asset set. Adding a CustomerAssetSet links an asset set with a customer." . # Class: Customer Client googleads:CustomerClient a rdfs:Class ; rdfs:label "Customer Client" ; rdfs:comment "A link between the given customer and a client customer. CustomerClients only exist for manager customers. All direct and indirect client customers are included, as well as the manager itself." . # Class: Customer Client Link googleads:CustomerClientLink a rdfs:Class ; rdfs:label "Customer Client Link" ; rdfs:comment "Represents customer client link relationship." . # Class: Customer Conversion Goal googleads:CustomerConversionGoal a rdfs:Class ; rdfs:label "Customer Conversion Goal" ; rdfs:comment "Biddability control for conversion actions with a matching category and origin." . # Class: Customer Customizer googleads:CustomerCustomizer a rdfs:Class ; rdfs:label "Customer Customizer" ; rdfs:comment "A customizer value for the associated CustomizerAttribute at the Customer level." . # Class: Customer Label googleads:CustomerLabel a rdfs:Class ; rdfs:label "Customer Label" ; rdfs:comment "Represents a relationship between a customer and a label. This customer may not have access to all the labels attached to it. Additional CustomerLabels may be returned by increasing permissions with login-customer-id." . # Class: Customer Lifecycle Goal googleads:CustomerLifecycleGoal a rdfs:Class ; rdfs:label "Customer Lifecycle Goal" ; rdfs:comment "Account level customer lifecycle goal settings." . # Class: Customer Manager Link googleads:CustomerManagerLink a rdfs:Class ; rdfs:label "Customer Manager Link" ; rdfs:comment "Represents customer-manager link relationship." . # Class: Customer Match User List Metadata googleads:CustomerMatchUserListMetadata a rdfs:Class ; rdfs:label "Customer Match User List Metadata" ; rdfs:comment "Metadata for customer match user list." . # Class: Customer Negative Criterion googleads:CustomerNegativeCriterion a rdfs:Class ; rdfs:label "Customer Negative Criterion" ; rdfs:comment "A negative criterion for exclusions at the customer level." . # Class: Negative Keyword List Info googleads:NegativeKeywordListInfo a rdfs:Class ; rdfs:label "Negative Keyword List Info" ; rdfs:comment "A Negative Keyword List criterion. Represents a shared set of negative keywords that can be excluded at the account-level. Only one negative keyword list criterion can be attached per account." . # Class: Placement List Info googleads:PlacementListInfo a rdfs:Class ; rdfs:label "Placement List Info" ; rdfs:comment "A Placement List criterion. Represents a shared set of placements that can be excluded at the account-level." . # Class: Customer Search Term Insight googleads:CustomerSearchTermInsight a rdfs:Class ; rdfs:label "Customer Search Term Insight" ; rdfs:comment "This report provides a high-level view of search demand at the customer level by grouping similar search terms into categories and showing their search volume. Historical data is available starting March 2023." . # Class: Customer User Access googleads:CustomerUserAccess a rdfs:Class ; rdfs:label "Customer User Access" ; rdfs:comment "Represents the permission of a single user onto a single customer." . # Class: Customer User Access Invitation googleads:CustomerUserAccessInvitation a rdfs:Class ; rdfs:label "Customer User Access Invitation" ; rdfs:comment "Represent an invitation to a new user on this customer account." . # Class: Customer User Access Invitation Review googleads:CustomerUserAccessInvitationReview a rdfs:Class ; rdfs:label "Customer User Access Invitation Review" ; rdfs:comment "Details for CustomerUserAccessInvitation." . # Class: Customer User Access Review googleads:CustomerUserAccessReview a rdfs:Class ; rdfs:label "Customer User Access Review" ; rdfs:comment "Details for CustomerUserAccess." . # Class: Custom Interest googleads:CustomInterest a rdfs:Class ; rdfs:label "Custom Interest" ; rdfs:comment "A custom interest. This is a list of users by interest." . # Class: Custom Interest Member googleads:CustomInterestMember a rdfs:Class ; rdfs:label "Custom Interest Member" ; rdfs:comment "A member of custom interest audience. A member can be a keyword or url. It is immutable, that is, it can only be created or removed but not changed." . # Class: Customizer Attribute googleads:CustomizerAttribute a rdfs:Class ; rdfs:label "Customizer Attribute" ; rdfs:comment "A customizer attribute. Use CustomerCustomizer, CampaignCustomizer, AdGroupCustomizer, or AdGroupCriterionCustomizer to associate a customizer attribute and set its value at the customer, campaign, ad group, or ad group criterion level, respectively." . # Class: Custom Lead Form Submission Field googleads:CustomLeadFormSubmissionField a rdfs:Class ; rdfs:label "Custom Lead Form Submission Field" ; rdfs:comment "Fields in the submitted custom question" . # Class: Data Link googleads:DataLink a rdfs:Class ; rdfs:label "Data Link" ; rdfs:comment "Represents the data sharing connection between a Google Ads customer and another product's data." . # Class: Youtube Link Metadata googleads:YoutubeLinkMetadata a rdfs:Class ; rdfs:label "Youtube Link Metadata" ; rdfs:comment "Metadata specific to YouTube links." . # Class: Youtube Video Identifier googleads:YoutubeVideoIdentifier a rdfs:Class ; rdfs:label "Youtube Video Identifier" ; rdfs:comment "The identifier for YouTube video" . # Class: Data Partner Identifier googleads:DataPartnerIdentifier a rdfs:Class ; rdfs:label "Data Partner Identifier" ; rdfs:comment "The identifier for Data Partner account." . # Class: Date Range googleads:DateRange a rdfs:Class ; rdfs:label "Date Range" ; rdfs:comment "A date range." . # Class: Detail Content Suitability Placement View googleads:DetailContentSuitabilityPlacementView a rdfs:Class ; rdfs:label "Detail Content Suitability Placement View" ; rdfs:comment "A detail content suitability placement view." . # Class: Detailed Demographic googleads:DetailedDemographic a rdfs:Class ; rdfs:label "Detailed Demographic" ; rdfs:comment "A detailed demographic: a particular interest-based vertical to be targeted to reach users based on long-term life facts." . # Class: Detail Placement View googleads:DetailPlacementView a rdfs:Class ; rdfs:label "Detail Placement View" ; rdfs:comment "A view with metrics aggregated by ad group and URL or YouTube video. Provides granular performance data about specific URLs, YouTube videos, and apps where your ads showed. This offers a more detailed breakdown compared to the group_placement_view. This view primarily surfaces placement data from the Google Display Network. While you can select segments like `segments.ad_network_type`, this view generally does not include placement data from other networks, such as the Search Partners network. To understand performance on Search Partners, consider other reports and segmentations. Data for low-traffic placements may be aggregated. This view corresponds to drilling into details from the \"Where ads showed\" section in the Google Ads UI." . # Class: Display Keyword View googleads:DisplayKeywordView a rdfs:Class ; rdfs:label "Display Keyword View" ; rdfs:comment "A display keyword view. Provides performance data for keywords used in Display Network campaigns. This view lets you analyze how your display keywords are performing across various segments. This view is primarily used to track the effectiveness of keyword targeting within your Display campaigns. To understand which network the metrics apply to, you can select the `segments.ad_network_type` field in your query. This field will segment the data by networks such as the Google Display Network, YouTube, Gmail, and so on. You can select fields from this resource along with metrics like impressions, clicks, and conversions to gauge performance. Attributed resources like `ad_group` and `campaign` can also be selected without segmenting metrics." . # Class: Distance View googleads:DistanceView a rdfs:Class ; rdfs:label "Distance View" ; rdfs:comment "A distance view with metrics aggregated by the user's distance from an advertiser's location extensions. Each DistanceBucket includes all impressions that fall within its distance and a single impression will contribute to the metrics for all DistanceBuckets that include the user's distance." . # Class: Domain Category googleads:DomainCategory a rdfs:Class ; rdfs:label "Domain Category" ; rdfs:comment "A category generated automatically by crawling a domain. If a campaign uses the DynamicSearchAdsSetting, then domain categories will be generated for the domain. The categories can be targeted using WebpageConditionInfo. See: https://support.google.com/google-ads/answer/2471185" . # Class: Dynamic Search Ads Search Term View googleads:DynamicSearchAdsSearchTermView a rdfs:Class ; rdfs:label "Dynamic Search Ads Search Term View" ; rdfs:comment "A dynamic search ads search term view." . # Class: Expanded Landing Page View googleads:ExpandedLandingPageView a rdfs:Class ; rdfs:label "Expanded Landing Page View" ; rdfs:comment "A landing page view with metrics aggregated at the expanded final URL level." . # Class: Experiment googleads:Experiment a rdfs:Class ; rdfs:label "Experiment" ; rdfs:comment "A Google ads experiment for users to experiment changes on multiple campaigns, compare the performance, and apply the effective changes." . # Class: Metric Goal googleads:MetricGoal a rdfs:Class ; rdfs:label "Metric Goal" ; rdfs:comment "A metric goal for an experiment." . # Class: Optimize Assets Experiment Info googleads:OptimizeAssetsExperimentInfo a rdfs:Class ; rdfs:label "Optimize Assets Experiment Info" ; rdfs:comment "Configuration for an Optimize Assets experiment." . # Class: Video Experiment Info googleads:VideoExperimentInfo a rdfs:Class ; rdfs:label "Video Experiment Info" ; rdfs:comment "Configuration for a Video experiment." . # Class: Experiment Arm googleads:ExperimentArm a rdfs:Class ; rdfs:label "Experiment Arm" ; rdfs:comment "A Google ads experiment for users to experiment changes on multiple campaigns, compare the performance, and apply the effective changes." . # Class: Experiment Arm Asset Testing Info googleads:ExperimentArmAssetTestingInfo a rdfs:Class ; rdfs:label "Experiment Arm Asset Testing Info" ; rdfs:comment "Details of assets associated with the experimental copies of ads." . # Class: Experiment Arm Asset Variation Info googleads:ExperimentArmAssetVariationInfo a rdfs:Class ; rdfs:label "Experiment Arm Asset Variation Info" ; rdfs:comment "Details of asset variations to be performed on an ad in the control ad group." . # Class: Experiment Arm Asset Detail googleads:ExperimentArmAssetDetail a rdfs:Class ; rdfs:label "Experiment Arm Asset Detail" ; rdfs:comment "Details of an asset modification for the experiment ad, such as adding or removing the asset." . # Class: Experiment Arm Asset Group Info googleads:ExperimentArmAssetGroupInfo a rdfs:Class ; rdfs:label "Experiment Arm Asset Group Info" ; rdfs:comment "Holds the asset groups included in an arm of an Optimize Assets experiment." . # Class: Experiment Arm Asset Group Asset Info googleads:ExperimentArmAssetGroupAssetInfo a rdfs:Class ; rdfs:label "Experiment Arm Asset Group Asset Info" ; rdfs:comment "Holds the details of an asset within an asset group for an Optimize Assets experiment arm." . # Class: Experiment Arm Performance Max Experiment Arm Info googleads:ExperimentArmPerformanceMaxExperimentArmInfo a rdfs:Class ; rdfs:label "Experiment Arm Performance Max Experiment Arm Info" ; rdfs:comment "Information specific to the control or treatment campaign of a Performance Max experiment." . # Class: Experiment Arm Experimental Performance Max Campaign Settings googleads:ExperimentArmExperimentalPerformanceMaxCampaignSettings a rdfs:Class ; rdfs:label "Experiment Arm Experimental Performance Max Campaign Settings" ; rdfs:comment "Parameters for an experiment to create a Performance Max campaign. The experimental Performance Max campaign gets created automatically based on the existing SHOPPING campaign settings and the settings specified in this field." . # Class: Fellowship googleads:Fellowship a rdfs:Class ; rdfs:label "Fellowship" ; rdfs:comment "Details about the employee's medical Fellowship. Fellowship is a period of medical training that the professional undertakes after finishing their residency." . # Class: Final Url Expansion Asset View googleads:FinalUrlExpansionAssetView a rdfs:Class ; rdfs:label "Final Url Expansion Asset View" ; rdfs:comment "FinalUrlExpansionAssetView Resource." . # Class: Flexible Rule Operand Info googleads:FlexibleRuleOperandInfo a rdfs:Class ; rdfs:label "Flexible Rule Operand Info" ; rdfs:comment "Flexible rule that wraps the common rule and a lookback window." . # Class: User List Rule Info googleads:UserListRuleInfo a rdfs:Class ; rdfs:label "User List Rule Info" ; rdfs:comment "A client defined rule based on custom parameters sent by web sites or uploaded by the advertiser." . # Class: User List Rule Item Group Info googleads:UserListRuleItemGroupInfo a rdfs:Class ; rdfs:label "User List Rule Item Group Info" ; rdfs:comment "A group of rule items." . # Class: User List Rule Item Info googleads:UserListRuleItemInfo a rdfs:Class ; rdfs:label "User List Rule Item Info" ; rdfs:comment "An atomic rule item." . # Class: User List Number Rule Item Info googleads:UserListNumberRuleItemInfo a rdfs:Class ; rdfs:label "User List Number Rule Item Info" ; rdfs:comment "A rule item composed of a number operation." . # Class: User List Date Rule Item Info googleads:UserListDateRuleItemInfo a rdfs:Class ; rdfs:label "User List Date Rule Item Info" ; rdfs:comment "A rule item composed of a date operation." . # Class: User List String Rule Item Info googleads:UserListStringRuleItemInfo a rdfs:Class ; rdfs:label "User List String Rule Item Info" ; rdfs:comment "A rule item composed of a string operation." . # Class: Flexible Rule User List Info googleads:FlexibleRuleUserListInfo a rdfs:Class ; rdfs:label "Flexible Rule User List Info" ; rdfs:comment "Flexible rule representation of visitors with one or multiple actions. The flexible user list is defined by two lists of operands – inclusive_operands and exclusive_operands; each operand represents a set of users based on actions they took in a given timeframe. These lists of operands are combined with the AND_NOT operator, so that users represented by the inclusive operands are included in the user list, minus the users represented by the exclusive operands." . # Class: Gender View googleads:GenderView a rdfs:Class ; rdfs:label "Gender View" ; rdfs:comment "A gender view resource. Represents the view of a customer's performance metrics aggregated by gender. All statistics are aggregated at the ad group level. Note: While you can segment metrics by age range using `age_range_view` or by gender using `gender_view`, the Google Ads API does not support segmenting metrics by both age range and gender simultaneously in a single query. Analyzing performance across both dimensions combined is not supported in the Google Ads API." . # Class: Geographic View googleads:GeographicView a rdfs:Class ; rdfs:label "Geographic View" ; rdfs:comment "A geographic view. Geographic View includes all metrics aggregated at the country level, one row per country. It reports metrics at either actual physical location of the user or an area of interest. If other segment fields are used, you may get more than one row per country." . # Class: Geo Target Constant googleads:GeoTargetConstant a rdfs:Class ; rdfs:label "Geo Target Constant" ; rdfs:comment "A geo target constant." . # Class: Goal googleads:Goal a rdfs:Class ; rdfs:label "Goal" ; rdfs:comment "Representation of goals." . # Class: Goal Setting Retention Goal googleads:GoalSettingRetentionGoal a rdfs:Class ; rdfs:label "Goal Setting Retention Goal" ; rdfs:comment "Retention goal settings." . # Class: Google Ads Identifier googleads:GoogleAdsIdentifier a rdfs:Class ; rdfs:label "Google Ads Identifier" ; rdfs:comment "The identifier for Google Ads account." . # Class: Google Ads Row googleads:GoogleAdsRow a rdfs:Class ; rdfs:label "Google Ads Row" ; rdfs:comment "A returned row from the query." . # Class: Keyword Plan googleads:KeywordPlan a rdfs:Class ; rdfs:label "Keyword Plan" ; rdfs:comment "A Keyword Planner plan. Max number of saved keyword plans: 10000. It's possible to remove plans if limit is reached." . # Class: Keyword Plan Forecast Period googleads:KeywordPlanForecastPeriod a rdfs:Class ; rdfs:label "Keyword Plan Forecast Period" ; rdfs:comment "The forecasting period associated with the keyword plan." . # Class: Video googleads:Video a rdfs:Class ; rdfs:label "Video" ; rdfs:comment "A video. If the video has any enhancements, the stats on all of them will be aggregated and displayed on this video resource. To get stats for a specific enhancement, use the VideoEnhancement resource instead." . # Class: Language Constant googleads:LanguageConstant a rdfs:Class ; rdfs:label "Language Constant" ; rdfs:comment "A language." . # Class: Group Placement View googleads:GroupPlacementView a rdfs:Class ; rdfs:label "Group Placement View" ; rdfs:comment "A view showing performance data for where your ads actually served on the Display Network and YouTube, including both targeted (managed) and automatic placements. Data for low-traffic placements may be aggregated. The scope of placements shown is influenced by the ad group's `TargetingSetting` for the `PLACEMENT` dimension. This view corresponds to the \"Where ads showed\" section in the Google Ads UI." . # Class: Smart Campaign Setting googleads:SmartCampaignSetting a rdfs:Class ; rdfs:label "Smart Campaign Setting" ; rdfs:comment "Settings for configuring Smart campaigns." . # Class: Smart Campaign Setting Phone Number googleads:SmartCampaignSettingPhoneNumber a rdfs:Class ; rdfs:label "Smart Campaign Setting Phone Number" ; rdfs:comment "Phone number and country code in smart campaign settings." . # Class: Smart Campaign Setting Ad Optimized Business Profile Setting googleads:SmartCampaignSettingAdOptimizedBusinessProfileSetting a rdfs:Class ; rdfs:label "Smart Campaign Setting Ad Optimized Business Profile Setting" ; rdfs:comment "Settings for configuring a business profile optimized for ads as this campaign's landing page." . # Class: User List Customer Type googleads:UserListCustomerType a rdfs:Class ; rdfs:label "User List Customer Type" ; rdfs:comment "A user list customer type" . # Class: Segments googleads:Segments a rdfs:Class ; rdfs:label "Segments" ; rdfs:comment "Segment only fields." . # Class: Keyword googleads:Keyword a rdfs:Class ; rdfs:label "Keyword" ; rdfs:comment "A Keyword criterion segment." . # Class: Sk Ad Network Source App googleads:SkAdNetworkSourceApp a rdfs:Class ; rdfs:label "Sk Ad Network Source App" ; rdfs:comment "A SkAdNetworkSourceApp segment." . # Class: Keyword Plan Campaign googleads:KeywordPlanCampaign a rdfs:Class ; rdfs:label "Keyword Plan Campaign" ; rdfs:comment "A Keyword Plan campaign. Max number of keyword plan campaigns per plan allowed: 1." . # Class: Keyword Plan Geo Target googleads:KeywordPlanGeoTarget a rdfs:Class ; rdfs:label "Keyword Plan Geo Target" ; rdfs:comment "A geo target." . # Class: Group Content Suitability Placement View googleads:GroupContentSuitabilityPlacementView a rdfs:Class ; rdfs:label "Group Content Suitability Placement View" ; rdfs:comment "A group content suitability placement view." . # Class: Shopping Product googleads:ShoppingProduct a rdfs:Class ; rdfs:label "Shopping Product" ; rdfs:comment "A shopping product from Google Merchant Center that can be advertised by campaigns. The resource returns currently existing products from Google Merchant Center accounts linked with the customer. A campaign includes a product by specifying its merchant id (or, if available, the Multi Client Account id of the merchant) in the `ShoppingSetting`, and can limit the inclusion to products having a specified feed label. Standard Shopping campaigns can also limit the inclusion through a `campaign_criterion.listing_scope`. Queries to this resource specify a scope: * Account: - Filters on campaigns or ad groups are not specified. - All products from the linked Google Merchant Center accounts are returned. - Metrics and some fields (see the per-field documentation) are aggregated across all Shopping and Performance Max campaigns that include a product. * Campaign: - An equality filter on `campaign` is specified. Supported campaign types are Shopping, Performance Max, Demand Gen, Video, App. - Only products that are included by the specified campaign are returned. - Metrics and some fields (see the per-field documentation) are restricted to the specified campaign. - Only the following metrics are supported for Demand Gen, Video, App campaigns: impressions, clicks, ctr. * Ad group: - An equality filter on `ad_group` and `campaign` is specified. Supported campaign types are Shopping, Demand Gen, Video, App. - Only products that are included by the specified campaign are returned. - Metrics and some fields (see the per-field documentation) are restricted to the specified ad group. - Only the following metrics are supported for Demand Gen, Video, App campaigns: impressions, clicks, ctr. Note that segmentation by date segments is not permitted and will return UNSUPPORTED_DATE_SEGMENTATION error. On the other hand, filtering on date segments is allowed." . # Class: Shopping Product Product Issue googleads:ShoppingProductProductIssue a rdfs:Class ; rdfs:label "Shopping Product Product Issue" ; rdfs:comment "An issue affecting whether a product can show in ads." . # Class: Smart Campaign Search Term View googleads:SmartCampaignSearchTermView a rdfs:Class ; rdfs:label "Smart Campaign Search Term View" ; rdfs:comment "A Smart campaign search term view." . # Class: Offline Conversion Upload Conversion Action Summary googleads:OfflineConversionUploadConversionActionSummary a rdfs:Class ; rdfs:label "Offline Conversion Upload Conversion Action Summary" ; rdfs:comment "Offline conversion upload summary at conversion action level." . # Class: Offline Conversion Summary googleads:OfflineConversionSummary a rdfs:Class ; rdfs:label "Offline Conversion Summary" ; rdfs:comment "Historical upload summary, grouped by upload date or job." . # Class: Offline Conversion Alert googleads:OfflineConversionAlert a rdfs:Class ; rdfs:label "Offline Conversion Alert" ; rdfs:comment "Alert for offline conversion client summary." . # Class: Offline Conversion Error googleads:OfflineConversionError a rdfs:Class ; rdfs:label "Offline Conversion Error" ; rdfs:comment "Possible errors for offline conversion client summary." . # Class: Product Group View googleads:ProductGroupView a rdfs:Class ; rdfs:label "Product Group View" ; rdfs:comment "A product group view." . # Class: Third Party App Analytics Link googleads:ThirdPartyAppAnalyticsLink a rdfs:Class ; rdfs:label "Third Party App Analytics Link" ; rdfs:comment "A data sharing connection, allowing the import of third party app analytics into a Google Ads Customer." . # Class: Location Interest View googleads:LocationInterestView a rdfs:Class ; rdfs:label "Location Interest View" ; rdfs:comment "A location interest view summarizes the performance of adgroup location interest criteria." . # Class: Lead Form Submission Data googleads:LeadFormSubmissionData a rdfs:Class ; rdfs:label "Lead Form Submission Data" ; rdfs:comment "Data from lead form submissions." . # Class: Lead Form Submission Field googleads:LeadFormSubmissionField a rdfs:Class ; rdfs:label "Lead Form Submission Field" ; rdfs:comment "Fields in the submitted lead form." . # Class: Life Event googleads:LifeEvent a rdfs:Class ; rdfs:label "Life Event" ; rdfs:comment "A life event: a particular interest-based vertical to be targeted to reach users when they are in the midst of important life milestones." . # Class: Keyword Plan Campaign Keyword googleads:KeywordPlanCampaignKeyword a rdfs:Class ; rdfs:label "Keyword Plan Campaign Keyword" ; rdfs:comment "A Keyword Plan Campaign keyword. Only negative keywords are supported for Campaign Keyword." . # Class: User Interest googleads:UserInterest a rdfs:Class ; rdfs:label "User Interest" ; rdfs:comment "A user interest: a particular interest-based vertical to be targeted." . # Class: You Tube Video Upload googleads:YouTubeVideoUpload a rdfs:Class ; rdfs:label "You Tube Video Upload" ; rdfs:comment "Represents a video upload to YouTube using the Google Ads API." . # Class: Product Category Constant googleads:ProductCategoryConstant a rdfs:Class ; rdfs:label "Product Category Constant" ; rdfs:comment "A Product Category." . # Class: Product Category Constant Product Category Localization googleads:ProductCategoryConstantProductCategoryLocalization a rdfs:Class ; rdfs:label "Product Category Constant Product Category Localization" ; rdfs:comment "Localization for the product category." . # Class: Recommendation Subscription googleads:RecommendationSubscription a rdfs:Class ; rdfs:label "Recommendation Subscription" ; rdfs:comment "Recommendation Subscription resource" . # Class: Media File googleads:MediaFile a rdfs:Class ; rdfs:label "Media File" ; rdfs:comment "A media file." . # Class: Media Image googleads:MediaImage a rdfs:Class ; rdfs:label "Media Image" ; rdfs:comment "Encapsulates an Image." . # Class: Media Bundle googleads:MediaBundle a rdfs:Class ; rdfs:label "Media Bundle" ; rdfs:comment "Represents a ZIP archive media the content of which contains HTML5 assets." . # Class: Media Audio googleads:MediaAudio a rdfs:Class ; rdfs:label "Media Audio" ; rdfs:comment "Encapsulates an Audio." . # Class: Media Video googleads:MediaVideo a rdfs:Class ; rdfs:label "Media Video" ; rdfs:comment "Encapsulates a Video." . # Class: Operating System Version Constant googleads:OperatingSystemVersionConstant a rdfs:Class ; rdfs:label "Operating System Version Constant" ; rdfs:comment "A mobile operating system version or a range of versions, depending on `operator_type`. List of available mobile platforms at https://developers.google.com/google-ads/api/reference/data/codes-formats#mobile-platforms" . # Class: Managed Placement View googleads:ManagedPlacementView a rdfs:Class ; rdfs:label "Managed Placement View" ; rdfs:comment "A view providing performance data for placements explicitly targeted in your ad groups. This view corresponds to the \"Placements\" section in the Google Ads UI." . # Class: Multi Party Auth Review googleads:MultiPartyAuthReview a rdfs:Class ; rdfs:label "Multi Party Auth Review" ; rdfs:comment "Resource representing a Multi-Party Authentication review." . # Class: Webpage View googleads:WebpageView a rdfs:Class ; rdfs:label "Webpage View" ; rdfs:comment "A webpage view." . # Class: Keyword Plan Ad Group googleads:KeywordPlanAdGroup a rdfs:Class ; rdfs:label "Keyword Plan Ad Group" ; rdfs:comment "A Keyword Planner ad group. Max number of keyword plan ad groups per plan: 200." . # Class: Topic Constant googleads:TopicConstant a rdfs:Class ; rdfs:label "Topic Constant" ; rdfs:comment "Use topics to target or exclude placements in the Google Display Network based on the category into which the placement falls (for example, \"Pets & Animals/Pets/Dogs\")." . # Class: Offline Conversion Upload Client Summary googleads:OfflineConversionUploadClientSummary a rdfs:Class ; rdfs:label "Offline Conversion Upload Client Summary" ; rdfs:comment "Offline conversion upload summary at customer level." . # Class: Keyword Theme Constant googleads:KeywordThemeConstant a rdfs:Class ; rdfs:label "Keyword Theme Constant" ; rdfs:comment "A Smart Campaign keyword theme constant." . # Class: Local Services Lead googleads:LocalServicesLead a rdfs:Class ; rdfs:label "Local Services Lead" ; rdfs:comment "Data from Local Services Lead. Contains details of Lead which is generated when user calls, messages or books service from advertiser. More info: https://ads.google.com/local-services-ads" . # Class: Note googleads:Note a rdfs:Class ; rdfs:label "Note" ; rdfs:comment "Represents a note added to a lead by the advertiser. Advertisers can edit notes, which will reset edit time and change description." . # Class: Product Link Invitation googleads:ProductLinkInvitation a rdfs:Class ; rdfs:label "Product Link Invitation" ; rdfs:comment "Represents an invitation for data sharing connection between a Google Ads account and another account." . # Class: Merchant Center Link Invitation Identifier googleads:MerchantCenterLinkInvitationIdentifier a rdfs:Class ; rdfs:label "Merchant Center Link Invitation Identifier" ; rdfs:comment "The identifier for Merchant Center Account." . # Class: Hotel Center Link Invitation Identifier googleads:HotelCenterLinkInvitationIdentifier a rdfs:Class ; rdfs:label "Hotel Center Link Invitation Identifier" ; rdfs:comment "The identifier for Hotel account." . # Class: Keyword View googleads:KeywordView a rdfs:Class ; rdfs:label "Keyword View" ; rdfs:comment "A keyword view." . # Class: Hotel Performance View googleads:HotelPerformanceView a rdfs:Class ; rdfs:label "Hotel Performance View" ; rdfs:comment "A hotel performance view." . # Class: Local Services Employee googleads:LocalServicesEmployee a rdfs:Class ; rdfs:label "Local Services Employee" ; rdfs:comment "A local services employee resource." . # Class: Residency googleads:Residency a rdfs:Class ; rdfs:label "Residency" ; rdfs:comment "Details about the employee's medical residency. Residency is a stage of graduate medical education in which a qualified medical professional practices under the supervision of a senior clinician." . # Class: University Degree googleads:UniversityDegree a rdfs:Class ; rdfs:label "University Degree" ; rdfs:comment "A list of degrees this employee has obtained, and wants to feature." . # Class: Hotel Group View googleads:HotelGroupView a rdfs:Class ; rdfs:label "Hotel Group View" ; rdfs:comment "A hotel group view." . # Class: Video Enhancement googleads:VideoEnhancement a rdfs:Class ; rdfs:label "Video Enhancement" ; rdfs:comment "Represents a video that can include both advertiser uploaded videos or enhancements generated from the advertiser uploaded videos. Only publicly available videos are returned. Each row in this resource represents either the video uploaded by the advertiser or each specific variation of it. In contrast, the `Video` resource represents only the advertiser-provided video and would aggregate metrics across all its variations (including enhancements). {-- next tag to use: 5 --}" . # Class: Landing Page View googleads:LandingPageView a rdfs:Class ; rdfs:label "Landing Page View" ; rdfs:comment "A landing page view with metrics aggregated at the unexpanded final URL level." . # Class: Local Services Lead Conversation googleads:LocalServicesLeadConversation a rdfs:Class ; rdfs:label "Local Services Lead Conversation" ; rdfs:comment "Data from Local Services Lead Conversation. Contains details of Lead Conversation which is generated when user calls, messages or books service from advertiser. These are appended to a Lead. More info: https://ads.google.com/local-services-ads" . # Class: Phone Call Details googleads:PhoneCallDetails a rdfs:Class ; rdfs:label "Phone Call Details" ; rdfs:comment "Represents details of a phone call conversation." . # Class: Message Details googleads:MessageDetails a rdfs:Class ; rdfs:label "Message Details" ; rdfs:comment "Represents details of text message in case of email, message or SMS." . # Class: Travel Activity Group View googleads:TravelActivityGroupView a rdfs:Class ; rdfs:label "Travel Activity Group View" ; rdfs:comment "A travel activity group view." . # Class: User Location View googleads:UserLocationView a rdfs:Class ; rdfs:label "User Location View" ; rdfs:comment "A user location view. User Location View includes all metrics aggregated at the country level, one row per country. It reports metrics at the actual physical location of the user by targeted or not targeted location. If other segment fields are used, you may get more than one row per country." . # Class: Parental Status View googleads:ParentalStatusView a rdfs:Class ; rdfs:label "Parental Status View" ; rdfs:comment "A parental status view." . # Class: Hotel Reconciliation googleads:HotelReconciliation a rdfs:Class ; rdfs:label "Hotel Reconciliation" ; rdfs:comment "A hotel reconciliation. It contains conversion information from Hotel bookings to reconcile with advertiser records. These rows may be updated or canceled before billing through Bulk Uploads." . # Class: Shared Criterion googleads:SharedCriterion a rdfs:Class ; rdfs:label "Shared Criterion" ; rdfs:comment "A criterion belonging to a shared set." . # Class: Retail Filter googleads:RetailFilter a rdfs:Class ; rdfs:label "Retail Filter" ; rdfs:comment "Represents a Retail Filter." . # Class: Retail Filter Expression googleads:RetailFilterExpression a rdfs:Class ; rdfs:label "Retail Filter Expression" ; rdfs:comment "Represents a Retail Filter Expression. Tags grouped within an expression are joined with OR operator. A product needs to have any of these tags to satisfy expression condition." . # Class: Retail Tag googleads:RetailTag a rdfs:Class ; rdfs:label "Retail Tag" ; rdfs:comment "Represents a Retail Filter Tag." . # Class: Vertical Ads Item Group Rule Info googleads:VerticalAdsItemGroupRuleInfo a rdfs:Class ; rdfs:label "Vertical Ads Item Group Rule Info" ; rdfs:comment "A criterion to represent a single item group rule in Vertical Ads." . # Class: Keyword Plan Ad Group Keyword googleads:KeywordPlanAdGroupKeyword a rdfs:Class ; rdfs:label "Keyword Plan Ad Group Keyword" ; rdfs:comment "A Keyword Plan ad group keyword. Max number of keyword plan keywords per plan: 10000." . # Class: Remarketing Action googleads:RemarketingAction a rdfs:Class ; rdfs:label "Remarketing Action" ; rdfs:comment "A remarketing action. A snippet of JavaScript code that will collect the product id and the type of page people visited (product page, shopping cart page, purchase page, general site visit) on an advertiser's website." . # Class: Offline User Data Job googleads:OfflineUserDataJob a rdfs:Class ; rdfs:label "Offline User Data Job" ; rdfs:comment "A job containing offline user data of store visitors, or user list members that will be processed asynchronously. The uploaded data isn't readable and the processing results of the job can only be read using GoogleAdsService.Search/SearchStream." . # Class: Offline User Data Job Metadata googleads:OfflineUserDataJobMetadata a rdfs:Class ; rdfs:label "Offline User Data Job Metadata" ; rdfs:comment "Metadata of offline user data job." . # Class: Store Sales Metadata googleads:StoreSalesMetadata a rdfs:Class ; rdfs:label "Store Sales Metadata" ; rdfs:comment "Metadata for Store Sales Direct." . # Class: Store Sales Third Party Metadata googleads:StoreSalesThirdPartyMetadata a rdfs:Class ; rdfs:label "Store Sales Third Party Metadata" ; rdfs:comment "Metadata for a third party Store Sales. This product is only for customers on the allow-list. Contact your Google business development representative for details on the upload configuration." . # Class: Search Term View googleads:SearchTermView a rdfs:Class ; rdfs:label "Search Term View" ; rdfs:comment "A search term view with metrics aggregated by search term at the ad group level. This view does not include Performance Max data. If you are looking for Performance Max search term data, use the CampaignSearchTermView instead." . # Class: Performance Max Placement View googleads:PerformanceMaxPlacementView a rdfs:Class ; rdfs:label "Performance Max Placement View" ; rdfs:comment "A view with impression metrics for Performance Max campaign placements." . # Class: Matched Location Interest View googleads:MatchedLocationInterestView a rdfs:Class ; rdfs:label "Matched Location Interest View" ; rdfs:comment "A view that reports metrics for locations where users showed interest, and which matched the advertiser's location interest targeting (defined as geo targets at the AdGroup level). The data is aggregated at the country level by default. This view is currently only available for AI Max campaigns." . # Class: Topic View googleads:TopicView a rdfs:Class ; rdfs:label "Topic View" ; rdfs:comment "A topic view." . # Class: Income Range View googleads:IncomeRangeView a rdfs:Class ; rdfs:label "Income Range View" ; rdfs:comment "An income range view." . # Class: Travel Activity Performance View googleads:TravelActivityPerformanceView a rdfs:Class ; rdfs:label "Travel Activity Performance View" ; rdfs:comment "A travel activity performance view." . # Class: Paid Organic Search Term View googleads:PaidOrganicSearchTermView a rdfs:Class ; rdfs:label "Paid Organic Search Term View" ; rdfs:comment "A paid organic search term view providing a view of search stats across ads and organic listings aggregated by search term at the ad group level." . # Class: Label googleads:Label a rdfs:Class ; rdfs:label "Label" ; rdfs:comment "A label." . # Class: Text Label googleads:TextLabel a rdfs:Class ; rdfs:label "Text Label" ; rdfs:comment "A type of label displaying text on a colored background." . # Class: Qualifying Question googleads:QualifyingQuestion a rdfs:Class ; rdfs:label "Qualifying Question" ; rdfs:comment "Qualifying Questions for Lead Form." . # Class: Local Services Verification Artifact googleads:LocalServicesVerificationArtifact a rdfs:Class ; rdfs:label "Local Services Verification Artifact" ; rdfs:comment "A local services verification resource." . # Class: License Verification Artifact googleads:LicenseVerificationArtifact a rdfs:Class ; rdfs:label "License Verification Artifact" ; rdfs:comment "A proto holding information specific to a local services license." . # Class: Insurance Verification Artifact googleads:InsuranceVerificationArtifact a rdfs:Class ; rdfs:label "Insurance Verification Artifact" ; rdfs:comment "A proto holding information specific to a local services insurance." . # Class: Product Link googleads:ProductLink a rdfs:Class ; rdfs:label "Product Link" ; rdfs:comment "Represents the data sharing connection between a Google Ads customer and another product." . # Class: Merchant Center Identifier googleads:MerchantCenterIdentifier a rdfs:Class ; rdfs:label "Merchant Center Identifier" ; rdfs:comment "The identifier for Google Merchant Center account" . # Class: Shared Set googleads:SharedSet a rdfs:Class ; rdfs:label "Shared Set" ; rdfs:comment "SharedSets are used for sharing criterion exclusions across multiple campaigns." . # Class: User List googleads:UserList a rdfs:Class ; rdfs:label "User List" ; rdfs:comment "A user list. This is a list of users a customer may target. The unique key of a user list consists of the following fields: `id`. Note that the `name` must also be unique for user lists owned by a given customer, except in some cases where `access_reason` is set to `SHARED`. Violating the unique name constraint produces error: `UserListError.INVALID_NAME`." . # Class: Similar User List Info googleads:SimilarUserListInfo a rdfs:Class ; rdfs:label "Similar User List Info" ; rdfs:comment "SimilarUserList is a list of users which are similar to users from another UserList. These lists are read-only and automatically created by Google." . # Class: Rule Based User List Info googleads:RuleBasedUserListInfo a rdfs:Class ; rdfs:label "Rule Based User List Info" ; rdfs:comment "Representation of a userlist that is generated by a rule." . # Class: Lookalike User List Info googleads:LookalikeUserListInfo a rdfs:Class ; rdfs:label "Lookalike User List Info" ; rdfs:comment "LookalikeUserlist, composed of users similar to those of a configurable seed (set of UserLists)" . # Class: Logical User List Info googleads:LogicalUserListInfo a rdfs:Class ; rdfs:label "Logical User List Info" ; rdfs:comment "Represents a user list that is a custom combination of user lists." . # Class: User List Logical Rule Info googleads:UserListLogicalRuleInfo a rdfs:Class ; rdfs:label "User List Logical Rule Info" ; rdfs:comment "A user list logical rule. A rule has a logical operator (and/or/not) and a list of user lists as operands." . # Class: Logical User List Operand Info googleads:LogicalUserListOperandInfo a rdfs:Class ; rdfs:label "Logical User List Operand Info" ; rdfs:comment "Operand of logical user list that consists of a user list." . # Class: Mobile App Category Constant googleads:MobileAppCategoryConstant a rdfs:Class ; rdfs:label "Mobile App Category Constant" ; rdfs:comment "A mobile application category constant." . # Class: Recommendation googleads:Recommendation a rdfs:Class ; rdfs:label "Recommendation" ; rdfs:comment "A recommendation." . # Class: Recommendation Shopping Offer Attribute Recommendation googleads:RecommendationShoppingOfferAttributeRecommendation a rdfs:Class ; rdfs:label "Recommendation Shopping Offer Attribute Recommendation" ; rdfs:comment "The shopping recommendation to add an attribute to offers that are demoted because it is missing." . # Class: Recommendation Merchant Info googleads:RecommendationMerchantInfo a rdfs:Class ; rdfs:label "Recommendation Merchant Info" ; rdfs:comment "The Merchant Center account details." . # Class: Recommendation Campaign Budget Recommendation googleads:RecommendationCampaignBudgetRecommendation a rdfs:Class ; rdfs:label "Recommendation Campaign Budget Recommendation" ; rdfs:comment "The budget recommendation for budget constrained campaigns." . # Class: Recommendation Campaign Budget Recommendation Campaign Budget Recommendation Option googleads:RecommendationCampaignBudgetRecommendationCampaignBudgetRecommendationOption a rdfs:Class ; rdfs:label "Recommendation Campaign Budget Recommendation Campaign Budget Recommendation Option" ; rdfs:comment "The impact estimates for a given budget amount." . # Class: Recommendation Recommendation Impact googleads:RecommendationRecommendationImpact a rdfs:Class ; rdfs:label "Recommendation Recommendation Impact" ; rdfs:comment "The impact of making the change as described in the recommendation. Some types of recommendations may not have impact information." . # Class: Recommendation Recommendation Metrics googleads:RecommendationRecommendationMetrics a rdfs:Class ; rdfs:label "Recommendation Recommendation Metrics" ; rdfs:comment "Weekly account performance metrics. For some recommendation types, these are averaged over the past 90-day period and hence can be fractional." . # Class: Recommendation Keyword Match Type Recommendation googleads:RecommendationKeywordMatchTypeRecommendation a rdfs:Class ; rdfs:label "Recommendation Keyword Match Type Recommendation" ; rdfs:comment "The keyword match type recommendation." . # Class: Recommendation Forecasting Set Target Roas Recommendation googleads:RecommendationForecastingSetTargetRoasRecommendation a rdfs:Class ; rdfs:label "Recommendation Forecasting Set Target Roas Recommendation" ; rdfs:comment "The forecasting set target ROAS recommendation." . # Class: Recommendation Campaign Budget googleads:RecommendationCampaignBudget a rdfs:Class ; rdfs:label "Recommendation Campaign Budget" ; rdfs:comment "A campaign budget shared amongst various budget recommendation types." . # Class: Recommendation Upgrade Local Campaign To Performance Max Recommendation googleads:RecommendationUpgradeLocalCampaignToPerformanceMaxRecommendation a rdfs:Class ; rdfs:label "Recommendation Upgrade Local Campaign To Performance Max Recommendation" ; rdfs:comment "The Upgrade Local campaign to Performance Max campaign recommendation." . # Class: Recommendation Keyword Recommendation googleads:RecommendationKeywordRecommendation a rdfs:Class ; rdfs:label "Recommendation Keyword Recommendation" ; rdfs:comment "The keyword recommendation." . # Class: Recommendation Keyword Recommendation Search Term googleads:RecommendationKeywordRecommendationSearchTerm a rdfs:Class ; rdfs:label "Recommendation Keyword Recommendation Search Term" ; rdfs:comment "Information about a search term as related to a keyword recommendation." . # Class: Recommendation Dynamic Image Extension Opt In Recommendation googleads:RecommendationDynamicImageExtensionOptInRecommendation a rdfs:Class ; rdfs:label "Recommendation Dynamic Image Extension Opt In Recommendation" ; rdfs:comment "Recommendation to enable dynamic image extensions on the account, allowing Google to find the best images from ad landing pages and complement text ads." . # Class: Recommendation Migrate Dynamic Search Ads Campaign To Performance Max Recommendation googleads:RecommendationMigrateDynamicSearchAdsCampaignToPerformanceMaxRecommendation a rdfs:Class ; rdfs:label "Recommendation Migrate Dynamic Search Ads Campaign To Performance Max Recommendation" ; rdfs:comment "The Dynamic Search Ads to Performance Max migration recommendation." . # Class: Recommendation Performance Max Final Url Opt In Recommendation googleads:RecommendationPerformanceMaxFinalUrlOptInRecommendation a rdfs:Class ; rdfs:label "Recommendation Performance Max Final Url Opt In Recommendation" ; rdfs:comment "Recommendation to turn on Final URL expansion for your Performance Max campaigns." . # Class: Recommendation Responsive Search Ad Improve Ad Strength Recommendation googleads:RecommendationResponsiveSearchAdImproveAdStrengthRecommendation a rdfs:Class ; rdfs:label "Recommendation Responsive Search Ad Improve Ad Strength Recommendation" ; rdfs:comment "The responsive search ad improve ad strength recommendation." . # Class: Recommendation Lower Target Roas Recommendation googleads:RecommendationLowerTargetRoasRecommendation a rdfs:Class ; rdfs:label "Recommendation Lower Target Roas Recommendation" ; rdfs:comment "Recommendation to lower Target ROAS." . # Class: Recommendation Target Adjustment Info googleads:RecommendationTargetAdjustmentInfo a rdfs:Class ; rdfs:label "Recommendation Target Adjustment Info" ; rdfs:comment "Information of a target adjustment recommendation." . # Class: Recommendation Shopping Merchant Center Account Suspension Recommendation googleads:RecommendationShoppingMerchantCenterAccountSuspensionRecommendation a rdfs:Class ; rdfs:label "Recommendation Shopping Merchant Center Account Suspension Recommendation" ; rdfs:comment "The shopping recommendation to fix Merchant Center account suspension issues." . # Class: Recommendation Text Ad Recommendation googleads:RecommendationTextAdRecommendation a rdfs:Class ; rdfs:label "Recommendation Text Ad Recommendation" ; rdfs:comment "The text ad recommendation." . # Class: Recommendation Target Cpa Opt In Recommendation googleads:RecommendationTargetCpaOptInRecommendation a rdfs:Class ; rdfs:label "Recommendation Target Cpa Opt In Recommendation" ; rdfs:comment "The Target CPA opt-in recommendation." . # Class: Recommendation Target Cpa Opt In Recommendation Target Cpa Opt In Recommendation Option googleads:RecommendationTargetCpaOptInRecommendationTargetCpaOptInRecommendationOption a rdfs:Class ; rdfs:label "Recommendation Target Cpa Opt In Recommendation Target Cpa Opt In Recommendation Option" ; rdfs:comment "The Target CPA opt-in option with impact estimate." . # Class: Recommendation Improve Performance Max Ad Strength Recommendation googleads:RecommendationImprovePerformanceMaxAdStrengthRecommendation a rdfs:Class ; rdfs:label "Recommendation Improve Performance Max Ad Strength Recommendation" ; rdfs:comment "Recommendation to improve the asset group strength of a Performance Max campaign to an \"Excellent\" rating." . # Class: Recommendation Forecasting Set Target Cpa Recommendation googleads:RecommendationForecastingSetTargetCpaRecommendation a rdfs:Class ; rdfs:label "Recommendation Forecasting Set Target Cpa Recommendation" ; rdfs:comment "The set target CPA recommendations." . # Class: Recommendation Maximize Clicks Opt In Recommendation googleads:RecommendationMaximizeClicksOptInRecommendation a rdfs:Class ; rdfs:label "Recommendation Maximize Clicks Opt In Recommendation" ; rdfs:comment "The Maximize Clicks opt-in recommendation." . # Class: Recommendation Performance Max Opt In Recommendation googleads:RecommendationPerformanceMaxOptInRecommendation a rdfs:Class ; rdfs:label "Recommendation Performance Max Opt In Recommendation" ; rdfs:comment "The Performance Max Opt In recommendation." . # Class: Recommendation Shopping Target All Offers Recommendation googleads:RecommendationShoppingTargetAllOffersRecommendation a rdfs:Class ; rdfs:label "Recommendation Shopping Target All Offers Recommendation" ; rdfs:comment "The shopping recommendation to create a catch-all campaign that targets all offers." . # Class: Recommendation Improve Demand Gen Ad Strength Recommendation googleads:RecommendationImproveDemandGenAdStrengthRecommendation a rdfs:Class ; rdfs:label "Recommendation Improve Demand Gen Ad Strength Recommendation" ; rdfs:comment "The improve Demand Gen ad strength recommendation." . # Class: Recommendation Responsive Search Ad Asset Recommendation googleads:RecommendationResponsiveSearchAdAssetRecommendation a rdfs:Class ; rdfs:label "Recommendation Responsive Search Ad Asset Recommendation" ; rdfs:comment "The add responsive search ad asset recommendation." . # Class: Recommendation Raise Target Cpa Bid Too Low Recommendation googleads:RecommendationRaiseTargetCpaBidTooLowRecommendation a rdfs:Class ; rdfs:label "Recommendation Raise Target Cpa Bid Too Low Recommendation" ; rdfs:comment "The raise target CPA bid too low recommendation." . # Class: Recommendation Move Unused Budget Recommendation googleads:RecommendationMoveUnusedBudgetRecommendation a rdfs:Class ; rdfs:label "Recommendation Move Unused Budget Recommendation" ; rdfs:comment "The move unused budget recommendation." . # Class: Recommendation Use Broad Match Keyword Recommendation googleads:RecommendationUseBroadMatchKeywordRecommendation a rdfs:Class ; rdfs:label "Recommendation Use Broad Match Keyword Recommendation" ; rdfs:comment "The use broad match keyword recommendation." . # Class: Recommendation Shopping Fix Disapproved Products Recommendation googleads:RecommendationShoppingFixDisapprovedProductsRecommendation a rdfs:Class ; rdfs:label "Recommendation Shopping Fix Disapproved Products Recommendation" ; rdfs:comment "The shopping recommendation to fix disapproved products in a Shopping Campaign Inventory." . # Class: Recommendation Shopping Add Products To Campaign Recommendation googleads:RecommendationShoppingAddProductsToCampaignRecommendation a rdfs:Class ; rdfs:label "Recommendation Shopping Add Products To Campaign Recommendation" ; rdfs:comment "The shopping recommendation to add products to a Shopping Campaign Inventory." . # Class: Recommendation Maximize Conversion Value Opt In Recommendation googleads:RecommendationMaximizeConversionValueOptInRecommendation a rdfs:Class ; rdfs:label "Recommendation Maximize Conversion Value Opt In Recommendation" ; rdfs:comment "Recommendation to opt into Maximize Conversion Value bidding strategy." . # Class: Recommendation Call Asset Recommendation googleads:RecommendationCallAssetRecommendation a rdfs:Class ; rdfs:label "Recommendation Call Asset Recommendation" ; rdfs:comment "The call asset recommendation." . # Class: Recommendation Refresh Customer Match List Recommendation googleads:RecommendationRefreshCustomerMatchListRecommendation a rdfs:Class ; rdfs:label "Recommendation Refresh Customer Match List Recommendation" ; rdfs:comment "The recommendation to update a customer list that hasn't been updated in the last 90 days. The customer receiving the recommendation is not necessarily the owner account. The owner account should update the customer list." . # Class: Recommendation Account Info googleads:RecommendationAccountInfo a rdfs:Class ; rdfs:label "Recommendation Account Info" ; rdfs:comment "Wrapper for information about a Google Ads account." . # Class: Recommendation Enhanced Cpc Opt In Recommendation googleads:RecommendationEnhancedCpcOptInRecommendation a rdfs:Class ; rdfs:label "Recommendation Enhanced Cpc Opt In Recommendation" ; rdfs:comment "The Enhanced Cost-Per-Click Opt-In recommendation." . # Class: Recommendation Search Partners Opt In Recommendation googleads:RecommendationSearchPartnersOptInRecommendation a rdfs:Class ; rdfs:label "Recommendation Search Partners Opt In Recommendation" ; rdfs:comment "The Search Partners Opt-In recommendation." . # Class: Recommendation Upgrade Smart Shopping Campaign To Performance Max Recommendation googleads:RecommendationUpgradeSmartShoppingCampaignToPerformanceMaxRecommendation a rdfs:Class ; rdfs:label "Recommendation Upgrade Smart Shopping Campaign To Performance Max Recommendation" ; rdfs:comment "The upgrade a Smart Shopping campaign to a Performance Max campaign recommendation." . # Class: Recommendation Lead Form Asset Recommendation googleads:RecommendationLeadFormAssetRecommendation a rdfs:Class ; rdfs:label "Recommendation Lead Form Asset Recommendation" ; rdfs:comment "The lead form asset recommendation." . # Class: Recommendation Maximize Conversions Opt In Recommendation googleads:RecommendationMaximizeConversionsOptInRecommendation a rdfs:Class ; rdfs:label "Recommendation Maximize Conversions Opt In Recommendation" ; rdfs:comment "The Maximize Conversions Opt-In recommendation." . # Class: Recommendation Sitelink Asset Recommendation googleads:RecommendationSitelinkAssetRecommendation a rdfs:Class ; rdfs:label "Recommendation Sitelink Asset Recommendation" ; rdfs:comment "The sitelink asset recommendation." . # Class: Recommendation Optimize Ad Rotation Recommendation googleads:RecommendationOptimizeAdRotationRecommendation a rdfs:Class ; rdfs:label "Recommendation Optimize Ad Rotation Recommendation" ; rdfs:comment "The Optimize Ad Rotation recommendation." . # Class: Recommendation Custom Audience Opt In Recommendation googleads:RecommendationCustomAudienceOptInRecommendation a rdfs:Class ; rdfs:label "Recommendation Custom Audience Opt In Recommendation" ; rdfs:comment "The Custom Audience Opt In recommendation." . # Class: Recommendation Callout Asset Recommendation googleads:RecommendationCalloutAssetRecommendation a rdfs:Class ; rdfs:label "Recommendation Callout Asset Recommendation" ; rdfs:comment "The callout asset recommendation." . # Class: Recommendation Shopping Migrate Regular Shopping Campaign Offers To Performance Max Recommendation googleads:RecommendationShoppingMigrateRegularShoppingCampaignOffersToPerformanceMaxRecommendation a rdfs:Class ; rdfs:label "Recommendation Shopping Migrate Regular Shopping Campaign Offers To Performance Max Recommendation" ; rdfs:comment "The shopping recommendation to migrate Regular Shopping Campaign targeted offers to Performance Max campaigns." . # Class: Recommendation Display Expansion Opt In Recommendation googleads:RecommendationDisplayExpansionOptInRecommendation a rdfs:Class ; rdfs:label "Recommendation Display Expansion Opt In Recommendation" ; rdfs:comment "The Display Expansion opt-in recommendation." . # Class: Recommendation Raise Target Cpa Recommendation googleads:RecommendationRaiseTargetCpaRecommendation a rdfs:Class ; rdfs:label "Recommendation Raise Target Cpa Recommendation" ; rdfs:comment "Recommendation to raise Target CPA." . # Class: Recommendation Target Roas Opt In Recommendation googleads:RecommendationTargetRoasOptInRecommendation a rdfs:Class ; rdfs:label "Recommendation Target Roas Opt In Recommendation" ; rdfs:comment "The Target ROAS opt-in recommendation." . # Class: Recommendation Improve Google Tag Coverage Recommendation googleads:RecommendationImproveGoogleTagCoverageRecommendation a rdfs:Class ; rdfs:label "Recommendation Improve Google Tag Coverage Recommendation" ; rdfs:comment "Recommendation to deploy Google Tag on more pages." . # Class: Recommendation Responsive Search Ad Recommendation googleads:RecommendationResponsiveSearchAdRecommendation a rdfs:Class ; rdfs:label "Recommendation Responsive Search Ad Recommendation" ; rdfs:comment "The add responsive search ad recommendation." . # Class: Per Store View googleads:PerStoreView a rdfs:Class ; rdfs:label "Per Store View" ; rdfs:comment "A per store view. This view provides per store impression reach and local action conversion stats for advertisers." . # Class: Targeting Expansion View googleads:TargetingExpansionView a rdfs:Class ; rdfs:label "Targeting Expansion View" ; rdfs:comment "A targeting expansion view with metrics. Returns metrics for automated expansion over manual targeting." . # Class: Mobile Device Constant googleads:MobileDeviceConstant a rdfs:Class ; rdfs:label "Mobile Device Constant" ; rdfs:comment "A mobile device constant." . # Class: Shopping Performance View googleads:ShoppingPerformanceView a rdfs:Class ; rdfs:label "Shopping Performance View" ; rdfs:comment "Shopping performance view. Provides Shopping campaign and Performance Max campaign statistics aggregated at several product dimension levels. Product dimension values from Merchant Center such as brand, category, custom attributes, product condition, and product type will reflect the state of each dimension as of the date and time when the corresponding event was recorded. The number of impressions and clicks that `shopping_performance_view` returns stats for may be different from campaign reports. `shopping_performance_view` shows impressions and clicks on products appearing in ads, while campaign reports show impressions and clicks on the ads themselves. Depending on the format, an ad can show from zero to several products, so the numbers may not match. In Google Ads UI, you can query impressions and clicks of products appearing in ads by selecting a column from \"Product attributes\" in the report editor. For example, selecting the \"Brand\" column is equivalent to selecting `segments.product_brand`." . # Class: Location View googleads:LocationView a rdfs:Class ; rdfs:label "Location View" ; rdfs:comment "A location view summarizes the performance of campaigns by a Location criterion. If no Location criterion is set, no results are returned; instead, use geographic_view or user_location_view for visitor location data." . # Concept scheme: AccessibleBiddingStrategyTargetImpressionShareLocation googleads:AccessibleBiddingStrategyTargetImpressionShareLocationScheme a skos:ConceptScheme ; rdfs:label "AccessibleBiddingStrategyTargetImpressionShareLocation" ; rdfs:comment "Values AccessibleBiddingStrategyTargetImpressionShare.location accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTargetImpressionShareLocationScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTargetImpressionShareLocationScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTargetImpressionShareLocationScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTargetImpressionShareLocationScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTargetImpressionShareLocationScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTargetImpressionShareLocationScheme ; skos:prefLabel "Anywhere On Page" ; skos:altLabel "anywhereOnPage" ; skos:definition "Any location on the web page." ; skos:notation "ANYWHERE_ON_PAGE" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTargetImpressionShareLocationScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTargetImpressionShareLocationScheme ; skos:prefLabel "Top Of Page" ; skos:altLabel "topOfPage" ; skos:definition "Top box of ads." ; skos:notation "TOP_OF_PAGE" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTargetImpressionShareLocationScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTargetImpressionShareLocationScheme ; skos:prefLabel "Absolute Top Of Page" ; skos:altLabel "absoluteTopOfPage" ; skos:definition "Top slot in the top box of ads." ; skos:notation "ABSOLUTE_TOP_OF_PAGE" . # Concept scheme: AccessibleBiddingStrategyType googleads:AccessibleBiddingStrategyTypeScheme a skos:ConceptScheme ; rdfs:label "AccessibleBiddingStrategyType" ; rdfs:comment "Values AccessibleBiddingStrategy.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Commission" ; skos:altLabel "commission" ; skos:definition "Commission is an automatic bidding strategy in which the advertiser pays a certain portion of the conversion value." ; skos:notation "COMMISSION" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Enhanced Cpc" ; skos:altLabel "enhancedCpc" ; skos:definition "Enhanced CPC is a bidding strategy that raises bids for clicks that seem more likely to lead to a conversion and lowers them for clicks where they seem less likely." ; skos:notation "ENHANCED_CPC" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Fixed Cpm" ; skos:altLabel "fixedCpm" ; skos:definition "Fixed CPM is a manual bidding strategy with a fixed CPM." ; skos:notation "FIXED_CPM" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Fixed Share Of Voice" ; skos:altLabel "fixedShareOfVoice" ; skos:definition "Fixed share of voice is a manual bidding strategy for YouTube Sponsorships that bills either on CPM or a fixed cost per day." ; skos:notation "FIXED_SHARE_OF_VOICE" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Invalid" ; skos:altLabel "invalid" ; skos:definition "Used for return value only. Indicates that a campaign does not have a bidding strategy. This prevents the campaign from serving. For example, a campaign may be attached to a manager bidding strategy and the serving account is subsequently unlinked from the manager account. In this case the campaign will automatically be detached from the now inaccessible manager bidding strategy and transition to the INVALID bidding strategy type." ; skos:notation "INVALID" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Manual Cpa" ; skos:altLabel "manualCpa" ; skos:definition "Manual bidding strategy that allows advertiser to set the bid per advertiser-specified action." ; skos:notation "MANUAL_CPA" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Manual Cpc" ; skos:altLabel "manualCpc" ; skos:definition "Manual click based bidding where user pays per click." ; skos:notation "MANUAL_CPC" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Manual Cpm" ; skos:altLabel "manualCpm" ; skos:definition "Manual impression based bidding where user pays per thousand impressions." ; skos:notation "MANUAL_CPM" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Manual Cpv" ; skos:altLabel "manualCpv" ; skos:definition "A bidding strategy that pays a configurable amount per video view." ; skos:notation "MANUAL_CPV" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Maximize Conversions" ; skos:altLabel "maximizeConversions" ; skos:definition "A bidding strategy that automatically maximizes number of conversions given a daily budget." ; skos:notation "MAXIMIZE_CONVERSIONS" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Maximize Conversion Value" ; skos:altLabel "maximizeConversionValue" ; skos:definition "An automated bidding strategy that automatically sets bids to maximize revenue while spending your budget." ; skos:notation "MAXIMIZE_CONVERSION_VALUE" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Page One Promoted" ; skos:altLabel "pageOnePromoted" ; skos:definition "Page-One Promoted bidding scheme, which sets max cpc bids to target impressions on page one or page one promoted slots on google.com. This enum value is deprecated." ; skos:notation "PAGE_ONE_PROMOTED" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Percent Cpc" ; skos:altLabel "percentCpc" ; skos:definition "Percent Cpc is bidding strategy where bids are a fraction of the advertised price for some good or service." ; skos:notation "PERCENT_CPC" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Target Cpa" ; skos:altLabel "targetCpa" ; skos:definition "Target CPA is an automated bid strategy that sets bids to help get as many conversions as possible at the target cost-per-acquisition (CPA) you set." ; skos:notation "TARGET_CPA" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Target Cpc" ; skos:altLabel "targetCpc" ; skos:definition "Target CPC is an automated bid strategy that sets bids to help get as many clicks as possible at the target cost-per-click (CPC) you set." ; skos:notation "TARGET_CPC" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Target Cpm" ; skos:altLabel "targetCpm" ; skos:definition "Target CPM is an automated bid strategy that sets bids to help get as many impressions as possible at the target cost per one thousand impressions (CPM) you set." ; skos:notation "TARGET_CPM" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Target Cpv" ; skos:altLabel "targetCpv" ; skos:definition "Target CPV is an automated bidding strategy that sets bids to optimize performance given the average target cost per view." ; skos:notation "TARGET_CPV" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Target Impression Share" ; skos:altLabel "targetImpressionShare" ; skos:definition "An automated bidding strategy that sets bids so that a certain percentage of search ads are shown at the top of the first page (or other targeted location)." ; skos:notation "TARGET_IMPRESSION_SHARE" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Target Outrank Share" ; skos:altLabel "targetOutrankShare" ; skos:definition "Target Outrank Share is an automated bidding strategy that sets bids based on the target fraction of auctions where the advertiser should outrank a specific competitor. This enum value is deprecated." ; skos:notation "TARGET_OUTRANK_SHARE" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Target Roas" ; skos:altLabel "targetRoas" ; skos:definition "Target ROAS is an automated bidding strategy that helps you maximize revenue while averaging a specific target Return On Average Spend (ROAS)." ; skos:notation "TARGET_ROAS" . a skos:Concept ; skos:inScheme googleads:AccessibleBiddingStrategyTypeScheme ; skos:topConceptOf googleads:AccessibleBiddingStrategyTypeScheme ; skos:prefLabel "Target Spend" ; skos:altLabel "targetSpend" ; skos:definition "Target Spend is an automated bid strategy that sets your bids to help get as many clicks as possible within your budget." ; skos:notation "TARGET_SPEND" . # Concept scheme: AccountBudgetAdjustedSpendingLimitType googleads:AccountBudgetAdjustedSpendingLimitTypeScheme a skos:ConceptScheme ; rdfs:label "AccountBudgetAdjustedSpendingLimitType" ; rdfs:comment "Values AccountBudget.adjustedSpendingLimitType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccountBudgetAdjustedSpendingLimitTypeScheme ; skos:topConceptOf googleads:AccountBudgetAdjustedSpendingLimitTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetAdjustedSpendingLimitTypeScheme ; skos:topConceptOf googleads:AccountBudgetAdjustedSpendingLimitTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccountBudgetAdjustedSpendingLimitTypeScheme ; skos:topConceptOf googleads:AccountBudgetAdjustedSpendingLimitTypeScheme ; skos:prefLabel "Infinite" ; skos:altLabel "infinite" ; skos:definition "Infinite, indicates unlimited spending power." ; skos:notation "INFINITE" . # Concept scheme: AccountBudgetApprovedEndTimeType googleads:AccountBudgetApprovedEndTimeTypeScheme a skos:ConceptScheme ; rdfs:label "AccountBudgetApprovedEndTimeType" ; rdfs:comment "Values AccountBudget.approvedEndTimeType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccountBudgetApprovedEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetApprovedEndTimeTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetApprovedEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetApprovedEndTimeTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccountBudgetApprovedEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetApprovedEndTimeTypeScheme ; skos:prefLabel "Now" ; skos:altLabel "now" ; skos:definition "As soon as possible." ; skos:notation "NOW" . a skos:Concept ; skos:inScheme googleads:AccountBudgetApprovedEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetApprovedEndTimeTypeScheme ; skos:prefLabel "Forever" ; skos:altLabel "forever" ; skos:definition "An infinite point in the future." ; skos:notation "FOREVER" . # Concept scheme: AccountBudgetApprovedSpendingLimitType googleads:AccountBudgetApprovedSpendingLimitTypeScheme a skos:ConceptScheme ; rdfs:label "AccountBudgetApprovedSpendingLimitType" ; rdfs:comment "Values AccountBudget.approvedSpendingLimitType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccountBudgetApprovedSpendingLimitTypeScheme ; skos:topConceptOf googleads:AccountBudgetApprovedSpendingLimitTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetApprovedSpendingLimitTypeScheme ; skos:topConceptOf googleads:AccountBudgetApprovedSpendingLimitTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccountBudgetApprovedSpendingLimitTypeScheme ; skos:topConceptOf googleads:AccountBudgetApprovedSpendingLimitTypeScheme ; skos:prefLabel "Infinite" ; skos:altLabel "infinite" ; skos:definition "Infinite, indicates unlimited spending power." ; skos:notation "INFINITE" . # Concept scheme: AccountBudgetPendingAccountBudgetProposalEndTimeType googleads:AccountBudgetPendingAccountBudgetProposalEndTimeTypeScheme a skos:ConceptScheme ; rdfs:label "AccountBudgetPendingAccountBudgetProposalEndTimeType" ; rdfs:comment "Values AccountBudgetPendingAccountBudgetProposal.endTimeType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccountBudgetPendingAccountBudgetProposalEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetPendingAccountBudgetProposalEndTimeTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetPendingAccountBudgetProposalEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetPendingAccountBudgetProposalEndTimeTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccountBudgetPendingAccountBudgetProposalEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetPendingAccountBudgetProposalEndTimeTypeScheme ; skos:prefLabel "Now" ; skos:altLabel "now" ; skos:definition "As soon as possible." ; skos:notation "NOW" . a skos:Concept ; skos:inScheme googleads:AccountBudgetPendingAccountBudgetProposalEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetPendingAccountBudgetProposalEndTimeTypeScheme ; skos:prefLabel "Forever" ; skos:altLabel "forever" ; skos:definition "An infinite point in the future." ; skos:notation "FOREVER" . # Concept scheme: AccountBudgetPendingAccountBudgetProposalProposalType googleads:AccountBudgetPendingAccountBudgetProposalProposalTypeScheme a skos:ConceptScheme ; rdfs:label "AccountBudgetPendingAccountBudgetProposalProposalType" ; rdfs:comment "Values AccountBudgetPendingAccountBudgetProposal.proposalType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccountBudgetPendingAccountBudgetProposalProposalTypeScheme ; skos:topConceptOf googleads:AccountBudgetPendingAccountBudgetProposalProposalTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetPendingAccountBudgetProposalProposalTypeScheme ; skos:topConceptOf googleads:AccountBudgetPendingAccountBudgetProposalProposalTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccountBudgetPendingAccountBudgetProposalProposalTypeScheme ; skos:topConceptOf googleads:AccountBudgetPendingAccountBudgetProposalProposalTypeScheme ; skos:prefLabel "Create" ; skos:altLabel "create" ; skos:definition "Identifies a request to create a new budget." ; skos:notation "CREATE" . a skos:Concept ; skos:inScheme googleads:AccountBudgetPendingAccountBudgetProposalProposalTypeScheme ; skos:topConceptOf googleads:AccountBudgetPendingAccountBudgetProposalProposalTypeScheme ; skos:prefLabel "Update" ; skos:altLabel "update" ; skos:definition "Identifies a request to edit an existing budget." ; skos:notation "UPDATE" . a skos:Concept ; skos:inScheme googleads:AccountBudgetPendingAccountBudgetProposalProposalTypeScheme ; skos:topConceptOf googleads:AccountBudgetPendingAccountBudgetProposalProposalTypeScheme ; skos:prefLabel "End" ; skos:altLabel "end" ; skos:definition "Identifies a request to end a budget that has already started." ; skos:notation "END" . a skos:Concept ; skos:inScheme googleads:AccountBudgetPendingAccountBudgetProposalProposalTypeScheme ; skos:topConceptOf googleads:AccountBudgetPendingAccountBudgetProposalProposalTypeScheme ; skos:prefLabel "Remove" ; skos:altLabel "remove" ; skos:definition "Identifies a request to remove a budget that hasn't started yet." ; skos:notation "REMOVE" . # Concept scheme: AccountBudgetPendingAccountBudgetProposalSpendingLimitType googleads:AccountBudgetPendingAccountBudgetProposalSpendingLimitTypeScheme a skos:ConceptScheme ; rdfs:label "AccountBudgetPendingAccountBudgetProposalSpendingLimitType" ; rdfs:comment "Values AccountBudgetPendingAccountBudgetProposal.spendingLimitType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccountBudgetPendingAccountBudgetProposalSpendingLimitTypeScheme ; skos:topConceptOf googleads:AccountBudgetPendingAccountBudgetProposalSpendingLimitTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetPendingAccountBudgetProposalSpendingLimitTypeScheme ; skos:topConceptOf googleads:AccountBudgetPendingAccountBudgetProposalSpendingLimitTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccountBudgetPendingAccountBudgetProposalSpendingLimitTypeScheme ; skos:topConceptOf googleads:AccountBudgetPendingAccountBudgetProposalSpendingLimitTypeScheme ; skos:prefLabel "Infinite" ; skos:altLabel "infinite" ; skos:definition "Infinite, indicates unlimited spending power." ; skos:notation "INFINITE" . # Concept scheme: AccountBudgetProposalApprovedEndTimeType googleads:AccountBudgetProposalApprovedEndTimeTypeScheme a skos:ConceptScheme ; rdfs:label "AccountBudgetProposalApprovedEndTimeType" ; rdfs:comment "Values AccountBudgetProposal.approvedEndTimeType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalApprovedEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalApprovedEndTimeTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalApprovedEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalApprovedEndTimeTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalApprovedEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalApprovedEndTimeTypeScheme ; skos:prefLabel "Now" ; skos:altLabel "now" ; skos:definition "As soon as possible." ; skos:notation "NOW" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalApprovedEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalApprovedEndTimeTypeScheme ; skos:prefLabel "Forever" ; skos:altLabel "forever" ; skos:definition "An infinite point in the future." ; skos:notation "FOREVER" . # Concept scheme: AccountBudgetProposalApprovedSpendingLimitType googleads:AccountBudgetProposalApprovedSpendingLimitTypeScheme a skos:ConceptScheme ; rdfs:label "AccountBudgetProposalApprovedSpendingLimitType" ; rdfs:comment "Values AccountBudgetProposal.approvedSpendingLimitType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalApprovedSpendingLimitTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalApprovedSpendingLimitTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalApprovedSpendingLimitTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalApprovedSpendingLimitTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalApprovedSpendingLimitTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalApprovedSpendingLimitTypeScheme ; skos:prefLabel "Infinite" ; skos:altLabel "infinite" ; skos:definition "Infinite, indicates unlimited spending power." ; skos:notation "INFINITE" . # Concept scheme: AccountBudgetProposalProposalType googleads:AccountBudgetProposalProposalTypeScheme a skos:ConceptScheme ; rdfs:label "AccountBudgetProposalProposalType" ; rdfs:comment "Values AccountBudgetProposal.proposalType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalProposalTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalProposalTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalProposalTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalProposalTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalProposalTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalProposalTypeScheme ; skos:prefLabel "Create" ; skos:altLabel "create" ; skos:definition "Identifies a request to create a new budget." ; skos:notation "CREATE" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalProposalTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalProposalTypeScheme ; skos:prefLabel "Update" ; skos:altLabel "update" ; skos:definition "Identifies a request to edit an existing budget." ; skos:notation "UPDATE" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalProposalTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalProposalTypeScheme ; skos:prefLabel "End" ; skos:altLabel "end" ; skos:definition "Identifies a request to end a budget that has already started." ; skos:notation "END" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalProposalTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalProposalTypeScheme ; skos:prefLabel "Remove" ; skos:altLabel "remove" ; skos:definition "Identifies a request to remove a budget that hasn't started yet." ; skos:notation "REMOVE" . # Concept scheme: AccountBudgetProposalProposedEndTimeType googleads:AccountBudgetProposalProposedEndTimeTypeScheme a skos:ConceptScheme ; rdfs:label "AccountBudgetProposalProposedEndTimeType" ; rdfs:comment "Values AccountBudgetProposal.proposedEndTimeType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalProposedEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalProposedEndTimeTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalProposedEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalProposedEndTimeTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalProposedEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalProposedEndTimeTypeScheme ; skos:prefLabel "Now" ; skos:altLabel "now" ; skos:definition "As soon as possible." ; skos:notation "NOW" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalProposedEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalProposedEndTimeTypeScheme ; skos:prefLabel "Forever" ; skos:altLabel "forever" ; skos:definition "An infinite point in the future." ; skos:notation "FOREVER" . # Concept scheme: AccountBudgetProposalProposedSpendingLimitType googleads:AccountBudgetProposalProposedSpendingLimitTypeScheme a skos:ConceptScheme ; rdfs:label "AccountBudgetProposalProposedSpendingLimitType" ; rdfs:comment "Values AccountBudgetProposal.proposedSpendingLimitType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalProposedSpendingLimitTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalProposedSpendingLimitTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalProposedSpendingLimitTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalProposedSpendingLimitTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalProposedSpendingLimitTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalProposedSpendingLimitTypeScheme ; skos:prefLabel "Infinite" ; skos:altLabel "infinite" ; skos:definition "Infinite, indicates unlimited spending power." ; skos:notation "INFINITE" . # Concept scheme: AccountBudgetProposalProposedStartTimeType googleads:AccountBudgetProposalProposedStartTimeTypeScheme a skos:ConceptScheme ; rdfs:label "AccountBudgetProposalProposedStartTimeType" ; rdfs:comment "Values AccountBudgetProposal.proposedStartTimeType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalProposedStartTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalProposedStartTimeTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalProposedStartTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalProposedStartTimeTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalProposedStartTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalProposedStartTimeTypeScheme ; skos:prefLabel "Now" ; skos:altLabel "now" ; skos:definition "As soon as possible." ; skos:notation "NOW" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalProposedStartTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposalProposedStartTimeTypeScheme ; skos:prefLabel "Forever" ; skos:altLabel "forever" ; skos:definition "An infinite point in the future." ; skos:notation "FOREVER" . # Concept scheme: AccountBudgetProposalStatus googleads:AccountBudgetProposalStatusScheme a skos:ConceptScheme ; rdfs:label "AccountBudgetProposalStatus" ; rdfs:comment "Values AccountBudgetProposal.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalStatusScheme ; skos:topConceptOf googleads:AccountBudgetProposalStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalStatusScheme ; skos:topConceptOf googleads:AccountBudgetProposalStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalStatusScheme ; skos:topConceptOf googleads:AccountBudgetProposalStatusScheme ; skos:prefLabel "Pending" ; skos:altLabel "pending" ; skos:definition "The proposal is pending approval." ; skos:notation "PENDING" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalStatusScheme ; skos:topConceptOf googleads:AccountBudgetProposalStatusScheme ; skos:prefLabel "Approved Held" ; skos:altLabel "approvedHeld" ; skos:definition "The proposal has been approved but the corresponding billing setup has not. This can occur for proposals that set up the first budget when signing up for billing or when performing a change of bill-to operation." ; skos:notation "APPROVED_HELD" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalStatusScheme ; skos:topConceptOf googleads:AccountBudgetProposalStatusScheme ; skos:prefLabel "Approved" ; skos:altLabel "approved" ; skos:definition "The proposal has been approved." ; skos:notation "APPROVED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalStatusScheme ; skos:topConceptOf googleads:AccountBudgetProposalStatusScheme ; skos:prefLabel "Cancelled" ; skos:altLabel "cancelled" ; skos:definition "The proposal has been cancelled by the user." ; skos:notation "CANCELLED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposalStatusScheme ; skos:topConceptOf googleads:AccountBudgetProposalStatusScheme ; skos:prefLabel "Rejected" ; skos:altLabel "rejected" ; skos:definition "The proposal has been rejected by the user, for example, by rejecting an acceptance email." ; skos:notation "REJECTED" . # Concept scheme: AccountBudgetProposedEndTimeType googleads:AccountBudgetProposedEndTimeTypeScheme a skos:ConceptScheme ; rdfs:label "AccountBudgetProposedEndTimeType" ; rdfs:comment "Values AccountBudget.proposedEndTimeType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposedEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposedEndTimeTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposedEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposedEndTimeTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposedEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposedEndTimeTypeScheme ; skos:prefLabel "Now" ; skos:altLabel "now" ; skos:definition "As soon as possible." ; skos:notation "NOW" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposedEndTimeTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposedEndTimeTypeScheme ; skos:prefLabel "Forever" ; skos:altLabel "forever" ; skos:definition "An infinite point in the future." ; skos:notation "FOREVER" . # Concept scheme: AccountBudgetProposedSpendingLimitType googleads:AccountBudgetProposedSpendingLimitTypeScheme a skos:ConceptScheme ; rdfs:label "AccountBudgetProposedSpendingLimitType" ; rdfs:comment "Values AccountBudget.proposedSpendingLimitType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposedSpendingLimitTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposedSpendingLimitTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposedSpendingLimitTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposedSpendingLimitTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccountBudgetProposedSpendingLimitTypeScheme ; skos:topConceptOf googleads:AccountBudgetProposedSpendingLimitTypeScheme ; skos:prefLabel "Infinite" ; skos:altLabel "infinite" ; skos:definition "Infinite, indicates unlimited spending power." ; skos:notation "INFINITE" . # Concept scheme: AccountBudgetStatus googleads:AccountBudgetStatusScheme a skos:ConceptScheme ; rdfs:label "AccountBudgetStatus" ; rdfs:comment "Values AccountBudget.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccountBudgetStatusScheme ; skos:topConceptOf googleads:AccountBudgetStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetStatusScheme ; skos:topConceptOf googleads:AccountBudgetStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccountBudgetStatusScheme ; skos:topConceptOf googleads:AccountBudgetStatusScheme ; skos:prefLabel "Pending" ; skos:altLabel "pending" ; skos:definition "The account budget is pending approval." ; skos:notation "PENDING" . a skos:Concept ; skos:inScheme googleads:AccountBudgetStatusScheme ; skos:topConceptOf googleads:AccountBudgetStatusScheme ; skos:prefLabel "Approved" ; skos:altLabel "approved" ; skos:definition "The account budget has been approved." ; skos:notation "APPROVED" . a skos:Concept ; skos:inScheme googleads:AccountBudgetStatusScheme ; skos:topConceptOf googleads:AccountBudgetStatusScheme ; skos:prefLabel "Cancelled" ; skos:altLabel "cancelled" ; skos:definition "The account budget has been cancelled by the user." ; skos:notation "CANCELLED" . # Concept scheme: AccountLinkStatus googleads:AccountLinkStatusScheme a skos:ConceptScheme ; rdfs:label "AccountLinkStatus" ; rdfs:comment "Values AccountLink.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccountLinkStatusScheme ; skos:topConceptOf googleads:AccountLinkStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccountLinkStatusScheme ; skos:topConceptOf googleads:AccountLinkStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccountLinkStatusScheme ; skos:topConceptOf googleads:AccountLinkStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The link is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:AccountLinkStatusScheme ; skos:topConceptOf googleads:AccountLinkStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The link is removed/disabled." ; skos:notation "REMOVED" . a skos:Concept ; skos:inScheme googleads:AccountLinkStatusScheme ; skos:topConceptOf googleads:AccountLinkStatusScheme ; skos:prefLabel "Requested" ; skos:altLabel "requested" ; skos:definition "The link to the other account has been requested. A user on the other account may now approve the link by setting the status to ENABLED." ; skos:notation "REQUESTED" . a skos:Concept ; skos:inScheme googleads:AccountLinkStatusScheme ; skos:topConceptOf googleads:AccountLinkStatusScheme ; skos:prefLabel "Pending Approval" ; skos:altLabel "pendingApproval" ; skos:definition "This link has been requested by a user on the other account. It may be approved by a user on this account by setting the status to ENABLED." ; skos:notation "PENDING_APPROVAL" . a skos:Concept ; skos:inScheme googleads:AccountLinkStatusScheme ; skos:topConceptOf googleads:AccountLinkStatusScheme ; skos:prefLabel "Rejected" ; skos:altLabel "rejected" ; skos:definition "The link is rejected by the approver." ; skos:notation "REJECTED" . a skos:Concept ; skos:inScheme googleads:AccountLinkStatusScheme ; skos:topConceptOf googleads:AccountLinkStatusScheme ; skos:prefLabel "Revoked" ; skos:altLabel "revoked" ; skos:definition "The link is revoked by the user who requested the link." ; skos:notation "REVOKED" . # Concept scheme: AccountLinkType googleads:AccountLinkTypeScheme a skos:ConceptScheme ; rdfs:label "AccountLinkType" ; rdfs:comment "Values AccountLink.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AccountLinkTypeScheme ; skos:topConceptOf googleads:AccountLinkTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AccountLinkTypeScheme ; skos:topConceptOf googleads:AccountLinkTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AccountLinkTypeScheme ; skos:topConceptOf googleads:AccountLinkTypeScheme ; skos:prefLabel "Third Party App Analytics" ; skos:altLabel "thirdPartyAppAnalytics" ; skos:definition "A link to provide third party app analytics data." ; skos:notation "THIRD_PARTY_APP_ANALYTICS" . # Concept scheme: AdAssetPolicySummaryApprovalStatus googleads:AdAssetPolicySummaryApprovalStatusScheme a skos:ConceptScheme ; rdfs:label "AdAssetPolicySummaryApprovalStatus" ; rdfs:comment "Values AdAssetPolicySummary.approvalStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdAssetPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AdAssetPolicySummaryApprovalStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdAssetPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AdAssetPolicySummaryApprovalStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdAssetPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AdAssetPolicySummaryApprovalStatusScheme ; skos:prefLabel "Disapproved" ; skos:altLabel "disapproved" ; skos:definition "Will not serve." ; skos:notation "DISAPPROVED" . a skos:Concept ; skos:inScheme googleads:AdAssetPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AdAssetPolicySummaryApprovalStatusScheme ; skos:prefLabel "Approved Limited" ; skos:altLabel "approvedLimited" ; skos:definition "Serves with restrictions." ; skos:notation "APPROVED_LIMITED" . a skos:Concept ; skos:inScheme googleads:AdAssetPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AdAssetPolicySummaryApprovalStatusScheme ; skos:prefLabel "Approved" ; skos:altLabel "approved" ; skos:definition "Serves without restrictions." ; skos:notation "APPROVED" . a skos:Concept ; skos:inScheme googleads:AdAssetPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AdAssetPolicySummaryApprovalStatusScheme ; skos:prefLabel "Area Of Interest Only" ; skos:altLabel "areaOfInterestOnly" ; skos:definition "Will not serve in targeted countries, but may serve for users who are searching for information about the targeted countries." ; skos:notation "AREA_OF_INTEREST_ONLY" . # Concept scheme: AdAssetPolicySummaryReviewStatus googleads:AdAssetPolicySummaryReviewStatusScheme a skos:ConceptScheme ; rdfs:label "AdAssetPolicySummaryReviewStatus" ; rdfs:comment "Values AdAssetPolicySummary.reviewStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdAssetPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AdAssetPolicySummaryReviewStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdAssetPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AdAssetPolicySummaryReviewStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdAssetPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AdAssetPolicySummaryReviewStatusScheme ; skos:prefLabel "Review In Progress" ; skos:altLabel "reviewInProgress" ; skos:definition "Currently under review." ; skos:notation "REVIEW_IN_PROGRESS" . a skos:Concept ; skos:inScheme googleads:AdAssetPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AdAssetPolicySummaryReviewStatusScheme ; skos:prefLabel "Reviewed" ; skos:altLabel "reviewed" ; skos:definition "Primary review complete. Other reviews may be continuing." ; skos:notation "REVIEWED" . a skos:Concept ; skos:inScheme googleads:AdAssetPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AdAssetPolicySummaryReviewStatusScheme ; skos:prefLabel "Under Appeal" ; skos:altLabel "underAppeal" ; skos:definition "The resource has been resubmitted for approval or its policy decision has been appealed." ; skos:notation "UNDER_APPEAL" . a skos:Concept ; skos:inScheme googleads:AdAssetPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AdAssetPolicySummaryReviewStatusScheme ; skos:prefLabel "Eligible May Serve" ; skos:altLabel "eligibleMayServe" ; skos:definition "The resource is eligible and may be serving but could still undergo further review." ; skos:notation "ELIGIBLE_MAY_SERVE" . # Concept scheme: AdDevicePreference googleads:AdDevicePreferenceScheme a skos:ConceptScheme ; rdfs:label "AdDevicePreference" ; rdfs:comment "Values Ad.devicePreference accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdDevicePreferenceScheme ; skos:topConceptOf googleads:AdDevicePreferenceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdDevicePreferenceScheme ; skos:topConceptOf googleads:AdDevicePreferenceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdDevicePreferenceScheme ; skos:topConceptOf googleads:AdDevicePreferenceScheme ; skos:prefLabel "Mobile" ; skos:altLabel "mobile" ; skos:definition "Mobile devices with full browsers." ; skos:notation "MOBILE" . a skos:Concept ; skos:inScheme googleads:AdDevicePreferenceScheme ; skos:topConceptOf googleads:AdDevicePreferenceScheme ; skos:prefLabel "Tablet" ; skos:altLabel "tablet" ; skos:definition "Tablets with full browsers." ; skos:notation "TABLET" . a skos:Concept ; skos:inScheme googleads:AdDevicePreferenceScheme ; skos:topConceptOf googleads:AdDevicePreferenceScheme ; skos:prefLabel "Desktop" ; skos:altLabel "desktop" ; skos:definition "Computers." ; skos:notation "DESKTOP" . a skos:Concept ; skos:inScheme googleads:AdDevicePreferenceScheme ; skos:topConceptOf googleads:AdDevicePreferenceScheme ; skos:prefLabel "Connected Tv" ; skos:altLabel "connectedTv" ; skos:definition "Smart TVs and game consoles." ; skos:notation "CONNECTED_TV" . a skos:Concept ; skos:inScheme googleads:AdDevicePreferenceScheme ; skos:topConceptOf googleads:AdDevicePreferenceScheme ; skos:prefLabel "Other" ; skos:altLabel "other" ; skos:definition "Other device types." ; skos:notation "OTHER" . # Concept scheme: AdGroupAdAdStrength googleads:AdGroupAdAdStrengthScheme a skos:ConceptScheme ; rdfs:label "AdGroupAdAdStrength" ; rdfs:comment "Values AdGroupAd.adStrength accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAdAdStrengthScheme ; skos:topConceptOf googleads:AdGroupAdAdStrengthScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAdStrengthScheme ; skos:topConceptOf googleads:AdGroupAdAdStrengthScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAdStrengthScheme ; skos:topConceptOf googleads:AdGroupAdAdStrengthScheme ; skos:prefLabel "Pending" ; skos:altLabel "pending" ; skos:definition "The ad strength is currently pending." ; skos:notation "PENDING" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAdStrengthScheme ; skos:topConceptOf googleads:AdGroupAdAdStrengthScheme ; skos:prefLabel "No Ads" ; skos:altLabel "noAds" ; skos:definition "No ads could be generated." ; skos:notation "NO_ADS" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAdStrengthScheme ; skos:topConceptOf googleads:AdGroupAdAdStrengthScheme ; skos:prefLabel "Poor" ; skos:altLabel "poor" ; skos:definition "Poor strength." ; skos:notation "POOR" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAdStrengthScheme ; skos:topConceptOf googleads:AdGroupAdAdStrengthScheme ; skos:prefLabel "Average" ; skos:altLabel "average" ; skos:definition "Average strength." ; skos:notation "AVERAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAdStrengthScheme ; skos:topConceptOf googleads:AdGroupAdAdStrengthScheme ; skos:prefLabel "Good" ; skos:altLabel "good" ; skos:definition "Good strength." ; skos:notation "GOOD" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAdStrengthScheme ; skos:topConceptOf googleads:AdGroupAdAdStrengthScheme ; skos:prefLabel "Excellent" ; skos:altLabel "excellent" ; skos:definition "Excellent strength." ; skos:notation "EXCELLENT" . # Concept scheme: AdGroupAdAssetAutomationSettingAssetAutomationStatus googleads:AdGroupAdAssetAutomationSettingAssetAutomationStatusScheme a skos:ConceptScheme ; rdfs:label "AdGroupAdAssetAutomationSettingAssetAutomationStatus" ; rdfs:comment "Values AdGroupAdAssetAutomationSetting.assetAutomationStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetAutomationSettingAssetAutomationStatusScheme ; skos:topConceptOf googleads:AdGroupAdAssetAutomationSettingAssetAutomationStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetAutomationSettingAssetAutomationStatusScheme ; skos:topConceptOf googleads:AdGroupAdAssetAutomationSettingAssetAutomationStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used as a return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetAutomationSettingAssetAutomationStatusScheme ; skos:topConceptOf googleads:AdGroupAdAssetAutomationSettingAssetAutomationStatusScheme ; skos:prefLabel "Opted In" ; skos:altLabel "optedIn" ; skos:definition "Opted-in will enable generating and serving an asset automation type." ; skos:notation "OPTED_IN" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetAutomationSettingAssetAutomationStatusScheme ; skos:topConceptOf googleads:AdGroupAdAssetAutomationSettingAssetAutomationStatusScheme ; skos:prefLabel "Opted Out" ; skos:altLabel "optedOut" ; skos:definition "Opted-out will stop generating and serving an asset automation type." ; skos:notation "OPTED_OUT" . # Concept scheme: AdGroupAdAssetAutomationSettingAssetAutomationType googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme a skos:ConceptScheme ; rdfs:label "AdGroupAdAssetAutomationSettingAssetAutomationType" ; rdfs:comment "Values AdGroupAdAssetAutomationSetting.assetAutomationType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used as a return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Text Asset Automation" ; skos:altLabel "textAssetAutomation" ; skos:definition "Text asset automation (text customization) includes headlines and descriptions, allowing Google to create customized text assets using your existing ads, landing page copy, and generative AI across your campaign's ads. By default, advertisers are opted-in for Performance Max and opted-out for Search. Contrast this with `FINAL_URL_EXPANSION_TEXT_ASSET_AUTOMATION`, which dynamically generates text assets to match the content of dynamically selected landing pages when final URL expansion is active." ; skos:notation "TEXT_ASSET_AUTOMATION" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Generate Vertical Youtube Videos" ; skos:altLabel "generateVerticalYoutubeVideos" ; skos:definition "Converts horizontal video assets to vertical orientation using content-aware technology. By default, advertisers are opted in for DemandGenVideoResponsiveAd." ; skos:notation "GENERATE_VERTICAL_YOUTUBE_VIDEOS" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Generate Shorter Youtube Videos" ; skos:altLabel "generateShorterYoutubeVideos" ; skos:definition "Shortens video assets to better capture user attention using content-aware technology. By default, advertisers are opted in for DemandGenVideoResponsiveAd." ; skos:notation "GENERATE_SHORTER_YOUTUBE_VIDEOS" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Generate Landing Page Preview" ; skos:altLabel "generateLandingPagePreview" ; skos:definition "Generates a preview of the landing page shown in the engagement panel. By using this feature, you confirm that you own all legal rights to the images on the landing page used by this account (or you have permission to share the images with Google). You hereby instruct Google to publish these images on your behalf for advertising or other commercial purposes." ; skos:notation "GENERATE_LANDING_PAGE_PREVIEW" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Generate Landing Page Text" ; skos:altLabel "generateLandingPageText" ; skos:definition "Generates text information from the landing page to be shown in the engagement panel. Opted in by default for DemandGenVideoResponsiveAd." ; skos:notation "GENERATE_LANDING_PAGE_TEXT" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Generate Enhanced Youtube Videos" ; skos:altLabel "generateEnhancedYoutubeVideos" ; skos:definition "Generates video enhancements (vertical and shorter videos) for PMax campaigns. Opted in by default." ; skos:notation "GENERATE_ENHANCED_YOUTUBE_VIDEOS" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Generate Image Enhancement" ; skos:altLabel "generateImageEnhancement" ; skos:definition "Generates image enhancements (AutoCrop and AutoEnhance). Opted in by default for pmax." ; skos:notation "GENERATE_IMAGE_ENHANCEMENT" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Generate Image Extraction" ; skos:altLabel "generateImageExtraction" ; skos:definition "Generates image extraction. It defaults to account level Dynamic Image Extension control value." ; skos:notation "GENERATE_IMAGE_EXTRACTION" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Generate Design Versions For Images" ; skos:altLabel "generateDesignVersionsForImages" ; skos:definition "Adds design elements and embeds text assets into image assets to create images with different aspect ratios. By default, advertisers are opted in for DemandGenMultiAssetAd." ; skos:notation "GENERATE_DESIGN_VERSIONS_FOR_IMAGES" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Final Url Expansion Text Asset Automation" ; skos:altLabel "finalUrlExpansionTextAssetAutomation" ; skos:definition "Controls automation for text assets related to Final URL expansion. This includes automatically creating dynamic landing pages from the final URL and generating text assets from the content of those landing pages. This setting is turned OFF by default for Search campaigns, but it is turned ON by default for Performance Max campaigns. Enabling final URL expansion also enables text asset automation. There is no way to opt out of text asset automation and still use final URL expansion. Contrast this with standard `TEXT_ASSET_AUTOMATION` (text customization), which customizes copy across all ads in the campaign even when final URL expansion does not occur." ; skos:notation "FINAL_URL_EXPANSION_TEXT_ASSET_AUTOMATION" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Generate Videos From Other Assets" ; skos:altLabel "generateVideosFromOtherAssets" ; skos:definition "Generates videos using other Assets as input, such as images and text. By default, advertisers are opted in for DemandGenMultiAssetAd." ; skos:notation "GENERATE_VIDEOS_FROM_OTHER_ASSETS" . # Concept scheme: AdGroupAdAssetPolicySummaryApprovalStatus googleads:AdGroupAdAssetPolicySummaryApprovalStatusScheme a skos:ConceptScheme ; rdfs:label "AdGroupAdAssetPolicySummaryApprovalStatus" ; rdfs:comment "Values AdGroupAdAssetPolicySummary.approvalStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AdGroupAdAssetPolicySummaryApprovalStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AdGroupAdAssetPolicySummaryApprovalStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AdGroupAdAssetPolicySummaryApprovalStatusScheme ; skos:prefLabel "Disapproved" ; skos:altLabel "disapproved" ; skos:definition "Will not serve." ; skos:notation "DISAPPROVED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AdGroupAdAssetPolicySummaryApprovalStatusScheme ; skos:prefLabel "Approved Limited" ; skos:altLabel "approvedLimited" ; skos:definition "Serves with restrictions." ; skos:notation "APPROVED_LIMITED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AdGroupAdAssetPolicySummaryApprovalStatusScheme ; skos:prefLabel "Approved" ; skos:altLabel "approved" ; skos:definition "Serves without restrictions." ; skos:notation "APPROVED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AdGroupAdAssetPolicySummaryApprovalStatusScheme ; skos:prefLabel "Area Of Interest Only" ; skos:altLabel "areaOfInterestOnly" ; skos:definition "Will not serve in targeted countries, but may serve for users who are searching for information about the targeted countries." ; skos:notation "AREA_OF_INTEREST_ONLY" . # Concept scheme: AdGroupAdAssetPolicySummaryReviewStatus googleads:AdGroupAdAssetPolicySummaryReviewStatusScheme a skos:ConceptScheme ; rdfs:label "AdGroupAdAssetPolicySummaryReviewStatus" ; rdfs:comment "Values AdGroupAdAssetPolicySummary.reviewStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AdGroupAdAssetPolicySummaryReviewStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AdGroupAdAssetPolicySummaryReviewStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AdGroupAdAssetPolicySummaryReviewStatusScheme ; skos:prefLabel "Review In Progress" ; skos:altLabel "reviewInProgress" ; skos:definition "Currently under review." ; skos:notation "REVIEW_IN_PROGRESS" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AdGroupAdAssetPolicySummaryReviewStatusScheme ; skos:prefLabel "Reviewed" ; skos:altLabel "reviewed" ; skos:definition "Primary review complete. Other reviews may be continuing." ; skos:notation "REVIEWED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AdGroupAdAssetPolicySummaryReviewStatusScheme ; skos:prefLabel "Under Appeal" ; skos:altLabel "underAppeal" ; skos:definition "The resource has been resubmitted for approval or its policy decision has been appealed." ; skos:notation "UNDER_APPEAL" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AdGroupAdAssetPolicySummaryReviewStatusScheme ; skos:prefLabel "Eligible May Serve" ; skos:altLabel "eligibleMayServe" ; skos:definition "The resource is eligible and may be serving but could still undergo further review." ; skos:notation "ELIGIBLE_MAY_SERVE" . # Concept scheme: AdGroupAdAssetViewFieldType googleads:AdGroupAdAssetViewFieldTypeScheme a skos:ConceptScheme ; rdfs:label "AdGroupAdAssetViewFieldType" ; rdfs:comment "Values AdGroupAdAssetView.fieldType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Headline" ; skos:altLabel "headline" ; skos:definition "The asset is linked for use as a headline." ; skos:notation "HEADLINE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Description" ; skos:altLabel "description" ; skos:definition "The asset is linked for use as a description." ; skos:notation "DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Mandatory Ad Text" ; skos:altLabel "mandatoryAdText" ; skos:definition "The asset is linked for use as mandatory ad text." ; skos:notation "MANDATORY_AD_TEXT" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Marketing Image" ; skos:altLabel "marketingImage" ; skos:definition "The asset is linked for use as a marketing image." ; skos:notation "MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Media Bundle" ; skos:altLabel "mediaBundle" ; skos:definition "The asset is linked for use as a media bundle." ; skos:notation "MEDIA_BUNDLE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Youtube Video" ; skos:altLabel "youtubeVideo" ; skos:definition "The asset is linked for use as a YouTube video." ; skos:notation "YOUTUBE_VIDEO" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Book On Google" ; skos:altLabel "bookOnGoogle" ; skos:definition "The asset is linked to indicate that a hotels campaign is \"Book on Google\" enabled." ; skos:notation "BOOK_ON_GOOGLE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Lead Form" ; skos:altLabel "leadForm" ; skos:definition "The asset is linked for use as a Lead Form extension." ; skos:notation "LEAD_FORM" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Promotion" ; skos:altLabel "promotion" ; skos:definition "The asset is linked for use as a Promotion extension." ; skos:notation "PROMOTION" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Callout" ; skos:altLabel "callout" ; skos:definition "The asset is linked for use as a Callout extension." ; skos:notation "CALLOUT" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Structured Snippet" ; skos:altLabel "structuredSnippet" ; skos:definition "The asset is linked for use as a Structured Snippet extension." ; skos:notation "STRUCTURED_SNIPPET" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Sitelink" ; skos:altLabel "sitelink" ; skos:definition "The asset is linked for use as a Sitelink." ; skos:notation "SITELINK" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Mobile App" ; skos:altLabel "mobileApp" ; skos:definition "The asset is linked for use as a Mobile App extension." ; skos:notation "MOBILE_APP" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Hotel Callout" ; skos:altLabel "hotelCallout" ; skos:definition "The asset is linked for use as a Hotel Callout extension." ; skos:notation "HOTEL_CALLOUT" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Call" ; skos:altLabel "call" ; skos:definition "The asset is linked for use as a Call extension." ; skos:notation "CALL" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Price" ; skos:altLabel "price" ; skos:definition "The asset is linked for use as a Price extension." ; skos:notation "PRICE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Long Headline" ; skos:altLabel "longHeadline" ; skos:definition "The asset is linked for use as a long headline." ; skos:notation "LONG_HEADLINE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Business Name" ; skos:altLabel "businessName" ; skos:definition "The asset is linked for use as a business name." ; skos:notation "BUSINESS_NAME" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Square Marketing Image" ; skos:altLabel "squareMarketingImage" ; skos:definition "The asset is linked for use as a square marketing image." ; skos:notation "SQUARE_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Portrait Marketing Image" ; skos:altLabel "portraitMarketingImage" ; skos:definition "The asset is linked for use as a portrait marketing image." ; skos:notation "PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Logo" ; skos:altLabel "logo" ; skos:definition "The asset is linked for use as a logo." ; skos:notation "LOGO" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Landscape Logo" ; skos:altLabel "landscapeLogo" ; skos:definition "The asset is linked for use as a landscape logo." ; skos:notation "LANDSCAPE_LOGO" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Video" ; skos:altLabel "video" ; skos:definition "The asset is linked for use as a non YouTube logo." ; skos:notation "VIDEO" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Call To Action Selection" ; skos:altLabel "callToActionSelection" ; skos:definition "The asset is linked for use to select a call-to-action." ; skos:notation "CALL_TO_ACTION_SELECTION" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Ad Image" ; skos:altLabel "adImage" ; skos:definition "The asset is linked for use to select an ad image." ; skos:notation "AD_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Business Logo" ; skos:altLabel "businessLogo" ; skos:definition "The asset is linked for use as a business logo." ; skos:notation "BUSINESS_LOGO" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Hotel Property" ; skos:altLabel "hotelProperty" ; skos:definition "The asset is linked for use as a hotel property in a Performance Max for travel goals campaign." ; skos:notation "HOTEL_PROPERTY" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Demand Gen Carousel Card" ; skos:altLabel "demandGenCarouselCard" ; skos:definition "The asset is linked for use as a Demand Gen carousel card." ; skos:notation "DEMAND_GEN_CAROUSEL_CARD" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Business Message" ; skos:altLabel "businessMessage" ; skos:definition "The asset is linked for use as a Business Message." ; skos:notation "BUSINESS_MESSAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Tall Portrait Marketing Image" ; skos:altLabel "tallPortraitMarketingImage" ; skos:definition "The asset is linked for use as a tall portrait marketing image." ; skos:notation "TALL_PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Related Youtube Videos" ; skos:altLabel "relatedYoutubeVideos" ; skos:definition "The asset is linked for use as related YouTube videos." ; skos:notation "RELATED_YOUTUBE_VIDEOS" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Landing Page Preview" ; skos:altLabel "landingPagePreview" ; skos:definition "The asset is linked for use as a landing page preview image." ; skos:notation "LANDING_PAGE_PREVIEW" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Long Description" ; skos:altLabel "longDescription" ; skos:definition "The asset is linked for use as a long description." ; skos:notation "LONG_DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Call To Action" ; skos:altLabel "callToAction" ; skos:definition "The asset is linked for use as a call-to-action." ; skos:notation "CALL_TO_ACTION" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewFieldTypeScheme ; skos:prefLabel "Classic Display Image" ; skos:altLabel "classicDisplayImage" ; skos:definition "The asset is linked for use as a classic display image." ; skos:notation "CLASSIC_DISPLAY_IMAGE" . # Concept scheme: AdGroupAdAssetViewPerformanceLabel googleads:AdGroupAdAssetViewPerformanceLabelScheme a skos:ConceptScheme ; rdfs:label "AdGroupAdAssetViewPerformanceLabel" ; rdfs:comment "Values AdGroupAdAssetView.performanceLabel accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPerformanceLabelScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPerformanceLabelScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPerformanceLabelScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPerformanceLabelScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPerformanceLabelScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPerformanceLabelScheme ; skos:prefLabel "Pending" ; skos:altLabel "pending" ; skos:definition "This asset does not yet have any performance informantion. This may be because it is still under review." ; skos:notation "PENDING" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPerformanceLabelScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPerformanceLabelScheme ; skos:prefLabel "Learning" ; skos:altLabel "learning" ; skos:definition "The asset has started getting impressions but the stats are not statistically significant enough to get an asset performance label." ; skos:notation "LEARNING" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPerformanceLabelScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPerformanceLabelScheme ; skos:prefLabel "Low" ; skos:altLabel "low" ; skos:definition "Worst performing assets." ; skos:notation "LOW" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPerformanceLabelScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPerformanceLabelScheme ; skos:prefLabel "Good" ; skos:altLabel "good" ; skos:definition "Good performing assets." ; skos:notation "GOOD" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPerformanceLabelScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPerformanceLabelScheme ; skos:prefLabel "Best" ; skos:altLabel "best" ; skos:definition "Best performing assets." ; skos:notation "BEST" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPerformanceLabelScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPerformanceLabelScheme ; skos:prefLabel "Not Applicable" ; skos:altLabel "notApplicable" ; skos:definition "Performance label cannot be assigned to this asset. This may be because it's not used by asset based creatives." ; skos:notation "NOT_APPLICABLE" . # Concept scheme: AdGroupAdAssetViewPinnedField googleads:AdGroupAdAssetViewPinnedFieldScheme a skos:ConceptScheme ; rdfs:label "AdGroupAdAssetViewPinnedField" ; rdfs:comment "Values AdGroupAdAssetView.pinnedField accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Headline1" ; skos:altLabel "headline1" ; skos:definition "The asset is used in headline 1." ; skos:notation "HEADLINE_1" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Headline2" ; skos:altLabel "headline2" ; skos:definition "The asset is used in headline 2." ; skos:notation "HEADLINE_2" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Headline3" ; skos:altLabel "headline3" ; skos:definition "The asset is used in headline 3." ; skos:notation "HEADLINE_3" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Description1" ; skos:altLabel "description1" ; skos:definition "The asset is used in description 1." ; skos:notation "DESCRIPTION_1" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Description2" ; skos:altLabel "description2" ; skos:definition "The asset is used in description 2." ; skos:notation "DESCRIPTION_2" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Headline" ; skos:altLabel "headline" ; skos:definition "The asset was used in a headline. Use this only if there is only one headline in the ad. Otherwise, use the HEADLINE_1, HEADLINE_2 or HEADLINE_3 enums" ; skos:notation "HEADLINE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Headline In Portrait" ; skos:altLabel "headlineInPortrait" ; skos:definition "The asset was used as a headline in portrait image." ; skos:notation "HEADLINE_IN_PORTRAIT" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Long Headline" ; skos:altLabel "longHeadline" ; skos:definition "The asset was used in a long headline (used in MultiAssetResponsiveAd)." ; skos:notation "LONG_HEADLINE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Description" ; skos:altLabel "description" ; skos:definition "The asset was used in a description. Use this only if there is only one description in the ad. Otherwise, use the DESCRIPTION_1 or DESCRIPTION_" ; skos:notation "DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Description In Portrait" ; skos:altLabel "descriptionInPortrait" ; skos:definition "The asset was used as description in portrait image." ; skos:notation "DESCRIPTION_IN_PORTRAIT" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Business Name In Portrait" ; skos:altLabel "businessNameInPortrait" ; skos:definition "The asset was used as business name in portrait image." ; skos:notation "BUSINESS_NAME_IN_PORTRAIT" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Business Name" ; skos:altLabel "businessName" ; skos:definition "The asset was used as business name." ; skos:notation "BUSINESS_NAME" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Marketing Image" ; skos:altLabel "marketingImage" ; skos:definition "The asset was used as a marketing image." ; skos:notation "MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Marketing Image In Portrait" ; skos:altLabel "marketingImageInPortrait" ; skos:definition "The asset was used as a marketing image in portrait image." ; skos:notation "MARKETING_IMAGE_IN_PORTRAIT" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Square Marketing Image" ; skos:altLabel "squareMarketingImage" ; skos:definition "The asset was used as a square marketing image." ; skos:notation "SQUARE_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Portrait Marketing Image" ; skos:altLabel "portraitMarketingImage" ; skos:definition "The asset was used as a portrait marketing image." ; skos:notation "PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Logo" ; skos:altLabel "logo" ; skos:definition "The asset was used as a logo." ; skos:notation "LOGO" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Landscape Logo" ; skos:altLabel "landscapeLogo" ; skos:definition "The asset was used as a landscape logo." ; skos:notation "LANDSCAPE_LOGO" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Call To Action" ; skos:altLabel "callToAction" ; skos:definition "The asset was used as a call-to-action." ; skos:notation "CALL_TO_ACTION" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "You Tube Video" ; skos:altLabel "youTubeVideo" ; skos:definition "The asset was used as a YouTube video." ; skos:notation "YOU_TUBE_VIDEO" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Sitelink" ; skos:altLabel "sitelink" ; skos:definition "This asset is used as a sitelink." ; skos:notation "SITELINK" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Call" ; skos:altLabel "call" ; skos:definition "This asset is used as a call." ; skos:notation "CALL" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Mobile App" ; skos:altLabel "mobileApp" ; skos:definition "This asset is used as a mobile app." ; skos:notation "MOBILE_APP" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Callout" ; skos:altLabel "callout" ; skos:definition "This asset is used as a callout." ; skos:notation "CALLOUT" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Structured Snippet" ; skos:altLabel "structuredSnippet" ; skos:definition "This asset is used as a structured snippet." ; skos:notation "STRUCTURED_SNIPPET" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Price" ; skos:altLabel "price" ; skos:definition "This asset is used as a price." ; skos:notation "PRICE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Promotion" ; skos:altLabel "promotion" ; skos:definition "This asset is used as a promotion." ; skos:notation "PROMOTION" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Ad Image" ; skos:altLabel "adImage" ; skos:definition "This asset is used as an image." ; skos:notation "AD_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Lead Form" ; skos:altLabel "leadForm" ; skos:definition "The asset is used as a lead form." ; skos:notation "LEAD_FORM" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Business Logo" ; skos:altLabel "businessLogo" ; skos:definition "The asset is used as a business logo." ; skos:notation "BUSINESS_LOGO" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Description Prefix" ; skos:altLabel "descriptionPrefix" ; skos:definition "The asset is used as a description prefix." ; skos:notation "DESCRIPTION_PREFIX" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Headline As Sitelink Position One" ; skos:altLabel "headlineAsSitelinkPositionOne" ; skos:definition "A headline asset used as a sitelink in position 1." ; skos:notation "HEADLINE_AS_SITELINK_POSITION_ONE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Headline As Sitelink Position Two" ; skos:altLabel "headlineAsSitelinkPositionTwo" ; skos:definition "A headline asset used as a sitelink in position 2." ; skos:notation "HEADLINE_AS_SITELINK_POSITION_TWO" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Description Line Headline As Sitelink Position One" ; skos:altLabel "descriptionLineHeadlineAsSitelinkPositionOne" ; skos:definition "A description line asset used as a sitelink in position 1." ; skos:notation "DESCRIPTION_LINE_HEADLINE_AS_SITELINK_POSITION_ONE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewPinnedFieldScheme ; skos:prefLabel "Description Line Headline As Sitelink Position Two" ; skos:altLabel "descriptionLineHeadlineAsSitelinkPositionTwo" ; skos:definition "A description line asset used as a sitelink in position 2." ; skos:notation "DESCRIPTION_LINE_HEADLINE_AS_SITELINK_POSITION_TWO" . # Concept scheme: AdGroupAdAssetViewSource googleads:AdGroupAdAssetViewSourceScheme a skos:ConceptScheme ; rdfs:label "AdGroupAdAssetViewSource" ; rdfs:comment "Values AdGroupAdAssetView.source accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewSourceScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewSourceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewSourceScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewSourceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewSourceScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewSourceScheme ; skos:prefLabel "Advertiser" ; skos:altLabel "advertiser" ; skos:definition "The asset or asset link is provided by advertiser." ; skos:notation "ADVERTISER" . a skos:Concept ; skos:inScheme googleads:AdGroupAdAssetViewSourceScheme ; skos:topConceptOf googleads:AdGroupAdAssetViewSourceScheme ; skos:prefLabel "Automatically Created" ; skos:altLabel "automaticallyCreated" ; skos:definition "The asset or asset link is generated by Google." ; skos:notation "AUTOMATICALLY_CREATED" . # Concept scheme: AdGroupAdPolicySummaryApprovalStatus googleads:AdGroupAdPolicySummaryApprovalStatusScheme a skos:ConceptScheme ; rdfs:label "AdGroupAdPolicySummaryApprovalStatus" ; rdfs:comment "Values AdGroupAdPolicySummary.approvalStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAdPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AdGroupAdPolicySummaryApprovalStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AdGroupAdPolicySummaryApprovalStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AdGroupAdPolicySummaryApprovalStatusScheme ; skos:prefLabel "Disapproved" ; skos:altLabel "disapproved" ; skos:definition "Will not serve." ; skos:notation "DISAPPROVED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AdGroupAdPolicySummaryApprovalStatusScheme ; skos:prefLabel "Approved Limited" ; skos:altLabel "approvedLimited" ; skos:definition "Serves with restrictions." ; skos:notation "APPROVED_LIMITED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AdGroupAdPolicySummaryApprovalStatusScheme ; skos:prefLabel "Approved" ; skos:altLabel "approved" ; skos:definition "Serves without restrictions." ; skos:notation "APPROVED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AdGroupAdPolicySummaryApprovalStatusScheme ; skos:prefLabel "Area Of Interest Only" ; skos:altLabel "areaOfInterestOnly" ; skos:definition "Will not serve in targeted countries, but may serve for users who are searching for information about the targeted countries." ; skos:notation "AREA_OF_INTEREST_ONLY" . # Concept scheme: AdGroupAdPolicySummaryReviewStatus googleads:AdGroupAdPolicySummaryReviewStatusScheme a skos:ConceptScheme ; rdfs:label "AdGroupAdPolicySummaryReviewStatus" ; rdfs:comment "Values AdGroupAdPolicySummary.reviewStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAdPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AdGroupAdPolicySummaryReviewStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AdGroupAdPolicySummaryReviewStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AdGroupAdPolicySummaryReviewStatusScheme ; skos:prefLabel "Review In Progress" ; skos:altLabel "reviewInProgress" ; skos:definition "Currently under review." ; skos:notation "REVIEW_IN_PROGRESS" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AdGroupAdPolicySummaryReviewStatusScheme ; skos:prefLabel "Reviewed" ; skos:altLabel "reviewed" ; skos:definition "Primary review complete. Other reviews may be continuing." ; skos:notation "REVIEWED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AdGroupAdPolicySummaryReviewStatusScheme ; skos:prefLabel "Under Appeal" ; skos:altLabel "underAppeal" ; skos:definition "The resource has been resubmitted for approval or its policy decision has been appealed." ; skos:notation "UNDER_APPEAL" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AdGroupAdPolicySummaryReviewStatusScheme ; skos:prefLabel "Eligible May Serve" ; skos:altLabel "eligibleMayServe" ; skos:definition "The resource is eligible and may be serving but could still undergo further review." ; skos:notation "ELIGIBLE_MAY_SERVE" . # Concept scheme: AdGroupAdPrimaryStatus googleads:AdGroupAdPrimaryStatusScheme a skos:ConceptScheme ; rdfs:label "AdGroupAdPrimaryStatus" ; rdfs:comment "Values AdGroupAd.primaryStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusScheme ; skos:prefLabel "Eligible" ; skos:altLabel "eligible" ; skos:definition "The ad group ad is eligible to serve." ; skos:notation "ELIGIBLE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "The ad group ad is paused." ; skos:notation "PAUSED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The ad group ad is removed." ; skos:notation "REMOVED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusScheme ; skos:prefLabel "Pending" ; skos:altLabel "pending" ; skos:definition "The ad cannot serve now, but may serve later without advertiser action." ; skos:notation "PENDING" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusScheme ; skos:prefLabel "Limited" ; skos:altLabel "limited" ; skos:definition "The ad group ad is serving in a limited capacity." ; skos:notation "LIMITED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusScheme ; skos:prefLabel "Not Eligible" ; skos:altLabel "notEligible" ; skos:definition "The ad group ad is not eligible to serve." ; skos:notation "NOT_ELIGIBLE" . # Concept scheme: AdGroupAdPrimaryStatusReasons googleads:AdGroupAdPrimaryStatusReasonsScheme a skos:ConceptScheme ; rdfs:label "AdGroupAdPrimaryStatusReasons" ; rdfs:comment "Values AdGroupAd.primaryStatusReasons accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Removed" ; skos:altLabel "campaignRemoved" ; skos:definition "The user-specified campaign status is removed. Contributes to AdGroupAdPrimaryStatus.REMOVED." ; skos:notation "CAMPAIGN_REMOVED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Paused" ; skos:altLabel "campaignPaused" ; skos:definition "The user-specified campaign status is paused. Contributes to AdGroupAdPrimaryStatus.PAUSED." ; skos:notation "CAMPAIGN_PAUSED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Pending" ; skos:altLabel "campaignPending" ; skos:definition "The user-specified time for this campaign to start is in the future. Contributes to AdGroupAdPrimaryStatus.PENDING." ; skos:notation "CAMPAIGN_PENDING" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Ended" ; skos:altLabel "campaignEnded" ; skos:definition "The user-specified time for this campaign to end has passed. Contributes to AdGroupAdPrimaryStatus.ENDED." ; skos:notation "CAMPAIGN_ENDED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Paused" ; skos:altLabel "adGroupPaused" ; skos:definition "The user-specified ad group status is paused. Contributes to AdGroupAdPrimaryStatus.PAUSED." ; skos:notation "AD_GROUP_PAUSED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Removed" ; skos:altLabel "adGroupRemoved" ; skos:definition "The user-specified ad group status is removed. Contributes to AdGroupAdPrimaryStatus.REMOVED." ; skos:notation "AD_GROUP_REMOVED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Ad Paused" ; skos:altLabel "adGroupAdPaused" ; skos:definition "The user-specified ad status is paused. Contributes to AdGroupAdPrimaryStatus.PAUSED." ; skos:notation "AD_GROUP_AD_PAUSED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Ad Removed" ; skos:altLabel "adGroupAdRemoved" ; skos:definition "The user-specified ad status is removed. Contributes to AdGroupAdPrimaryStatus.REMOVED." ; skos:notation "AD_GROUP_AD_REMOVED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Ad Disapproved" ; skos:altLabel "adGroupAdDisapproved" ; skos:definition "The ad is disapproved. Contributes to AdGroupAdPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "AD_GROUP_AD_DISAPPROVED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Ad Under Review" ; skos:altLabel "adGroupAdUnderReview" ; skos:definition "The ad is under review. Contributes to AdGroupAdPrimaryStatus.PENDING." ; skos:notation "AD_GROUP_AD_UNDER_REVIEW" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Ad Poor Quality" ; skos:altLabel "adGroupAdPoorQuality" ; skos:definition "The ad is poor quality. This is determined by the serving stack that served the Ad. Contributes to AdGroupAdPrimaryStatus.LIMITED." ; skos:notation "AD_GROUP_AD_POOR_QUALITY" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Ad No Ads" ; skos:altLabel "adGroupAdNoAds" ; skos:definition "No eligible ads instances could be generated. Contributes to AdGroupAdPrimaryStatus.PENDING." ; skos:notation "AD_GROUP_AD_NO_ADS" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Ad Approved Labeled" ; skos:altLabel "adGroupAdApprovedLabeled" ; skos:definition "The ad is internally labeled with a limiting label. Contributes to AdGroupAdPrimaryStatus.LIMITED." ; skos:notation "AD_GROUP_AD_APPROVED_LABELED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Ad Area Of Interest Only" ; skos:altLabel "adGroupAdAreaOfInterestOnly" ; skos:definition "The ad is only serving in the user-specified area of interest. Contributes to AdGroupAdPrimaryStatus.LIMITED." ; skos:notation "AD_GROUP_AD_AREA_OF_INTEREST_ONLY" . a skos:Concept ; skos:inScheme googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAdPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Ad Under Appeal" ; skos:altLabel "adGroupAdUnderAppeal" ; skos:definition "The ad is part of an ongoing appeal. This reason does not impact AdGroupAdPrimaryStatus." ; skos:notation "AD_GROUP_AD_UNDER_APPEAL" . # Concept scheme: AdGroupAdRotationMode googleads:AdGroupAdRotationModeScheme a skos:ConceptScheme ; rdfs:label "AdGroupAdRotationMode" ; rdfs:comment "Values AdGroup.adRotationMode accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAdRotationModeScheme ; skos:topConceptOf googleads:AdGroupAdRotationModeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "The ad rotation mode has not been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdRotationModeScheme ; skos:topConceptOf googleads:AdGroupAdRotationModeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAdRotationModeScheme ; skos:topConceptOf googleads:AdGroupAdRotationModeScheme ; skos:prefLabel "Optimize" ; skos:altLabel "optimize" ; skos:definition "Optimize ad group ads based on clicks or conversions." ; skos:notation "OPTIMIZE" . a skos:Concept ; skos:inScheme googleads:AdGroupAdRotationModeScheme ; skos:topConceptOf googleads:AdGroupAdRotationModeScheme ; skos:prefLabel "Rotate Forever" ; skos:altLabel "rotateForever" ; skos:definition "Rotate evenly forever." ; skos:notation "ROTATE_FOREVER" . # Concept scheme: AdGroupAdStatus googleads:AdGroupAdStatusScheme a skos:ConceptScheme ; rdfs:label "AdGroupAdStatus" ; rdfs:comment "Values AdGroupAd.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAdStatusScheme ; skos:topConceptOf googleads:AdGroupAdStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdStatusScheme ; skos:topConceptOf googleads:AdGroupAdStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAdStatusScheme ; skos:topConceptOf googleads:AdGroupAdStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The ad group ad is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdStatusScheme ; skos:topConceptOf googleads:AdGroupAdStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "The ad group ad is paused." ; skos:notation "PAUSED" . a skos:Concept ; skos:inScheme googleads:AdGroupAdStatusScheme ; skos:topConceptOf googleads:AdGroupAdStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The ad group ad is removed." ; skos:notation "REMOVED" . # Concept scheme: AdGroupAssetFieldType googleads:AdGroupAssetFieldTypeScheme a skos:ConceptScheme ; rdfs:label "AdGroupAssetFieldType" ; rdfs:comment "Values AdGroupAsset.fieldType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Headline" ; skos:altLabel "headline" ; skos:definition "The asset is linked for use as a headline." ; skos:notation "HEADLINE" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Description" ; skos:altLabel "description" ; skos:definition "The asset is linked for use as a description." ; skos:notation "DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Mandatory Ad Text" ; skos:altLabel "mandatoryAdText" ; skos:definition "The asset is linked for use as mandatory ad text." ; skos:notation "MANDATORY_AD_TEXT" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Marketing Image" ; skos:altLabel "marketingImage" ; skos:definition "The asset is linked for use as a marketing image." ; skos:notation "MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Media Bundle" ; skos:altLabel "mediaBundle" ; skos:definition "The asset is linked for use as a media bundle." ; skos:notation "MEDIA_BUNDLE" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Youtube Video" ; skos:altLabel "youtubeVideo" ; skos:definition "The asset is linked for use as a YouTube video." ; skos:notation "YOUTUBE_VIDEO" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Book On Google" ; skos:altLabel "bookOnGoogle" ; skos:definition "The asset is linked to indicate that a hotels campaign is \"Book on Google\" enabled." ; skos:notation "BOOK_ON_GOOGLE" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Lead Form" ; skos:altLabel "leadForm" ; skos:definition "The asset is linked for use as a Lead Form extension." ; skos:notation "LEAD_FORM" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Promotion" ; skos:altLabel "promotion" ; skos:definition "The asset is linked for use as a Promotion extension." ; skos:notation "PROMOTION" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Callout" ; skos:altLabel "callout" ; skos:definition "The asset is linked for use as a Callout extension." ; skos:notation "CALLOUT" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Structured Snippet" ; skos:altLabel "structuredSnippet" ; skos:definition "The asset is linked for use as a Structured Snippet extension." ; skos:notation "STRUCTURED_SNIPPET" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Sitelink" ; skos:altLabel "sitelink" ; skos:definition "The asset is linked for use as a Sitelink." ; skos:notation "SITELINK" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Mobile App" ; skos:altLabel "mobileApp" ; skos:definition "The asset is linked for use as a Mobile App extension." ; skos:notation "MOBILE_APP" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Hotel Callout" ; skos:altLabel "hotelCallout" ; skos:definition "The asset is linked for use as a Hotel Callout extension." ; skos:notation "HOTEL_CALLOUT" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Call" ; skos:altLabel "call" ; skos:definition "The asset is linked for use as a Call extension." ; skos:notation "CALL" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Price" ; skos:altLabel "price" ; skos:definition "The asset is linked for use as a Price extension." ; skos:notation "PRICE" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Long Headline" ; skos:altLabel "longHeadline" ; skos:definition "The asset is linked for use as a long headline." ; skos:notation "LONG_HEADLINE" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Business Name" ; skos:altLabel "businessName" ; skos:definition "The asset is linked for use as a business name." ; skos:notation "BUSINESS_NAME" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Square Marketing Image" ; skos:altLabel "squareMarketingImage" ; skos:definition "The asset is linked for use as a square marketing image." ; skos:notation "SQUARE_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Portrait Marketing Image" ; skos:altLabel "portraitMarketingImage" ; skos:definition "The asset is linked for use as a portrait marketing image." ; skos:notation "PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Logo" ; skos:altLabel "logo" ; skos:definition "The asset is linked for use as a logo." ; skos:notation "LOGO" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Landscape Logo" ; skos:altLabel "landscapeLogo" ; skos:definition "The asset is linked for use as a landscape logo." ; skos:notation "LANDSCAPE_LOGO" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Video" ; skos:altLabel "video" ; skos:definition "The asset is linked for use as a non YouTube logo." ; skos:notation "VIDEO" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Call To Action Selection" ; skos:altLabel "callToActionSelection" ; skos:definition "The asset is linked for use to select a call-to-action." ; skos:notation "CALL_TO_ACTION_SELECTION" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Ad Image" ; skos:altLabel "adImage" ; skos:definition "The asset is linked for use to select an ad image." ; skos:notation "AD_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Business Logo" ; skos:altLabel "businessLogo" ; skos:definition "The asset is linked for use as a business logo." ; skos:notation "BUSINESS_LOGO" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Hotel Property" ; skos:altLabel "hotelProperty" ; skos:definition "The asset is linked for use as a hotel property in a Performance Max for travel goals campaign." ; skos:notation "HOTEL_PROPERTY" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Demand Gen Carousel Card" ; skos:altLabel "demandGenCarouselCard" ; skos:definition "The asset is linked for use as a Demand Gen carousel card." ; skos:notation "DEMAND_GEN_CAROUSEL_CARD" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Business Message" ; skos:altLabel "businessMessage" ; skos:definition "The asset is linked for use as a Business Message." ; skos:notation "BUSINESS_MESSAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Tall Portrait Marketing Image" ; skos:altLabel "tallPortraitMarketingImage" ; skos:definition "The asset is linked for use as a tall portrait marketing image." ; skos:notation "TALL_PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Related Youtube Videos" ; skos:altLabel "relatedYoutubeVideos" ; skos:definition "The asset is linked for use as related YouTube videos." ; skos:notation "RELATED_YOUTUBE_VIDEOS" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Landing Page Preview" ; skos:altLabel "landingPagePreview" ; skos:definition "The asset is linked for use as a landing page preview image." ; skos:notation "LANDING_PAGE_PREVIEW" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Long Description" ; skos:altLabel "longDescription" ; skos:definition "The asset is linked for use as a long description." ; skos:notation "LONG_DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Call To Action" ; skos:altLabel "callToAction" ; skos:definition "The asset is linked for use as a call-to-action." ; skos:notation "CALL_TO_ACTION" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AdGroupAssetFieldTypeScheme ; skos:prefLabel "Classic Display Image" ; skos:altLabel "classicDisplayImage" ; skos:definition "The asset is linked for use as a classic display image." ; skos:notation "CLASSIC_DISPLAY_IMAGE" . # Concept scheme: AdGroupAssetPrimaryStatus googleads:AdGroupAssetPrimaryStatusScheme a skos:ConceptScheme ; rdfs:label "AdGroupAssetPrimaryStatus" ; rdfs:comment "Values AdGroupAsset.primaryStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAssetPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupAssetPrimaryStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupAssetPrimaryStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupAssetPrimaryStatusScheme ; skos:prefLabel "Eligible" ; skos:altLabel "eligible" ; skos:definition "The asset is eligible to serve." ; skos:notation "ELIGIBLE" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupAssetPrimaryStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "The user-specified asset link status is paused." ; skos:notation "PAUSED" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupAssetPrimaryStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The user-specified asset link status is removed." ; skos:notation "REMOVED" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupAssetPrimaryStatusScheme ; skos:prefLabel "Pending" ; skos:altLabel "pending" ; skos:definition "The asset may serve in the future." ; skos:notation "PENDING" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupAssetPrimaryStatusScheme ; skos:prefLabel "Limited" ; skos:altLabel "limited" ; skos:definition "The asset is serving in a partial capacity." ; skos:notation "LIMITED" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupAssetPrimaryStatusScheme ; skos:prefLabel "Not Eligible" ; skos:altLabel "notEligible" ; skos:definition "The asset is not eligible to serve." ; skos:notation "NOT_ELIGIBLE" . # Concept scheme: AdGroupAssetPrimaryStatusReasons googleads:AdGroupAssetPrimaryStatusReasonsScheme a skos:ConceptScheme ; rdfs:label "AdGroupAssetPrimaryStatusReasons" ; rdfs:comment "Values AdGroupAsset.primaryStatusReasons accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Link Paused" ; skos:altLabel "assetLinkPaused" ; skos:definition "The asset is paused for its linked rollup level. Contributes to a PrimaryStatus of PAUSED." ; skos:notation "ASSET_LINK_PAUSED" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Link Removed" ; skos:altLabel "assetLinkRemoved" ; skos:definition "The asset is removed for its linked rollup level. Contributes to a PrimaryStatus of REMOVED." ; skos:notation "ASSET_LINK_REMOVED" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Disapproved" ; skos:altLabel "assetDisapproved" ; skos:definition "The asset has been marked as disapproved. Contributes to a PrimaryStatus of NOT_ELIGIBLE" ; skos:notation "ASSET_DISAPPROVED" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Under Review" ; skos:altLabel "assetUnderReview" ; skos:definition "The asset has not completed policy review. Contributes to a PrimaryStatus of PENDING." ; skos:notation "ASSET_UNDER_REVIEW" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Approved Labeled" ; skos:altLabel "assetApprovedLabeled" ; skos:definition "The asset is approved with policies applied. Contributes to a PrimaryStatus of LIMITED." ; skos:notation "ASSET_APPROVED_LABELED" . # Concept scheme: AdGroupAssetSetStatus googleads:AdGroupAssetSetStatusScheme a skos:ConceptScheme ; rdfs:label "AdGroupAssetSetStatus" ; rdfs:comment "Values AdGroupAssetSet.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAssetSetStatusScheme ; skos:topConceptOf googleads:AdGroupAssetSetStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "The status has not been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetSetStatusScheme ; skos:topConceptOf googleads:AdGroupAssetSetStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetSetStatusScheme ; skos:topConceptOf googleads:AdGroupAssetSetStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The linkage between asset set and its container is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetSetStatusScheme ; skos:topConceptOf googleads:AdGroupAssetSetStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The linkage between asset set and its container is removed." ; skos:notation "REMOVED" . # Concept scheme: AdGroupAssetSource googleads:AdGroupAssetSourceScheme a skos:ConceptScheme ; rdfs:label "AdGroupAssetSource" ; rdfs:comment "Values AdGroupAsset.source accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAssetSourceScheme ; skos:topConceptOf googleads:AdGroupAssetSourceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetSourceScheme ; skos:topConceptOf googleads:AdGroupAssetSourceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetSourceScheme ; skos:topConceptOf googleads:AdGroupAssetSourceScheme ; skos:prefLabel "Advertiser" ; skos:altLabel "advertiser" ; skos:definition "The asset or asset link is provided by advertiser." ; skos:notation "ADVERTISER" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetSourceScheme ; skos:topConceptOf googleads:AdGroupAssetSourceScheme ; skos:prefLabel "Automatically Created" ; skos:altLabel "automaticallyCreated" ; skos:definition "The asset or asset link is generated by Google." ; skos:notation "AUTOMATICALLY_CREATED" . # Concept scheme: AdGroupAssetStatus googleads:AdGroupAssetStatusScheme a skos:ConceptScheme ; rdfs:label "AdGroupAssetStatus" ; rdfs:comment "Values AdGroupAsset.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupAssetStatusScheme ; skos:topConceptOf googleads:AdGroupAssetStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetStatusScheme ; skos:topConceptOf googleads:AdGroupAssetStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetStatusScheme ; skos:topConceptOf googleads:AdGroupAssetStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "Asset link is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetStatusScheme ; skos:topConceptOf googleads:AdGroupAssetStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "Asset link has been removed." ; skos:notation "REMOVED" . a skos:Concept ; skos:inScheme googleads:AdGroupAssetStatusScheme ; skos:topConceptOf googleads:AdGroupAssetStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "Asset link is paused." ; skos:notation "PAUSED" . # Concept scheme: AdGroupBidModifierBidModifierSource googleads:AdGroupBidModifierBidModifierSourceScheme a skos:ConceptScheme ; rdfs:label "AdGroupBidModifierBidModifierSource" ; rdfs:comment "Values AdGroupBidModifier.bidModifierSource accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupBidModifierBidModifierSourceScheme ; skos:topConceptOf googleads:AdGroupBidModifierBidModifierSourceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupBidModifierBidModifierSourceScheme ; skos:topConceptOf googleads:AdGroupBidModifierBidModifierSourceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupBidModifierBidModifierSourceScheme ; skos:topConceptOf googleads:AdGroupBidModifierBidModifierSourceScheme ; skos:prefLabel "Campaign" ; skos:altLabel "campaign" ; skos:definition "The bid modifier is specified at the campaign level, on the campaign level criterion." ; skos:notation "CAMPAIGN" . a skos:Concept ; skos:inScheme googleads:AdGroupBidModifierBidModifierSourceScheme ; skos:topConceptOf googleads:AdGroupBidModifierBidModifierSourceScheme ; skos:prefLabel "Ad Group" ; skos:altLabel "adGroup" ; skos:definition "The bid modifier is specified (overridden) at the ad group level." ; skos:notation "AD_GROUP" . # Concept scheme: AdGroupCriterionApprovalStatus googleads:AdGroupCriterionApprovalStatusScheme a skos:ConceptScheme ; rdfs:label "AdGroupCriterionApprovalStatus" ; rdfs:comment "Values AdGroupCriterion.approvalStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionApprovalStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionApprovalStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionApprovalStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionApprovalStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionApprovalStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionApprovalStatusScheme ; skos:prefLabel "Approved" ; skos:altLabel "approved" ; skos:definition "Approved." ; skos:notation "APPROVED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionApprovalStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionApprovalStatusScheme ; skos:prefLabel "Disapproved" ; skos:altLabel "disapproved" ; skos:definition "Disapproved." ; skos:notation "DISAPPROVED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionApprovalStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionApprovalStatusScheme ; skos:prefLabel "Pending Review" ; skos:altLabel "pendingReview" ; skos:definition "Pending Review." ; skos:notation "PENDING_REVIEW" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionApprovalStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionApprovalStatusScheme ; skos:prefLabel "Under Review" ; skos:altLabel "underReview" ; skos:definition "Under review." ; skos:notation "UNDER_REVIEW" . # Concept scheme: AdGroupCriterionCustomizerStatus googleads:AdGroupCriterionCustomizerStatusScheme a skos:ConceptScheme ; rdfs:label "AdGroupCriterionCustomizerStatus" ; rdfs:comment "Values AdGroupCriterionCustomizer.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionCustomizerStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionCustomizerStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "The status has not been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionCustomizerStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionCustomizerStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionCustomizerStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionCustomizerStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The customizer value is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionCustomizerStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionCustomizerStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The customizer value is removed." ; skos:notation "REMOVED" . # Concept scheme: AdGroupCriterionEffectiveCpcBidSource googleads:AdGroupCriterionEffectiveCpcBidSourceScheme a skos:ConceptScheme ; rdfs:label "AdGroupCriterionEffectiveCpcBidSource" ; rdfs:comment "Values AdGroupCriterion.effectiveCpcBidSource accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectiveCpcBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectiveCpcBidSourceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectiveCpcBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectiveCpcBidSourceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectiveCpcBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectiveCpcBidSourceScheme ; skos:prefLabel "Campaign Bidding Strategy" ; skos:altLabel "campaignBiddingStrategy" ; skos:definition "Effective bid or target is inherited from campaign bidding strategy." ; skos:notation "CAMPAIGN_BIDDING_STRATEGY" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectiveCpcBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectiveCpcBidSourceScheme ; skos:prefLabel "Ad Group" ; skos:altLabel "adGroup" ; skos:definition "The bid or target is defined on the ad group." ; skos:notation "AD_GROUP" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectiveCpcBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectiveCpcBidSourceScheme ; skos:prefLabel "Ad Group Criterion" ; skos:altLabel "adGroupCriterion" ; skos:definition "The bid or target is defined on the ad group criterion." ; skos:notation "AD_GROUP_CRITERION" . # Concept scheme: AdGroupCriterionEffectiveCpmBidSource googleads:AdGroupCriterionEffectiveCpmBidSourceScheme a skos:ConceptScheme ; rdfs:label "AdGroupCriterionEffectiveCpmBidSource" ; rdfs:comment "Values AdGroupCriterion.effectiveCpmBidSource accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectiveCpmBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectiveCpmBidSourceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectiveCpmBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectiveCpmBidSourceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectiveCpmBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectiveCpmBidSourceScheme ; skos:prefLabel "Campaign Bidding Strategy" ; skos:altLabel "campaignBiddingStrategy" ; skos:definition "Effective bid or target is inherited from campaign bidding strategy." ; skos:notation "CAMPAIGN_BIDDING_STRATEGY" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectiveCpmBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectiveCpmBidSourceScheme ; skos:prefLabel "Ad Group" ; skos:altLabel "adGroup" ; skos:definition "The bid or target is defined on the ad group." ; skos:notation "AD_GROUP" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectiveCpmBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectiveCpmBidSourceScheme ; skos:prefLabel "Ad Group Criterion" ; skos:altLabel "adGroupCriterion" ; skos:definition "The bid or target is defined on the ad group criterion." ; skos:notation "AD_GROUP_CRITERION" . # Concept scheme: AdGroupCriterionEffectiveCpvBidSource googleads:AdGroupCriterionEffectiveCpvBidSourceScheme a skos:ConceptScheme ; rdfs:label "AdGroupCriterionEffectiveCpvBidSource" ; rdfs:comment "Values AdGroupCriterion.effectiveCpvBidSource accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectiveCpvBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectiveCpvBidSourceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectiveCpvBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectiveCpvBidSourceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectiveCpvBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectiveCpvBidSourceScheme ; skos:prefLabel "Campaign Bidding Strategy" ; skos:altLabel "campaignBiddingStrategy" ; skos:definition "Effective bid or target is inherited from campaign bidding strategy." ; skos:notation "CAMPAIGN_BIDDING_STRATEGY" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectiveCpvBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectiveCpvBidSourceScheme ; skos:prefLabel "Ad Group" ; skos:altLabel "adGroup" ; skos:definition "The bid or target is defined on the ad group." ; skos:notation "AD_GROUP" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectiveCpvBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectiveCpvBidSourceScheme ; skos:prefLabel "Ad Group Criterion" ; skos:altLabel "adGroupCriterion" ; skos:definition "The bid or target is defined on the ad group criterion." ; skos:notation "AD_GROUP_CRITERION" . # Concept scheme: AdGroupCriterionEffectivePercentCpcBidSource googleads:AdGroupCriterionEffectivePercentCpcBidSourceScheme a skos:ConceptScheme ; rdfs:label "AdGroupCriterionEffectivePercentCpcBidSource" ; rdfs:comment "Values AdGroupCriterion.effectivePercentCpcBidSource accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectivePercentCpcBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectivePercentCpcBidSourceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectivePercentCpcBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectivePercentCpcBidSourceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectivePercentCpcBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectivePercentCpcBidSourceScheme ; skos:prefLabel "Campaign Bidding Strategy" ; skos:altLabel "campaignBiddingStrategy" ; skos:definition "Effective bid or target is inherited from campaign bidding strategy." ; skos:notation "CAMPAIGN_BIDDING_STRATEGY" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectivePercentCpcBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectivePercentCpcBidSourceScheme ; skos:prefLabel "Ad Group" ; skos:altLabel "adGroup" ; skos:definition "The bid or target is defined on the ad group." ; skos:notation "AD_GROUP" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionEffectivePercentCpcBidSourceScheme ; skos:topConceptOf googleads:AdGroupCriterionEffectivePercentCpcBidSourceScheme ; skos:prefLabel "Ad Group Criterion" ; skos:altLabel "adGroupCriterion" ; skos:definition "The bid or target is defined on the ad group criterion." ; skos:notation "AD_GROUP_CRITERION" . # Concept scheme: AdGroupCriterionPrimaryStatus googleads:AdGroupCriterionPrimaryStatusScheme a skos:ConceptScheme ; rdfs:label "AdGroupCriterionPrimaryStatus" ; rdfs:comment "Values AdGroupCriterion.primaryStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusScheme ; skos:prefLabel "Eligible" ; skos:altLabel "eligible" ; skos:definition "The ad group criterion is eligible to serve." ; skos:notation "ELIGIBLE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "The ad group criterion is paused." ; skos:notation "PAUSED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The ad group criterion is removed." ; skos:notation "REMOVED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusScheme ; skos:prefLabel "Pending" ; skos:altLabel "pending" ; skos:definition "The ad group criterion is pending." ; skos:notation "PENDING" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusScheme ; skos:prefLabel "Not Eligible" ; skos:altLabel "notEligible" ; skos:definition "The ad group criterion is not eligible to serve." ; skos:notation "NOT_ELIGIBLE" . # Concept scheme: AdGroupCriterionPrimaryStatusReasons googleads:AdGroupCriterionPrimaryStatusReasonsScheme a skos:ConceptScheme ; rdfs:label "AdGroupCriterionPrimaryStatusReasons" ; rdfs:comment "Values AdGroupCriterion.primaryStatusReasons accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents unknown value in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Pending" ; skos:altLabel "campaignPending" ; skos:definition "The user-specified time for this campaign to start is in the future. Contributes to AdGroupCriterionPrimaryStatus.PENDING." ; skos:notation "CAMPAIGN_PENDING" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Criterion Negative" ; skos:altLabel "campaignCriterionNegative" ; skos:definition "The ad group criterion is overridden by negative campaign criterion. Contributes to AdGroupCriterionPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "CAMPAIGN_CRITERION_NEGATIVE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Paused" ; skos:altLabel "campaignPaused" ; skos:definition "The user-specified campaign status is paused. Contributes to AdGroupCriterionPrimaryStatus.PAUSED." ; skos:notation "CAMPAIGN_PAUSED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Removed" ; skos:altLabel "campaignRemoved" ; skos:definition "The user-specified campaign status is removed. Contributes to AdGroupCriterionPrimaryStatus.REMOVED." ; skos:notation "CAMPAIGN_REMOVED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Ended" ; skos:altLabel "campaignEnded" ; skos:definition "The user-specified time for this campaign to end has passed. Contributes to AdGroupCriterionPrimaryStatus.ENDED." ; skos:notation "CAMPAIGN_ENDED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Paused" ; skos:altLabel "adGroupPaused" ; skos:definition "The user-specified ad group status is paused. Contributes to AdGroupCriterionPrimaryStatus.PAUSED." ; skos:notation "AD_GROUP_PAUSED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Removed" ; skos:altLabel "adGroupRemoved" ; skos:definition "The user-specified ad group status is removed. Contributes to AdGroupCriterionPrimaryStatus.REMOVED." ; skos:notation "AD_GROUP_REMOVED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Criterion Disapproved" ; skos:altLabel "adGroupCriterionDisapproved" ; skos:definition "The ad group criterion is disapproved by the ads approval system. Contributes to AdGroupCriterionPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "AD_GROUP_CRITERION_DISAPPROVED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Criterion Rarely Served" ; skos:altLabel "adGroupCriterionRarelyServed" ; skos:definition "The ad group criterion is rarely served. Contributes to AdGroupCriterionPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "AD_GROUP_CRITERION_RARELY_SERVED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Criterion Low Quality" ; skos:altLabel "adGroupCriterionLowQuality" ; skos:definition "The ad group criterion has a low quality score. Contributes to AdGroupCriterionPrimaryStatus.LIMITED." ; skos:notation "AD_GROUP_CRITERION_LOW_QUALITY" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Criterion Under Review" ; skos:altLabel "adGroupCriterionUnderReview" ; skos:definition "The ad group criterion is under review. Contributes to AdGroupCriterionPrimaryStatus.PENDING." ; skos:notation "AD_GROUP_CRITERION_UNDER_REVIEW" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Criterion Pending Review" ; skos:altLabel "adGroupCriterionPendingReview" ; skos:definition "The ad group criterion is pending review. Contributes to AdGroupCriterionPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "AD_GROUP_CRITERION_PENDING_REVIEW" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Criterion Below First Page Bid" ; skos:altLabel "adGroupCriterionBelowFirstPageBid" ; skos:definition "The ad group criterion's bid is below the value necessary to serve on the first page. Contributes to AdGroupCriterionPrimaryStatus.LIMITED." ; skos:notation "AD_GROUP_CRITERION_BELOW_FIRST_PAGE_BID" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Criterion Negative" ; skos:altLabel "adGroupCriterionNegative" ; skos:definition "The ad group criterion is negative. Contributes to AdGroupCriterionPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "AD_GROUP_CRITERION_NEGATIVE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Criterion Restricted" ; skos:altLabel "adGroupCriterionRestricted" ; skos:definition "The ad group criterion is restricted. Contributes to AdGroupCriterionPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "AD_GROUP_CRITERION_RESTRICTED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Criterion Paused" ; skos:altLabel "adGroupCriterionPaused" ; skos:definition "The user-specified ad group criterion status is paused. Contributes to AdGroupCriterionPrimaryStatus.PAUSED." ; skos:notation "AD_GROUP_CRITERION_PAUSED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Criterion Paused Due To Low Activity" ; skos:altLabel "adGroupCriterionPausedDueToLowActivity" ; skos:definition "The ad group criterion has been paused due to prolonged low activity in serving. Contributes to AdGroupCriterionPrimaryStatus.PAUSED." ; skos:notation "AD_GROUP_CRITERION_PAUSED_DUE_TO_LOW_ACTIVITY" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupCriterionPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Criterion Removed" ; skos:altLabel "adGroupCriterionRemoved" ; skos:definition "The user-specified ad group criterion status is removed. Contributes to AdGroupCriterionPrimaryStatus.REMOVED." ; skos:notation "AD_GROUP_CRITERION_REMOVED" . # Concept scheme: AdGroupCriterionQualityInfoCreativeQualityScore googleads:AdGroupCriterionQualityInfoCreativeQualityScoreScheme a skos:ConceptScheme ; rdfs:label "AdGroupCriterionQualityInfoCreativeQualityScore" ; rdfs:comment "Values AdGroupCriterionQualityInfo.creativeQualityScore accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionQualityInfoCreativeQualityScoreScheme ; skos:topConceptOf googleads:AdGroupCriterionQualityInfoCreativeQualityScoreScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionQualityInfoCreativeQualityScoreScheme ; skos:topConceptOf googleads:AdGroupCriterionQualityInfoCreativeQualityScoreScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionQualityInfoCreativeQualityScoreScheme ; skos:topConceptOf googleads:AdGroupCriterionQualityInfoCreativeQualityScoreScheme ; skos:prefLabel "Below Average" ; skos:altLabel "belowAverage" ; skos:definition "Quality of the creative is below average." ; skos:notation "BELOW_AVERAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionQualityInfoCreativeQualityScoreScheme ; skos:topConceptOf googleads:AdGroupCriterionQualityInfoCreativeQualityScoreScheme ; skos:prefLabel "Average" ; skos:altLabel "average" ; skos:definition "Quality of the creative is average." ; skos:notation "AVERAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionQualityInfoCreativeQualityScoreScheme ; skos:topConceptOf googleads:AdGroupCriterionQualityInfoCreativeQualityScoreScheme ; skos:prefLabel "Above Average" ; skos:altLabel "aboveAverage" ; skos:definition "Quality of the creative is above average." ; skos:notation "ABOVE_AVERAGE" . # Concept scheme: AdGroupCriterionQualityInfoPostClickQualityScore googleads:AdGroupCriterionQualityInfoPostClickQualityScoreScheme a skos:ConceptScheme ; rdfs:label "AdGroupCriterionQualityInfoPostClickQualityScore" ; rdfs:comment "Values AdGroupCriterionQualityInfo.postClickQualityScore accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionQualityInfoPostClickQualityScoreScheme ; skos:topConceptOf googleads:AdGroupCriterionQualityInfoPostClickQualityScoreScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionQualityInfoPostClickQualityScoreScheme ; skos:topConceptOf googleads:AdGroupCriterionQualityInfoPostClickQualityScoreScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionQualityInfoPostClickQualityScoreScheme ; skos:topConceptOf googleads:AdGroupCriterionQualityInfoPostClickQualityScoreScheme ; skos:prefLabel "Below Average" ; skos:altLabel "belowAverage" ; skos:definition "Quality of the creative is below average." ; skos:notation "BELOW_AVERAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionQualityInfoPostClickQualityScoreScheme ; skos:topConceptOf googleads:AdGroupCriterionQualityInfoPostClickQualityScoreScheme ; skos:prefLabel "Average" ; skos:altLabel "average" ; skos:definition "Quality of the creative is average." ; skos:notation "AVERAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionQualityInfoPostClickQualityScoreScheme ; skos:topConceptOf googleads:AdGroupCriterionQualityInfoPostClickQualityScoreScheme ; skos:prefLabel "Above Average" ; skos:altLabel "aboveAverage" ; skos:definition "Quality of the creative is above average." ; skos:notation "ABOVE_AVERAGE" . # Concept scheme: AdGroupCriterionQualityInfoSearchPredictedCtr googleads:AdGroupCriterionQualityInfoSearchPredictedCtrScheme a skos:ConceptScheme ; rdfs:label "AdGroupCriterionQualityInfoSearchPredictedCtr" ; rdfs:comment "Values AdGroupCriterionQualityInfo.searchPredictedCtr accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionQualityInfoSearchPredictedCtrScheme ; skos:topConceptOf googleads:AdGroupCriterionQualityInfoSearchPredictedCtrScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionQualityInfoSearchPredictedCtrScheme ; skos:topConceptOf googleads:AdGroupCriterionQualityInfoSearchPredictedCtrScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionQualityInfoSearchPredictedCtrScheme ; skos:topConceptOf googleads:AdGroupCriterionQualityInfoSearchPredictedCtrScheme ; skos:prefLabel "Below Average" ; skos:altLabel "belowAverage" ; skos:definition "Quality of the creative is below average." ; skos:notation "BELOW_AVERAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionQualityInfoSearchPredictedCtrScheme ; skos:topConceptOf googleads:AdGroupCriterionQualityInfoSearchPredictedCtrScheme ; skos:prefLabel "Average" ; skos:altLabel "average" ; skos:definition "Quality of the creative is average." ; skos:notation "AVERAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionQualityInfoSearchPredictedCtrScheme ; skos:topConceptOf googleads:AdGroupCriterionQualityInfoSearchPredictedCtrScheme ; skos:prefLabel "Above Average" ; skos:altLabel "aboveAverage" ; skos:definition "Quality of the creative is above average." ; skos:notation "ABOVE_AVERAGE" . # Concept scheme: AdGroupCriterionSimulationModificationMethod googleads:AdGroupCriterionSimulationModificationMethodScheme a skos:ConceptScheme ; rdfs:label "AdGroupCriterionSimulationModificationMethod" ; rdfs:comment "Values AdGroupCriterionSimulation.modificationMethod accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSimulationModificationMethodScheme ; skos:topConceptOf googleads:AdGroupCriterionSimulationModificationMethodScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSimulationModificationMethodScheme ; skos:topConceptOf googleads:AdGroupCriterionSimulationModificationMethodScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSimulationModificationMethodScheme ; skos:topConceptOf googleads:AdGroupCriterionSimulationModificationMethodScheme ; skos:prefLabel "Uniform" ; skos:altLabel "uniform" ; skos:definition "The values in a simulation were applied to all children of a given resource uniformly. Overrides on child resources were not respected." ; skos:notation "UNIFORM" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSimulationModificationMethodScheme ; skos:topConceptOf googleads:AdGroupCriterionSimulationModificationMethodScheme ; skos:prefLabel "Default" ; skos:altLabel "default" ; skos:definition "The values in a simulation were applied to the given resource. Overrides on child resources were respected, and traffic estimates do not include these resources." ; skos:notation "DEFAULT" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSimulationModificationMethodScheme ; skos:topConceptOf googleads:AdGroupCriterionSimulationModificationMethodScheme ; skos:prefLabel "Scaling" ; skos:altLabel "scaling" ; skos:definition "The values in a simulation were all scaled by the same factor. For example, in a simulated TargetCpa campaign, the campaign target and all ad group targets were scaled by a factor of X." ; skos:notation "SCALING" . # Concept scheme: AdGroupCriterionSimulationType googleads:AdGroupCriterionSimulationTypeScheme a skos:ConceptScheme ; rdfs:label "AdGroupCriterionSimulationType" ; rdfs:comment "Values AdGroupCriterionSimulation.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionSimulationTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionSimulationTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionSimulationTypeScheme ; skos:prefLabel "Cpc Bid" ; skos:altLabel "cpcBid" ; skos:definition "The simulation is for a CPC bid." ; skos:notation "CPC_BID" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionSimulationTypeScheme ; skos:prefLabel "Cpv Bid" ; skos:altLabel "cpvBid" ; skos:definition "The simulation is for a CPV bid." ; skos:notation "CPV_BID" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionSimulationTypeScheme ; skos:prefLabel "Target Cpa" ; skos:altLabel "targetCpa" ; skos:definition "The simulation is for a CPA target." ; skos:notation "TARGET_CPA" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionSimulationTypeScheme ; skos:prefLabel "Bid Modifier" ; skos:altLabel "bidModifier" ; skos:definition "The simulation is for a bid modifier." ; skos:notation "BID_MODIFIER" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionSimulationTypeScheme ; skos:prefLabel "Target Roas" ; skos:altLabel "targetRoas" ; skos:definition "The simulation is for a ROAS target." ; skos:notation "TARGET_ROAS" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionSimulationTypeScheme ; skos:prefLabel "Percent Cpc Bid" ; skos:altLabel "percentCpcBid" ; skos:definition "The simulation is for a percent CPC bid." ; skos:notation "PERCENT_CPC_BID" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionSimulationTypeScheme ; skos:prefLabel "Target Impression Share" ; skos:altLabel "targetImpressionShare" ; skos:definition "The simulation is for an impression share target." ; skos:notation "TARGET_IMPRESSION_SHARE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionSimulationTypeScheme ; skos:prefLabel "Budget" ; skos:altLabel "budget" ; skos:definition "The simulation is for a budget." ; skos:notation "BUDGET" . # Concept scheme: AdGroupCriterionStatus googleads:AdGroupCriterionStatusScheme a skos:ConceptScheme ; rdfs:label "AdGroupCriterionStatus" ; rdfs:comment "Values AdGroupCriterion.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The ad group criterion is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "The ad group criterion is paused." ; skos:notation "PAUSED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The ad group criterion is removed." ; skos:notation "REMOVED" . # Concept scheme: AdGroupCriterionSystemServingStatus googleads:AdGroupCriterionSystemServingStatusScheme a skos:ConceptScheme ; rdfs:label "AdGroupCriterionSystemServingStatus" ; rdfs:comment "Values AdGroupCriterion.systemServingStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSystemServingStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionSystemServingStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSystemServingStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionSystemServingStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSystemServingStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionSystemServingStatusScheme ; skos:prefLabel "Eligible" ; skos:altLabel "eligible" ; skos:definition "Eligible." ; skos:notation "ELIGIBLE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionSystemServingStatusScheme ; skos:topConceptOf googleads:AdGroupCriterionSystemServingStatusScheme ; skos:prefLabel "Rarely Served" ; skos:altLabel "rarelyServed" ; skos:definition "Low search volume." ; skos:notation "RARELY_SERVED" . # Concept scheme: AdGroupCriterionType googleads:AdGroupCriterionTypeScheme a skos:ConceptScheme ; rdfs:label "AdGroupCriterionType" ; rdfs:comment "Values AdGroupCriterion.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Keyword" ; skos:altLabel "keyword" ; skos:definition "Keyword, for example, 'mars cruise'." ; skos:notation "KEYWORD" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Placement" ; skos:altLabel "placement" ; skos:definition "Placement, also known as Website, for example, 'www.flowers4sale.com'" ; skos:notation "PLACEMENT" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Mobile App Category" ; skos:altLabel "mobileAppCategory" ; skos:definition "Mobile application categories to target." ; skos:notation "MOBILE_APP_CATEGORY" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Mobile Application" ; skos:altLabel "mobileApplication" ; skos:definition "Mobile applications to target." ; skos:notation "MOBILE_APPLICATION" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Device" ; skos:altLabel "device" ; skos:definition "Devices to target." ; skos:notation "DEVICE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Location" ; skos:altLabel "location" ; skos:definition "Locations to target." ; skos:notation "LOCATION" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Listing Group" ; skos:altLabel "listingGroup" ; skos:definition "Listing groups to target." ; skos:notation "LISTING_GROUP" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Ad Schedule" ; skos:altLabel "adSchedule" ; skos:definition "Ad Schedule." ; skos:notation "AD_SCHEDULE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Age Range" ; skos:altLabel "ageRange" ; skos:definition "Age range." ; skos:notation "AGE_RANGE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Gender" ; skos:altLabel "gender" ; skos:definition "Gender." ; skos:notation "GENDER" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Income Range" ; skos:altLabel "incomeRange" ; skos:definition "Income Range." ; skos:notation "INCOME_RANGE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Parental Status" ; skos:altLabel "parentalStatus" ; skos:definition "Parental status." ; skos:notation "PARENTAL_STATUS" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Youtube Video" ; skos:altLabel "youtubeVideo" ; skos:definition "YouTube Video." ; skos:notation "YOUTUBE_VIDEO" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Youtube Channel" ; skos:altLabel "youtubeChannel" ; skos:definition "YouTube Channel." ; skos:notation "YOUTUBE_CHANNEL" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "User List" ; skos:altLabel "userList" ; skos:definition "User list." ; skos:notation "USER_LIST" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Proximity" ; skos:altLabel "proximity" ; skos:definition "Proximity." ; skos:notation "PROXIMITY" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Topic" ; skos:altLabel "topic" ; skos:definition "A topic target on the display network (for example, \"Pets & Animals\")." ; skos:notation "TOPIC" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Listing Scope" ; skos:altLabel "listingScope" ; skos:definition "Listing scope to target." ; skos:notation "LISTING_SCOPE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Language" ; skos:altLabel "language" ; skos:definition "Language." ; skos:notation "LANGUAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Ip Block" ; skos:altLabel "ipBlock" ; skos:definition "IpBlock." ; skos:notation "IP_BLOCK" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Content Label" ; skos:altLabel "contentLabel" ; skos:definition "Content Label for category exclusion." ; skos:notation "CONTENT_LABEL" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Carrier" ; skos:altLabel "carrier" ; skos:definition "Carrier." ; skos:notation "CARRIER" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "User Interest" ; skos:altLabel "userInterest" ; skos:definition "A category the user is interested in." ; skos:notation "USER_INTEREST" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Webpage" ; skos:altLabel "webpage" ; skos:definition "Webpage criterion for dynamic search ads." ; skos:notation "WEBPAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Operating System Version" ; skos:altLabel "operatingSystemVersion" ; skos:definition "Operating system version." ; skos:notation "OPERATING_SYSTEM_VERSION" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "App Payment Model" ; skos:altLabel "appPaymentModel" ; skos:definition "App payment model." ; skos:notation "APP_PAYMENT_MODEL" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Mobile Device" ; skos:altLabel "mobileDevice" ; skos:definition "Mobile device." ; skos:notation "MOBILE_DEVICE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Custom Affinity" ; skos:altLabel "customAffinity" ; skos:definition "Custom affinity." ; skos:notation "CUSTOM_AFFINITY" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Custom Intent" ; skos:altLabel "customIntent" ; skos:definition "Custom intent." ; skos:notation "CUSTOM_INTENT" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Location Group" ; skos:altLabel "locationGroup" ; skos:definition "Location group." ; skos:notation "LOCATION_GROUP" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Custom Audience" ; skos:altLabel "customAudience" ; skos:definition "Custom audience" ; skos:notation "CUSTOM_AUDIENCE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Combined Audience" ; skos:altLabel "combinedAudience" ; skos:definition "Combined audience" ; skos:notation "COMBINED_AUDIENCE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Keyword Theme" ; skos:altLabel "keywordTheme" ; skos:definition "Smart Campaign keyword theme" ; skos:notation "KEYWORD_THEME" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Audience" ; skos:altLabel "audience" ; skos:definition "Audience" ; skos:notation "AUDIENCE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Negative Keyword List" ; skos:altLabel "negativeKeywordList" ; skos:definition "Negative Keyword List" ; skos:notation "NEGATIVE_KEYWORD_LIST" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Local Service Id" ; skos:altLabel "localServiceId" ; skos:definition "Local Services Ads Service ID." ; skos:notation "LOCAL_SERVICE_ID" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Search Theme" ; skos:altLabel "searchTheme" ; skos:definition "Search Theme." ; skos:notation "SEARCH_THEME" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Brand" ; skos:altLabel "brand" ; skos:definition "Brand" ; skos:notation "BRAND" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Brand List" ; skos:altLabel "brandList" ; skos:definition "Brand List" ; skos:notation "BRAND_LIST" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Life Event" ; skos:altLabel "lifeEvent" ; skos:definition "Life Event" ; skos:notation "LIFE_EVENT" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Webpage List" ; skos:altLabel "webpageList" ; skos:definition "Webpage List" ; skos:notation "WEBPAGE_LIST" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Video Lineup" ; skos:altLabel "videoLineup" ; skos:definition "Video lineup" ; skos:notation "VIDEO_LINEUP" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Placement List" ; skos:altLabel "placementList" ; skos:definition "Placement List" ; skos:notation "PLACEMENT_LIST" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Vertical Ads Item Group Rule List" ; skos:altLabel "verticalAdsItemGroupRuleList" ; skos:definition "A list of rules for item groups in Vertical Ads." ; skos:notation "VERTICAL_ADS_ITEM_GROUP_RULE_LIST" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Vertical Ads Item Group Rule" ; skos:altLabel "verticalAdsItemGroupRule" ; skos:definition "A rule for an item group in Vertical Ads." ; skos:notation "VERTICAL_ADS_ITEM_GROUP_RULE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Retail Filter Bundle" ; skos:altLabel "retailFilterBundle" ; skos:definition "Retail Filter Bundle for linking a retail filter shared set to an ad group." ; skos:notation "RETAIL_FILTER_BUNDLE" . a skos:Concept ; skos:inScheme googleads:AdGroupCriterionTypeScheme ; skos:topConceptOf googleads:AdGroupCriterionTypeScheme ; skos:prefLabel "Retail Filter" ; skos:altLabel "retailFilter" ; skos:definition "Retail Filter for defining individual tag rules or expressions within a shared set." ; skos:notation "RETAIL_FILTER" . # Concept scheme: AdGroupCustomizerStatus googleads:AdGroupCustomizerStatusScheme a skos:ConceptScheme ; rdfs:label "AdGroupCustomizerStatus" ; rdfs:comment "Values AdGroupCustomizer.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupCustomizerStatusScheme ; skos:topConceptOf googleads:AdGroupCustomizerStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "The status has not been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupCustomizerStatusScheme ; skos:topConceptOf googleads:AdGroupCustomizerStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupCustomizerStatusScheme ; skos:topConceptOf googleads:AdGroupCustomizerStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The customizer value is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:AdGroupCustomizerStatusScheme ; skos:topConceptOf googleads:AdGroupCustomizerStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The customizer value is removed." ; skos:notation "REMOVED" . # Concept scheme: AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelConfig googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelConfigScheme a skos:ConceptScheme ; rdfs:label "AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelConfig" ; rdfs:comment "Values AdGroupDemandGenAdGroupSettingsDemandGenChannelControls.channelConfig accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelConfigScheme ; skos:topConceptOf googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelConfigScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelConfigScheme ; skos:topConceptOf googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelConfigScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelConfigScheme ; skos:topConceptOf googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelConfigScheme ; skos:prefLabel "Channel Strategy" ; skos:altLabel "channelStrategy" ; skos:definition "The channel controls configuration uses a general channel strategy; individual channels are not configured separately." ; skos:notation "CHANNEL_STRATEGY" . a skos:Concept ; skos:inScheme googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelConfigScheme ; skos:topConceptOf googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelConfigScheme ; skos:prefLabel "Selected Channels" ; skos:altLabel "selectedChannels" ; skos:definition "The channel controls configuration explicitly defines the selected channels." ; skos:notation "SELECTED_CHANNELS" . # Concept scheme: AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelStrategy googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelStrategyScheme a skos:ConceptScheme ; rdfs:label "AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelStrategy" ; rdfs:comment "Values AdGroupDemandGenAdGroupSettingsDemandGenChannelControls.channelStrategy accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelStrategyScheme ; skos:topConceptOf googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelStrategyScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelStrategyScheme ; skos:topConceptOf googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelStrategyScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelStrategyScheme ; skos:topConceptOf googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelStrategyScheme ; skos:prefLabel "All Channels" ; skos:altLabel "allChannels" ; skos:definition "All channels are enabled." ; skos:notation "ALL_CHANNELS" . a skos:Concept ; skos:inScheme googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelStrategyScheme ; skos:topConceptOf googleads:AdGroupDemandGenAdGroupSettingsDemandGenChannelControlsChannelStrategyScheme ; skos:prefLabel "All Owned And Operated Channels" ; skos:altLabel "allOwnedAndOperatedChannels" ; skos:definition "All Google-owned and operated channels are enabled; third-party channels (e.g., Display) are disabled." ; skos:notation "ALL_OWNED_AND_OPERATED_CHANNELS" . # Concept scheme: AdGroupDisplayCustomBidDimension googleads:AdGroupDisplayCustomBidDimensionScheme a skos:ConceptScheme ; rdfs:label "AdGroupDisplayCustomBidDimension" ; rdfs:comment "Values AdGroup.displayCustomBidDimension accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:topConceptOf googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:topConceptOf googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:topConceptOf googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:prefLabel "Keyword" ; skos:altLabel "keyword" ; skos:definition "Keyword criteria, for example, 'mars cruise'. KEYWORD may be used as a custom bid dimension. Keywords are always a targeting dimension, so may not be set as a target \"ALL\" dimension with TargetRestriction." ; skos:notation "KEYWORD" . a skos:Concept ; skos:inScheme googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:topConceptOf googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:prefLabel "Audience" ; skos:altLabel "audience" ; skos:definition "Audience criteria, which include user list, user interest, custom affinity, and custom in market." ; skos:notation "AUDIENCE" . a skos:Concept ; skos:inScheme googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:topConceptOf googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:prefLabel "Topic" ; skos:altLabel "topic" ; skos:definition "Topic criteria for targeting categories of content, for example, 'category::Animals>Pets' Used for Display and Video targeting." ; skos:notation "TOPIC" . a skos:Concept ; skos:inScheme googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:topConceptOf googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:prefLabel "Gender" ; skos:altLabel "gender" ; skos:definition "Criteria for targeting gender." ; skos:notation "GENDER" . a skos:Concept ; skos:inScheme googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:topConceptOf googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:prefLabel "Age Range" ; skos:altLabel "ageRange" ; skos:definition "Criteria for targeting age ranges." ; skos:notation "AGE_RANGE" . a skos:Concept ; skos:inScheme googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:topConceptOf googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:prefLabel "Placement" ; skos:altLabel "placement" ; skos:definition "Placement criteria, which include websites like 'www.flowers4sale.com', as well as mobile applications, mobile app categories, YouTube videos, and YouTube channels." ; skos:notation "PLACEMENT" . a skos:Concept ; skos:inScheme googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:topConceptOf googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:prefLabel "Parental Status" ; skos:altLabel "parentalStatus" ; skos:definition "Criteria for parental status targeting." ; skos:notation "PARENTAL_STATUS" . a skos:Concept ; skos:inScheme googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:topConceptOf googleads:AdGroupDisplayCustomBidDimensionScheme ; skos:prefLabel "Income Range" ; skos:altLabel "incomeRange" ; skos:definition "Criteria for income range targeting." ; skos:notation "INCOME_RANGE" . # Concept scheme: AdGroupEffectiveTargetCpaSource googleads:AdGroupEffectiveTargetCpaSourceScheme a skos:ConceptScheme ; rdfs:label "AdGroupEffectiveTargetCpaSource" ; rdfs:comment "Values AdGroup.effectiveTargetCpaSource accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupEffectiveTargetCpaSourceScheme ; skos:topConceptOf googleads:AdGroupEffectiveTargetCpaSourceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupEffectiveTargetCpaSourceScheme ; skos:topConceptOf googleads:AdGroupEffectiveTargetCpaSourceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupEffectiveTargetCpaSourceScheme ; skos:topConceptOf googleads:AdGroupEffectiveTargetCpaSourceScheme ; skos:prefLabel "Campaign Bidding Strategy" ; skos:altLabel "campaignBiddingStrategy" ; skos:definition "Effective bid or target is inherited from campaign bidding strategy." ; skos:notation "CAMPAIGN_BIDDING_STRATEGY" . a skos:Concept ; skos:inScheme googleads:AdGroupEffectiveTargetCpaSourceScheme ; skos:topConceptOf googleads:AdGroupEffectiveTargetCpaSourceScheme ; skos:prefLabel "Ad Group" ; skos:altLabel "adGroup" ; skos:definition "The bid or target is defined on the ad group." ; skos:notation "AD_GROUP" . a skos:Concept ; skos:inScheme googleads:AdGroupEffectiveTargetCpaSourceScheme ; skos:topConceptOf googleads:AdGroupEffectiveTargetCpaSourceScheme ; skos:prefLabel "Ad Group Criterion" ; skos:altLabel "adGroupCriterion" ; skos:definition "The bid or target is defined on the ad group criterion." ; skos:notation "AD_GROUP_CRITERION" . # Concept scheme: AdGroupEffectiveTargetCpcSource googleads:AdGroupEffectiveTargetCpcSourceScheme a skos:ConceptScheme ; rdfs:label "AdGroupEffectiveTargetCpcSource" ; rdfs:comment "Values AdGroup.effectiveTargetCpcSource accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupEffectiveTargetCpcSourceScheme ; skos:topConceptOf googleads:AdGroupEffectiveTargetCpcSourceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupEffectiveTargetCpcSourceScheme ; skos:topConceptOf googleads:AdGroupEffectiveTargetCpcSourceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupEffectiveTargetCpcSourceScheme ; skos:topConceptOf googleads:AdGroupEffectiveTargetCpcSourceScheme ; skos:prefLabel "Campaign Bidding Strategy" ; skos:altLabel "campaignBiddingStrategy" ; skos:definition "Effective bid or target is inherited from campaign bidding strategy." ; skos:notation "CAMPAIGN_BIDDING_STRATEGY" . a skos:Concept ; skos:inScheme googleads:AdGroupEffectiveTargetCpcSourceScheme ; skos:topConceptOf googleads:AdGroupEffectiveTargetCpcSourceScheme ; skos:prefLabel "Ad Group" ; skos:altLabel "adGroup" ; skos:definition "The bid or target is defined on the ad group." ; skos:notation "AD_GROUP" . a skos:Concept ; skos:inScheme googleads:AdGroupEffectiveTargetCpcSourceScheme ; skos:topConceptOf googleads:AdGroupEffectiveTargetCpcSourceScheme ; skos:prefLabel "Ad Group Criterion" ; skos:altLabel "adGroupCriterion" ; skos:definition "The bid or target is defined on the ad group criterion." ; skos:notation "AD_GROUP_CRITERION" . # Concept scheme: AdGroupEffectiveTargetRoasSource googleads:AdGroupEffectiveTargetRoasSourceScheme a skos:ConceptScheme ; rdfs:label "AdGroupEffectiveTargetRoasSource" ; rdfs:comment "Values AdGroup.effectiveTargetRoasSource accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupEffectiveTargetRoasSourceScheme ; skos:topConceptOf googleads:AdGroupEffectiveTargetRoasSourceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupEffectiveTargetRoasSourceScheme ; skos:topConceptOf googleads:AdGroupEffectiveTargetRoasSourceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupEffectiveTargetRoasSourceScheme ; skos:topConceptOf googleads:AdGroupEffectiveTargetRoasSourceScheme ; skos:prefLabel "Campaign Bidding Strategy" ; skos:altLabel "campaignBiddingStrategy" ; skos:definition "Effective bid or target is inherited from campaign bidding strategy." ; skos:notation "CAMPAIGN_BIDDING_STRATEGY" . a skos:Concept ; skos:inScheme googleads:AdGroupEffectiveTargetRoasSourceScheme ; skos:topConceptOf googleads:AdGroupEffectiveTargetRoasSourceScheme ; skos:prefLabel "Ad Group" ; skos:altLabel "adGroup" ; skos:definition "The bid or target is defined on the ad group." ; skos:notation "AD_GROUP" . a skos:Concept ; skos:inScheme googleads:AdGroupEffectiveTargetRoasSourceScheme ; skos:topConceptOf googleads:AdGroupEffectiveTargetRoasSourceScheme ; skos:prefLabel "Ad Group Criterion" ; skos:altLabel "adGroupCriterion" ; skos:definition "The bid or target is defined on the ad group criterion." ; skos:notation "AD_GROUP_CRITERION" . # Concept scheme: AdGroupExcludedParentAssetFieldTypes googleads:AdGroupExcludedParentAssetFieldTypesScheme a skos:ConceptScheme ; rdfs:label "AdGroupExcludedParentAssetFieldTypes" ; rdfs:comment "Values AdGroup.excludedParentAssetFieldTypes accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Headline" ; skos:altLabel "headline" ; skos:definition "The asset is linked for use as a headline." ; skos:notation "HEADLINE" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Description" ; skos:altLabel "description" ; skos:definition "The asset is linked for use as a description." ; skos:notation "DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Mandatory Ad Text" ; skos:altLabel "mandatoryAdText" ; skos:definition "The asset is linked for use as mandatory ad text." ; skos:notation "MANDATORY_AD_TEXT" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Marketing Image" ; skos:altLabel "marketingImage" ; skos:definition "The asset is linked for use as a marketing image." ; skos:notation "MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Media Bundle" ; skos:altLabel "mediaBundle" ; skos:definition "The asset is linked for use as a media bundle." ; skos:notation "MEDIA_BUNDLE" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Youtube Video" ; skos:altLabel "youtubeVideo" ; skos:definition "The asset is linked for use as a YouTube video." ; skos:notation "YOUTUBE_VIDEO" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Book On Google" ; skos:altLabel "bookOnGoogle" ; skos:definition "The asset is linked to indicate that a hotels campaign is \"Book on Google\" enabled." ; skos:notation "BOOK_ON_GOOGLE" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Lead Form" ; skos:altLabel "leadForm" ; skos:definition "The asset is linked for use as a Lead Form extension." ; skos:notation "LEAD_FORM" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Promotion" ; skos:altLabel "promotion" ; skos:definition "The asset is linked for use as a Promotion extension." ; skos:notation "PROMOTION" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Callout" ; skos:altLabel "callout" ; skos:definition "The asset is linked for use as a Callout extension." ; skos:notation "CALLOUT" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Structured Snippet" ; skos:altLabel "structuredSnippet" ; skos:definition "The asset is linked for use as a Structured Snippet extension." ; skos:notation "STRUCTURED_SNIPPET" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Sitelink" ; skos:altLabel "sitelink" ; skos:definition "The asset is linked for use as a Sitelink." ; skos:notation "SITELINK" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Mobile App" ; skos:altLabel "mobileApp" ; skos:definition "The asset is linked for use as a Mobile App extension." ; skos:notation "MOBILE_APP" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Hotel Callout" ; skos:altLabel "hotelCallout" ; skos:definition "The asset is linked for use as a Hotel Callout extension." ; skos:notation "HOTEL_CALLOUT" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Call" ; skos:altLabel "call" ; skos:definition "The asset is linked for use as a Call extension." ; skos:notation "CALL" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Price" ; skos:altLabel "price" ; skos:definition "The asset is linked for use as a Price extension." ; skos:notation "PRICE" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Long Headline" ; skos:altLabel "longHeadline" ; skos:definition "The asset is linked for use as a long headline." ; skos:notation "LONG_HEADLINE" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Business Name" ; skos:altLabel "businessName" ; skos:definition "The asset is linked for use as a business name." ; skos:notation "BUSINESS_NAME" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Square Marketing Image" ; skos:altLabel "squareMarketingImage" ; skos:definition "The asset is linked for use as a square marketing image." ; skos:notation "SQUARE_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Portrait Marketing Image" ; skos:altLabel "portraitMarketingImage" ; skos:definition "The asset is linked for use as a portrait marketing image." ; skos:notation "PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Logo" ; skos:altLabel "logo" ; skos:definition "The asset is linked for use as a logo." ; skos:notation "LOGO" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Landscape Logo" ; skos:altLabel "landscapeLogo" ; skos:definition "The asset is linked for use as a landscape logo." ; skos:notation "LANDSCAPE_LOGO" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Video" ; skos:altLabel "video" ; skos:definition "The asset is linked for use as a non YouTube logo." ; skos:notation "VIDEO" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Call To Action Selection" ; skos:altLabel "callToActionSelection" ; skos:definition "The asset is linked for use to select a call-to-action." ; skos:notation "CALL_TO_ACTION_SELECTION" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Ad Image" ; skos:altLabel "adImage" ; skos:definition "The asset is linked for use to select an ad image." ; skos:notation "AD_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Business Logo" ; skos:altLabel "businessLogo" ; skos:definition "The asset is linked for use as a business logo." ; skos:notation "BUSINESS_LOGO" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Hotel Property" ; skos:altLabel "hotelProperty" ; skos:definition "The asset is linked for use as a hotel property in a Performance Max for travel goals campaign." ; skos:notation "HOTEL_PROPERTY" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Demand Gen Carousel Card" ; skos:altLabel "demandGenCarouselCard" ; skos:definition "The asset is linked for use as a Demand Gen carousel card." ; skos:notation "DEMAND_GEN_CAROUSEL_CARD" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Business Message" ; skos:altLabel "businessMessage" ; skos:definition "The asset is linked for use as a Business Message." ; skos:notation "BUSINESS_MESSAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Tall Portrait Marketing Image" ; skos:altLabel "tallPortraitMarketingImage" ; skos:definition "The asset is linked for use as a tall portrait marketing image." ; skos:notation "TALL_PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Related Youtube Videos" ; skos:altLabel "relatedYoutubeVideos" ; skos:definition "The asset is linked for use as related YouTube videos." ; skos:notation "RELATED_YOUTUBE_VIDEOS" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Landing Page Preview" ; skos:altLabel "landingPagePreview" ; skos:definition "The asset is linked for use as a landing page preview image." ; skos:notation "LANDING_PAGE_PREVIEW" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Long Description" ; skos:altLabel "longDescription" ; skos:definition "The asset is linked for use as a long description." ; skos:notation "LONG_DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Call To Action" ; skos:altLabel "callToAction" ; skos:definition "The asset is linked for use as a call-to-action." ; skos:notation "CALL_TO_ACTION" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Classic Display Image" ; skos:altLabel "classicDisplayImage" ; skos:definition "The asset is linked for use as a classic display image." ; skos:notation "CLASSIC_DISPLAY_IMAGE" . # Concept scheme: AdGroupExcludedParentAssetSetTypes googleads:AdGroupExcludedParentAssetSetTypesScheme a skos:ConceptScheme ; rdfs:label "AdGroupExcludedParentAssetSetTypes" ; rdfs:comment "Values AdGroup.excludedParentAssetSetTypes accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:prefLabel "Page Feed" ; skos:altLabel "pageFeed" ; skos:definition "Page asset set." ; skos:notation "PAGE_FEED" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:prefLabel "Dynamic Education" ; skos:altLabel "dynamicEducation" ; skos:definition "Dynamic education asset set." ; skos:notation "DYNAMIC_EDUCATION" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:prefLabel "Merchant Center Feed" ; skos:altLabel "merchantCenterFeed" ; skos:definition "Google Merchant Center asset set." ; skos:notation "MERCHANT_CENTER_FEED" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:prefLabel "Dynamic Real Estate" ; skos:altLabel "dynamicRealEstate" ; skos:definition "Dynamic real estate asset set." ; skos:notation "DYNAMIC_REAL_ESTATE" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:prefLabel "Dynamic Custom" ; skos:altLabel "dynamicCustom" ; skos:definition "Dynamic custom asset set." ; skos:notation "DYNAMIC_CUSTOM" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:prefLabel "Dynamic Hotels And Rentals" ; skos:altLabel "dynamicHotelsAndRentals" ; skos:definition "Dynamic hotels and rentals asset set." ; skos:notation "DYNAMIC_HOTELS_AND_RENTALS" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:prefLabel "Dynamic Flights" ; skos:altLabel "dynamicFlights" ; skos:definition "Dynamic flights asset set." ; skos:notation "DYNAMIC_FLIGHTS" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:prefLabel "Dynamic Travel" ; skos:altLabel "dynamicTravel" ; skos:definition "Dynamic travel asset set." ; skos:notation "DYNAMIC_TRAVEL" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:prefLabel "Dynamic Local" ; skos:altLabel "dynamicLocal" ; skos:definition "Dynamic local asset set." ; skos:notation "DYNAMIC_LOCAL" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:prefLabel "Dynamic Jobs" ; skos:altLabel "dynamicJobs" ; skos:definition "Dynamic jobs asset set." ; skos:notation "DYNAMIC_JOBS" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:prefLabel "Location Sync" ; skos:altLabel "locationSync" ; skos:definition "Location sync level asset set." ; skos:notation "LOCATION_SYNC" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:prefLabel "Business Profile Dynamic Location Group" ; skos:altLabel "businessProfileDynamicLocationGroup" ; skos:definition "Business Profile location group asset set." ; skos:notation "BUSINESS_PROFILE_DYNAMIC_LOCATION_GROUP" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:prefLabel "Chain Dynamic Location Group" ; skos:altLabel "chainDynamicLocationGroup" ; skos:definition "Chain location group asset set which can be used for both owned locations and affiliate locations." ; skos:notation "CHAIN_DYNAMIC_LOCATION_GROUP" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:prefLabel "Static Location Group" ; skos:altLabel "staticLocationGroup" ; skos:definition "Static location group asset set which can be used for both owned locations and affiliate locations." ; skos:notation "STATIC_LOCATION_GROUP" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:prefLabel "Hotel Property" ; skos:altLabel "hotelProperty" ; skos:definition "Hotel Property asset set which is used to link a hotel property feed to Performance Max for travel goals campaigns." ; skos:notation "HOTEL_PROPERTY" . a skos:Concept ; skos:inScheme googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:AdGroupExcludedParentAssetSetTypesScheme ; skos:prefLabel "Travel Feed" ; skos:altLabel "travelFeed" ; skos:definition "Travel Feed asset set type. Can represent either a Hotel feed or a Things to Do (activities) feed." ; skos:notation "TRAVEL_FEED" . # Concept scheme: AdGroupPrimaryStatus googleads:AdGroupPrimaryStatusScheme a skos:ConceptScheme ; rdfs:label "AdGroupPrimaryStatus" ; rdfs:comment "Values AdGroup.primaryStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusScheme ; skos:prefLabel "Eligible" ; skos:altLabel "eligible" ; skos:definition "The ad group is eligible to serve." ; skos:notation "ELIGIBLE" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "The ad group is paused." ; skos:notation "PAUSED" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The ad group is removed." ; skos:notation "REMOVED" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusScheme ; skos:prefLabel "Pending" ; skos:altLabel "pending" ; skos:definition "The ad group may serve in the future." ; skos:notation "PENDING" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusScheme ; skos:prefLabel "Not Eligible" ; skos:altLabel "notEligible" ; skos:definition "The ad group is not eligible to serve." ; skos:notation "NOT_ELIGIBLE" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusScheme ; skos:prefLabel "Limited" ; skos:altLabel "limited" ; skos:definition "The ad group has limited servability." ; skos:notation "LIMITED" . # Concept scheme: AdGroupPrimaryStatusReasons googleads:AdGroupPrimaryStatusReasonsScheme a skos:ConceptScheme ; rdfs:label "AdGroupPrimaryStatusReasons" ; rdfs:comment "Values AdGroup.primaryStatusReasons accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Removed" ; skos:altLabel "campaignRemoved" ; skos:definition "The user-specified campaign status is removed. Contributes to AdGroupPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "CAMPAIGN_REMOVED" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Paused" ; skos:altLabel "campaignPaused" ; skos:definition "The user-specified campaign status is paused. Contributes to AdGroupPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "CAMPAIGN_PAUSED" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Pending" ; skos:altLabel "campaignPending" ; skos:definition "The user-specified time for this campaign to start is in the future. Contributes to AdGroupPrimaryStatus.NOT_ELIGIBLE" ; skos:notation "CAMPAIGN_PENDING" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Ended" ; skos:altLabel "campaignEnded" ; skos:definition "The user-specified time for this campaign to end has passed. Contributes to AdGroupPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "CAMPAIGN_ENDED" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Paused" ; skos:altLabel "adGroupPaused" ; skos:definition "The user-specified ad group status is paused. Contributes to AdGroupPrimaryStatus.PAUSED." ; skos:notation "AD_GROUP_PAUSED" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Removed" ; skos:altLabel "adGroupRemoved" ; skos:definition "The user-specified ad group status is removed. Contributes to AdGroupPrimaryStatus.REMOVED." ; skos:notation "AD_GROUP_REMOVED" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Incomplete" ; skos:altLabel "adGroupIncomplete" ; skos:definition "The construction of this ad group is not yet complete. Contributes to AdGroupPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "AD_GROUP_INCOMPLETE" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Keywords Paused" ; skos:altLabel "keywordsPaused" ; skos:definition "The user-specified keyword statuses in this ad group are all paused. Contributes to AdGroupPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "KEYWORDS_PAUSED" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusReasonsScheme ; skos:prefLabel "No Keywords" ; skos:altLabel "noKeywords" ; skos:definition "No eligible keywords exist in this ad group. Contributes to AdGroupPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "NO_KEYWORDS" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Ads Paused" ; skos:altLabel "adGroupAdsPaused" ; skos:definition "The user-specified ad group ads statuses in this ad group are all paused. Contributes to AdGroupPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "AD_GROUP_ADS_PAUSED" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusReasonsScheme ; skos:prefLabel "No Ad Group Ads" ; skos:altLabel "noAdGroupAds" ; skos:definition "No eligible ad group ads exist in this ad group. Contributes to AdGroupPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "NO_AD_GROUP_ADS" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Has Ads Disapproved" ; skos:altLabel "hasAdsDisapproved" ; skos:definition "Policy status reason when at least one ad is disapproved. Contributes to multiple AdGroupPrimaryStatus." ; skos:notation "HAS_ADS_DISAPPROVED" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Has Ads Limited By Policy" ; skos:altLabel "hasAdsLimitedByPolicy" ; skos:definition "Policy status reason when at least one ad is limited by policy. Contributes to multiple AdGroupPrimaryStatus." ; skos:notation "HAS_ADS_LIMITED_BY_POLICY" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Most Ads Under Review" ; skos:altLabel "mostAdsUnderReview" ; skos:definition "Policy status reason when most ads are pending review. Contributes to AdGroupPrimaryStatus.PENDING." ; skos:notation "MOST_ADS_UNDER_REVIEW" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Draft" ; skos:altLabel "campaignDraft" ; skos:definition "The AdGroup belongs to a Draft campaign. Contributes to AdGroupPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "CAMPAIGN_DRAFT" . a skos:Concept ; skos:inScheme googleads:AdGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AdGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Paused Due To Low Activity" ; skos:altLabel "adGroupPausedDueToLowActivity" ; skos:definition "Ad group has been paused due to prolonged low activity in serving. Contributes to AdGroupPrimaryStatus.PAUSED." ; skos:notation "AD_GROUP_PAUSED_DUE_TO_LOW_ACTIVITY" . # Concept scheme: AdGroupSimulationModificationMethod googleads:AdGroupSimulationModificationMethodScheme a skos:ConceptScheme ; rdfs:label "AdGroupSimulationModificationMethod" ; rdfs:comment "Values AdGroupSimulation.modificationMethod accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupSimulationModificationMethodScheme ; skos:topConceptOf googleads:AdGroupSimulationModificationMethodScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupSimulationModificationMethodScheme ; skos:topConceptOf googleads:AdGroupSimulationModificationMethodScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupSimulationModificationMethodScheme ; skos:topConceptOf googleads:AdGroupSimulationModificationMethodScheme ; skos:prefLabel "Uniform" ; skos:altLabel "uniform" ; skos:definition "The values in a simulation were applied to all children of a given resource uniformly. Overrides on child resources were not respected." ; skos:notation "UNIFORM" . a skos:Concept ; skos:inScheme googleads:AdGroupSimulationModificationMethodScheme ; skos:topConceptOf googleads:AdGroupSimulationModificationMethodScheme ; skos:prefLabel "Default" ; skos:altLabel "default" ; skos:definition "The values in a simulation were applied to the given resource. Overrides on child resources were respected, and traffic estimates do not include these resources." ; skos:notation "DEFAULT" . a skos:Concept ; skos:inScheme googleads:AdGroupSimulationModificationMethodScheme ; skos:topConceptOf googleads:AdGroupSimulationModificationMethodScheme ; skos:prefLabel "Scaling" ; skos:altLabel "scaling" ; skos:definition "The values in a simulation were all scaled by the same factor. For example, in a simulated TargetCpa campaign, the campaign target and all ad group targets were scaled by a factor of X." ; skos:notation "SCALING" . # Concept scheme: AdGroupSimulationType googleads:AdGroupSimulationTypeScheme a skos:ConceptScheme ; rdfs:label "AdGroupSimulationType" ; rdfs:comment "Values AdGroupSimulation.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupSimulationTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupSimulationTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupSimulationTypeScheme ; skos:prefLabel "Cpc Bid" ; skos:altLabel "cpcBid" ; skos:definition "The simulation is for a CPC bid." ; skos:notation "CPC_BID" . a skos:Concept ; skos:inScheme googleads:AdGroupSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupSimulationTypeScheme ; skos:prefLabel "Cpv Bid" ; skos:altLabel "cpvBid" ; skos:definition "The simulation is for a CPV bid." ; skos:notation "CPV_BID" . a skos:Concept ; skos:inScheme googleads:AdGroupSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupSimulationTypeScheme ; skos:prefLabel "Target Cpa" ; skos:altLabel "targetCpa" ; skos:definition "The simulation is for a CPA target." ; skos:notation "TARGET_CPA" . a skos:Concept ; skos:inScheme googleads:AdGroupSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupSimulationTypeScheme ; skos:prefLabel "Bid Modifier" ; skos:altLabel "bidModifier" ; skos:definition "The simulation is for a bid modifier." ; skos:notation "BID_MODIFIER" . a skos:Concept ; skos:inScheme googleads:AdGroupSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupSimulationTypeScheme ; skos:prefLabel "Target Roas" ; skos:altLabel "targetRoas" ; skos:definition "The simulation is for a ROAS target." ; skos:notation "TARGET_ROAS" . a skos:Concept ; skos:inScheme googleads:AdGroupSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupSimulationTypeScheme ; skos:prefLabel "Percent Cpc Bid" ; skos:altLabel "percentCpcBid" ; skos:definition "The simulation is for a percent CPC bid." ; skos:notation "PERCENT_CPC_BID" . a skos:Concept ; skos:inScheme googleads:AdGroupSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupSimulationTypeScheme ; skos:prefLabel "Target Impression Share" ; skos:altLabel "targetImpressionShare" ; skos:definition "The simulation is for an impression share target." ; skos:notation "TARGET_IMPRESSION_SHARE" . a skos:Concept ; skos:inScheme googleads:AdGroupSimulationTypeScheme ; skos:topConceptOf googleads:AdGroupSimulationTypeScheme ; skos:prefLabel "Budget" ; skos:altLabel "budget" ; skos:definition "The simulation is for a budget." ; skos:notation "BUDGET" . # Concept scheme: AdGroupStatus googleads:AdGroupStatusScheme a skos:ConceptScheme ; rdfs:label "AdGroupStatus" ; rdfs:comment "Values AdGroup.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupStatusScheme ; skos:topConceptOf googleads:AdGroupStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "The status has not been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupStatusScheme ; skos:topConceptOf googleads:AdGroupStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupStatusScheme ; skos:topConceptOf googleads:AdGroupStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The ad group is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:AdGroupStatusScheme ; skos:topConceptOf googleads:AdGroupStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "The ad group is paused." ; skos:notation "PAUSED" . a skos:Concept ; skos:inScheme googleads:AdGroupStatusScheme ; skos:topConceptOf googleads:AdGroupStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The ad group is removed." ; skos:notation "REMOVED" . # Concept scheme: AdGroupType googleads:AdGroupTypeScheme a skos:ConceptScheme ; rdfs:label "AdGroupType" ; rdfs:comment "Values AdGroup.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "The type has not been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Search Standard" ; skos:altLabel "searchStandard" ; skos:definition "The default ad group type for Search campaigns." ; skos:notation "SEARCH_STANDARD" . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Display Standard" ; skos:altLabel "displayStandard" ; skos:definition "The default ad group type for Display campaigns." ; skos:notation "DISPLAY_STANDARD" . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Shopping Product Ads" ; skos:altLabel "shoppingProductAds" ; skos:definition "The ad group type for Shopping campaigns serving standard product ads." ; skos:notation "SHOPPING_PRODUCT_ADS" . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Hotel Ads" ; skos:altLabel "hotelAds" ; skos:definition "The default ad group type for Hotel campaigns." ; skos:notation "HOTEL_ADS" . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Shopping Smart Ads" ; skos:altLabel "shoppingSmartAds" ; skos:definition "The type for ad groups in Smart Shopping campaigns." ; skos:notation "SHOPPING_SMART_ADS" . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Video Bumper" ; skos:altLabel "videoBumper" ; skos:definition "Short unskippable in-stream video ads." ; skos:notation "VIDEO_BUMPER" . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Video True View In Stream" ; skos:altLabel "videoTrueViewInStream" ; skos:definition "TrueView (skippable) in-stream video ads." ; skos:notation "VIDEO_TRUE_VIEW_IN_STREAM" . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Video True View In Display" ; skos:altLabel "videoTrueViewInDisplay" ; skos:definition "TrueView in-display video ads." ; skos:notation "VIDEO_TRUE_VIEW_IN_DISPLAY" . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Video Non Skippable In Stream" ; skos:altLabel "videoNonSkippableInStream" ; skos:definition "Unskippable in-stream video ads." ; skos:notation "VIDEO_NON_SKIPPABLE_IN_STREAM" . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Search Dynamic Ads" ; skos:altLabel "searchDynamicAds" ; skos:definition "Ad group type for Dynamic Search Ads ad groups." ; skos:notation "SEARCH_DYNAMIC_ADS" . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Shopping Comparison Listing Ads" ; skos:altLabel "shoppingComparisonListingAds" ; skos:definition "The type for ad groups in Shopping Comparison Listing campaigns." ; skos:notation "SHOPPING_COMPARISON_LISTING_ADS" . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Promoted Hotel Ads" ; skos:altLabel "promotedHotelAds" ; skos:definition "The ad group type for Promoted Hotel ad groups." ; skos:notation "PROMOTED_HOTEL_ADS" . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Video Responsive" ; skos:altLabel "videoResponsive" ; skos:definition "Video responsive ad groups." ; skos:notation "VIDEO_RESPONSIVE" . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Video Efficient Reach" ; skos:altLabel "videoEfficientReach" ; skos:definition "Video efficient reach ad groups." ; skos:notation "VIDEO_EFFICIENT_REACH" . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Smart Campaign Ads" ; skos:altLabel "smartCampaignAds" ; skos:definition "Ad group type for Smart campaigns." ; skos:notation "SMART_CAMPAIGN_ADS" . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Travel Ads" ; skos:altLabel "travelAds" ; skos:definition "Ad group type for Travel campaigns." ; skos:notation "TRAVEL_ADS" . a skos:Concept ; skos:inScheme googleads:AdGroupTypeScheme ; skos:topConceptOf googleads:AdGroupTypeScheme ; skos:prefLabel "Youtube Audio" ; skos:altLabel "youtubeAudio" ; skos:definition "Ad group type for YouTube Audio campaigns." ; skos:notation "YOUTUBE_AUDIO" . # Concept scheme: AdScheduleInfoDayOfWeek googleads:AdScheduleInfoDayOfWeekScheme a skos:ConceptScheme ; rdfs:label "AdScheduleInfoDayOfWeek" ; rdfs:comment "Values AdScheduleInfo.dayOfWeek accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoDayOfWeekScheme ; skos:topConceptOf googleads:AdScheduleInfoDayOfWeekScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoDayOfWeekScheme ; skos:topConceptOf googleads:AdScheduleInfoDayOfWeekScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoDayOfWeekScheme ; skos:topConceptOf googleads:AdScheduleInfoDayOfWeekScheme ; skos:prefLabel "Monday" ; skos:altLabel "monday" ; skos:definition "Monday." ; skos:notation "MONDAY" . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoDayOfWeekScheme ; skos:topConceptOf googleads:AdScheduleInfoDayOfWeekScheme ; skos:prefLabel "Tuesday" ; skos:altLabel "tuesday" ; skos:definition "Tuesday." ; skos:notation "TUESDAY" . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoDayOfWeekScheme ; skos:topConceptOf googleads:AdScheduleInfoDayOfWeekScheme ; skos:prefLabel "Wednesday" ; skos:altLabel "wednesday" ; skos:definition "Wednesday." ; skos:notation "WEDNESDAY" . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoDayOfWeekScheme ; skos:topConceptOf googleads:AdScheduleInfoDayOfWeekScheme ; skos:prefLabel "Thursday" ; skos:altLabel "thursday" ; skos:definition "Thursday." ; skos:notation "THURSDAY" . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoDayOfWeekScheme ; skos:topConceptOf googleads:AdScheduleInfoDayOfWeekScheme ; skos:prefLabel "Friday" ; skos:altLabel "friday" ; skos:definition "Friday." ; skos:notation "FRIDAY" . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoDayOfWeekScheme ; skos:topConceptOf googleads:AdScheduleInfoDayOfWeekScheme ; skos:prefLabel "Saturday" ; skos:altLabel "saturday" ; skos:definition "Saturday." ; skos:notation "SATURDAY" . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoDayOfWeekScheme ; skos:topConceptOf googleads:AdScheduleInfoDayOfWeekScheme ; skos:prefLabel "Sunday" ; skos:altLabel "sunday" ; skos:definition "Sunday." ; skos:notation "SUNDAY" . # Concept scheme: AdScheduleInfoEndMinute googleads:AdScheduleInfoEndMinuteScheme a skos:ConceptScheme ; rdfs:label "AdScheduleInfoEndMinute" ; rdfs:comment "Values AdScheduleInfo.endMinute accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoEndMinuteScheme ; skos:topConceptOf googleads:AdScheduleInfoEndMinuteScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoEndMinuteScheme ; skos:topConceptOf googleads:AdScheduleInfoEndMinuteScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoEndMinuteScheme ; skos:topConceptOf googleads:AdScheduleInfoEndMinuteScheme ; skos:prefLabel "Zero" ; skos:altLabel "zero" ; skos:definition "Zero minutes past the hour." ; skos:notation "ZERO" . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoEndMinuteScheme ; skos:topConceptOf googleads:AdScheduleInfoEndMinuteScheme ; skos:prefLabel "Fifteen" ; skos:altLabel "fifteen" ; skos:definition "Fifteen minutes past the hour." ; skos:notation "FIFTEEN" . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoEndMinuteScheme ; skos:topConceptOf googleads:AdScheduleInfoEndMinuteScheme ; skos:prefLabel "Thirty" ; skos:altLabel "thirty" ; skos:definition "Thirty minutes past the hour." ; skos:notation "THIRTY" . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoEndMinuteScheme ; skos:topConceptOf googleads:AdScheduleInfoEndMinuteScheme ; skos:prefLabel "Forty Five" ; skos:altLabel "fortyFive" ; skos:definition "Forty-five minutes past the hour." ; skos:notation "FORTY_FIVE" . # Concept scheme: AdScheduleInfoStartMinute googleads:AdScheduleInfoStartMinuteScheme a skos:ConceptScheme ; rdfs:label "AdScheduleInfoStartMinute" ; rdfs:comment "Values AdScheduleInfo.startMinute accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoStartMinuteScheme ; skos:topConceptOf googleads:AdScheduleInfoStartMinuteScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoStartMinuteScheme ; skos:topConceptOf googleads:AdScheduleInfoStartMinuteScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoStartMinuteScheme ; skos:topConceptOf googleads:AdScheduleInfoStartMinuteScheme ; skos:prefLabel "Zero" ; skos:altLabel "zero" ; skos:definition "Zero minutes past the hour." ; skos:notation "ZERO" . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoStartMinuteScheme ; skos:topConceptOf googleads:AdScheduleInfoStartMinuteScheme ; skos:prefLabel "Fifteen" ; skos:altLabel "fifteen" ; skos:definition "Fifteen minutes past the hour." ; skos:notation "FIFTEEN" . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoStartMinuteScheme ; skos:topConceptOf googleads:AdScheduleInfoStartMinuteScheme ; skos:prefLabel "Thirty" ; skos:altLabel "thirty" ; skos:definition "Thirty minutes past the hour." ; skos:notation "THIRTY" . a skos:Concept ; skos:inScheme googleads:AdScheduleInfoStartMinuteScheme ; skos:topConceptOf googleads:AdScheduleInfoStartMinuteScheme ; skos:prefLabel "Forty Five" ; skos:altLabel "fortyFive" ; skos:definition "Forty-five minutes past the hour." ; skos:notation "FORTY_FIVE" . # Concept scheme: AdStrengthActionItemActionItemType googleads:AdStrengthActionItemActionItemTypeScheme a skos:ConceptScheme ; rdfs:label "AdStrengthActionItemActionItemType" ; rdfs:comment "Values AdStrengthActionItem.actionItemType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemActionItemTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemActionItemTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemActionItemTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemActionItemTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemActionItemTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemActionItemTypeScheme ; skos:prefLabel "Add Asset" ; skos:altLabel "addAsset" ; skos:definition "This action item suggests adding an asset to the asset group." ; skos:notation "ADD_ASSET" . # Concept scheme: AdStrengthActionItemAddAssetDetailsAssetFieldType googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme a skos:ConceptScheme ; rdfs:label "AdStrengthActionItemAddAssetDetailsAssetFieldType" ; rdfs:comment "Values AdStrengthActionItemAddAssetDetails.assetFieldType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Headline" ; skos:altLabel "headline" ; skos:definition "The asset is linked for use as a headline." ; skos:notation "HEADLINE" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Description" ; skos:altLabel "description" ; skos:definition "The asset is linked for use as a description." ; skos:notation "DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Mandatory Ad Text" ; skos:altLabel "mandatoryAdText" ; skos:definition "The asset is linked for use as mandatory ad text." ; skos:notation "MANDATORY_AD_TEXT" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Marketing Image" ; skos:altLabel "marketingImage" ; skos:definition "The asset is linked for use as a marketing image." ; skos:notation "MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Media Bundle" ; skos:altLabel "mediaBundle" ; skos:definition "The asset is linked for use as a media bundle." ; skos:notation "MEDIA_BUNDLE" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Youtube Video" ; skos:altLabel "youtubeVideo" ; skos:definition "The asset is linked for use as a YouTube video." ; skos:notation "YOUTUBE_VIDEO" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Book On Google" ; skos:altLabel "bookOnGoogle" ; skos:definition "The asset is linked to indicate that a hotels campaign is \"Book on Google\" enabled." ; skos:notation "BOOK_ON_GOOGLE" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Lead Form" ; skos:altLabel "leadForm" ; skos:definition "The asset is linked for use as a Lead Form extension." ; skos:notation "LEAD_FORM" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Promotion" ; skos:altLabel "promotion" ; skos:definition "The asset is linked for use as a Promotion extension." ; skos:notation "PROMOTION" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Callout" ; skos:altLabel "callout" ; skos:definition "The asset is linked for use as a Callout extension." ; skos:notation "CALLOUT" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Structured Snippet" ; skos:altLabel "structuredSnippet" ; skos:definition "The asset is linked for use as a Structured Snippet extension." ; skos:notation "STRUCTURED_SNIPPET" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Sitelink" ; skos:altLabel "sitelink" ; skos:definition "The asset is linked for use as a Sitelink." ; skos:notation "SITELINK" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Mobile App" ; skos:altLabel "mobileApp" ; skos:definition "The asset is linked for use as a Mobile App extension." ; skos:notation "MOBILE_APP" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Hotel Callout" ; skos:altLabel "hotelCallout" ; skos:definition "The asset is linked for use as a Hotel Callout extension." ; skos:notation "HOTEL_CALLOUT" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Call" ; skos:altLabel "call" ; skos:definition "The asset is linked for use as a Call extension." ; skos:notation "CALL" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Price" ; skos:altLabel "price" ; skos:definition "The asset is linked for use as a Price extension." ; skos:notation "PRICE" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Long Headline" ; skos:altLabel "longHeadline" ; skos:definition "The asset is linked for use as a long headline." ; skos:notation "LONG_HEADLINE" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Business Name" ; skos:altLabel "businessName" ; skos:definition "The asset is linked for use as a business name." ; skos:notation "BUSINESS_NAME" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Square Marketing Image" ; skos:altLabel "squareMarketingImage" ; skos:definition "The asset is linked for use as a square marketing image." ; skos:notation "SQUARE_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Portrait Marketing Image" ; skos:altLabel "portraitMarketingImage" ; skos:definition "The asset is linked for use as a portrait marketing image." ; skos:notation "PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Logo" ; skos:altLabel "logo" ; skos:definition "The asset is linked for use as a logo." ; skos:notation "LOGO" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Landscape Logo" ; skos:altLabel "landscapeLogo" ; skos:definition "The asset is linked for use as a landscape logo." ; skos:notation "LANDSCAPE_LOGO" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Video" ; skos:altLabel "video" ; skos:definition "The asset is linked for use as a non YouTube logo." ; skos:notation "VIDEO" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Call To Action Selection" ; skos:altLabel "callToActionSelection" ; skos:definition "The asset is linked for use to select a call-to-action." ; skos:notation "CALL_TO_ACTION_SELECTION" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Ad Image" ; skos:altLabel "adImage" ; skos:definition "The asset is linked for use to select an ad image." ; skos:notation "AD_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Business Logo" ; skos:altLabel "businessLogo" ; skos:definition "The asset is linked for use as a business logo." ; skos:notation "BUSINESS_LOGO" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Hotel Property" ; skos:altLabel "hotelProperty" ; skos:definition "The asset is linked for use as a hotel property in a Performance Max for travel goals campaign." ; skos:notation "HOTEL_PROPERTY" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Demand Gen Carousel Card" ; skos:altLabel "demandGenCarouselCard" ; skos:definition "The asset is linked for use as a Demand Gen carousel card." ; skos:notation "DEMAND_GEN_CAROUSEL_CARD" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Business Message" ; skos:altLabel "businessMessage" ; skos:definition "The asset is linked for use as a Business Message." ; skos:notation "BUSINESS_MESSAGE" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Tall Portrait Marketing Image" ; skos:altLabel "tallPortraitMarketingImage" ; skos:definition "The asset is linked for use as a tall portrait marketing image." ; skos:notation "TALL_PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Related Youtube Videos" ; skos:altLabel "relatedYoutubeVideos" ; skos:definition "The asset is linked for use as related YouTube videos." ; skos:notation "RELATED_YOUTUBE_VIDEOS" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Landing Page Preview" ; skos:altLabel "landingPagePreview" ; skos:definition "The asset is linked for use as a landing page preview image." ; skos:notation "LANDING_PAGE_PREVIEW" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Long Description" ; skos:altLabel "longDescription" ; skos:definition "The asset is linked for use as a long description." ; skos:notation "LONG_DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Call To Action" ; skos:altLabel "callToAction" ; skos:definition "The asset is linked for use as a call-to-action." ; skos:notation "CALL_TO_ACTION" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsAssetFieldTypeScheme ; skos:prefLabel "Classic Display Image" ; skos:altLabel "classicDisplayImage" ; skos:definition "The asset is linked for use as a classic display image." ; skos:notation "CLASSIC_DISPLAY_IMAGE" . # Concept scheme: AdStrengthActionItemAddAssetDetailsVideoAspectRatioRequirement googleads:AdStrengthActionItemAddAssetDetailsVideoAspectRatioRequirementScheme a skos:ConceptScheme ; rdfs:label "AdStrengthActionItemAddAssetDetailsVideoAspectRatioRequirement" ; rdfs:comment "Values AdStrengthActionItemAddAssetDetails.videoAspectRatioRequirement accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsVideoAspectRatioRequirementScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsVideoAspectRatioRequirementScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsVideoAspectRatioRequirementScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsVideoAspectRatioRequirementScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsVideoAspectRatioRequirementScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsVideoAspectRatioRequirementScheme ; skos:prefLabel "Horizontal" ; skos:altLabel "horizontal" ; skos:definition "The video requires a horizontal aspect ratio." ; skos:notation "HORIZONTAL" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsVideoAspectRatioRequirementScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsVideoAspectRatioRequirementScheme ; skos:prefLabel "Square" ; skos:altLabel "square" ; skos:definition "The video requires a square aspect ratio." ; skos:notation "SQUARE" . a skos:Concept ; skos:inScheme googleads:AdStrengthActionItemAddAssetDetailsVideoAspectRatioRequirementScheme ; skos:topConceptOf googleads:AdStrengthActionItemAddAssetDetailsVideoAspectRatioRequirementScheme ; skos:prefLabel "Vertical" ; skos:altLabel "vertical" ; skos:definition "The video requires a vertical aspect ratio." ; skos:notation "VERTICAL" . # Concept scheme: AdSystemManagedResourceSource googleads:AdSystemManagedResourceSourceScheme a skos:ConceptScheme ; rdfs:label "AdSystemManagedResourceSource" ; rdfs:comment "Values Ad.systemManagedResourceSource accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdSystemManagedResourceSourceScheme ; skos:topConceptOf googleads:AdSystemManagedResourceSourceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdSystemManagedResourceSourceScheme ; skos:topConceptOf googleads:AdSystemManagedResourceSourceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdSystemManagedResourceSourceScheme ; skos:topConceptOf googleads:AdSystemManagedResourceSourceScheme ; skos:prefLabel "Ad Variations" ; skos:altLabel "adVariations" ; skos:definition "Generated ad variations experiment ad." ; skos:notation "AD_VARIATIONS" . # Concept scheme: AdTextAssetAssetPerformanceLabel googleads:AdTextAssetAssetPerformanceLabelScheme a skos:ConceptScheme ; rdfs:label "AdTextAssetAssetPerformanceLabel" ; rdfs:comment "Values AdTextAsset.assetPerformanceLabel accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdTextAssetAssetPerformanceLabelScheme ; skos:topConceptOf googleads:AdTextAssetAssetPerformanceLabelScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdTextAssetAssetPerformanceLabelScheme ; skos:topConceptOf googleads:AdTextAssetAssetPerformanceLabelScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdTextAssetAssetPerformanceLabelScheme ; skos:topConceptOf googleads:AdTextAssetAssetPerformanceLabelScheme ; skos:prefLabel "Pending" ; skos:altLabel "pending" ; skos:definition "This asset does not yet have any performance informantion. This may be because it is still under review." ; skos:notation "PENDING" . a skos:Concept ; skos:inScheme googleads:AdTextAssetAssetPerformanceLabelScheme ; skos:topConceptOf googleads:AdTextAssetAssetPerformanceLabelScheme ; skos:prefLabel "Learning" ; skos:altLabel "learning" ; skos:definition "The asset has started getting impressions but the stats are not statistically significant enough to get an asset performance label." ; skos:notation "LEARNING" . a skos:Concept ; skos:inScheme googleads:AdTextAssetAssetPerformanceLabelScheme ; skos:topConceptOf googleads:AdTextAssetAssetPerformanceLabelScheme ; skos:prefLabel "Low" ; skos:altLabel "low" ; skos:definition "Worst performing assets." ; skos:notation "LOW" . a skos:Concept ; skos:inScheme googleads:AdTextAssetAssetPerformanceLabelScheme ; skos:topConceptOf googleads:AdTextAssetAssetPerformanceLabelScheme ; skos:prefLabel "Good" ; skos:altLabel "good" ; skos:definition "Good performing assets." ; skos:notation "GOOD" . a skos:Concept ; skos:inScheme googleads:AdTextAssetAssetPerformanceLabelScheme ; skos:topConceptOf googleads:AdTextAssetAssetPerformanceLabelScheme ; skos:prefLabel "Best" ; skos:altLabel "best" ; skos:definition "Best performing assets." ; skos:notation "BEST" . a skos:Concept ; skos:inScheme googleads:AdTextAssetAssetPerformanceLabelScheme ; skos:topConceptOf googleads:AdTextAssetAssetPerformanceLabelScheme ; skos:prefLabel "Not Applicable" ; skos:altLabel "notApplicable" ; skos:definition "Performance label cannot be assigned to this asset. This may be because it's not used by asset based creatives." ; skos:notation "NOT_APPLICABLE" . # Concept scheme: AdTextAssetPinnedField googleads:AdTextAssetPinnedFieldScheme a skos:ConceptScheme ; rdfs:label "AdTextAssetPinnedField" ; rdfs:comment "Values AdTextAsset.pinnedField accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Headline1" ; skos:altLabel "headline1" ; skos:definition "The asset is used in headline 1." ; skos:notation "HEADLINE_1" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Headline2" ; skos:altLabel "headline2" ; skos:definition "The asset is used in headline 2." ; skos:notation "HEADLINE_2" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Headline3" ; skos:altLabel "headline3" ; skos:definition "The asset is used in headline 3." ; skos:notation "HEADLINE_3" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Description1" ; skos:altLabel "description1" ; skos:definition "The asset is used in description 1." ; skos:notation "DESCRIPTION_1" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Description2" ; skos:altLabel "description2" ; skos:definition "The asset is used in description 2." ; skos:notation "DESCRIPTION_2" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Headline" ; skos:altLabel "headline" ; skos:definition "The asset was used in a headline. Use this only if there is only one headline in the ad. Otherwise, use the HEADLINE_1, HEADLINE_2 or HEADLINE_3 enums" ; skos:notation "HEADLINE" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Headline In Portrait" ; skos:altLabel "headlineInPortrait" ; skos:definition "The asset was used as a headline in portrait image." ; skos:notation "HEADLINE_IN_PORTRAIT" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Long Headline" ; skos:altLabel "longHeadline" ; skos:definition "The asset was used in a long headline (used in MultiAssetResponsiveAd)." ; skos:notation "LONG_HEADLINE" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Description" ; skos:altLabel "description" ; skos:definition "The asset was used in a description. Use this only if there is only one description in the ad. Otherwise, use the DESCRIPTION_1 or DESCRIPTION_" ; skos:notation "DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Description In Portrait" ; skos:altLabel "descriptionInPortrait" ; skos:definition "The asset was used as description in portrait image." ; skos:notation "DESCRIPTION_IN_PORTRAIT" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Business Name In Portrait" ; skos:altLabel "businessNameInPortrait" ; skos:definition "The asset was used as business name in portrait image." ; skos:notation "BUSINESS_NAME_IN_PORTRAIT" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Business Name" ; skos:altLabel "businessName" ; skos:definition "The asset was used as business name." ; skos:notation "BUSINESS_NAME" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Marketing Image" ; skos:altLabel "marketingImage" ; skos:definition "The asset was used as a marketing image." ; skos:notation "MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Marketing Image In Portrait" ; skos:altLabel "marketingImageInPortrait" ; skos:definition "The asset was used as a marketing image in portrait image." ; skos:notation "MARKETING_IMAGE_IN_PORTRAIT" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Square Marketing Image" ; skos:altLabel "squareMarketingImage" ; skos:definition "The asset was used as a square marketing image." ; skos:notation "SQUARE_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Portrait Marketing Image" ; skos:altLabel "portraitMarketingImage" ; skos:definition "The asset was used as a portrait marketing image." ; skos:notation "PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Logo" ; skos:altLabel "logo" ; skos:definition "The asset was used as a logo." ; skos:notation "LOGO" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Landscape Logo" ; skos:altLabel "landscapeLogo" ; skos:definition "The asset was used as a landscape logo." ; skos:notation "LANDSCAPE_LOGO" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Call To Action" ; skos:altLabel "callToAction" ; skos:definition "The asset was used as a call-to-action." ; skos:notation "CALL_TO_ACTION" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "You Tube Video" ; skos:altLabel "youTubeVideo" ; skos:definition "The asset was used as a YouTube video." ; skos:notation "YOU_TUBE_VIDEO" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Sitelink" ; skos:altLabel "sitelink" ; skos:definition "This asset is used as a sitelink." ; skos:notation "SITELINK" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Call" ; skos:altLabel "call" ; skos:definition "This asset is used as a call." ; skos:notation "CALL" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Mobile App" ; skos:altLabel "mobileApp" ; skos:definition "This asset is used as a mobile app." ; skos:notation "MOBILE_APP" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Callout" ; skos:altLabel "callout" ; skos:definition "This asset is used as a callout." ; skos:notation "CALLOUT" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Structured Snippet" ; skos:altLabel "structuredSnippet" ; skos:definition "This asset is used as a structured snippet." ; skos:notation "STRUCTURED_SNIPPET" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Price" ; skos:altLabel "price" ; skos:definition "This asset is used as a price." ; skos:notation "PRICE" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Promotion" ; skos:altLabel "promotion" ; skos:definition "This asset is used as a promotion." ; skos:notation "PROMOTION" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Ad Image" ; skos:altLabel "adImage" ; skos:definition "This asset is used as an image." ; skos:notation "AD_IMAGE" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Lead Form" ; skos:altLabel "leadForm" ; skos:definition "The asset is used as a lead form." ; skos:notation "LEAD_FORM" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Business Logo" ; skos:altLabel "businessLogo" ; skos:definition "The asset is used as a business logo." ; skos:notation "BUSINESS_LOGO" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Description Prefix" ; skos:altLabel "descriptionPrefix" ; skos:definition "The asset is used as a description prefix." ; skos:notation "DESCRIPTION_PREFIX" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Headline As Sitelink Position One" ; skos:altLabel "headlineAsSitelinkPositionOne" ; skos:definition "A headline asset used as a sitelink in position 1." ; skos:notation "HEADLINE_AS_SITELINK_POSITION_ONE" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Headline As Sitelink Position Two" ; skos:altLabel "headlineAsSitelinkPositionTwo" ; skos:definition "A headline asset used as a sitelink in position 2." ; skos:notation "HEADLINE_AS_SITELINK_POSITION_TWO" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Description Line Headline As Sitelink Position One" ; skos:altLabel "descriptionLineHeadlineAsSitelinkPositionOne" ; skos:definition "A description line asset used as a sitelink in position 1." ; skos:notation "DESCRIPTION_LINE_HEADLINE_AS_SITELINK_POSITION_ONE" . a skos:Concept ; skos:inScheme googleads:AdTextAssetPinnedFieldScheme ; skos:topConceptOf googleads:AdTextAssetPinnedFieldScheme ; skos:prefLabel "Description Line Headline As Sitelink Position Two" ; skos:altLabel "descriptionLineHeadlineAsSitelinkPositionTwo" ; skos:definition "A description line asset used as a sitelink in position 2." ; skos:notation "DESCRIPTION_LINE_HEADLINE_AS_SITELINK_POSITION_TWO" . # Concept scheme: AdType googleads:AdTypeScheme a skos:ConceptScheme ; rdfs:label "AdType" ; rdfs:comment "Values Ad.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Text Ad" ; skos:altLabel "textAd" ; skos:definition "The ad is a text ad." ; skos:notation "TEXT_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Expanded Text Ad" ; skos:altLabel "expandedTextAd" ; skos:definition "The ad is an expanded text ad. Expanded text ads are deprecated." ; skos:notation "EXPANDED_TEXT_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Expanded Dynamic Search Ad" ; skos:altLabel "expandedDynamicSearchAd" ; skos:definition "The ad is an expanded dynamic search ad." ; skos:notation "EXPANDED_DYNAMIC_SEARCH_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Hotel Ad" ; skos:altLabel "hotelAd" ; skos:definition "The ad is a hotel ad." ; skos:notation "HOTEL_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Shopping Smart Ad" ; skos:altLabel "shoppingSmartAd" ; skos:definition "The ad is a Smart Shopping ad." ; skos:notation "SHOPPING_SMART_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Shopping Product Ad" ; skos:altLabel "shoppingProductAd" ; skos:definition "The ad is a standard Shopping ad." ; skos:notation "SHOPPING_PRODUCT_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Video Ad" ; skos:altLabel "videoAd" ; skos:definition "The ad is a video ad." ; skos:notation "VIDEO_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Image Ad" ; skos:altLabel "imageAd" ; skos:definition "This ad is an Image ad." ; skos:notation "IMAGE_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Responsive Search Ad" ; skos:altLabel "responsiveSearchAd" ; skos:definition "The ad is a responsive search ad." ; skos:notation "RESPONSIVE_SEARCH_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Legacy Responsive Display Ad" ; skos:altLabel "legacyResponsiveDisplayAd" ; skos:definition "The ad is a legacy responsive display ad." ; skos:notation "LEGACY_RESPONSIVE_DISPLAY_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "App Ad" ; skos:altLabel "appAd" ; skos:definition "The ad is an app ad." ; skos:notation "APP_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Legacy App Install Ad" ; skos:altLabel "legacyAppInstallAd" ; skos:definition "The ad is a legacy app install ad." ; skos:notation "LEGACY_APP_INSTALL_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Responsive Display Ad" ; skos:altLabel "responsiveDisplayAd" ; skos:definition "The ad is a responsive display ad." ; skos:notation "RESPONSIVE_DISPLAY_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Local Ad" ; skos:altLabel "localAd" ; skos:definition "The ad is a local ad." ; skos:notation "LOCAL_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Html5Upload Ad" ; skos:altLabel "html5UploadAd" ; skos:definition "The ad is a display upload ad with the HTML5_UPLOAD_AD product type." ; skos:notation "HTML5_UPLOAD_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Dynamic Html5Ad" ; skos:altLabel "dynamicHtml5Ad" ; skos:definition "The ad is a display upload ad with one of the DYNAMIC_HTML5_* product types." ; skos:notation "DYNAMIC_HTML5_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "App Engagement Ad" ; skos:altLabel "appEngagementAd" ; skos:definition "The ad is an app engagement ad." ; skos:notation "APP_ENGAGEMENT_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Shopping Comparison Listing Ad" ; skos:altLabel "shoppingComparisonListingAd" ; skos:definition "The ad is a Shopping Comparison Listing ad." ; skos:notation "SHOPPING_COMPARISON_LISTING_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Video Bumper Ad" ; skos:altLabel "videoBumperAd" ; skos:definition "Video bumper ad." ; skos:notation "VIDEO_BUMPER_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Video Non Skippable In Stream Ad" ; skos:altLabel "videoNonSkippableInStreamAd" ; skos:definition "Video non-skippable in-stream ad." ; skos:notation "VIDEO_NON_SKIPPABLE_IN_STREAM_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Video Trueview In Stream Ad" ; skos:altLabel "videoTrueviewInStreamAd" ; skos:definition "Video TrueView in-stream ad." ; skos:notation "VIDEO_TRUEVIEW_IN_STREAM_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Video Responsive Ad" ; skos:altLabel "videoResponsiveAd" ; skos:definition "Video responsive ad." ; skos:notation "VIDEO_RESPONSIVE_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Smart Campaign Ad" ; skos:altLabel "smartCampaignAd" ; skos:definition "Smart campaign ad." ; skos:notation "SMART_CAMPAIGN_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Call Ad" ; skos:altLabel "callAd" ; skos:definition "Call ad." ; skos:notation "CALL_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "App Pre Registration Ad" ; skos:altLabel "appPreRegistrationAd" ; skos:definition "Universal app pre-registration ad." ; skos:notation "APP_PRE_REGISTRATION_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "In Feed Video Ad" ; skos:altLabel "inFeedVideoAd" ; skos:definition "In-feed video ad." ; skos:notation "IN_FEED_VIDEO_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Demand Gen Multi Asset Ad" ; skos:altLabel "demandGenMultiAssetAd" ; skos:definition "Demand Gen multi asset ad." ; skos:notation "DEMAND_GEN_MULTI_ASSET_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Demand Gen Carousel Ad" ; skos:altLabel "demandGenCarouselAd" ; skos:definition "Demand Gen carousel ad." ; skos:notation "DEMAND_GEN_CAROUSEL_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Travel Ad" ; skos:altLabel "travelAd" ; skos:definition "Travel ad." ; skos:notation "TRAVEL_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Demand Gen Video Responsive Ad" ; skos:altLabel "demandGenVideoResponsiveAd" ; skos:definition "Demand Gen video responsive ad." ; skos:notation "DEMAND_GEN_VIDEO_RESPONSIVE_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Demand Gen Product Ad" ; skos:altLabel "demandGenProductAd" ; skos:definition "Demand Gen product ad." ; skos:notation "DEMAND_GEN_PRODUCT_AD" . a skos:Concept ; skos:inScheme googleads:AdTypeScheme ; skos:topConceptOf googleads:AdTypeScheme ; skos:prefLabel "Youtube Audio Ad" ; skos:altLabel "youtubeAudioAd" ; skos:definition "YouTube Audio ad." ; skos:notation "YOUTUBE_AUDIO_AD" . # Concept scheme: AgeRangeInfoType googleads:AgeRangeInfoTypeScheme a skos:ConceptScheme ; rdfs:label "AgeRangeInfoType" ; rdfs:comment "Values AgeRangeInfo.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AgeRangeInfoTypeScheme ; skos:topConceptOf googleads:AgeRangeInfoTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AgeRangeInfoTypeScheme ; skos:topConceptOf googleads:AgeRangeInfoTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AgeRangeInfoTypeScheme ; skos:topConceptOf googleads:AgeRangeInfoTypeScheme ; skos:prefLabel "Age Range1824" ; skos:altLabel "ageRange1824" ; skos:definition "Between 18 and 24 years old." ; skos:notation "AGE_RANGE_18_24" . a skos:Concept ; skos:inScheme googleads:AgeRangeInfoTypeScheme ; skos:topConceptOf googleads:AgeRangeInfoTypeScheme ; skos:prefLabel "Age Range2534" ; skos:altLabel "ageRange2534" ; skos:definition "Between 25 and 34 years old." ; skos:notation "AGE_RANGE_25_34" . a skos:Concept ; skos:inScheme googleads:AgeRangeInfoTypeScheme ; skos:topConceptOf googleads:AgeRangeInfoTypeScheme ; skos:prefLabel "Age Range3544" ; skos:altLabel "ageRange3544" ; skos:definition "Between 35 and 44 years old." ; skos:notation "AGE_RANGE_35_44" . a skos:Concept ; skos:inScheme googleads:AgeRangeInfoTypeScheme ; skos:topConceptOf googleads:AgeRangeInfoTypeScheme ; skos:prefLabel "Age Range4554" ; skos:altLabel "ageRange4554" ; skos:definition "Between 45 and 54 years old." ; skos:notation "AGE_RANGE_45_54" . a skos:Concept ; skos:inScheme googleads:AgeRangeInfoTypeScheme ; skos:topConceptOf googleads:AgeRangeInfoTypeScheme ; skos:prefLabel "Age Range5564" ; skos:altLabel "ageRange5564" ; skos:definition "Between 55 and 64 years old." ; skos:notation "AGE_RANGE_55_64" . a skos:Concept ; skos:inScheme googleads:AgeRangeInfoTypeScheme ; skos:topConceptOf googleads:AgeRangeInfoTypeScheme ; skos:prefLabel "Age Range65Up" ; skos:altLabel "ageRange65Up" ; skos:definition "65 years old and beyond." ; skos:notation "AGE_RANGE_65_UP" . a skos:Concept ; skos:inScheme googleads:AgeRangeInfoTypeScheme ; skos:topConceptOf googleads:AgeRangeInfoTypeScheme ; skos:prefLabel "Age Range Undetermined" ; skos:altLabel "ageRangeUndetermined" ; skos:definition "Undetermined age range." ; skos:notation "AGE_RANGE_UNDETERMINED" . # Concept scheme: AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyInteractionType googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyInteractionTypeScheme a skos:ConceptScheme ; rdfs:label "AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyInteractionType" ; rdfs:comment "Values AndroidPrivacySharedKeyGoogleAdGroup.androidPrivacyInteractionType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyInteractionTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyInteractionTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyInteractionTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyInteractionTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyInteractionTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyInteractionTypeScheme ; skos:prefLabel "Click" ; skos:altLabel "click" ; skos:definition "The physical click interaction type." ; skos:notation "CLICK" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyInteractionTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyInteractionTypeScheme ; skos:prefLabel "Engaged View" ; skos:altLabel "engagedView" ; skos:definition "The 10 seconds engaged view interaction type." ; skos:notation "ENGAGED_VIEW" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyInteractionTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyInteractionTypeScheme ; skos:prefLabel "View" ; skos:altLabel "view" ; skos:definition "The view (ad impression) interaction type." ; skos:notation "VIEW" . # Concept scheme: AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyNetworkType googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyNetworkTypeScheme a skos:ConceptScheme ; rdfs:label "AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyNetworkType" ; rdfs:comment "Values AndroidPrivacySharedKeyGoogleAdGroup.androidPrivacyNetworkType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyNetworkTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyNetworkTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyNetworkTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyNetworkTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyNetworkTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyNetworkTypeScheme ; skos:prefLabel "Search" ; skos:altLabel "search" ; skos:definition "Search Network." ; skos:notation "SEARCH" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyNetworkTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyNetworkTypeScheme ; skos:prefLabel "Display" ; skos:altLabel "display" ; skos:definition "Display Network." ; skos:notation "DISPLAY" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyNetworkTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleAdGroupAndroidPrivacyNetworkTypeScheme ; skos:prefLabel "Youtube" ; skos:altLabel "youtube" ; skos:definition "YouTube Network." ; skos:notation "YOUTUBE" . # Concept scheme: AndroidPrivacySharedKeyGoogleCampaignAndroidPrivacyInteractionType googleads:AndroidPrivacySharedKeyGoogleCampaignAndroidPrivacyInteractionTypeScheme a skos:ConceptScheme ; rdfs:label "AndroidPrivacySharedKeyGoogleCampaignAndroidPrivacyInteractionType" ; rdfs:comment "Values AndroidPrivacySharedKeyGoogleCampaign.androidPrivacyInteractionType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleCampaignAndroidPrivacyInteractionTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleCampaignAndroidPrivacyInteractionTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleCampaignAndroidPrivacyInteractionTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleCampaignAndroidPrivacyInteractionTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleCampaignAndroidPrivacyInteractionTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleCampaignAndroidPrivacyInteractionTypeScheme ; skos:prefLabel "Click" ; skos:altLabel "click" ; skos:definition "The physical click interaction type." ; skos:notation "CLICK" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleCampaignAndroidPrivacyInteractionTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleCampaignAndroidPrivacyInteractionTypeScheme ; skos:prefLabel "Engaged View" ; skos:altLabel "engagedView" ; skos:definition "The 10 seconds engaged view interaction type." ; skos:notation "ENGAGED_VIEW" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleCampaignAndroidPrivacyInteractionTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleCampaignAndroidPrivacyInteractionTypeScheme ; skos:prefLabel "View" ; skos:altLabel "view" ; skos:definition "The view (ad impression) interaction type." ; skos:notation "VIEW" . # Concept scheme: AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyInteractionType googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyInteractionTypeScheme a skos:ConceptScheme ; rdfs:label "AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyInteractionType" ; rdfs:comment "Values AndroidPrivacySharedKeyGoogleNetworkType.androidPrivacyInteractionType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyInteractionTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyInteractionTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyInteractionTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyInteractionTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyInteractionTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyInteractionTypeScheme ; skos:prefLabel "Click" ; skos:altLabel "click" ; skos:definition "The physical click interaction type." ; skos:notation "CLICK" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyInteractionTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyInteractionTypeScheme ; skos:prefLabel "Engaged View" ; skos:altLabel "engagedView" ; skos:definition "The 10 seconds engaged view interaction type." ; skos:notation "ENGAGED_VIEW" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyInteractionTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyInteractionTypeScheme ; skos:prefLabel "View" ; skos:altLabel "view" ; skos:definition "The view (ad impression) interaction type." ; skos:notation "VIEW" . # Concept scheme: AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyNetworkType googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyNetworkTypeScheme a skos:ConceptScheme ; rdfs:label "AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyNetworkType" ; rdfs:comment "Values AndroidPrivacySharedKeyGoogleNetworkType.androidPrivacyNetworkType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyNetworkTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyNetworkTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyNetworkTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyNetworkTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyNetworkTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyNetworkTypeScheme ; skos:prefLabel "Search" ; skos:altLabel "search" ; skos:definition "Search Network." ; skos:notation "SEARCH" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyNetworkTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyNetworkTypeScheme ; skos:prefLabel "Display" ; skos:altLabel "display" ; skos:definition "Display Network." ; skos:notation "DISPLAY" . a skos:Concept ; skos:inScheme googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyNetworkTypeScheme ; skos:topConceptOf googleads:AndroidPrivacySharedKeyGoogleNetworkTypeAndroidPrivacyNetworkTypeScheme ; skos:prefLabel "Youtube" ; skos:altLabel "youtube" ; skos:definition "YouTube Network." ; skos:notation "YOUTUBE" . # Concept scheme: AppPaymentModelInfoType googleads:AppPaymentModelInfoTypeScheme a skos:ConceptScheme ; rdfs:label "AppPaymentModelInfoType" ; rdfs:comment "Values AppPaymentModelInfo.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AppPaymentModelInfoTypeScheme ; skos:topConceptOf googleads:AppPaymentModelInfoTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AppPaymentModelInfoTypeScheme ; skos:topConceptOf googleads:AppPaymentModelInfoTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AppPaymentModelInfoTypeScheme ; skos:topConceptOf googleads:AppPaymentModelInfoTypeScheme ; skos:prefLabel "Paid" ; skos:altLabel "paid" ; skos:definition "Represents paid-for apps." ; skos:notation "PAID" . # Concept scheme: AppliedIncentiveIncentiveState googleads:AppliedIncentiveIncentiveStateScheme a skos:ConceptScheme ; rdfs:label "AppliedIncentiveIncentiveState" ; rdfs:comment "Values AppliedIncentive.incentiveState accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AppliedIncentiveIncentiveStateScheme ; skos:topConceptOf googleads:AppliedIncentiveIncentiveStateScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AppliedIncentiveIncentiveStateScheme ; skos:topConceptOf googleads:AppliedIncentiveIncentiveStateScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AppliedIncentiveIncentiveStateScheme ; skos:topConceptOf googleads:AppliedIncentiveIncentiveStateScheme ; skos:prefLabel "Redeemed" ; skos:altLabel "redeemed" ; skos:definition "The incentive has been redeemed but the requirements are not yet met." ; skos:notation "REDEEMED" . a skos:Concept ; skos:inScheme googleads:AppliedIncentiveIncentiveStateScheme ; skos:topConceptOf googleads:AppliedIncentiveIncentiveStateScheme ; skos:prefLabel "Fulfilled" ; skos:altLabel "fulfilled" ; skos:definition "The incentive's requirements have been met but the reward has not yet been granted." ; skos:notation "FULFILLED" . a skos:Concept ; skos:inScheme googleads:AppliedIncentiveIncentiveStateScheme ; skos:topConceptOf googleads:AppliedIncentiveIncentiveStateScheme ; skos:prefLabel "Reward Granted" ; skos:altLabel "rewardGranted" ; skos:definition "The reward for the incentive has been granted." ; skos:notation "REWARD_GRANTED" . a skos:Concept ; skos:inScheme googleads:AppliedIncentiveIncentiveStateScheme ; skos:topConceptOf googleads:AppliedIncentiveIncentiveStateScheme ; skos:prefLabel "Expired" ; skos:altLabel "expired" ; skos:definition "The incentive expired before the requirements were met." ; skos:notation "EXPIRED" . a skos:Concept ; skos:inScheme googleads:AppliedIncentiveIncentiveStateScheme ; skos:topConceptOf googleads:AppliedIncentiveIncentiveStateScheme ; skos:prefLabel "Reward Expired" ; skos:altLabel "rewardExpired" ; skos:definition "The granted reward has expired." ; skos:notation "REWARD_EXPIRED" . a skos:Concept ; skos:inScheme googleads:AppliedIncentiveIncentiveStateScheme ; skos:topConceptOf googleads:AppliedIncentiveIncentiveStateScheme ; skos:prefLabel "Invalidated" ; skos:altLabel "invalidated" ; skos:definition "The incentive was marked as invalid after redemption." ; skos:notation "INVALIDATED" . a skos:Concept ; skos:inScheme googleads:AppliedIncentiveIncentiveStateScheme ; skos:topConceptOf googleads:AppliedIncentiveIncentiveStateScheme ; skos:prefLabel "Reward Exhausted" ; skos:altLabel "rewardExhausted" ; skos:definition "The granted reward has been fully used." ; skos:notation "REWARD_EXHAUSTED" . # Concept scheme: AssetDisapprovedOfflineEvaluationErrorReasons googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme a skos:ConceptScheme ; rdfs:label "AssetDisapprovedOfflineEvaluationErrorReasons" ; rdfs:comment "Values AssetDisapproved.offlineEvaluationErrorReasons accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme ; skos:topConceptOf googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme ; skos:topConceptOf googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme ; skos:topConceptOf googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme ; skos:prefLabel "Price Asset Description Repeats Row Header" ; skos:altLabel "priceAssetDescriptionRepeatsRowHeader" ; skos:definition "One or more descriptions repeats its corresponding row header." ; skos:notation "PRICE_ASSET_DESCRIPTION_REPEATS_ROW_HEADER" . a skos:Concept ; skos:inScheme googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme ; skos:topConceptOf googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme ; skos:prefLabel "Price Asset Repetitive Headers" ; skos:altLabel "priceAssetRepetitiveHeaders" ; skos:definition "Price asset contains repetitive headers." ; skos:notation "PRICE_ASSET_REPETITIVE_HEADERS" . a skos:Concept ; skos:inScheme googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme ; skos:topConceptOf googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme ; skos:prefLabel "Price Asset Header Incompatible With Price Type" ; skos:altLabel "priceAssetHeaderIncompatibleWithPriceType" ; skos:definition "Price item header is not relevant to the price type." ; skos:notation "PRICE_ASSET_HEADER_INCOMPATIBLE_WITH_PRICE_TYPE" . a skos:Concept ; skos:inScheme googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme ; skos:topConceptOf googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme ; skos:prefLabel "Price Asset Description Incompatible With Item Header" ; skos:altLabel "priceAssetDescriptionIncompatibleWithItemHeader" ; skos:definition "Price item description is not relevant to the item header." ; skos:notation "PRICE_ASSET_DESCRIPTION_INCOMPATIBLE_WITH_ITEM_HEADER" . a skos:Concept ; skos:inScheme googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme ; skos:topConceptOf googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme ; skos:prefLabel "Price Asset Description Has Price Qualifier" ; skos:altLabel "priceAssetDescriptionHasPriceQualifier" ; skos:definition "Price asset has a price qualifier in a description." ; skos:notation "PRICE_ASSET_DESCRIPTION_HAS_PRICE_QUALIFIER" . a skos:Concept ; skos:inScheme googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme ; skos:topConceptOf googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme ; skos:prefLabel "Price Asset Unsupported Language" ; skos:altLabel "priceAssetUnsupportedLanguage" ; skos:definition "Unsupported language for price assets" ; skos:notation "PRICE_ASSET_UNSUPPORTED_LANGUAGE" . a skos:Concept ; skos:inScheme googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme ; skos:topConceptOf googleads:AssetDisapprovedOfflineEvaluationErrorReasonsScheme ; skos:prefLabel "Price Asset Other Error" ; skos:altLabel "priceAssetOtherError" ; skos:definition "Human raters identified an issue with the price asset that isn't captured by other error reasons. The primary purpose of this value is to represent legacy FeedItem disapprovals that are no longer produced." ; skos:notation "PRICE_ASSET_OTHER_ERROR" . # Concept scheme: AssetFieldTypePolicySummaryAssetFieldType googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme a skos:ConceptScheme ; rdfs:label "AssetFieldTypePolicySummaryAssetFieldType" ; rdfs:comment "Values AssetFieldTypePolicySummary.assetFieldType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Headline" ; skos:altLabel "headline" ; skos:definition "The asset is linked for use as a headline." ; skos:notation "HEADLINE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Description" ; skos:altLabel "description" ; skos:definition "The asset is linked for use as a description." ; skos:notation "DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Mandatory Ad Text" ; skos:altLabel "mandatoryAdText" ; skos:definition "The asset is linked for use as mandatory ad text." ; skos:notation "MANDATORY_AD_TEXT" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Marketing Image" ; skos:altLabel "marketingImage" ; skos:definition "The asset is linked for use as a marketing image." ; skos:notation "MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Media Bundle" ; skos:altLabel "mediaBundle" ; skos:definition "The asset is linked for use as a media bundle." ; skos:notation "MEDIA_BUNDLE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Youtube Video" ; skos:altLabel "youtubeVideo" ; skos:definition "The asset is linked for use as a YouTube video." ; skos:notation "YOUTUBE_VIDEO" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Book On Google" ; skos:altLabel "bookOnGoogle" ; skos:definition "The asset is linked to indicate that a hotels campaign is \"Book on Google\" enabled." ; skos:notation "BOOK_ON_GOOGLE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Lead Form" ; skos:altLabel "leadForm" ; skos:definition "The asset is linked for use as a Lead Form extension." ; skos:notation "LEAD_FORM" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Promotion" ; skos:altLabel "promotion" ; skos:definition "The asset is linked for use as a Promotion extension." ; skos:notation "PROMOTION" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Callout" ; skos:altLabel "callout" ; skos:definition "The asset is linked for use as a Callout extension." ; skos:notation "CALLOUT" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Structured Snippet" ; skos:altLabel "structuredSnippet" ; skos:definition "The asset is linked for use as a Structured Snippet extension." ; skos:notation "STRUCTURED_SNIPPET" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Sitelink" ; skos:altLabel "sitelink" ; skos:definition "The asset is linked for use as a Sitelink." ; skos:notation "SITELINK" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Mobile App" ; skos:altLabel "mobileApp" ; skos:definition "The asset is linked for use as a Mobile App extension." ; skos:notation "MOBILE_APP" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Hotel Callout" ; skos:altLabel "hotelCallout" ; skos:definition "The asset is linked for use as a Hotel Callout extension." ; skos:notation "HOTEL_CALLOUT" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Call" ; skos:altLabel "call" ; skos:definition "The asset is linked for use as a Call extension." ; skos:notation "CALL" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Price" ; skos:altLabel "price" ; skos:definition "The asset is linked for use as a Price extension." ; skos:notation "PRICE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Long Headline" ; skos:altLabel "longHeadline" ; skos:definition "The asset is linked for use as a long headline." ; skos:notation "LONG_HEADLINE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Business Name" ; skos:altLabel "businessName" ; skos:definition "The asset is linked for use as a business name." ; skos:notation "BUSINESS_NAME" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Square Marketing Image" ; skos:altLabel "squareMarketingImage" ; skos:definition "The asset is linked for use as a square marketing image." ; skos:notation "SQUARE_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Portrait Marketing Image" ; skos:altLabel "portraitMarketingImage" ; skos:definition "The asset is linked for use as a portrait marketing image." ; skos:notation "PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Logo" ; skos:altLabel "logo" ; skos:definition "The asset is linked for use as a logo." ; skos:notation "LOGO" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Landscape Logo" ; skos:altLabel "landscapeLogo" ; skos:definition "The asset is linked for use as a landscape logo." ; skos:notation "LANDSCAPE_LOGO" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Video" ; skos:altLabel "video" ; skos:definition "The asset is linked for use as a non YouTube logo." ; skos:notation "VIDEO" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Call To Action Selection" ; skos:altLabel "callToActionSelection" ; skos:definition "The asset is linked for use to select a call-to-action." ; skos:notation "CALL_TO_ACTION_SELECTION" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Ad Image" ; skos:altLabel "adImage" ; skos:definition "The asset is linked for use to select an ad image." ; skos:notation "AD_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Business Logo" ; skos:altLabel "businessLogo" ; skos:definition "The asset is linked for use as a business logo." ; skos:notation "BUSINESS_LOGO" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Hotel Property" ; skos:altLabel "hotelProperty" ; skos:definition "The asset is linked for use as a hotel property in a Performance Max for travel goals campaign." ; skos:notation "HOTEL_PROPERTY" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Demand Gen Carousel Card" ; skos:altLabel "demandGenCarouselCard" ; skos:definition "The asset is linked for use as a Demand Gen carousel card." ; skos:notation "DEMAND_GEN_CAROUSEL_CARD" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Business Message" ; skos:altLabel "businessMessage" ; skos:definition "The asset is linked for use as a Business Message." ; skos:notation "BUSINESS_MESSAGE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Tall Portrait Marketing Image" ; skos:altLabel "tallPortraitMarketingImage" ; skos:definition "The asset is linked for use as a tall portrait marketing image." ; skos:notation "TALL_PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Related Youtube Videos" ; skos:altLabel "relatedYoutubeVideos" ; skos:definition "The asset is linked for use as related YouTube videos." ; skos:notation "RELATED_YOUTUBE_VIDEOS" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Landing Page Preview" ; skos:altLabel "landingPagePreview" ; skos:definition "The asset is linked for use as a landing page preview image." ; skos:notation "LANDING_PAGE_PREVIEW" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Long Description" ; skos:altLabel "longDescription" ; skos:definition "The asset is linked for use as a long description." ; skos:notation "LONG_DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Call To Action" ; skos:altLabel "callToAction" ; skos:definition "The asset is linked for use as a call-to-action." ; skos:notation "CALL_TO_ACTION" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetFieldTypeScheme ; skos:prefLabel "Classic Display Image" ; skos:altLabel "classicDisplayImage" ; skos:definition "The asset is linked for use as a classic display image." ; skos:notation "CLASSIC_DISPLAY_IMAGE" . # Concept scheme: AssetFieldTypePolicySummaryAssetSource googleads:AssetFieldTypePolicySummaryAssetSourceScheme a skos:ConceptScheme ; rdfs:label "AssetFieldTypePolicySummaryAssetSource" ; rdfs:comment "Values AssetFieldTypePolicySummary.assetSource accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetSourceScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetSourceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetSourceScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetSourceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetSourceScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetSourceScheme ; skos:prefLabel "Advertiser" ; skos:altLabel "advertiser" ; skos:definition "The asset or asset link is provided by advertiser." ; skos:notation "ADVERTISER" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypePolicySummaryAssetSourceScheme ; skos:topConceptOf googleads:AssetFieldTypePolicySummaryAssetSourceScheme ; skos:prefLabel "Automatically Created" ; skos:altLabel "automaticallyCreated" ; skos:definition "The asset or asset link is generated by Google." ; skos:notation "AUTOMATICALLY_CREATED" . # Concept scheme: AssetFieldTypeViewFieldType googleads:AssetFieldTypeViewFieldTypeScheme a skos:ConceptScheme ; rdfs:label "AssetFieldTypeViewFieldType" ; rdfs:comment "Values AssetFieldTypeView.fieldType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Headline" ; skos:altLabel "headline" ; skos:definition "The asset is linked for use as a headline." ; skos:notation "HEADLINE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Description" ; skos:altLabel "description" ; skos:definition "The asset is linked for use as a description." ; skos:notation "DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Mandatory Ad Text" ; skos:altLabel "mandatoryAdText" ; skos:definition "The asset is linked for use as mandatory ad text." ; skos:notation "MANDATORY_AD_TEXT" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Marketing Image" ; skos:altLabel "marketingImage" ; skos:definition "The asset is linked for use as a marketing image." ; skos:notation "MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Media Bundle" ; skos:altLabel "mediaBundle" ; skos:definition "The asset is linked for use as a media bundle." ; skos:notation "MEDIA_BUNDLE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Youtube Video" ; skos:altLabel "youtubeVideo" ; skos:definition "The asset is linked for use as a YouTube video." ; skos:notation "YOUTUBE_VIDEO" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Book On Google" ; skos:altLabel "bookOnGoogle" ; skos:definition "The asset is linked to indicate that a hotels campaign is \"Book on Google\" enabled." ; skos:notation "BOOK_ON_GOOGLE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Lead Form" ; skos:altLabel "leadForm" ; skos:definition "The asset is linked for use as a Lead Form extension." ; skos:notation "LEAD_FORM" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Promotion" ; skos:altLabel "promotion" ; skos:definition "The asset is linked for use as a Promotion extension." ; skos:notation "PROMOTION" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Callout" ; skos:altLabel "callout" ; skos:definition "The asset is linked for use as a Callout extension." ; skos:notation "CALLOUT" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Structured Snippet" ; skos:altLabel "structuredSnippet" ; skos:definition "The asset is linked for use as a Structured Snippet extension." ; skos:notation "STRUCTURED_SNIPPET" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Sitelink" ; skos:altLabel "sitelink" ; skos:definition "The asset is linked for use as a Sitelink." ; skos:notation "SITELINK" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Mobile App" ; skos:altLabel "mobileApp" ; skos:definition "The asset is linked for use as a Mobile App extension." ; skos:notation "MOBILE_APP" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Hotel Callout" ; skos:altLabel "hotelCallout" ; skos:definition "The asset is linked for use as a Hotel Callout extension." ; skos:notation "HOTEL_CALLOUT" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Call" ; skos:altLabel "call" ; skos:definition "The asset is linked for use as a Call extension." ; skos:notation "CALL" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Price" ; skos:altLabel "price" ; skos:definition "The asset is linked for use as a Price extension." ; skos:notation "PRICE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Long Headline" ; skos:altLabel "longHeadline" ; skos:definition "The asset is linked for use as a long headline." ; skos:notation "LONG_HEADLINE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Business Name" ; skos:altLabel "businessName" ; skos:definition "The asset is linked for use as a business name." ; skos:notation "BUSINESS_NAME" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Square Marketing Image" ; skos:altLabel "squareMarketingImage" ; skos:definition "The asset is linked for use as a square marketing image." ; skos:notation "SQUARE_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Portrait Marketing Image" ; skos:altLabel "portraitMarketingImage" ; skos:definition "The asset is linked for use as a portrait marketing image." ; skos:notation "PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Logo" ; skos:altLabel "logo" ; skos:definition "The asset is linked for use as a logo." ; skos:notation "LOGO" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Landscape Logo" ; skos:altLabel "landscapeLogo" ; skos:definition "The asset is linked for use as a landscape logo." ; skos:notation "LANDSCAPE_LOGO" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Video" ; skos:altLabel "video" ; skos:definition "The asset is linked for use as a non YouTube logo." ; skos:notation "VIDEO" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Call To Action Selection" ; skos:altLabel "callToActionSelection" ; skos:definition "The asset is linked for use to select a call-to-action." ; skos:notation "CALL_TO_ACTION_SELECTION" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Ad Image" ; skos:altLabel "adImage" ; skos:definition "The asset is linked for use to select an ad image." ; skos:notation "AD_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Business Logo" ; skos:altLabel "businessLogo" ; skos:definition "The asset is linked for use as a business logo." ; skos:notation "BUSINESS_LOGO" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Hotel Property" ; skos:altLabel "hotelProperty" ; skos:definition "The asset is linked for use as a hotel property in a Performance Max for travel goals campaign." ; skos:notation "HOTEL_PROPERTY" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Demand Gen Carousel Card" ; skos:altLabel "demandGenCarouselCard" ; skos:definition "The asset is linked for use as a Demand Gen carousel card." ; skos:notation "DEMAND_GEN_CAROUSEL_CARD" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Business Message" ; skos:altLabel "businessMessage" ; skos:definition "The asset is linked for use as a Business Message." ; skos:notation "BUSINESS_MESSAGE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Tall Portrait Marketing Image" ; skos:altLabel "tallPortraitMarketingImage" ; skos:definition "The asset is linked for use as a tall portrait marketing image." ; skos:notation "TALL_PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Related Youtube Videos" ; skos:altLabel "relatedYoutubeVideos" ; skos:definition "The asset is linked for use as related YouTube videos." ; skos:notation "RELATED_YOUTUBE_VIDEOS" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Landing Page Preview" ; skos:altLabel "landingPagePreview" ; skos:definition "The asset is linked for use as a landing page preview image." ; skos:notation "LANDING_PAGE_PREVIEW" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Long Description" ; skos:altLabel "longDescription" ; skos:definition "The asset is linked for use as a long description." ; skos:notation "LONG_DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Call To Action" ; skos:altLabel "callToAction" ; skos:definition "The asset is linked for use as a call-to-action." ; skos:notation "CALL_TO_ACTION" . a skos:Concept ; skos:inScheme googleads:AssetFieldTypeViewFieldTypeScheme ; skos:topConceptOf googleads:AssetFieldTypeViewFieldTypeScheme ; skos:prefLabel "Classic Display Image" ; skos:altLabel "classicDisplayImage" ; skos:definition "The asset is linked for use as a classic display image." ; skos:notation "CLASSIC_DISPLAY_IMAGE" . # Concept scheme: AssetGroupAdStrength googleads:AssetGroupAdStrengthScheme a skos:ConceptScheme ; rdfs:label "AssetGroupAdStrength" ; rdfs:comment "Values AssetGroup.adStrength accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetGroupAdStrengthScheme ; skos:topConceptOf googleads:AssetGroupAdStrengthScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetGroupAdStrengthScheme ; skos:topConceptOf googleads:AssetGroupAdStrengthScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetGroupAdStrengthScheme ; skos:topConceptOf googleads:AssetGroupAdStrengthScheme ; skos:prefLabel "Pending" ; skos:altLabel "pending" ; skos:definition "The ad strength is currently pending." ; skos:notation "PENDING" . a skos:Concept ; skos:inScheme googleads:AssetGroupAdStrengthScheme ; skos:topConceptOf googleads:AssetGroupAdStrengthScheme ; skos:prefLabel "No Ads" ; skos:altLabel "noAds" ; skos:definition "No ads could be generated." ; skos:notation "NO_ADS" . a skos:Concept ; skos:inScheme googleads:AssetGroupAdStrengthScheme ; skos:topConceptOf googleads:AssetGroupAdStrengthScheme ; skos:prefLabel "Poor" ; skos:altLabel "poor" ; skos:definition "Poor strength." ; skos:notation "POOR" . a skos:Concept ; skos:inScheme googleads:AssetGroupAdStrengthScheme ; skos:topConceptOf googleads:AssetGroupAdStrengthScheme ; skos:prefLabel "Average" ; skos:altLabel "average" ; skos:definition "Average strength." ; skos:notation "AVERAGE" . a skos:Concept ; skos:inScheme googleads:AssetGroupAdStrengthScheme ; skos:topConceptOf googleads:AssetGroupAdStrengthScheme ; skos:prefLabel "Good" ; skos:altLabel "good" ; skos:definition "Good strength." ; skos:notation "GOOD" . a skos:Concept ; skos:inScheme googleads:AssetGroupAdStrengthScheme ; skos:topConceptOf googleads:AssetGroupAdStrengthScheme ; skos:prefLabel "Excellent" ; skos:altLabel "excellent" ; skos:definition "Excellent strength." ; skos:notation "EXCELLENT" . # Concept scheme: AssetGroupAssetFieldType googleads:AssetGroupAssetFieldTypeScheme a skos:ConceptScheme ; rdfs:label "AssetGroupAssetFieldType" ; rdfs:comment "Values AssetGroupAsset.fieldType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Headline" ; skos:altLabel "headline" ; skos:definition "The asset is linked for use as a headline." ; skos:notation "HEADLINE" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Description" ; skos:altLabel "description" ; skos:definition "The asset is linked for use as a description." ; skos:notation "DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Mandatory Ad Text" ; skos:altLabel "mandatoryAdText" ; skos:definition "The asset is linked for use as mandatory ad text." ; skos:notation "MANDATORY_AD_TEXT" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Marketing Image" ; skos:altLabel "marketingImage" ; skos:definition "The asset is linked for use as a marketing image." ; skos:notation "MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Media Bundle" ; skos:altLabel "mediaBundle" ; skos:definition "The asset is linked for use as a media bundle." ; skos:notation "MEDIA_BUNDLE" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Youtube Video" ; skos:altLabel "youtubeVideo" ; skos:definition "The asset is linked for use as a YouTube video." ; skos:notation "YOUTUBE_VIDEO" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Book On Google" ; skos:altLabel "bookOnGoogle" ; skos:definition "The asset is linked to indicate that a hotels campaign is \"Book on Google\" enabled." ; skos:notation "BOOK_ON_GOOGLE" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Lead Form" ; skos:altLabel "leadForm" ; skos:definition "The asset is linked for use as a Lead Form extension." ; skos:notation "LEAD_FORM" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Promotion" ; skos:altLabel "promotion" ; skos:definition "The asset is linked for use as a Promotion extension." ; skos:notation "PROMOTION" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Callout" ; skos:altLabel "callout" ; skos:definition "The asset is linked for use as a Callout extension." ; skos:notation "CALLOUT" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Structured Snippet" ; skos:altLabel "structuredSnippet" ; skos:definition "The asset is linked for use as a Structured Snippet extension." ; skos:notation "STRUCTURED_SNIPPET" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Sitelink" ; skos:altLabel "sitelink" ; skos:definition "The asset is linked for use as a Sitelink." ; skos:notation "SITELINK" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Mobile App" ; skos:altLabel "mobileApp" ; skos:definition "The asset is linked for use as a Mobile App extension." ; skos:notation "MOBILE_APP" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Hotel Callout" ; skos:altLabel "hotelCallout" ; skos:definition "The asset is linked for use as a Hotel Callout extension." ; skos:notation "HOTEL_CALLOUT" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Call" ; skos:altLabel "call" ; skos:definition "The asset is linked for use as a Call extension." ; skos:notation "CALL" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Price" ; skos:altLabel "price" ; skos:definition "The asset is linked for use as a Price extension." ; skos:notation "PRICE" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Long Headline" ; skos:altLabel "longHeadline" ; skos:definition "The asset is linked for use as a long headline." ; skos:notation "LONG_HEADLINE" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Business Name" ; skos:altLabel "businessName" ; skos:definition "The asset is linked for use as a business name." ; skos:notation "BUSINESS_NAME" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Square Marketing Image" ; skos:altLabel "squareMarketingImage" ; skos:definition "The asset is linked for use as a square marketing image." ; skos:notation "SQUARE_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Portrait Marketing Image" ; skos:altLabel "portraitMarketingImage" ; skos:definition "The asset is linked for use as a portrait marketing image." ; skos:notation "PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Logo" ; skos:altLabel "logo" ; skos:definition "The asset is linked for use as a logo." ; skos:notation "LOGO" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Landscape Logo" ; skos:altLabel "landscapeLogo" ; skos:definition "The asset is linked for use as a landscape logo." ; skos:notation "LANDSCAPE_LOGO" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Video" ; skos:altLabel "video" ; skos:definition "The asset is linked for use as a non YouTube logo." ; skos:notation "VIDEO" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Call To Action Selection" ; skos:altLabel "callToActionSelection" ; skos:definition "The asset is linked for use to select a call-to-action." ; skos:notation "CALL_TO_ACTION_SELECTION" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Ad Image" ; skos:altLabel "adImage" ; skos:definition "The asset is linked for use to select an ad image." ; skos:notation "AD_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Business Logo" ; skos:altLabel "businessLogo" ; skos:definition "The asset is linked for use as a business logo." ; skos:notation "BUSINESS_LOGO" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Hotel Property" ; skos:altLabel "hotelProperty" ; skos:definition "The asset is linked for use as a hotel property in a Performance Max for travel goals campaign." ; skos:notation "HOTEL_PROPERTY" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Demand Gen Carousel Card" ; skos:altLabel "demandGenCarouselCard" ; skos:definition "The asset is linked for use as a Demand Gen carousel card." ; skos:notation "DEMAND_GEN_CAROUSEL_CARD" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Business Message" ; skos:altLabel "businessMessage" ; skos:definition "The asset is linked for use as a Business Message." ; skos:notation "BUSINESS_MESSAGE" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Tall Portrait Marketing Image" ; skos:altLabel "tallPortraitMarketingImage" ; skos:definition "The asset is linked for use as a tall portrait marketing image." ; skos:notation "TALL_PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Related Youtube Videos" ; skos:altLabel "relatedYoutubeVideos" ; skos:definition "The asset is linked for use as related YouTube videos." ; skos:notation "RELATED_YOUTUBE_VIDEOS" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Landing Page Preview" ; skos:altLabel "landingPagePreview" ; skos:definition "The asset is linked for use as a landing page preview image." ; skos:notation "LANDING_PAGE_PREVIEW" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Long Description" ; skos:altLabel "longDescription" ; skos:definition "The asset is linked for use as a long description." ; skos:notation "LONG_DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Call To Action" ; skos:altLabel "callToAction" ; skos:definition "The asset is linked for use as a call-to-action." ; skos:notation "CALL_TO_ACTION" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetGroupAssetFieldTypeScheme ; skos:prefLabel "Classic Display Image" ; skos:altLabel "classicDisplayImage" ; skos:definition "The asset is linked for use as a classic display image." ; skos:notation "CLASSIC_DISPLAY_IMAGE" . # Concept scheme: AssetGroupAssetPrimaryStatus googleads:AssetGroupAssetPrimaryStatusScheme a skos:ConceptScheme ; rdfs:label "AssetGroupAssetPrimaryStatus" ; rdfs:comment "Values AssetGroupAsset.primaryStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetPrimaryStatusScheme ; skos:topConceptOf googleads:AssetGroupAssetPrimaryStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetPrimaryStatusScheme ; skos:topConceptOf googleads:AssetGroupAssetPrimaryStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetPrimaryStatusScheme ; skos:topConceptOf googleads:AssetGroupAssetPrimaryStatusScheme ; skos:prefLabel "Eligible" ; skos:altLabel "eligible" ; skos:definition "The asset is eligible to serve." ; skos:notation "ELIGIBLE" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetPrimaryStatusScheme ; skos:topConceptOf googleads:AssetGroupAssetPrimaryStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "The user-specified asset link status is paused." ; skos:notation "PAUSED" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetPrimaryStatusScheme ; skos:topConceptOf googleads:AssetGroupAssetPrimaryStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The user-specified asset link status is removed." ; skos:notation "REMOVED" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetPrimaryStatusScheme ; skos:topConceptOf googleads:AssetGroupAssetPrimaryStatusScheme ; skos:prefLabel "Pending" ; skos:altLabel "pending" ; skos:definition "The asset may serve in the future." ; skos:notation "PENDING" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetPrimaryStatusScheme ; skos:topConceptOf googleads:AssetGroupAssetPrimaryStatusScheme ; skos:prefLabel "Limited" ; skos:altLabel "limited" ; skos:definition "The asset is serving in a partial capacity." ; skos:notation "LIMITED" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetPrimaryStatusScheme ; skos:topConceptOf googleads:AssetGroupAssetPrimaryStatusScheme ; skos:prefLabel "Not Eligible" ; skos:altLabel "notEligible" ; skos:definition "The asset is not eligible to serve." ; skos:notation "NOT_ELIGIBLE" . # Concept scheme: AssetGroupAssetPrimaryStatusReasons googleads:AssetGroupAssetPrimaryStatusReasonsScheme a skos:ConceptScheme ; rdfs:label "AssetGroupAssetPrimaryStatusReasons" ; rdfs:comment "Values AssetGroupAsset.primaryStatusReasons accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AssetGroupAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AssetGroupAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AssetGroupAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Link Paused" ; skos:altLabel "assetLinkPaused" ; skos:definition "The asset is paused for its linked rollup level. Contributes to a PrimaryStatus of PAUSED." ; skos:notation "ASSET_LINK_PAUSED" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AssetGroupAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Link Removed" ; skos:altLabel "assetLinkRemoved" ; skos:definition "The asset is removed for its linked rollup level. Contributes to a PrimaryStatus of REMOVED." ; skos:notation "ASSET_LINK_REMOVED" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AssetGroupAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Disapproved" ; skos:altLabel "assetDisapproved" ; skos:definition "The asset has been marked as disapproved. Contributes to a PrimaryStatus of NOT_ELIGIBLE" ; skos:notation "ASSET_DISAPPROVED" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AssetGroupAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Under Review" ; skos:altLabel "assetUnderReview" ; skos:definition "The asset has not completed policy review. Contributes to a PrimaryStatus of PENDING." ; skos:notation "ASSET_UNDER_REVIEW" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AssetGroupAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Approved Labeled" ; skos:altLabel "assetApprovedLabeled" ; skos:definition "The asset is approved with policies applied. Contributes to a PrimaryStatus of LIMITED." ; skos:notation "ASSET_APPROVED_LABELED" . # Concept scheme: AssetGroupAssetSource googleads:AssetGroupAssetSourceScheme a skos:ConceptScheme ; rdfs:label "AssetGroupAssetSource" ; rdfs:comment "Values AssetGroupAsset.source accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetSourceScheme ; skos:topConceptOf googleads:AssetGroupAssetSourceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetSourceScheme ; skos:topConceptOf googleads:AssetGroupAssetSourceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetSourceScheme ; skos:topConceptOf googleads:AssetGroupAssetSourceScheme ; skos:prefLabel "Advertiser" ; skos:altLabel "advertiser" ; skos:definition "The asset or asset link is provided by advertiser." ; skos:notation "ADVERTISER" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetSourceScheme ; skos:topConceptOf googleads:AssetGroupAssetSourceScheme ; skos:prefLabel "Automatically Created" ; skos:altLabel "automaticallyCreated" ; skos:definition "The asset or asset link is generated by Google." ; skos:notation "AUTOMATICALLY_CREATED" . # Concept scheme: AssetGroupAssetStatus googleads:AssetGroupAssetStatusScheme a skos:ConceptScheme ; rdfs:label "AssetGroupAssetStatus" ; rdfs:comment "Values AssetGroupAsset.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetStatusScheme ; skos:topConceptOf googleads:AssetGroupAssetStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetStatusScheme ; skos:topConceptOf googleads:AssetGroupAssetStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetStatusScheme ; skos:topConceptOf googleads:AssetGroupAssetStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "Asset link is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetStatusScheme ; skos:topConceptOf googleads:AssetGroupAssetStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "Asset link has been removed." ; skos:notation "REMOVED" . a skos:Concept ; skos:inScheme googleads:AssetGroupAssetStatusScheme ; skos:topConceptOf googleads:AssetGroupAssetStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "Asset link is paused." ; skos:notation "PAUSED" . # Concept scheme: AssetGroupListingGroupFilterListingSource googleads:AssetGroupListingGroupFilterListingSourceScheme a skos:ConceptScheme ; rdfs:label "AssetGroupListingGroupFilterListingSource" ; rdfs:comment "Values AssetGroupListingGroupFilter.listingSource accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetGroupListingGroupFilterListingSourceScheme ; skos:topConceptOf googleads:AssetGroupListingGroupFilterListingSourceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetGroupListingGroupFilterListingSourceScheme ; skos:topConceptOf googleads:AssetGroupListingGroupFilterListingSourceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetGroupListingGroupFilterListingSourceScheme ; skos:topConceptOf googleads:AssetGroupListingGroupFilterListingSourceScheme ; skos:prefLabel "Shopping" ; skos:altLabel "shopping" ; skos:definition "Listings from a Shopping source, like products from Google Merchant Center." ; skos:notation "SHOPPING" . a skos:Concept ; skos:inScheme googleads:AssetGroupListingGroupFilterListingSourceScheme ; skos:topConceptOf googleads:AssetGroupListingGroupFilterListingSourceScheme ; skos:prefLabel "Webpage" ; skos:altLabel "webpage" ; skos:definition "Listings from a webpage source, like URLs from a page feed or from the advertiser web domain." ; skos:notation "WEBPAGE" . a skos:Concept ; skos:inScheme googleads:AssetGroupListingGroupFilterListingSourceScheme ; skos:topConceptOf googleads:AssetGroupListingGroupFilterListingSourceScheme ; skos:prefLabel "Retail" ; skos:altLabel "retail" ; skos:definition "Used for Retail Product Tags." ; skos:notation "RETAIL" . # Concept scheme: AssetGroupListingGroupFilterType googleads:AssetGroupListingGroupFilterTypeScheme a skos:ConceptScheme ; rdfs:label "AssetGroupListingGroupFilterType" ; rdfs:comment "Values AssetGroupListingGroupFilter.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetGroupListingGroupFilterTypeScheme ; skos:topConceptOf googleads:AssetGroupListingGroupFilterTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetGroupListingGroupFilterTypeScheme ; skos:topConceptOf googleads:AssetGroupListingGroupFilterTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetGroupListingGroupFilterTypeScheme ; skos:topConceptOf googleads:AssetGroupListingGroupFilterTypeScheme ; skos:prefLabel "Subdivision" ; skos:altLabel "subdivision" ; skos:definition "Subdivision of products along some listing dimensions." ; skos:notation "SUBDIVISION" . a skos:Concept ; skos:inScheme googleads:AssetGroupListingGroupFilterTypeScheme ; skos:topConceptOf googleads:AssetGroupListingGroupFilterTypeScheme ; skos:prefLabel "Unit Included" ; skos:altLabel "unitIncluded" ; skos:definition "An included listing group filter leaf node." ; skos:notation "UNIT_INCLUDED" . a skos:Concept ; skos:inScheme googleads:AssetGroupListingGroupFilterTypeScheme ; skos:topConceptOf googleads:AssetGroupListingGroupFilterTypeScheme ; skos:prefLabel "Unit Excluded" ; skos:altLabel "unitExcluded" ; skos:definition "An excluded listing group filter leaf node." ; skos:notation "UNIT_EXCLUDED" . # Concept scheme: AssetGroupPrimaryStatus googleads:AssetGroupPrimaryStatusScheme a skos:ConceptScheme ; rdfs:label "AssetGroupPrimaryStatus" ; rdfs:comment "Values AssetGroup.primaryStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusScheme ; skos:prefLabel "Eligible" ; skos:altLabel "eligible" ; skos:definition "The asset group is eligible to serve." ; skos:notation "ELIGIBLE" . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "The asset group is paused." ; skos:notation "PAUSED" . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The asset group is removed." ; skos:notation "REMOVED" . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusScheme ; skos:prefLabel "Not Eligible" ; skos:altLabel "notEligible" ; skos:definition "The asset group is not eligible to serve." ; skos:notation "NOT_ELIGIBLE" . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusScheme ; skos:prefLabel "Limited" ; skos:altLabel "limited" ; skos:definition "The asset group has limited servability." ; skos:notation "LIMITED" . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusScheme ; skos:prefLabel "Pending" ; skos:altLabel "pending" ; skos:definition "The asset group is pending approval and may serve in the future." ; skos:notation "PENDING" . # Concept scheme: AssetGroupPrimaryStatusReasons googleads:AssetGroupPrimaryStatusReasonsScheme a skos:ConceptScheme ; rdfs:label "AssetGroupPrimaryStatusReasons" ; rdfs:comment "Values AssetGroup.primaryStatusReasons accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Group Paused" ; skos:altLabel "assetGroupPaused" ; skos:definition "The user-specified asset group status is paused. Contributes to AssetGroupPrimaryStatus.PAUSED" ; skos:notation "ASSET_GROUP_PAUSED" . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Group Removed" ; skos:altLabel "assetGroupRemoved" ; skos:definition "The user-specified asset group status is removed. Contributes to AssetGroupPrimaryStatus.REMOVED." ; skos:notation "ASSET_GROUP_REMOVED" . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Removed" ; skos:altLabel "campaignRemoved" ; skos:definition "The user-specified campaign status is removed. Contributes to AssetGroupPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "CAMPAIGN_REMOVED" . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Paused" ; skos:altLabel "campaignPaused" ; skos:definition "The user-specified campaign status is paused. Contributes to AssetGroupPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "CAMPAIGN_PAUSED" . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Pending" ; skos:altLabel "campaignPending" ; skos:definition "The user-specified time for this campaign to start is in the future. Contributes to AssetGroupPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "CAMPAIGN_PENDING" . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Ended" ; skos:altLabel "campaignEnded" ; skos:definition "The user-specified time for this campaign to end has passed. Contributes to AssetGroupPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "CAMPAIGN_ENDED" . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Group Limited" ; skos:altLabel "assetGroupLimited" ; skos:definition "The asset group is approved but only serves in limited capacity due to policies. Contributes to AssetGroupPrimaryStatus.LIMITED." ; skos:notation "ASSET_GROUP_LIMITED" . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Group Disapproved" ; skos:altLabel "assetGroupDisapproved" ; skos:definition "The asset group has been marked as disapproved. Contributes to AssetGroupPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "ASSET_GROUP_DISAPPROVED" . a skos:Concept ; skos:inScheme googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:AssetGroupPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Group Under Review" ; skos:altLabel "assetGroupUnderReview" ; skos:definition "The asset group has not completed policy review. Contributes to AssetGroupPrimaryStatus.PENDING." ; skos:notation "ASSET_GROUP_UNDER_REVIEW" . # Concept scheme: AssetGroupSignalApprovalStatus googleads:AssetGroupSignalApprovalStatusScheme a skos:ConceptScheme ; rdfs:label "AssetGroupSignalApprovalStatus" ; rdfs:comment "Values AssetGroupSignal.approvalStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetGroupSignalApprovalStatusScheme ; skos:topConceptOf googleads:AssetGroupSignalApprovalStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetGroupSignalApprovalStatusScheme ; skos:topConceptOf googleads:AssetGroupSignalApprovalStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetGroupSignalApprovalStatusScheme ; skos:topConceptOf googleads:AssetGroupSignalApprovalStatusScheme ; skos:prefLabel "Approved" ; skos:altLabel "approved" ; skos:definition "Search Theme is eligible to show ads." ; skos:notation "APPROVED" . a skos:Concept ; skos:inScheme googleads:AssetGroupSignalApprovalStatusScheme ; skos:topConceptOf googleads:AssetGroupSignalApprovalStatusScheme ; skos:prefLabel "Limited" ; skos:altLabel "limited" ; skos:definition "Low search volume; Below first page bid estimate." ; skos:notation "LIMITED" . a skos:Concept ; skos:inScheme googleads:AssetGroupSignalApprovalStatusScheme ; skos:topConceptOf googleads:AssetGroupSignalApprovalStatusScheme ; skos:prefLabel "Disapproved" ; skos:altLabel "disapproved" ; skos:definition "Search Theme is inactive and isn't showing ads. A disapproved Search Theme usually means there's an issue with one or more of our advertising policies." ; skos:notation "DISAPPROVED" . a skos:Concept ; skos:inScheme googleads:AssetGroupSignalApprovalStatusScheme ; skos:topConceptOf googleads:AssetGroupSignalApprovalStatusScheme ; skos:prefLabel "Under Review" ; skos:altLabel "underReview" ; skos:definition "Search Theme is under review. It won’t be able to trigger ads until it's been reviewed." ; skos:notation "UNDER_REVIEW" . # Concept scheme: AssetGroupStatus googleads:AssetGroupStatusScheme a skos:ConceptScheme ; rdfs:label "AssetGroupStatus" ; rdfs:comment "Values AssetGroup.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetGroupStatusScheme ; skos:topConceptOf googleads:AssetGroupStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "The status has not been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetGroupStatusScheme ; skos:topConceptOf googleads:AssetGroupStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetGroupStatusScheme ; skos:topConceptOf googleads:AssetGroupStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The asset group is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:AssetGroupStatusScheme ; skos:topConceptOf googleads:AssetGroupStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "The asset group is paused." ; skos:notation "PAUSED" . a skos:Concept ; skos:inScheme googleads:AssetGroupStatusScheme ; skos:topConceptOf googleads:AssetGroupStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The asset group is removed." ; skos:notation "REMOVED" . # Concept scheme: AssetLinkPrimaryStatusDetailsReason googleads:AssetLinkPrimaryStatusDetailsReasonScheme a skos:ConceptScheme ; rdfs:label "AssetLinkPrimaryStatusDetailsReason" ; rdfs:comment "Values AssetLinkPrimaryStatusDetails.reason accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetLinkPrimaryStatusDetailsReasonScheme ; skos:topConceptOf googleads:AssetLinkPrimaryStatusDetailsReasonScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetLinkPrimaryStatusDetailsReasonScheme ; skos:topConceptOf googleads:AssetLinkPrimaryStatusDetailsReasonScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetLinkPrimaryStatusDetailsReasonScheme ; skos:topConceptOf googleads:AssetLinkPrimaryStatusDetailsReasonScheme ; skos:prefLabel "Asset Link Paused" ; skos:altLabel "assetLinkPaused" ; skos:definition "The asset is paused for its linked rollup level. Contributes to a PrimaryStatus of PAUSED." ; skos:notation "ASSET_LINK_PAUSED" . a skos:Concept ; skos:inScheme googleads:AssetLinkPrimaryStatusDetailsReasonScheme ; skos:topConceptOf googleads:AssetLinkPrimaryStatusDetailsReasonScheme ; skos:prefLabel "Asset Link Removed" ; skos:altLabel "assetLinkRemoved" ; skos:definition "The asset is removed for its linked rollup level. Contributes to a PrimaryStatus of REMOVED." ; skos:notation "ASSET_LINK_REMOVED" . a skos:Concept ; skos:inScheme googleads:AssetLinkPrimaryStatusDetailsReasonScheme ; skos:topConceptOf googleads:AssetLinkPrimaryStatusDetailsReasonScheme ; skos:prefLabel "Asset Disapproved" ; skos:altLabel "assetDisapproved" ; skos:definition "The asset has been marked as disapproved. Contributes to a PrimaryStatus of NOT_ELIGIBLE" ; skos:notation "ASSET_DISAPPROVED" . a skos:Concept ; skos:inScheme googleads:AssetLinkPrimaryStatusDetailsReasonScheme ; skos:topConceptOf googleads:AssetLinkPrimaryStatusDetailsReasonScheme ; skos:prefLabel "Asset Under Review" ; skos:altLabel "assetUnderReview" ; skos:definition "The asset has not completed policy review. Contributes to a PrimaryStatus of PENDING." ; skos:notation "ASSET_UNDER_REVIEW" . a skos:Concept ; skos:inScheme googleads:AssetLinkPrimaryStatusDetailsReasonScheme ; skos:topConceptOf googleads:AssetLinkPrimaryStatusDetailsReasonScheme ; skos:prefLabel "Asset Approved Labeled" ; skos:altLabel "assetApprovedLabeled" ; skos:definition "The asset is approved with policies applied. Contributes to a PrimaryStatus of LIMITED." ; skos:notation "ASSET_APPROVED_LABELED" . # Concept scheme: AssetLinkPrimaryStatusDetailsStatus googleads:AssetLinkPrimaryStatusDetailsStatusScheme a skos:ConceptScheme ; rdfs:label "AssetLinkPrimaryStatusDetailsStatus" ; rdfs:comment "Values AssetLinkPrimaryStatusDetails.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetLinkPrimaryStatusDetailsStatusScheme ; skos:topConceptOf googleads:AssetLinkPrimaryStatusDetailsStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetLinkPrimaryStatusDetailsStatusScheme ; skos:topConceptOf googleads:AssetLinkPrimaryStatusDetailsStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetLinkPrimaryStatusDetailsStatusScheme ; skos:topConceptOf googleads:AssetLinkPrimaryStatusDetailsStatusScheme ; skos:prefLabel "Eligible" ; skos:altLabel "eligible" ; skos:definition "The asset is eligible to serve." ; skos:notation "ELIGIBLE" . a skos:Concept ; skos:inScheme googleads:AssetLinkPrimaryStatusDetailsStatusScheme ; skos:topConceptOf googleads:AssetLinkPrimaryStatusDetailsStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "The user-specified asset link status is paused." ; skos:notation "PAUSED" . a skos:Concept ; skos:inScheme googleads:AssetLinkPrimaryStatusDetailsStatusScheme ; skos:topConceptOf googleads:AssetLinkPrimaryStatusDetailsStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The user-specified asset link status is removed." ; skos:notation "REMOVED" . a skos:Concept ; skos:inScheme googleads:AssetLinkPrimaryStatusDetailsStatusScheme ; skos:topConceptOf googleads:AssetLinkPrimaryStatusDetailsStatusScheme ; skos:prefLabel "Pending" ; skos:altLabel "pending" ; skos:definition "The asset may serve in the future." ; skos:notation "PENDING" . a skos:Concept ; skos:inScheme googleads:AssetLinkPrimaryStatusDetailsStatusScheme ; skos:topConceptOf googleads:AssetLinkPrimaryStatusDetailsStatusScheme ; skos:prefLabel "Limited" ; skos:altLabel "limited" ; skos:definition "The asset is serving in a partial capacity." ; skos:notation "LIMITED" . a skos:Concept ; skos:inScheme googleads:AssetLinkPrimaryStatusDetailsStatusScheme ; skos:topConceptOf googleads:AssetLinkPrimaryStatusDetailsStatusScheme ; skos:prefLabel "Not Eligible" ; skos:altLabel "notEligible" ; skos:definition "The asset is not eligible to serve." ; skos:notation "NOT_ELIGIBLE" . # Concept scheme: AssetOrientation googleads:AssetOrientationScheme a skos:ConceptScheme ; rdfs:label "AssetOrientation" ; rdfs:comment "Values Asset.orientation accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetOrientationScheme ; skos:topConceptOf googleads:AssetOrientationScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetOrientationScheme ; skos:topConceptOf googleads:AssetOrientationScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetOrientationScheme ; skos:topConceptOf googleads:AssetOrientationScheme ; skos:prefLabel "Landscape" ; skos:altLabel "landscape" ; skos:definition "Landscape orientation." ; skos:notation "LANDSCAPE" . a skos:Concept ; skos:inScheme googleads:AssetOrientationScheme ; skos:topConceptOf googleads:AssetOrientationScheme ; skos:prefLabel "Portrait" ; skos:altLabel "portrait" ; skos:definition "Portrait orientation." ; skos:notation "PORTRAIT" . a skos:Concept ; skos:inScheme googleads:AssetOrientationScheme ; skos:topConceptOf googleads:AssetOrientationScheme ; skos:prefLabel "Square" ; skos:altLabel "square" ; skos:definition "Square orientation." ; skos:notation "SQUARE" . # Concept scheme: AssetPolicySummaryApprovalStatus googleads:AssetPolicySummaryApprovalStatusScheme a skos:ConceptScheme ; rdfs:label "AssetPolicySummaryApprovalStatus" ; rdfs:comment "Values AssetPolicySummary.approvalStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AssetPolicySummaryApprovalStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AssetPolicySummaryApprovalStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AssetPolicySummaryApprovalStatusScheme ; skos:prefLabel "Disapproved" ; skos:altLabel "disapproved" ; skos:definition "Will not serve." ; skos:notation "DISAPPROVED" . a skos:Concept ; skos:inScheme googleads:AssetPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AssetPolicySummaryApprovalStatusScheme ; skos:prefLabel "Approved Limited" ; skos:altLabel "approvedLimited" ; skos:definition "Serves with restrictions." ; skos:notation "APPROVED_LIMITED" . a skos:Concept ; skos:inScheme googleads:AssetPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AssetPolicySummaryApprovalStatusScheme ; skos:prefLabel "Approved" ; skos:altLabel "approved" ; skos:definition "Serves without restrictions." ; skos:notation "APPROVED" . a skos:Concept ; skos:inScheme googleads:AssetPolicySummaryApprovalStatusScheme ; skos:topConceptOf googleads:AssetPolicySummaryApprovalStatusScheme ; skos:prefLabel "Area Of Interest Only" ; skos:altLabel "areaOfInterestOnly" ; skos:definition "Will not serve in targeted countries, but may serve for users who are searching for information about the targeted countries." ; skos:notation "AREA_OF_INTEREST_ONLY" . # Concept scheme: AssetPolicySummaryReviewStatus googleads:AssetPolicySummaryReviewStatusScheme a skos:ConceptScheme ; rdfs:label "AssetPolicySummaryReviewStatus" ; rdfs:comment "Values AssetPolicySummary.reviewStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AssetPolicySummaryReviewStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AssetPolicySummaryReviewStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AssetPolicySummaryReviewStatusScheme ; skos:prefLabel "Review In Progress" ; skos:altLabel "reviewInProgress" ; skos:definition "Currently under review." ; skos:notation "REVIEW_IN_PROGRESS" . a skos:Concept ; skos:inScheme googleads:AssetPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AssetPolicySummaryReviewStatusScheme ; skos:prefLabel "Reviewed" ; skos:altLabel "reviewed" ; skos:definition "Primary review complete. Other reviews may be continuing." ; skos:notation "REVIEWED" . a skos:Concept ; skos:inScheme googleads:AssetPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AssetPolicySummaryReviewStatusScheme ; skos:prefLabel "Under Appeal" ; skos:altLabel "underAppeal" ; skos:definition "The resource has been resubmitted for approval or its policy decision has been appealed." ; skos:notation "UNDER_APPEAL" . a skos:Concept ; skos:inScheme googleads:AssetPolicySummaryReviewStatusScheme ; skos:topConceptOf googleads:AssetPolicySummaryReviewStatusScheme ; skos:prefLabel "Eligible May Serve" ; skos:altLabel "eligibleMayServe" ; skos:definition "The resource is eligible and may be serving but could still undergo further review." ; skos:notation "ELIGIBLE_MAY_SERVE" . # Concept scheme: AssetSetAssetStatus googleads:AssetSetAssetStatusScheme a skos:ConceptScheme ; rdfs:label "AssetSetAssetStatus" ; rdfs:comment "Values AssetSetAsset.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetSetAssetStatusScheme ; skos:topConceptOf googleads:AssetSetAssetStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "The status has not been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetSetAssetStatusScheme ; skos:topConceptOf googleads:AssetSetAssetStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetSetAssetStatusScheme ; skos:topConceptOf googleads:AssetSetAssetStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The asset set asset is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:AssetSetAssetStatusScheme ; skos:topConceptOf googleads:AssetSetAssetStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The asset set asset is removed." ; skos:notation "REMOVED" . # Concept scheme: AssetSetStatus googleads:AssetSetStatusScheme a skos:ConceptScheme ; rdfs:label "AssetSetStatus" ; rdfs:comment "Values AssetSet.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetSetStatusScheme ; skos:topConceptOf googleads:AssetSetStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "The status has not been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetSetStatusScheme ; skos:topConceptOf googleads:AssetSetStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetSetStatusScheme ; skos:topConceptOf googleads:AssetSetStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The asset set is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:AssetSetStatusScheme ; skos:topConceptOf googleads:AssetSetStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The asset set is removed." ; skos:notation "REMOVED" . # Concept scheme: AssetSetTravelFeedDataTravelFeedVerticalType googleads:AssetSetTravelFeedDataTravelFeedVerticalTypeScheme a skos:ConceptScheme ; rdfs:label "AssetSetTravelFeedDataTravelFeedVerticalType" ; rdfs:comment "Values AssetSetTravelFeedData.travelFeedVerticalType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetSetTravelFeedDataTravelFeedVerticalTypeScheme ; skos:topConceptOf googleads:AssetSetTravelFeedDataTravelFeedVerticalTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetSetTravelFeedDataTravelFeedVerticalTypeScheme ; skos:topConceptOf googleads:AssetSetTravelFeedDataTravelFeedVerticalTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetSetTravelFeedDataTravelFeedVerticalTypeScheme ; skos:topConceptOf googleads:AssetSetTravelFeedDataTravelFeedVerticalTypeScheme ; skos:prefLabel "Hotels" ; skos:altLabel "hotels" ; skos:definition "Hotels travel vertical." ; skos:notation "HOTELS" . a skos:Concept ; skos:inScheme googleads:AssetSetTravelFeedDataTravelFeedVerticalTypeScheme ; skos:topConceptOf googleads:AssetSetTravelFeedDataTravelFeedVerticalTypeScheme ; skos:prefLabel "Vacation Rentals" ; skos:altLabel "vacationRentals" ; skos:definition "Vacation rentals travel vertical." ; skos:notation "VACATION_RENTALS" . a skos:Concept ; skos:inScheme googleads:AssetSetTravelFeedDataTravelFeedVerticalTypeScheme ; skos:topConceptOf googleads:AssetSetTravelFeedDataTravelFeedVerticalTypeScheme ; skos:prefLabel "Rental Cars" ; skos:altLabel "rentalCars" ; skos:definition "Rental cars travel vertical." ; skos:notation "RENTAL_CARS" . a skos:Concept ; skos:inScheme googleads:AssetSetTravelFeedDataTravelFeedVerticalTypeScheme ; skos:topConceptOf googleads:AssetSetTravelFeedDataTravelFeedVerticalTypeScheme ; skos:prefLabel "Events" ; skos:altLabel "events" ; skos:definition "Events travel vertical." ; skos:notation "EVENTS" . a skos:Concept ; skos:inScheme googleads:AssetSetTravelFeedDataTravelFeedVerticalTypeScheme ; skos:topConceptOf googleads:AssetSetTravelFeedDataTravelFeedVerticalTypeScheme ; skos:prefLabel "Things To Do" ; skos:altLabel "thingsToDo" ; skos:definition "Things to do travel vertical." ; skos:notation "THINGS_TO_DO" . a skos:Concept ; skos:inScheme googleads:AssetSetTravelFeedDataTravelFeedVerticalTypeScheme ; skos:topConceptOf googleads:AssetSetTravelFeedDataTravelFeedVerticalTypeScheme ; skos:prefLabel "Flights" ; skos:altLabel "flights" ; skos:definition "Flights travel vertical." ; skos:notation "FLIGHTS" . # Concept scheme: AssetSetType googleads:AssetSetTypeScheme a skos:ConceptScheme ; rdfs:label "AssetSetType" ; rdfs:comment "Values AssetSet.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeScheme ; skos:prefLabel "Page Feed" ; skos:altLabel "pageFeed" ; skos:definition "Page asset set." ; skos:notation "PAGE_FEED" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeScheme ; skos:prefLabel "Dynamic Education" ; skos:altLabel "dynamicEducation" ; skos:definition "Dynamic education asset set." ; skos:notation "DYNAMIC_EDUCATION" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeScheme ; skos:prefLabel "Merchant Center Feed" ; skos:altLabel "merchantCenterFeed" ; skos:definition "Google Merchant Center asset set." ; skos:notation "MERCHANT_CENTER_FEED" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeScheme ; skos:prefLabel "Dynamic Real Estate" ; skos:altLabel "dynamicRealEstate" ; skos:definition "Dynamic real estate asset set." ; skos:notation "DYNAMIC_REAL_ESTATE" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeScheme ; skos:prefLabel "Dynamic Custom" ; skos:altLabel "dynamicCustom" ; skos:definition "Dynamic custom asset set." ; skos:notation "DYNAMIC_CUSTOM" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeScheme ; skos:prefLabel "Dynamic Hotels And Rentals" ; skos:altLabel "dynamicHotelsAndRentals" ; skos:definition "Dynamic hotels and rentals asset set." ; skos:notation "DYNAMIC_HOTELS_AND_RENTALS" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeScheme ; skos:prefLabel "Dynamic Flights" ; skos:altLabel "dynamicFlights" ; skos:definition "Dynamic flights asset set." ; skos:notation "DYNAMIC_FLIGHTS" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeScheme ; skos:prefLabel "Dynamic Travel" ; skos:altLabel "dynamicTravel" ; skos:definition "Dynamic travel asset set." ; skos:notation "DYNAMIC_TRAVEL" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeScheme ; skos:prefLabel "Dynamic Local" ; skos:altLabel "dynamicLocal" ; skos:definition "Dynamic local asset set." ; skos:notation "DYNAMIC_LOCAL" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeScheme ; skos:prefLabel "Dynamic Jobs" ; skos:altLabel "dynamicJobs" ; skos:definition "Dynamic jobs asset set." ; skos:notation "DYNAMIC_JOBS" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeScheme ; skos:prefLabel "Location Sync" ; skos:altLabel "locationSync" ; skos:definition "Location sync level asset set." ; skos:notation "LOCATION_SYNC" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeScheme ; skos:prefLabel "Business Profile Dynamic Location Group" ; skos:altLabel "businessProfileDynamicLocationGroup" ; skos:definition "Business Profile location group asset set." ; skos:notation "BUSINESS_PROFILE_DYNAMIC_LOCATION_GROUP" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeScheme ; skos:prefLabel "Chain Dynamic Location Group" ; skos:altLabel "chainDynamicLocationGroup" ; skos:definition "Chain location group asset set which can be used for both owned locations and affiliate locations." ; skos:notation "CHAIN_DYNAMIC_LOCATION_GROUP" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeScheme ; skos:prefLabel "Static Location Group" ; skos:altLabel "staticLocationGroup" ; skos:definition "Static location group asset set which can be used for both owned locations and affiliate locations." ; skos:notation "STATIC_LOCATION_GROUP" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeScheme ; skos:prefLabel "Hotel Property" ; skos:altLabel "hotelProperty" ; skos:definition "Hotel Property asset set which is used to link a hotel property feed to Performance Max for travel goals campaigns." ; skos:notation "HOTEL_PROPERTY" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeScheme ; skos:prefLabel "Travel Feed" ; skos:altLabel "travelFeed" ; skos:definition "Travel Feed asset set type. Can represent either a Hotel feed or a Things to Do (activities) feed." ; skos:notation "TRAVEL_FEED" . # Concept scheme: AssetSetTypeViewAssetSetType googleads:AssetSetTypeViewAssetSetTypeScheme a skos:ConceptScheme ; rdfs:label "AssetSetTypeViewAssetSetType" ; rdfs:comment "Values AssetSetTypeView.assetSetType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:prefLabel "Page Feed" ; skos:altLabel "pageFeed" ; skos:definition "Page asset set." ; skos:notation "PAGE_FEED" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:prefLabel "Dynamic Education" ; skos:altLabel "dynamicEducation" ; skos:definition "Dynamic education asset set." ; skos:notation "DYNAMIC_EDUCATION" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:prefLabel "Merchant Center Feed" ; skos:altLabel "merchantCenterFeed" ; skos:definition "Google Merchant Center asset set." ; skos:notation "MERCHANT_CENTER_FEED" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:prefLabel "Dynamic Real Estate" ; skos:altLabel "dynamicRealEstate" ; skos:definition "Dynamic real estate asset set." ; skos:notation "DYNAMIC_REAL_ESTATE" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:prefLabel "Dynamic Custom" ; skos:altLabel "dynamicCustom" ; skos:definition "Dynamic custom asset set." ; skos:notation "DYNAMIC_CUSTOM" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:prefLabel "Dynamic Hotels And Rentals" ; skos:altLabel "dynamicHotelsAndRentals" ; skos:definition "Dynamic hotels and rentals asset set." ; skos:notation "DYNAMIC_HOTELS_AND_RENTALS" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:prefLabel "Dynamic Flights" ; skos:altLabel "dynamicFlights" ; skos:definition "Dynamic flights asset set." ; skos:notation "DYNAMIC_FLIGHTS" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:prefLabel "Dynamic Travel" ; skos:altLabel "dynamicTravel" ; skos:definition "Dynamic travel asset set." ; skos:notation "DYNAMIC_TRAVEL" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:prefLabel "Dynamic Local" ; skos:altLabel "dynamicLocal" ; skos:definition "Dynamic local asset set." ; skos:notation "DYNAMIC_LOCAL" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:prefLabel "Dynamic Jobs" ; skos:altLabel "dynamicJobs" ; skos:definition "Dynamic jobs asset set." ; skos:notation "DYNAMIC_JOBS" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:prefLabel "Location Sync" ; skos:altLabel "locationSync" ; skos:definition "Location sync level asset set." ; skos:notation "LOCATION_SYNC" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:prefLabel "Business Profile Dynamic Location Group" ; skos:altLabel "businessProfileDynamicLocationGroup" ; skos:definition "Business Profile location group asset set." ; skos:notation "BUSINESS_PROFILE_DYNAMIC_LOCATION_GROUP" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:prefLabel "Chain Dynamic Location Group" ; skos:altLabel "chainDynamicLocationGroup" ; skos:definition "Chain location group asset set which can be used for both owned locations and affiliate locations." ; skos:notation "CHAIN_DYNAMIC_LOCATION_GROUP" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:prefLabel "Static Location Group" ; skos:altLabel "staticLocationGroup" ; skos:definition "Static location group asset set which can be used for both owned locations and affiliate locations." ; skos:notation "STATIC_LOCATION_GROUP" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:prefLabel "Hotel Property" ; skos:altLabel "hotelProperty" ; skos:definition "Hotel Property asset set which is used to link a hotel property feed to Performance Max for travel goals campaigns." ; skos:notation "HOTEL_PROPERTY" . a skos:Concept ; skos:inScheme googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:topConceptOf googleads:AssetSetTypeViewAssetSetTypeScheme ; skos:prefLabel "Travel Feed" ; skos:altLabel "travelFeed" ; skos:definition "Travel Feed asset set type. Can represent either a Hotel feed or a Things to Do (activities) feed." ; skos:notation "TRAVEL_FEED" . # Concept scheme: AssetSource googleads:AssetSourceScheme a skos:ConceptScheme ; rdfs:label "AssetSource" ; rdfs:comment "Values Asset.source accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetSourceScheme ; skos:topConceptOf googleads:AssetSourceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetSourceScheme ; skos:topConceptOf googleads:AssetSourceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetSourceScheme ; skos:topConceptOf googleads:AssetSourceScheme ; skos:prefLabel "Advertiser" ; skos:altLabel "advertiser" ; skos:definition "The asset or asset link is provided by advertiser." ; skos:notation "ADVERTISER" . a skos:Concept ; skos:inScheme googleads:AssetSourceScheme ; skos:topConceptOf googleads:AssetSourceScheme ; skos:prefLabel "Automatically Created" ; skos:altLabel "automaticallyCreated" ; skos:definition "The asset or asset link is generated by Google." ; skos:notation "AUTOMATICALLY_CREATED" . # Concept scheme: AssetType googleads:AssetTypeScheme a skos:ConceptScheme ; rdfs:label "AssetType" ; rdfs:comment "Values Asset.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Youtube Video" ; skos:altLabel "youtubeVideo" ; skos:definition "YouTube video asset." ; skos:notation "YOUTUBE_VIDEO" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Media Bundle" ; skos:altLabel "mediaBundle" ; skos:definition "Media bundle asset." ; skos:notation "MEDIA_BUNDLE" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Image" ; skos:altLabel "image" ; skos:definition "Image asset." ; skos:notation "IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Text" ; skos:altLabel "text" ; skos:definition "Text asset." ; skos:notation "TEXT" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Lead Form" ; skos:altLabel "leadForm" ; skos:definition "Lead form asset." ; skos:notation "LEAD_FORM" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Book On Google" ; skos:altLabel "bookOnGoogle" ; skos:definition "Book on Google asset." ; skos:notation "BOOK_ON_GOOGLE" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Promotion" ; skos:altLabel "promotion" ; skos:definition "Promotion asset." ; skos:notation "PROMOTION" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Callout" ; skos:altLabel "callout" ; skos:definition "Callout asset." ; skos:notation "CALLOUT" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Structured Snippet" ; skos:altLabel "structuredSnippet" ; skos:definition "Structured Snippet asset." ; skos:notation "STRUCTURED_SNIPPET" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Sitelink" ; skos:altLabel "sitelink" ; skos:definition "Sitelink asset." ; skos:notation "SITELINK" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Page Feed" ; skos:altLabel "pageFeed" ; skos:definition "Page Feed asset." ; skos:notation "PAGE_FEED" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Dynamic Education" ; skos:altLabel "dynamicEducation" ; skos:definition "Dynamic Education asset." ; skos:notation "DYNAMIC_EDUCATION" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Mobile App" ; skos:altLabel "mobileApp" ; skos:definition "Mobile app asset." ; skos:notation "MOBILE_APP" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Hotel Callout" ; skos:altLabel "hotelCallout" ; skos:definition "Hotel callout asset." ; skos:notation "HOTEL_CALLOUT" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Call" ; skos:altLabel "call" ; skos:definition "Call asset." ; skos:notation "CALL" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Price" ; skos:altLabel "price" ; skos:definition "Price asset." ; skos:notation "PRICE" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Call To Action" ; skos:altLabel "callToAction" ; skos:definition "Call to action asset." ; skos:notation "CALL_TO_ACTION" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Dynamic Real Estate" ; skos:altLabel "dynamicRealEstate" ; skos:definition "Dynamic real estate asset." ; skos:notation "DYNAMIC_REAL_ESTATE" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Dynamic Custom" ; skos:altLabel "dynamicCustom" ; skos:definition "Dynamic custom asset." ; skos:notation "DYNAMIC_CUSTOM" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Dynamic Hotels And Rentals" ; skos:altLabel "dynamicHotelsAndRentals" ; skos:definition "Dynamic hotels and rentals asset." ; skos:notation "DYNAMIC_HOTELS_AND_RENTALS" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Dynamic Flights" ; skos:altLabel "dynamicFlights" ; skos:definition "Dynamic flights asset." ; skos:notation "DYNAMIC_FLIGHTS" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Dynamic Travel" ; skos:altLabel "dynamicTravel" ; skos:definition "Dynamic travel asset." ; skos:notation "DYNAMIC_TRAVEL" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Dynamic Local" ; skos:altLabel "dynamicLocal" ; skos:definition "Dynamic local asset." ; skos:notation "DYNAMIC_LOCAL" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Dynamic Jobs" ; skos:altLabel "dynamicJobs" ; skos:definition "Dynamic jobs asset." ; skos:notation "DYNAMIC_JOBS" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Location" ; skos:altLabel "location" ; skos:definition "Location asset." ; skos:notation "LOCATION" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Hotel Property" ; skos:altLabel "hotelProperty" ; skos:definition "Hotel property asset." ; skos:notation "HOTEL_PROPERTY" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Demand Gen Carousel Card" ; skos:altLabel "demandGenCarouselCard" ; skos:definition "Demand Gen Carousel Card asset." ; skos:notation "DEMAND_GEN_CAROUSEL_CARD" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Business Message" ; skos:altLabel "businessMessage" ; skos:definition "Business message asset." ; skos:notation "BUSINESS_MESSAGE" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "App Deep Link" ; skos:altLabel "appDeepLink" ; skos:definition "App deep link asset." ; skos:notation "APP_DEEP_LINK" . a skos:Concept ; skos:inScheme googleads:AssetTypeScheme ; skos:topConceptOf googleads:AssetTypeScheme ; skos:prefLabel "Youtube Video List" ; skos:altLabel "youtubeVideoList" ; skos:definition "YouTube video list asset." ; skos:notation "YOUTUBE_VIDEO_LIST" . # Concept scheme: AssetUsageServedAssetFieldType googleads:AssetUsageServedAssetFieldTypeScheme a skos:ConceptScheme ; rdfs:label "AssetUsageServedAssetFieldType" ; rdfs:comment "Values AssetUsage.servedAssetFieldType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Headline1" ; skos:altLabel "headline1" ; skos:definition "The asset is used in headline 1." ; skos:notation "HEADLINE_1" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Headline2" ; skos:altLabel "headline2" ; skos:definition "The asset is used in headline 2." ; skos:notation "HEADLINE_2" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Headline3" ; skos:altLabel "headline3" ; skos:definition "The asset is used in headline 3." ; skos:notation "HEADLINE_3" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Description1" ; skos:altLabel "description1" ; skos:definition "The asset is used in description 1." ; skos:notation "DESCRIPTION_1" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Description2" ; skos:altLabel "description2" ; skos:definition "The asset is used in description 2." ; skos:notation "DESCRIPTION_2" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Headline" ; skos:altLabel "headline" ; skos:definition "The asset was used in a headline. Use this only if there is only one headline in the ad. Otherwise, use the HEADLINE_1, HEADLINE_2 or HEADLINE_3 enums" ; skos:notation "HEADLINE" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Headline In Portrait" ; skos:altLabel "headlineInPortrait" ; skos:definition "The asset was used as a headline in portrait image." ; skos:notation "HEADLINE_IN_PORTRAIT" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Long Headline" ; skos:altLabel "longHeadline" ; skos:definition "The asset was used in a long headline (used in MultiAssetResponsiveAd)." ; skos:notation "LONG_HEADLINE" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Description" ; skos:altLabel "description" ; skos:definition "The asset was used in a description. Use this only if there is only one description in the ad. Otherwise, use the DESCRIPTION_1 or DESCRIPTION_" ; skos:notation "DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Description In Portrait" ; skos:altLabel "descriptionInPortrait" ; skos:definition "The asset was used as description in portrait image." ; skos:notation "DESCRIPTION_IN_PORTRAIT" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Business Name In Portrait" ; skos:altLabel "businessNameInPortrait" ; skos:definition "The asset was used as business name in portrait image." ; skos:notation "BUSINESS_NAME_IN_PORTRAIT" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Business Name" ; skos:altLabel "businessName" ; skos:definition "The asset was used as business name." ; skos:notation "BUSINESS_NAME" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Marketing Image" ; skos:altLabel "marketingImage" ; skos:definition "The asset was used as a marketing image." ; skos:notation "MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Marketing Image In Portrait" ; skos:altLabel "marketingImageInPortrait" ; skos:definition "The asset was used as a marketing image in portrait image." ; skos:notation "MARKETING_IMAGE_IN_PORTRAIT" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Square Marketing Image" ; skos:altLabel "squareMarketingImage" ; skos:definition "The asset was used as a square marketing image." ; skos:notation "SQUARE_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Portrait Marketing Image" ; skos:altLabel "portraitMarketingImage" ; skos:definition "The asset was used as a portrait marketing image." ; skos:notation "PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Logo" ; skos:altLabel "logo" ; skos:definition "The asset was used as a logo." ; skos:notation "LOGO" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Landscape Logo" ; skos:altLabel "landscapeLogo" ; skos:definition "The asset was used as a landscape logo." ; skos:notation "LANDSCAPE_LOGO" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Call To Action" ; skos:altLabel "callToAction" ; skos:definition "The asset was used as a call-to-action." ; skos:notation "CALL_TO_ACTION" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "You Tube Video" ; skos:altLabel "youTubeVideo" ; skos:definition "The asset was used as a YouTube video." ; skos:notation "YOU_TUBE_VIDEO" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Sitelink" ; skos:altLabel "sitelink" ; skos:definition "This asset is used as a sitelink." ; skos:notation "SITELINK" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Call" ; skos:altLabel "call" ; skos:definition "This asset is used as a call." ; skos:notation "CALL" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Mobile App" ; skos:altLabel "mobileApp" ; skos:definition "This asset is used as a mobile app." ; skos:notation "MOBILE_APP" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Callout" ; skos:altLabel "callout" ; skos:definition "This asset is used as a callout." ; skos:notation "CALLOUT" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Structured Snippet" ; skos:altLabel "structuredSnippet" ; skos:definition "This asset is used as a structured snippet." ; skos:notation "STRUCTURED_SNIPPET" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Price" ; skos:altLabel "price" ; skos:definition "This asset is used as a price." ; skos:notation "PRICE" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Promotion" ; skos:altLabel "promotion" ; skos:definition "This asset is used as a promotion." ; skos:notation "PROMOTION" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Ad Image" ; skos:altLabel "adImage" ; skos:definition "This asset is used as an image." ; skos:notation "AD_IMAGE" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Lead Form" ; skos:altLabel "leadForm" ; skos:definition "The asset is used as a lead form." ; skos:notation "LEAD_FORM" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Business Logo" ; skos:altLabel "businessLogo" ; skos:definition "The asset is used as a business logo." ; skos:notation "BUSINESS_LOGO" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Description Prefix" ; skos:altLabel "descriptionPrefix" ; skos:definition "The asset is used as a description prefix." ; skos:notation "DESCRIPTION_PREFIX" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Headline As Sitelink Position One" ; skos:altLabel "headlineAsSitelinkPositionOne" ; skos:definition "A headline asset used as a sitelink in position 1." ; skos:notation "HEADLINE_AS_SITELINK_POSITION_ONE" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Headline As Sitelink Position Two" ; skos:altLabel "headlineAsSitelinkPositionTwo" ; skos:definition "A headline asset used as a sitelink in position 2." ; skos:notation "HEADLINE_AS_SITELINK_POSITION_TWO" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Description Line Headline As Sitelink Position One" ; skos:altLabel "descriptionLineHeadlineAsSitelinkPositionOne" ; skos:definition "A description line asset used as a sitelink in position 1." ; skos:notation "DESCRIPTION_LINE_HEADLINE_AS_SITELINK_POSITION_ONE" . a skos:Concept ; skos:inScheme googleads:AssetUsageServedAssetFieldTypeScheme ; skos:topConceptOf googleads:AssetUsageServedAssetFieldTypeScheme ; skos:prefLabel "Description Line Headline As Sitelink Position Two" ; skos:altLabel "descriptionLineHeadlineAsSitelinkPositionTwo" ; skos:definition "A description line asset used as a sitelink in position 2." ; skos:notation "DESCRIPTION_LINE_HEADLINE_AS_SITELINK_POSITION_TWO" . # Concept scheme: AudienceScope googleads:AudienceScopeScheme a skos:ConceptScheme ; rdfs:label "AudienceScope" ; rdfs:comment "Values Audience.scope accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AudienceScopeScheme ; skos:topConceptOf googleads:AudienceScopeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "The scope has not been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AudienceScopeScheme ; skos:topConceptOf googleads:AudienceScopeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AudienceScopeScheme ; skos:topConceptOf googleads:AudienceScopeScheme ; skos:prefLabel "Customer" ; skos:altLabel "customer" ; skos:definition "The audience is scoped at the customer level." ; skos:notation "CUSTOMER" . a skos:Concept ; skos:inScheme googleads:AudienceScopeScheme ; skos:topConceptOf googleads:AudienceScopeScheme ; skos:prefLabel "Asset Group" ; skos:altLabel "assetGroup" ; skos:definition "The audience is scoped under a specific AssetGroup." ; skos:notation "ASSET_GROUP" . # Concept scheme: AudienceStatus googleads:AudienceStatusScheme a skos:ConceptScheme ; rdfs:label "AudienceStatus" ; rdfs:comment "Values Audience.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:AudienceStatusScheme ; skos:topConceptOf googleads:AudienceStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:AudienceStatusScheme ; skos:topConceptOf googleads:AudienceStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:AudienceStatusScheme ; skos:topConceptOf googleads:AudienceStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "Enabled status - audience is enabled and can be targeted." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:AudienceStatusScheme ; skos:topConceptOf googleads:AudienceStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "Removed status - audience is removed and cannot be used for targeting." ; skos:notation "REMOVED" . # Concept scheme: BatchJobStatus googleads:BatchJobStatusScheme a skos:ConceptScheme ; rdfs:label "BatchJobStatus" ; rdfs:comment "Values BatchJob.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BatchJobStatusScheme ; skos:topConceptOf googleads:BatchJobStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BatchJobStatusScheme ; skos:topConceptOf googleads:BatchJobStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BatchJobStatusScheme ; skos:topConceptOf googleads:BatchJobStatusScheme ; skos:prefLabel "Pending" ; skos:altLabel "pending" ; skos:definition "The job is not currently running." ; skos:notation "PENDING" . a skos:Concept ; skos:inScheme googleads:BatchJobStatusScheme ; skos:topConceptOf googleads:BatchJobStatusScheme ; skos:prefLabel "Running" ; skos:altLabel "running" ; skos:definition "The job is running." ; skos:notation "RUNNING" . a skos:Concept ; skos:inScheme googleads:BatchJobStatusScheme ; skos:topConceptOf googleads:BatchJobStatusScheme ; skos:prefLabel "Done" ; skos:altLabel "done" ; skos:definition "The job is done." ; skos:notation "DONE" . # Concept scheme: BiddingDataExclusionAdvertisingChannelTypes googleads:BiddingDataExclusionAdvertisingChannelTypesScheme a skos:ConceptScheme ; rdfs:label "BiddingDataExclusionAdvertisingChannelTypes" ; rdfs:comment "Values BiddingDataExclusion.advertisingChannelTypes accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:prefLabel "Search" ; skos:altLabel "search" ; skos:definition "Search Network. Includes display bundled, and Search+ campaigns." ; skos:notation "SEARCH" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:prefLabel "Display" ; skos:altLabel "display" ; skos:definition "Google Display Network only." ; skos:notation "DISPLAY" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:prefLabel "Shopping" ; skos:altLabel "shopping" ; skos:definition "Shopping campaigns serve on the shopping property and on google.com search results." ; skos:notation "SHOPPING" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:prefLabel "Hotel" ; skos:altLabel "hotel" ; skos:definition "Hotel Ads campaigns." ; skos:notation "HOTEL" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:prefLabel "Video" ; skos:altLabel "video" ; skos:definition "Video campaigns." ; skos:notation "VIDEO" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:prefLabel "Multi Channel" ; skos:altLabel "multiChannel" ; skos:definition "App Campaigns, and App Campaigns for Engagement, that run across multiple channels." ; skos:notation "MULTI_CHANNEL" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:prefLabel "Local" ; skos:altLabel "local" ; skos:definition "Local ads campaigns." ; skos:notation "LOCAL" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:prefLabel "Smart" ; skos:altLabel "smart" ; skos:definition "Smart campaigns." ; skos:notation "SMART" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:prefLabel "Performance Max" ; skos:altLabel "performanceMax" ; skos:definition "Performance Max campaigns." ; skos:notation "PERFORMANCE_MAX" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:prefLabel "Local Services" ; skos:altLabel "localServices" ; skos:definition "Local services campaigns." ; skos:notation "LOCAL_SERVICES" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:prefLabel "Travel" ; skos:altLabel "travel" ; skos:definition "Travel campaigns." ; skos:notation "TRAVEL" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingDataExclusionAdvertisingChannelTypesScheme ; skos:prefLabel "Demand Gen" ; skos:altLabel "demandGen" ; skos:definition "Demand Gen campaigns." ; skos:notation "DEMAND_GEN" . # Concept scheme: BiddingDataExclusionDevices googleads:BiddingDataExclusionDevicesScheme a skos:ConceptScheme ; rdfs:label "BiddingDataExclusionDevices" ; rdfs:comment "Values BiddingDataExclusion.devices accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionDevicesScheme ; skos:topConceptOf googleads:BiddingDataExclusionDevicesScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionDevicesScheme ; skos:topConceptOf googleads:BiddingDataExclusionDevicesScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionDevicesScheme ; skos:topConceptOf googleads:BiddingDataExclusionDevicesScheme ; skos:prefLabel "Mobile" ; skos:altLabel "mobile" ; skos:definition "Mobile devices with full browsers." ; skos:notation "MOBILE" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionDevicesScheme ; skos:topConceptOf googleads:BiddingDataExclusionDevicesScheme ; skos:prefLabel "Tablet" ; skos:altLabel "tablet" ; skos:definition "Tablets with full browsers." ; skos:notation "TABLET" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionDevicesScheme ; skos:topConceptOf googleads:BiddingDataExclusionDevicesScheme ; skos:prefLabel "Desktop" ; skos:altLabel "desktop" ; skos:definition "Computers." ; skos:notation "DESKTOP" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionDevicesScheme ; skos:topConceptOf googleads:BiddingDataExclusionDevicesScheme ; skos:prefLabel "Connected Tv" ; skos:altLabel "connectedTv" ; skos:definition "Smart TVs and game consoles." ; skos:notation "CONNECTED_TV" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionDevicesScheme ; skos:topConceptOf googleads:BiddingDataExclusionDevicesScheme ; skos:prefLabel "Other" ; skos:altLabel "other" ; skos:definition "Other device types." ; skos:notation "OTHER" . # Concept scheme: BiddingDataExclusionScope googleads:BiddingDataExclusionScopeScheme a skos:ConceptScheme ; rdfs:label "BiddingDataExclusionScope" ; rdfs:comment "Values BiddingDataExclusion.scope accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionScopeScheme ; skos:topConceptOf googleads:BiddingDataExclusionScopeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionScopeScheme ; skos:topConceptOf googleads:BiddingDataExclusionScopeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionScopeScheme ; skos:topConceptOf googleads:BiddingDataExclusionScopeScheme ; skos:prefLabel "Customer" ; skos:altLabel "customer" ; skos:definition "The seasonality event is applied to all the customer's traffic for supported advertising channel types and device types. The CUSTOMER scope cannot be used in mutates." ; skos:notation "CUSTOMER" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionScopeScheme ; skos:topConceptOf googleads:BiddingDataExclusionScopeScheme ; skos:prefLabel "Campaign" ; skos:altLabel "campaign" ; skos:definition "The seasonality event is applied to all specified campaigns." ; skos:notation "CAMPAIGN" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionScopeScheme ; skos:topConceptOf googleads:BiddingDataExclusionScopeScheme ; skos:prefLabel "Channel" ; skos:altLabel "channel" ; skos:definition "The seasonality event is applied to all campaigns that belong to specified channel types." ; skos:notation "CHANNEL" . # Concept scheme: BiddingDataExclusionStatus googleads:BiddingDataExclusionStatusScheme a skos:ConceptScheme ; rdfs:label "BiddingDataExclusionStatus" ; rdfs:comment "Values BiddingDataExclusion.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionStatusScheme ; skos:topConceptOf googleads:BiddingDataExclusionStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionStatusScheme ; skos:topConceptOf googleads:BiddingDataExclusionStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionStatusScheme ; skos:topConceptOf googleads:BiddingDataExclusionStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The seasonality event is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:BiddingDataExclusionStatusScheme ; skos:topConceptOf googleads:BiddingDataExclusionStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The seasonality event is removed." ; skos:notation "REMOVED" . # Concept scheme: BiddingSeasonalityAdjustmentAdvertisingChannelTypes googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme a skos:ConceptScheme ; rdfs:label "BiddingSeasonalityAdjustmentAdvertisingChannelTypes" ; rdfs:comment "Values BiddingSeasonalityAdjustment.advertisingChannelTypes accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:prefLabel "Search" ; skos:altLabel "search" ; skos:definition "Search Network. Includes display bundled, and Search+ campaigns." ; skos:notation "SEARCH" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:prefLabel "Display" ; skos:altLabel "display" ; skos:definition "Google Display Network only." ; skos:notation "DISPLAY" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:prefLabel "Shopping" ; skos:altLabel "shopping" ; skos:definition "Shopping campaigns serve on the shopping property and on google.com search results." ; skos:notation "SHOPPING" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:prefLabel "Hotel" ; skos:altLabel "hotel" ; skos:definition "Hotel Ads campaigns." ; skos:notation "HOTEL" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:prefLabel "Video" ; skos:altLabel "video" ; skos:definition "Video campaigns." ; skos:notation "VIDEO" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:prefLabel "Multi Channel" ; skos:altLabel "multiChannel" ; skos:definition "App Campaigns, and App Campaigns for Engagement, that run across multiple channels." ; skos:notation "MULTI_CHANNEL" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:prefLabel "Local" ; skos:altLabel "local" ; skos:definition "Local ads campaigns." ; skos:notation "LOCAL" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:prefLabel "Smart" ; skos:altLabel "smart" ; skos:definition "Smart campaigns." ; skos:notation "SMART" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:prefLabel "Performance Max" ; skos:altLabel "performanceMax" ; skos:definition "Performance Max campaigns." ; skos:notation "PERFORMANCE_MAX" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:prefLabel "Local Services" ; skos:altLabel "localServices" ; skos:definition "Local services campaigns." ; skos:notation "LOCAL_SERVICES" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:prefLabel "Travel" ; skos:altLabel "travel" ; skos:definition "Travel campaigns." ; skos:notation "TRAVEL" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentAdvertisingChannelTypesScheme ; skos:prefLabel "Demand Gen" ; skos:altLabel "demandGen" ; skos:definition "Demand Gen campaigns." ; skos:notation "DEMAND_GEN" . # Concept scheme: BiddingSeasonalityAdjustmentDevices googleads:BiddingSeasonalityAdjustmentDevicesScheme a skos:ConceptScheme ; rdfs:label "BiddingSeasonalityAdjustmentDevices" ; rdfs:comment "Values BiddingSeasonalityAdjustment.devices accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentDevicesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentDevicesScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentDevicesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentDevicesScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentDevicesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentDevicesScheme ; skos:prefLabel "Mobile" ; skos:altLabel "mobile" ; skos:definition "Mobile devices with full browsers." ; skos:notation "MOBILE" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentDevicesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentDevicesScheme ; skos:prefLabel "Tablet" ; skos:altLabel "tablet" ; skos:definition "Tablets with full browsers." ; skos:notation "TABLET" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentDevicesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentDevicesScheme ; skos:prefLabel "Desktop" ; skos:altLabel "desktop" ; skos:definition "Computers." ; skos:notation "DESKTOP" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentDevicesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentDevicesScheme ; skos:prefLabel "Connected Tv" ; skos:altLabel "connectedTv" ; skos:definition "Smart TVs and game consoles." ; skos:notation "CONNECTED_TV" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentDevicesScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentDevicesScheme ; skos:prefLabel "Other" ; skos:altLabel "other" ; skos:definition "Other device types." ; skos:notation "OTHER" . # Concept scheme: BiddingSeasonalityAdjustmentScope googleads:BiddingSeasonalityAdjustmentScopeScheme a skos:ConceptScheme ; rdfs:label "BiddingSeasonalityAdjustmentScope" ; rdfs:comment "Values BiddingSeasonalityAdjustment.scope accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentScopeScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentScopeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentScopeScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentScopeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentScopeScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentScopeScheme ; skos:prefLabel "Customer" ; skos:altLabel "customer" ; skos:definition "The seasonality event is applied to all the customer's traffic for supported advertising channel types and device types. The CUSTOMER scope cannot be used in mutates." ; skos:notation "CUSTOMER" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentScopeScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentScopeScheme ; skos:prefLabel "Campaign" ; skos:altLabel "campaign" ; skos:definition "The seasonality event is applied to all specified campaigns." ; skos:notation "CAMPAIGN" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentScopeScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentScopeScheme ; skos:prefLabel "Channel" ; skos:altLabel "channel" ; skos:definition "The seasonality event is applied to all campaigns that belong to specified channel types." ; skos:notation "CHANNEL" . # Concept scheme: BiddingSeasonalityAdjustmentStatus googleads:BiddingSeasonalityAdjustmentStatusScheme a skos:ConceptScheme ; rdfs:label "BiddingSeasonalityAdjustmentStatus" ; rdfs:comment "Values BiddingSeasonalityAdjustment.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentStatusScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentStatusScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentStatusScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The seasonality event is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:BiddingSeasonalityAdjustmentStatusScheme ; skos:topConceptOf googleads:BiddingSeasonalityAdjustmentStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The seasonality event is removed." ; skos:notation "REMOVED" . # Concept scheme: BiddingStrategySimulationModificationMethod googleads:BiddingStrategySimulationModificationMethodScheme a skos:ConceptScheme ; rdfs:label "BiddingStrategySimulationModificationMethod" ; rdfs:comment "Values BiddingStrategySimulation.modificationMethod accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BiddingStrategySimulationModificationMethodScheme ; skos:topConceptOf googleads:BiddingStrategySimulationModificationMethodScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BiddingStrategySimulationModificationMethodScheme ; skos:topConceptOf googleads:BiddingStrategySimulationModificationMethodScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BiddingStrategySimulationModificationMethodScheme ; skos:topConceptOf googleads:BiddingStrategySimulationModificationMethodScheme ; skos:prefLabel "Uniform" ; skos:altLabel "uniform" ; skos:definition "The values in a simulation were applied to all children of a given resource uniformly. Overrides on child resources were not respected." ; skos:notation "UNIFORM" . a skos:Concept ; skos:inScheme googleads:BiddingStrategySimulationModificationMethodScheme ; skos:topConceptOf googleads:BiddingStrategySimulationModificationMethodScheme ; skos:prefLabel "Default" ; skos:altLabel "default" ; skos:definition "The values in a simulation were applied to the given resource. Overrides on child resources were respected, and traffic estimates do not include these resources." ; skos:notation "DEFAULT" . a skos:Concept ; skos:inScheme googleads:BiddingStrategySimulationModificationMethodScheme ; skos:topConceptOf googleads:BiddingStrategySimulationModificationMethodScheme ; skos:prefLabel "Scaling" ; skos:altLabel "scaling" ; skos:definition "The values in a simulation were all scaled by the same factor. For example, in a simulated TargetCpa campaign, the campaign target and all ad group targets were scaled by a factor of X." ; skos:notation "SCALING" . # Concept scheme: BiddingStrategySimulationType googleads:BiddingStrategySimulationTypeScheme a skos:ConceptScheme ; rdfs:label "BiddingStrategySimulationType" ; rdfs:comment "Values BiddingStrategySimulation.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BiddingStrategySimulationTypeScheme ; skos:topConceptOf googleads:BiddingStrategySimulationTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BiddingStrategySimulationTypeScheme ; skos:topConceptOf googleads:BiddingStrategySimulationTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BiddingStrategySimulationTypeScheme ; skos:topConceptOf googleads:BiddingStrategySimulationTypeScheme ; skos:prefLabel "Cpc Bid" ; skos:altLabel "cpcBid" ; skos:definition "The simulation is for a CPC bid." ; skos:notation "CPC_BID" . a skos:Concept ; skos:inScheme googleads:BiddingStrategySimulationTypeScheme ; skos:topConceptOf googleads:BiddingStrategySimulationTypeScheme ; skos:prefLabel "Cpv Bid" ; skos:altLabel "cpvBid" ; skos:definition "The simulation is for a CPV bid." ; skos:notation "CPV_BID" . a skos:Concept ; skos:inScheme googleads:BiddingStrategySimulationTypeScheme ; skos:topConceptOf googleads:BiddingStrategySimulationTypeScheme ; skos:prefLabel "Target Cpa" ; skos:altLabel "targetCpa" ; skos:definition "The simulation is for a CPA target." ; skos:notation "TARGET_CPA" . a skos:Concept ; skos:inScheme googleads:BiddingStrategySimulationTypeScheme ; skos:topConceptOf googleads:BiddingStrategySimulationTypeScheme ; skos:prefLabel "Bid Modifier" ; skos:altLabel "bidModifier" ; skos:definition "The simulation is for a bid modifier." ; skos:notation "BID_MODIFIER" . a skos:Concept ; skos:inScheme googleads:BiddingStrategySimulationTypeScheme ; skos:topConceptOf googleads:BiddingStrategySimulationTypeScheme ; skos:prefLabel "Target Roas" ; skos:altLabel "targetRoas" ; skos:definition "The simulation is for a ROAS target." ; skos:notation "TARGET_ROAS" . a skos:Concept ; skos:inScheme googleads:BiddingStrategySimulationTypeScheme ; skos:topConceptOf googleads:BiddingStrategySimulationTypeScheme ; skos:prefLabel "Percent Cpc Bid" ; skos:altLabel "percentCpcBid" ; skos:definition "The simulation is for a percent CPC bid." ; skos:notation "PERCENT_CPC_BID" . a skos:Concept ; skos:inScheme googleads:BiddingStrategySimulationTypeScheme ; skos:topConceptOf googleads:BiddingStrategySimulationTypeScheme ; skos:prefLabel "Target Impression Share" ; skos:altLabel "targetImpressionShare" ; skos:definition "The simulation is for an impression share target." ; skos:notation "TARGET_IMPRESSION_SHARE" . a skos:Concept ; skos:inScheme googleads:BiddingStrategySimulationTypeScheme ; skos:topConceptOf googleads:BiddingStrategySimulationTypeScheme ; skos:prefLabel "Budget" ; skos:altLabel "budget" ; skos:definition "The simulation is for a budget." ; skos:notation "BUDGET" . # Concept scheme: BiddingStrategyStatus googleads:BiddingStrategyStatusScheme a skos:ConceptScheme ; rdfs:label "BiddingStrategyStatus" ; rdfs:comment "Values BiddingStrategy.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BiddingStrategyStatusScheme ; skos:topConceptOf googleads:BiddingStrategyStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyStatusScheme ; skos:topConceptOf googleads:BiddingStrategyStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyStatusScheme ; skos:topConceptOf googleads:BiddingStrategyStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The bidding strategy is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyStatusScheme ; skos:topConceptOf googleads:BiddingStrategyStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The bidding strategy is removed." ; skos:notation "REMOVED" . # Concept scheme: BiddingStrategyType googleads:BiddingStrategyTypeScheme a skos:ConceptScheme ; rdfs:label "BiddingStrategyType" ; rdfs:comment "Values BiddingStrategy.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Commission" ; skos:altLabel "commission" ; skos:definition "Commission is an automatic bidding strategy in which the advertiser pays a certain portion of the conversion value." ; skos:notation "COMMISSION" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Enhanced Cpc" ; skos:altLabel "enhancedCpc" ; skos:definition "Enhanced CPC is a bidding strategy that raises bids for clicks that seem more likely to lead to a conversion and lowers them for clicks where they seem less likely." ; skos:notation "ENHANCED_CPC" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Fixed Cpm" ; skos:altLabel "fixedCpm" ; skos:definition "Fixed CPM is a manual bidding strategy with a fixed CPM." ; skos:notation "FIXED_CPM" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Fixed Share Of Voice" ; skos:altLabel "fixedShareOfVoice" ; skos:definition "Fixed share of voice is a manual bidding strategy for YouTube Sponsorships that bills either on CPM or a fixed cost per day." ; skos:notation "FIXED_SHARE_OF_VOICE" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Invalid" ; skos:altLabel "invalid" ; skos:definition "Used for return value only. Indicates that a campaign does not have a bidding strategy. This prevents the campaign from serving. For example, a campaign may be attached to a manager bidding strategy and the serving account is subsequently unlinked from the manager account. In this case the campaign will automatically be detached from the now inaccessible manager bidding strategy and transition to the INVALID bidding strategy type." ; skos:notation "INVALID" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Manual Cpa" ; skos:altLabel "manualCpa" ; skos:definition "Manual bidding strategy that allows advertiser to set the bid per advertiser-specified action." ; skos:notation "MANUAL_CPA" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Manual Cpc" ; skos:altLabel "manualCpc" ; skos:definition "Manual click based bidding where user pays per click." ; skos:notation "MANUAL_CPC" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Manual Cpm" ; skos:altLabel "manualCpm" ; skos:definition "Manual impression based bidding where user pays per thousand impressions." ; skos:notation "MANUAL_CPM" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Manual Cpv" ; skos:altLabel "manualCpv" ; skos:definition "A bidding strategy that pays a configurable amount per video view." ; skos:notation "MANUAL_CPV" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Maximize Conversions" ; skos:altLabel "maximizeConversions" ; skos:definition "A bidding strategy that automatically maximizes number of conversions given a daily budget." ; skos:notation "MAXIMIZE_CONVERSIONS" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Maximize Conversion Value" ; skos:altLabel "maximizeConversionValue" ; skos:definition "An automated bidding strategy that automatically sets bids to maximize revenue while spending your budget." ; skos:notation "MAXIMIZE_CONVERSION_VALUE" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Page One Promoted" ; skos:altLabel "pageOnePromoted" ; skos:definition "Page-One Promoted bidding scheme, which sets max cpc bids to target impressions on page one or page one promoted slots on google.com. This enum value is deprecated." ; skos:notation "PAGE_ONE_PROMOTED" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Percent Cpc" ; skos:altLabel "percentCpc" ; skos:definition "Percent Cpc is bidding strategy where bids are a fraction of the advertised price for some good or service." ; skos:notation "PERCENT_CPC" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Target Cpa" ; skos:altLabel "targetCpa" ; skos:definition "Target CPA is an automated bid strategy that sets bids to help get as many conversions as possible at the target cost-per-acquisition (CPA) you set." ; skos:notation "TARGET_CPA" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Target Cpc" ; skos:altLabel "targetCpc" ; skos:definition "Target CPC is an automated bid strategy that sets bids to help get as many clicks as possible at the target cost-per-click (CPC) you set." ; skos:notation "TARGET_CPC" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Target Cpm" ; skos:altLabel "targetCpm" ; skos:definition "Target CPM is an automated bid strategy that sets bids to help get as many impressions as possible at the target cost per one thousand impressions (CPM) you set." ; skos:notation "TARGET_CPM" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Target Cpv" ; skos:altLabel "targetCpv" ; skos:definition "Target CPV is an automated bidding strategy that sets bids to optimize performance given the average target cost per view." ; skos:notation "TARGET_CPV" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Target Impression Share" ; skos:altLabel "targetImpressionShare" ; skos:definition "An automated bidding strategy that sets bids so that a certain percentage of search ads are shown at the top of the first page (or other targeted location)." ; skos:notation "TARGET_IMPRESSION_SHARE" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Target Outrank Share" ; skos:altLabel "targetOutrankShare" ; skos:definition "Target Outrank Share is an automated bidding strategy that sets bids based on the target fraction of auctions where the advertiser should outrank a specific competitor. This enum value is deprecated." ; skos:notation "TARGET_OUTRANK_SHARE" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Target Roas" ; skos:altLabel "targetRoas" ; skos:definition "Target ROAS is an automated bidding strategy that helps you maximize revenue while averaging a specific target Return On Average Spend (ROAS)." ; skos:notation "TARGET_ROAS" . a skos:Concept ; skos:inScheme googleads:BiddingStrategyTypeScheme ; skos:topConceptOf googleads:BiddingStrategyTypeScheme ; skos:prefLabel "Target Spend" ; skos:altLabel "targetSpend" ; skos:definition "Target Spend is an automated bid strategy that sets your bids to help get as many clicks as possible within your budget." ; skos:notation "TARGET_SPEND" . # Concept scheme: BillingSetupEndTimeType googleads:BillingSetupEndTimeTypeScheme a skos:ConceptScheme ; rdfs:label "BillingSetupEndTimeType" ; rdfs:comment "Values BillingSetup.endTimeType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BillingSetupEndTimeTypeScheme ; skos:topConceptOf googleads:BillingSetupEndTimeTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BillingSetupEndTimeTypeScheme ; skos:topConceptOf googleads:BillingSetupEndTimeTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BillingSetupEndTimeTypeScheme ; skos:topConceptOf googleads:BillingSetupEndTimeTypeScheme ; skos:prefLabel "Now" ; skos:altLabel "now" ; skos:definition "As soon as possible." ; skos:notation "NOW" . a skos:Concept ; skos:inScheme googleads:BillingSetupEndTimeTypeScheme ; skos:topConceptOf googleads:BillingSetupEndTimeTypeScheme ; skos:prefLabel "Forever" ; skos:altLabel "forever" ; skos:definition "An infinite point in the future." ; skos:notation "FOREVER" . # Concept scheme: BillingSetupStartTimeType googleads:BillingSetupStartTimeTypeScheme a skos:ConceptScheme ; rdfs:label "BillingSetupStartTimeType" ; rdfs:comment "Values BillingSetup.startTimeType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BillingSetupStartTimeTypeScheme ; skos:topConceptOf googleads:BillingSetupStartTimeTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BillingSetupStartTimeTypeScheme ; skos:topConceptOf googleads:BillingSetupStartTimeTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BillingSetupStartTimeTypeScheme ; skos:topConceptOf googleads:BillingSetupStartTimeTypeScheme ; skos:prefLabel "Now" ; skos:altLabel "now" ; skos:definition "As soon as possible." ; skos:notation "NOW" . a skos:Concept ; skos:inScheme googleads:BillingSetupStartTimeTypeScheme ; skos:topConceptOf googleads:BillingSetupStartTimeTypeScheme ; skos:prefLabel "Forever" ; skos:altLabel "forever" ; skos:definition "An infinite point in the future." ; skos:notation "FOREVER" . # Concept scheme: BillingSetupStatus googleads:BillingSetupStatusScheme a skos:ConceptScheme ; rdfs:label "BillingSetupStatus" ; rdfs:comment "Values BillingSetup.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BillingSetupStatusScheme ; skos:topConceptOf googleads:BillingSetupStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BillingSetupStatusScheme ; skos:topConceptOf googleads:BillingSetupStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BillingSetupStatusScheme ; skos:topConceptOf googleads:BillingSetupStatusScheme ; skos:prefLabel "Pending" ; skos:altLabel "pending" ; skos:definition "The billing setup is pending approval." ; skos:notation "PENDING" . a skos:Concept ; skos:inScheme googleads:BillingSetupStatusScheme ; skos:topConceptOf googleads:BillingSetupStatusScheme ; skos:prefLabel "Approved Held" ; skos:altLabel "approvedHeld" ; skos:definition "The billing setup has been approved but the corresponding first budget has not. This can only occur for billing setups configured for monthly invoicing." ; skos:notation "APPROVED_HELD" . a skos:Concept ; skos:inScheme googleads:BillingSetupStatusScheme ; skos:topConceptOf googleads:BillingSetupStatusScheme ; skos:prefLabel "Approved" ; skos:altLabel "approved" ; skos:definition "The billing setup has been approved." ; skos:notation "APPROVED" . a skos:Concept ; skos:inScheme googleads:BillingSetupStatusScheme ; skos:topConceptOf googleads:BillingSetupStatusScheme ; skos:prefLabel "Cancelled" ; skos:altLabel "cancelled" ; skos:definition "The billing setup was cancelled by the user prior to approval." ; skos:notation "CANCELLED" . # Concept scheme: BrandInfoRejectionReason googleads:BrandInfoRejectionReasonScheme a skos:ConceptScheme ; rdfs:label "BrandInfoRejectionReason" ; rdfs:comment "Values BrandInfo.rejectionReason accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BrandInfoRejectionReasonScheme ; skos:topConceptOf googleads:BrandInfoRejectionReasonScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BrandInfoRejectionReasonScheme ; skos:topConceptOf googleads:BrandInfoRejectionReasonScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BrandInfoRejectionReasonScheme ; skos:topConceptOf googleads:BrandInfoRejectionReasonScheme ; skos:prefLabel "Existing Brand" ; skos:altLabel "existingBrand" ; skos:definition "Brand is already present in the commercial brand set." ; skos:notation "EXISTING_BRAND" . a skos:Concept ; skos:inScheme googleads:BrandInfoRejectionReasonScheme ; skos:topConceptOf googleads:BrandInfoRejectionReasonScheme ; skos:prefLabel "Existing Brand Variant" ; skos:altLabel "existingBrandVariant" ; skos:definition "Brand is already present in the commercial brand set, but is a variant." ; skos:notation "EXISTING_BRAND_VARIANT" . a skos:Concept ; skos:inScheme googleads:BrandInfoRejectionReasonScheme ; skos:topConceptOf googleads:BrandInfoRejectionReasonScheme ; skos:prefLabel "Incorrect Information" ; skos:altLabel "incorrectInformation" ; skos:definition "Brand information is not correct (eg: URL and name don't match)." ; skos:notation "INCORRECT_INFORMATION" . a skos:Concept ; skos:inScheme googleads:BrandInfoRejectionReasonScheme ; skos:topConceptOf googleads:BrandInfoRejectionReasonScheme ; skos:prefLabel "Not ABrand" ; skos:altLabel "notABrand" ; skos:definition "Not a valid brand as per Google policy." ; skos:notation "NOT_A_BRAND" . # Concept scheme: BrandInfoStatus googleads:BrandInfoStatusScheme a skos:ConceptScheme ; rdfs:label "BrandInfoStatus" ; rdfs:comment "Values BrandInfo.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BrandInfoStatusScheme ; skos:topConceptOf googleads:BrandInfoStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BrandInfoStatusScheme ; skos:topConceptOf googleads:BrandInfoStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BrandInfoStatusScheme ; skos:topConceptOf googleads:BrandInfoStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "Brand is verified and globally available for selection" ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:BrandInfoStatusScheme ; skos:topConceptOf googleads:BrandInfoStatusScheme ; skos:prefLabel "Deprecated" ; skos:altLabel "deprecated" ; skos:definition "Brand was globally available in past but is no longer a valid brand (based on business criteria)" ; skos:notation "DEPRECATED" . a skos:Concept ; skos:inScheme googleads:BrandInfoStatusScheme ; skos:topConceptOf googleads:BrandInfoStatusScheme ; skos:prefLabel "Unverified" ; skos:altLabel "unverified" ; skos:definition "Brand is unverified and customer scoped, but can be selected by customer (only who requested for same) for targeting" ; skos:notation "UNVERIFIED" . a skos:Concept ; skos:inScheme googleads:BrandInfoStatusScheme ; skos:topConceptOf googleads:BrandInfoStatusScheme ; skos:prefLabel "Approved" ; skos:altLabel "approved" ; skos:definition "Was a customer-scoped (unverified) brand, which got approved by business and added to the global list. Its assigned CKG MID should be used instead of this" ; skos:notation "APPROVED" . a skos:Concept ; skos:inScheme googleads:BrandInfoStatusScheme ; skos:topConceptOf googleads:BrandInfoStatusScheme ; skos:prefLabel "Cancelled" ; skos:altLabel "cancelled" ; skos:definition "Was a customer-scoped (unverified) brand, but the request was canceled by customer and this brand id is no longer valid" ; skos:notation "CANCELLED" . a skos:Concept ; skos:inScheme googleads:BrandInfoStatusScheme ; skos:topConceptOf googleads:BrandInfoStatusScheme ; skos:prefLabel "Rejected" ; skos:altLabel "rejected" ; skos:definition "Was a customer-scoped (unverified) brand, but the request was rejected by internal business team and this brand id is no longer valid" ; skos:notation "REJECTED" . # Concept scheme: BudgetCampaignAssociationStatusStatus googleads:BudgetCampaignAssociationStatusStatusScheme a skos:ConceptScheme ; rdfs:label "BudgetCampaignAssociationStatusStatus" ; rdfs:comment "Values BudgetCampaignAssociationStatus.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BudgetCampaignAssociationStatusStatusScheme ; skos:topConceptOf googleads:BudgetCampaignAssociationStatusStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BudgetCampaignAssociationStatusStatusScheme ; skos:topConceptOf googleads:BudgetCampaignAssociationStatusStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BudgetCampaignAssociationStatusStatusScheme ; skos:topConceptOf googleads:BudgetCampaignAssociationStatusStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The campaign is currently using the budget." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:BudgetCampaignAssociationStatusStatusScheme ; skos:topConceptOf googleads:BudgetCampaignAssociationStatusStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The campaign is no longer using the budget." ; skos:notation "REMOVED" . # Concept scheme: BusinessMessageAssetMessageProvider googleads:BusinessMessageAssetMessageProviderScheme a skos:ConceptScheme ; rdfs:label "BusinessMessageAssetMessageProvider" ; rdfs:comment "Values BusinessMessageAsset.messageProvider accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BusinessMessageAssetMessageProviderScheme ; skos:topConceptOf googleads:BusinessMessageAssetMessageProviderScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BusinessMessageAssetMessageProviderScheme ; skos:topConceptOf googleads:BusinessMessageAssetMessageProviderScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BusinessMessageAssetMessageProviderScheme ; skos:topConceptOf googleads:BusinessMessageAssetMessageProviderScheme ; skos:prefLabel "Whatsapp" ; skos:altLabel "whatsapp" ; skos:definition "WhatsApp message provider" ; skos:notation "WHATSAPP" . a skos:Concept ; skos:inScheme googleads:BusinessMessageAssetMessageProviderScheme ; skos:topConceptOf googleads:BusinessMessageAssetMessageProviderScheme ; skos:prefLabel "Facebook Messenger" ; skos:altLabel "facebookMessenger" ; skos:definition "Facebook Messenger message provider" ; skos:notation "FACEBOOK_MESSENGER" . a skos:Concept ; skos:inScheme googleads:BusinessMessageAssetMessageProviderScheme ; skos:topConceptOf googleads:BusinessMessageAssetMessageProviderScheme ; skos:prefLabel "Zalo" ; skos:altLabel "zalo" ; skos:definition "Zalo message provider" ; skos:notation "ZALO" . # Concept scheme: BusinessMessageCallToActionInfoCallToActionSelection googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme a skos:ConceptScheme ; rdfs:label "BusinessMessageCallToActionInfoCallToActionSelection" ; rdfs:comment "Values BusinessMessageCallToActionInfo.callToActionSelection accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:topConceptOf googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:topConceptOf googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:topConceptOf googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:prefLabel "Apply Now" ; skos:altLabel "applyNow" ; skos:definition "Apply now." ; skos:notation "APPLY_NOW" . a skos:Concept ; skos:inScheme googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:topConceptOf googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:prefLabel "Book Now" ; skos:altLabel "bookNow" ; skos:definition "Book now." ; skos:notation "BOOK_NOW" . a skos:Concept ; skos:inScheme googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:topConceptOf googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:prefLabel "Contact Us" ; skos:altLabel "contactUs" ; skos:definition "Contact us." ; skos:notation "CONTACT_US" . a skos:Concept ; skos:inScheme googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:topConceptOf googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:prefLabel "Get Info" ; skos:altLabel "getInfo" ; skos:definition "Get info." ; skos:notation "GET_INFO" . a skos:Concept ; skos:inScheme googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:topConceptOf googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:prefLabel "Get Offer" ; skos:altLabel "getOffer" ; skos:definition "Get offer." ; skos:notation "GET_OFFER" . a skos:Concept ; skos:inScheme googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:topConceptOf googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:prefLabel "Get Quote" ; skos:altLabel "getQuote" ; skos:definition "Get quote." ; skos:notation "GET_QUOTE" . a skos:Concept ; skos:inScheme googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:topConceptOf googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:prefLabel "Get Started" ; skos:altLabel "getStarted" ; skos:definition "Get started." ; skos:notation "GET_STARTED" . a skos:Concept ; skos:inScheme googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:topConceptOf googleads:BusinessMessageCallToActionInfoCallToActionSelectionScheme ; skos:prefLabel "Learn More" ; skos:altLabel "learnMore" ; skos:definition "Learn more." ; skos:notation "LEARN_MORE" . # Concept scheme: BusinessProfileBusinessNameFilterFilterType googleads:BusinessProfileBusinessNameFilterFilterTypeScheme a skos:ConceptScheme ; rdfs:label "BusinessProfileBusinessNameFilterFilterType" ; rdfs:comment "Values BusinessProfileBusinessNameFilter.filterType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BusinessProfileBusinessNameFilterFilterTypeScheme ; skos:topConceptOf googleads:BusinessProfileBusinessNameFilterFilterTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BusinessProfileBusinessNameFilterFilterTypeScheme ; skos:topConceptOf googleads:BusinessProfileBusinessNameFilterFilterTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BusinessProfileBusinessNameFilterFilterTypeScheme ; skos:topConceptOf googleads:BusinessProfileBusinessNameFilterFilterTypeScheme ; skos:prefLabel "Exact" ; skos:altLabel "exact" ; skos:definition "The filter will use exact string matching." ; skos:notation "EXACT" . # Concept scheme: BusinessRegistrationCheckVerificationArtifactRegistrationType googleads:BusinessRegistrationCheckVerificationArtifactRegistrationTypeScheme a skos:ConceptScheme ; rdfs:label "BusinessRegistrationCheckVerificationArtifactRegistrationType" ; rdfs:comment "Values BusinessRegistrationCheckVerificationArtifact.registrationType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BusinessRegistrationCheckVerificationArtifactRegistrationTypeScheme ; skos:topConceptOf googleads:BusinessRegistrationCheckVerificationArtifactRegistrationTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BusinessRegistrationCheckVerificationArtifactRegistrationTypeScheme ; skos:topConceptOf googleads:BusinessRegistrationCheckVerificationArtifactRegistrationTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BusinessRegistrationCheckVerificationArtifactRegistrationTypeScheme ; skos:topConceptOf googleads:BusinessRegistrationCheckVerificationArtifactRegistrationTypeScheme ; skos:prefLabel "Number" ; skos:altLabel "number" ; skos:definition "Registration number check type." ; skos:notation "NUMBER" . a skos:Concept ; skos:inScheme googleads:BusinessRegistrationCheckVerificationArtifactRegistrationTypeScheme ; skos:topConceptOf googleads:BusinessRegistrationCheckVerificationArtifactRegistrationTypeScheme ; skos:prefLabel "Document" ; skos:altLabel "document" ; skos:definition "Registration document check type." ; skos:notation "DOCUMENT" . # Concept scheme: BusinessRegistrationCheckVerificationArtifactRejectionReason googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme a skos:ConceptScheme ; rdfs:label "BusinessRegistrationCheckVerificationArtifactRejectionReason" ; rdfs:comment "Values BusinessRegistrationCheckVerificationArtifact.rejectionReason accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:topConceptOf googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:topConceptOf googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:topConceptOf googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:prefLabel "Business Name Mismatch" ; skos:altLabel "businessNameMismatch" ; skos:definition "Business name doesn't match business name for the Local Services Ad." ; skos:notation "BUSINESS_NAME_MISMATCH" . a skos:Concept ; skos:inScheme googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:topConceptOf googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:prefLabel "Business Details Mismatch" ; skos:altLabel "businessDetailsMismatch" ; skos:definition "Business details mismatch." ; skos:notation "BUSINESS_DETAILS_MISMATCH" . a skos:Concept ; skos:inScheme googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:topConceptOf googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:prefLabel "Id Not Found" ; skos:altLabel "idNotFound" ; skos:definition "Business registration ID not found." ; skos:notation "ID_NOT_FOUND" . a skos:Concept ; skos:inScheme googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:topConceptOf googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:prefLabel "Poor Document Image Quality" ; skos:altLabel "poorDocumentImageQuality" ; skos:definition "Uploaded document not clear, blurry, etc." ; skos:notation "POOR_DOCUMENT_IMAGE_QUALITY" . a skos:Concept ; skos:inScheme googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:topConceptOf googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:prefLabel "Document Expired" ; skos:altLabel "documentExpired" ; skos:definition "Uploaded document has expired." ; skos:notation "DOCUMENT_EXPIRED" . a skos:Concept ; skos:inScheme googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:topConceptOf googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:prefLabel "Document Invalid" ; skos:altLabel "documentInvalid" ; skos:definition "Document revoked or annuled." ; skos:notation "DOCUMENT_INVALID" . a skos:Concept ; skos:inScheme googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:topConceptOf googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:prefLabel "Document Type Mismatch" ; skos:altLabel "documentTypeMismatch" ; skos:definition "Document type mismatch." ; skos:notation "DOCUMENT_TYPE_MISMATCH" . a skos:Concept ; skos:inScheme googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:topConceptOf googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:prefLabel "Document Unverifiable" ; skos:altLabel "documentUnverifiable" ; skos:definition "Uploaded document could not be verified as legitimate." ; skos:notation "DOCUMENT_UNVERIFIABLE" . a skos:Concept ; skos:inScheme googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:topConceptOf googleads:BusinessRegistrationCheckVerificationArtifactRejectionReasonScheme ; skos:prefLabel "Other" ; skos:altLabel "other" ; skos:definition "The business registration process could not be completed due to an issue. Contact https://support.google.com/localservices to learn more." ; skos:notation "OTHER" . # Concept scheme: CallAssetCallConversionReportingState googleads:CallAssetCallConversionReportingStateScheme a skos:ConceptScheme ; rdfs:label "CallAssetCallConversionReportingState" ; rdfs:comment "Values CallAsset.callConversionReportingState accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CallAssetCallConversionReportingStateScheme ; skos:topConceptOf googleads:CallAssetCallConversionReportingStateScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CallAssetCallConversionReportingStateScheme ; skos:topConceptOf googleads:CallAssetCallConversionReportingStateScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CallAssetCallConversionReportingStateScheme ; skos:topConceptOf googleads:CallAssetCallConversionReportingStateScheme ; skos:prefLabel "Disabled" ; skos:altLabel "disabled" ; skos:definition "Call conversion action is disabled." ; skos:notation "DISABLED" . a skos:Concept ; skos:inScheme googleads:CallAssetCallConversionReportingStateScheme ; skos:topConceptOf googleads:CallAssetCallConversionReportingStateScheme ; skos:prefLabel "Use Account Level Call Conversion Action" ; skos:altLabel "useAccountLevelCallConversionAction" ; skos:definition "Call conversion action will use call conversion type set at the account level." ; skos:notation "USE_ACCOUNT_LEVEL_CALL_CONVERSION_ACTION" . a skos:Concept ; skos:inScheme googleads:CallAssetCallConversionReportingStateScheme ; skos:topConceptOf googleads:CallAssetCallConversionReportingStateScheme ; skos:prefLabel "Use Resource Level Call Conversion Action" ; skos:altLabel "useResourceLevelCallConversionAction" ; skos:definition "Call conversion action will use call conversion type set at the resource (call only ads/call extensions) level." ; skos:notation "USE_RESOURCE_LEVEL_CALL_CONVERSION_ACTION" . # Concept scheme: CallToActionAssetCallToAction googleads:CallToActionAssetCallToActionScheme a skos:ConceptScheme ; rdfs:label "CallToActionAssetCallToAction" ; rdfs:comment "Values CallToActionAsset.callToAction accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "Learn More" ; skos:altLabel "learnMore" ; skos:definition "The call to action type is learn more." ; skos:notation "LEARN_MORE" . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "Get Quote" ; skos:altLabel "getQuote" ; skos:definition "The call to action type is get quote." ; skos:notation "GET_QUOTE" . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "Apply Now" ; skos:altLabel "applyNow" ; skos:definition "The call to action type is apply now." ; skos:notation "APPLY_NOW" . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "Sign Up" ; skos:altLabel "signUp" ; skos:definition "The call to action type is sign up." ; skos:notation "SIGN_UP" . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "Contact Us" ; skos:altLabel "contactUs" ; skos:definition "The call to action type is contact us." ; skos:notation "CONTACT_US" . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "Subscribe" ; skos:altLabel "subscribe" ; skos:definition "The call to action type is subscribe." ; skos:notation "SUBSCRIBE" . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "Download" ; skos:altLabel "download" ; skos:definition "The call to action type is download." ; skos:notation "DOWNLOAD" . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "Book Now" ; skos:altLabel "bookNow" ; skos:definition "The call to action type is book now." ; skos:notation "BOOK_NOW" . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "Shop Now" ; skos:altLabel "shopNow" ; skos:definition "The call to action type is shop now." ; skos:notation "SHOP_NOW" . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "Buy Now" ; skos:altLabel "buyNow" ; skos:definition "The call to action type is buy now." ; skos:notation "BUY_NOW" . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "Donate Now" ; skos:altLabel "donateNow" ; skos:definition "The call to action type is donate now." ; skos:notation "DONATE_NOW" . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "Order Now" ; skos:altLabel "orderNow" ; skos:definition "The call to action type is order now." ; skos:notation "ORDER_NOW" . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "Play Now" ; skos:altLabel "playNow" ; skos:definition "The call to action type is play now." ; skos:notation "PLAY_NOW" . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "See More" ; skos:altLabel "seeMore" ; skos:definition "The call to action type is see more." ; skos:notation "SEE_MORE" . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "Start Now" ; skos:altLabel "startNow" ; skos:definition "The call to action type is start now." ; skos:notation "START_NOW" . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "Visit Site" ; skos:altLabel "visitSite" ; skos:definition "The call to action type is visit site." ; skos:notation "VISIT_SITE" . a skos:Concept ; skos:inScheme googleads:CallToActionAssetCallToActionScheme ; skos:topConceptOf googleads:CallToActionAssetCallToActionScheme ; skos:prefLabel "Watch Now" ; skos:altLabel "watchNow" ; skos:definition "The call to action type is watch now." ; skos:notation "WATCH_NOW" . # Concept scheme: CallViewCallStatus googleads:CallViewCallStatusScheme a skos:ConceptScheme ; rdfs:label "CallViewCallStatus" ; rdfs:comment "Values CallView.callStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CallViewCallStatusScheme ; skos:topConceptOf googleads:CallViewCallStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CallViewCallStatusScheme ; skos:topConceptOf googleads:CallViewCallStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CallViewCallStatusScheme ; skos:topConceptOf googleads:CallViewCallStatusScheme ; skos:prefLabel "Missed" ; skos:altLabel "missed" ; skos:definition "The call was missed." ; skos:notation "MISSED" . a skos:Concept ; skos:inScheme googleads:CallViewCallStatusScheme ; skos:topConceptOf googleads:CallViewCallStatusScheme ; skos:prefLabel "Received" ; skos:altLabel "received" ; skos:definition "The call was received." ; skos:notation "RECEIVED" . # Concept scheme: CallViewCallTrackingDisplayLocation googleads:CallViewCallTrackingDisplayLocationScheme a skos:ConceptScheme ; rdfs:label "CallViewCallTrackingDisplayLocation" ; rdfs:comment "Values CallView.callTrackingDisplayLocation accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CallViewCallTrackingDisplayLocationScheme ; skos:topConceptOf googleads:CallViewCallTrackingDisplayLocationScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CallViewCallTrackingDisplayLocationScheme ; skos:topConceptOf googleads:CallViewCallTrackingDisplayLocationScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CallViewCallTrackingDisplayLocationScheme ; skos:topConceptOf googleads:CallViewCallTrackingDisplayLocationScheme ; skos:prefLabel "Ad" ; skos:altLabel "ad" ; skos:definition "The phone call placed from the ad." ; skos:notation "AD" . a skos:Concept ; skos:inScheme googleads:CallViewCallTrackingDisplayLocationScheme ; skos:topConceptOf googleads:CallViewCallTrackingDisplayLocationScheme ; skos:prefLabel "Landing Page" ; skos:altLabel "landingPage" ; skos:definition "The phone call placed from the landing page ad points to." ; skos:notation "LANDING_PAGE" . # Concept scheme: CallViewType googleads:CallViewTypeScheme a skos:ConceptScheme ; rdfs:label "CallViewType" ; rdfs:comment "Values CallView.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CallViewTypeScheme ; skos:topConceptOf googleads:CallViewTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CallViewTypeScheme ; skos:topConceptOf googleads:CallViewTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CallViewTypeScheme ; skos:topConceptOf googleads:CallViewTypeScheme ; skos:prefLabel "Manually Dialed" ; skos:altLabel "manuallyDialed" ; skos:definition "The phone call was manually dialed." ; skos:notation "MANUALLY_DIALED" . a skos:Concept ; skos:inScheme googleads:CallViewTypeScheme ; skos:topConceptOf googleads:CallViewTypeScheme ; skos:prefLabel "High End Mobile Search" ; skos:altLabel "highEndMobileSearch" ; skos:definition "The phone call was a mobile click-to-call." ; skos:notation "HIGH_END_MOBILE_SEARCH" . # Concept scheme: CampaignAdServingOptimizationStatus googleads:CampaignAdServingOptimizationStatusScheme a skos:ConceptScheme ; rdfs:label "CampaignAdServingOptimizationStatus" ; rdfs:comment "Values Campaign.adServingOptimizationStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignAdServingOptimizationStatusScheme ; skos:topConceptOf googleads:CampaignAdServingOptimizationStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignAdServingOptimizationStatusScheme ; skos:topConceptOf googleads:CampaignAdServingOptimizationStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignAdServingOptimizationStatusScheme ; skos:topConceptOf googleads:CampaignAdServingOptimizationStatusScheme ; skos:prefLabel "Optimize" ; skos:altLabel "optimize" ; skos:definition "Ad serving is optimized based on CTR for the campaign." ; skos:notation "OPTIMIZE" . a skos:Concept ; skos:inScheme googleads:CampaignAdServingOptimizationStatusScheme ; skos:topConceptOf googleads:CampaignAdServingOptimizationStatusScheme ; skos:prefLabel "Conversion Optimize" ; skos:altLabel "conversionOptimize" ; skos:definition "Ad serving is optimized based on CTR * Conversion for the campaign. If the campaign is not in the conversion optimizer bidding strategy, it will default to OPTIMIZED." ; skos:notation "CONVERSION_OPTIMIZE" . a skos:Concept ; skos:inScheme googleads:CampaignAdServingOptimizationStatusScheme ; skos:topConceptOf googleads:CampaignAdServingOptimizationStatusScheme ; skos:prefLabel "Rotate" ; skos:altLabel "rotate" ; skos:definition "Ads are rotated evenly for 90 days, then optimized for clicks." ; skos:notation "ROTATE" . a skos:Concept ; skos:inScheme googleads:CampaignAdServingOptimizationStatusScheme ; skos:topConceptOf googleads:CampaignAdServingOptimizationStatusScheme ; skos:prefLabel "Rotate Indefinitely" ; skos:altLabel "rotateIndefinitely" ; skos:definition "Show lower performing ads more evenly with higher performing ads, and do not optimize." ; skos:notation "ROTATE_INDEFINITELY" . a skos:Concept ; skos:inScheme googleads:CampaignAdServingOptimizationStatusScheme ; skos:topConceptOf googleads:CampaignAdServingOptimizationStatusScheme ; skos:prefLabel "Unavailable" ; skos:altLabel "unavailable" ; skos:definition "Ad serving optimization status is not available." ; skos:notation "UNAVAILABLE" . # Concept scheme: CampaignAdvertisingChannelSubType googleads:CampaignAdvertisingChannelSubTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignAdvertisingChannelSubType" ; rdfs:comment "Values Campaign.advertisingChannelSubType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used as a return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "Search Mobile App" ; skos:altLabel "searchMobileApp" ; skos:definition "Mobile app campaigns for Search." ; skos:notation "SEARCH_MOBILE_APP" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "Display Mobile App" ; skos:altLabel "displayMobileApp" ; skos:definition "Mobile app campaigns for Display." ; skos:notation "DISPLAY_MOBILE_APP" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "Search Express" ; skos:altLabel "searchExpress" ; skos:definition "AdWords express campaigns for search." ; skos:notation "SEARCH_EXPRESS" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "Display Express" ; skos:altLabel "displayExpress" ; skos:definition "AdWords Express campaigns for display." ; skos:notation "DISPLAY_EXPRESS" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "Shopping Smart Ads" ; skos:altLabel "shoppingSmartAds" ; skos:definition "Smart Shopping campaigns." ; skos:notation "SHOPPING_SMART_ADS" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "Display Gmail Ad" ; skos:altLabel "displayGmailAd" ; skos:definition "Gmail Ad campaigns." ; skos:notation "DISPLAY_GMAIL_AD" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "Display Smart Campaign" ; skos:altLabel "displaySmartCampaign" ; skos:definition "Smart display campaigns. New campaigns of this sub type cannot be created." ; skos:notation "DISPLAY_SMART_CAMPAIGN" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "Video Action" ; skos:altLabel "videoAction" ; skos:definition "Video TrueView for Action campaigns." ; skos:notation "VIDEO_ACTION" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "Video Non Skippable" ; skos:altLabel "videoNonSkippable" ; skos:definition "Video campaigns with non-skippable video ads." ; skos:notation "VIDEO_NON_SKIPPABLE" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "App Campaign" ; skos:altLabel "appCampaign" ; skos:definition "App Campaign that lets you easily promote your Android or iOS app across Google's top properties including Search, Play, YouTube, and the Google Display Network." ; skos:notation "APP_CAMPAIGN" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "App Campaign For Engagement" ; skos:altLabel "appCampaignForEngagement" ; skos:definition "App Campaign for engagement, focused on driving re-engagement with the app across several of Google's top properties including Search, YouTube, and the Google Display Network." ; skos:notation "APP_CAMPAIGN_FOR_ENGAGEMENT" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "Local Campaign" ; skos:altLabel "localCampaign" ; skos:definition "Campaigns specialized for local advertising." ; skos:notation "LOCAL_CAMPAIGN" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "Shopping Comparison Listing Ads" ; skos:altLabel "shoppingComparisonListingAds" ; skos:definition "Shopping Comparison Listing campaigns." ; skos:notation "SHOPPING_COMPARISON_LISTING_ADS" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "Smart Campaign" ; skos:altLabel "smartCampaign" ; skos:definition "Standard Smart campaigns." ; skos:notation "SMART_CAMPAIGN" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "Video Sequence" ; skos:altLabel "videoSequence" ; skos:definition "Video campaigns with sequence video ads." ; skos:notation "VIDEO_SEQUENCE" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "App Campaign For Pre Registration" ; skos:altLabel "appCampaignForPreRegistration" ; skos:definition "App Campaign for pre registration, specialized for advertising mobile app pre-registration, that targets multiple advertising channels across Google Play, YouTube and Display Network. See https://support.google.com/google-ads/answer/9441344 to learn more." ; skos:notation "APP_CAMPAIGN_FOR_PRE_REGISTRATION" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "Video Reach Target Frequency" ; skos:altLabel "videoReachTargetFrequency" ; skos:definition "Video reach campaign with Target Frequency bidding strategy." ; skos:notation "VIDEO_REACH_TARGET_FREQUENCY" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "Travel Activities" ; skos:altLabel "travelActivities" ; skos:definition "Travel Activities campaigns." ; skos:notation "TRAVEL_ACTIVITIES" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelSubTypeScheme ; skos:prefLabel "Youtube Audio" ; skos:altLabel "youtubeAudio" ; skos:definition "YouTube Audio campaigns." ; skos:notation "YOUTUBE_AUDIO" . # Concept scheme: CampaignAdvertisingChannelType googleads:CampaignAdvertisingChannelTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignAdvertisingChannelType" ; rdfs:comment "Values Campaign.advertisingChannelType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelTypeScheme ; skos:prefLabel "Search" ; skos:altLabel "search" ; skos:definition "Search Network. Includes display bundled, and Search+ campaigns." ; skos:notation "SEARCH" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelTypeScheme ; skos:prefLabel "Display" ; skos:altLabel "display" ; skos:definition "Google Display Network only." ; skos:notation "DISPLAY" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelTypeScheme ; skos:prefLabel "Shopping" ; skos:altLabel "shopping" ; skos:definition "Shopping campaigns serve on the shopping property and on google.com search results." ; skos:notation "SHOPPING" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelTypeScheme ; skos:prefLabel "Hotel" ; skos:altLabel "hotel" ; skos:definition "Hotel Ads campaigns." ; skos:notation "HOTEL" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelTypeScheme ; skos:prefLabel "Video" ; skos:altLabel "video" ; skos:definition "Video campaigns." ; skos:notation "VIDEO" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelTypeScheme ; skos:prefLabel "Multi Channel" ; skos:altLabel "multiChannel" ; skos:definition "App Campaigns, and App Campaigns for Engagement, that run across multiple channels." ; skos:notation "MULTI_CHANNEL" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelTypeScheme ; skos:prefLabel "Local" ; skos:altLabel "local" ; skos:definition "Local ads campaigns." ; skos:notation "LOCAL" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelTypeScheme ; skos:prefLabel "Smart" ; skos:altLabel "smart" ; skos:definition "Smart campaigns." ; skos:notation "SMART" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelTypeScheme ; skos:prefLabel "Performance Max" ; skos:altLabel "performanceMax" ; skos:definition "Performance Max campaigns." ; skos:notation "PERFORMANCE_MAX" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelTypeScheme ; skos:prefLabel "Local Services" ; skos:altLabel "localServices" ; skos:definition "Local services campaigns." ; skos:notation "LOCAL_SERVICES" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelTypeScheme ; skos:prefLabel "Travel" ; skos:altLabel "travel" ; skos:definition "Travel campaigns." ; skos:notation "TRAVEL" . a skos:Concept ; skos:inScheme googleads:CampaignAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:CampaignAdvertisingChannelTypeScheme ; skos:prefLabel "Demand Gen" ; skos:altLabel "demandGen" ; skos:definition "Demand Gen campaigns." ; skos:notation "DEMAND_GEN" . # Concept scheme: CampaignAggregateAssetViewAssetSource googleads:CampaignAggregateAssetViewAssetSourceScheme a skos:ConceptScheme ; rdfs:label "CampaignAggregateAssetViewAssetSource" ; rdfs:comment "Values CampaignAggregateAssetView.assetSource accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewAssetSourceScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewAssetSourceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewAssetSourceScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewAssetSourceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewAssetSourceScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewAssetSourceScheme ; skos:prefLabel "Advertiser" ; skos:altLabel "advertiser" ; skos:definition "The asset or asset link is provided by advertiser." ; skos:notation "ADVERTISER" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewAssetSourceScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewAssetSourceScheme ; skos:prefLabel "Automatically Created" ; skos:altLabel "automaticallyCreated" ; skos:definition "The asset or asset link is generated by Google." ; skos:notation "AUTOMATICALLY_CREATED" . # Concept scheme: CampaignAggregateAssetViewFieldType googleads:CampaignAggregateAssetViewFieldTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignAggregateAssetViewFieldType" ; rdfs:comment "Values CampaignAggregateAssetView.fieldType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Headline" ; skos:altLabel "headline" ; skos:definition "The asset is linked for use as a headline." ; skos:notation "HEADLINE" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Description" ; skos:altLabel "description" ; skos:definition "The asset is linked for use as a description." ; skos:notation "DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Mandatory Ad Text" ; skos:altLabel "mandatoryAdText" ; skos:definition "The asset is linked for use as mandatory ad text." ; skos:notation "MANDATORY_AD_TEXT" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Marketing Image" ; skos:altLabel "marketingImage" ; skos:definition "The asset is linked for use as a marketing image." ; skos:notation "MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Media Bundle" ; skos:altLabel "mediaBundle" ; skos:definition "The asset is linked for use as a media bundle." ; skos:notation "MEDIA_BUNDLE" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Youtube Video" ; skos:altLabel "youtubeVideo" ; skos:definition "The asset is linked for use as a YouTube video." ; skos:notation "YOUTUBE_VIDEO" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Book On Google" ; skos:altLabel "bookOnGoogle" ; skos:definition "The asset is linked to indicate that a hotels campaign is \"Book on Google\" enabled." ; skos:notation "BOOK_ON_GOOGLE" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Lead Form" ; skos:altLabel "leadForm" ; skos:definition "The asset is linked for use as a Lead Form extension." ; skos:notation "LEAD_FORM" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Promotion" ; skos:altLabel "promotion" ; skos:definition "The asset is linked for use as a Promotion extension." ; skos:notation "PROMOTION" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Callout" ; skos:altLabel "callout" ; skos:definition "The asset is linked for use as a Callout extension." ; skos:notation "CALLOUT" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Structured Snippet" ; skos:altLabel "structuredSnippet" ; skos:definition "The asset is linked for use as a Structured Snippet extension." ; skos:notation "STRUCTURED_SNIPPET" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Sitelink" ; skos:altLabel "sitelink" ; skos:definition "The asset is linked for use as a Sitelink." ; skos:notation "SITELINK" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Mobile App" ; skos:altLabel "mobileApp" ; skos:definition "The asset is linked for use as a Mobile App extension." ; skos:notation "MOBILE_APP" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Hotel Callout" ; skos:altLabel "hotelCallout" ; skos:definition "The asset is linked for use as a Hotel Callout extension." ; skos:notation "HOTEL_CALLOUT" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Call" ; skos:altLabel "call" ; skos:definition "The asset is linked for use as a Call extension." ; skos:notation "CALL" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Price" ; skos:altLabel "price" ; skos:definition "The asset is linked for use as a Price extension." ; skos:notation "PRICE" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Long Headline" ; skos:altLabel "longHeadline" ; skos:definition "The asset is linked for use as a long headline." ; skos:notation "LONG_HEADLINE" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Business Name" ; skos:altLabel "businessName" ; skos:definition "The asset is linked for use as a business name." ; skos:notation "BUSINESS_NAME" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Square Marketing Image" ; skos:altLabel "squareMarketingImage" ; skos:definition "The asset is linked for use as a square marketing image." ; skos:notation "SQUARE_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Portrait Marketing Image" ; skos:altLabel "portraitMarketingImage" ; skos:definition "The asset is linked for use as a portrait marketing image." ; skos:notation "PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Logo" ; skos:altLabel "logo" ; skos:definition "The asset is linked for use as a logo." ; skos:notation "LOGO" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Landscape Logo" ; skos:altLabel "landscapeLogo" ; skos:definition "The asset is linked for use as a landscape logo." ; skos:notation "LANDSCAPE_LOGO" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Video" ; skos:altLabel "video" ; skos:definition "The asset is linked for use as a non YouTube logo." ; skos:notation "VIDEO" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Call To Action Selection" ; skos:altLabel "callToActionSelection" ; skos:definition "The asset is linked for use to select a call-to-action." ; skos:notation "CALL_TO_ACTION_SELECTION" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Ad Image" ; skos:altLabel "adImage" ; skos:definition "The asset is linked for use to select an ad image." ; skos:notation "AD_IMAGE" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Business Logo" ; skos:altLabel "businessLogo" ; skos:definition "The asset is linked for use as a business logo." ; skos:notation "BUSINESS_LOGO" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Hotel Property" ; skos:altLabel "hotelProperty" ; skos:definition "The asset is linked for use as a hotel property in a Performance Max for travel goals campaign." ; skos:notation "HOTEL_PROPERTY" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Demand Gen Carousel Card" ; skos:altLabel "demandGenCarouselCard" ; skos:definition "The asset is linked for use as a Demand Gen carousel card." ; skos:notation "DEMAND_GEN_CAROUSEL_CARD" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Business Message" ; skos:altLabel "businessMessage" ; skos:definition "The asset is linked for use as a Business Message." ; skos:notation "BUSINESS_MESSAGE" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Tall Portrait Marketing Image" ; skos:altLabel "tallPortraitMarketingImage" ; skos:definition "The asset is linked for use as a tall portrait marketing image." ; skos:notation "TALL_PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Related Youtube Videos" ; skos:altLabel "relatedYoutubeVideos" ; skos:definition "The asset is linked for use as related YouTube videos." ; skos:notation "RELATED_YOUTUBE_VIDEOS" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Landing Page Preview" ; skos:altLabel "landingPagePreview" ; skos:definition "The asset is linked for use as a landing page preview image." ; skos:notation "LANDING_PAGE_PREVIEW" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Long Description" ; skos:altLabel "longDescription" ; skos:definition "The asset is linked for use as a long description." ; skos:notation "LONG_DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Call To Action" ; skos:altLabel "callToAction" ; skos:definition "The asset is linked for use as a call-to-action." ; skos:notation "CALL_TO_ACTION" . a skos:Concept ; skos:inScheme googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:CampaignAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Classic Display Image" ; skos:altLabel "classicDisplayImage" ; skos:definition "The asset is linked for use as a classic display image." ; skos:notation "CLASSIC_DISPLAY_IMAGE" . # Concept scheme: CampaignAiMaxSettingBundlingRequired googleads:CampaignAiMaxSettingBundlingRequiredScheme a skos:ConceptScheme ; rdfs:label "CampaignAiMaxSettingBundlingRequired" ; rdfs:comment "Values CampaignAiMaxSetting.bundlingRequired accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignAiMaxSettingBundlingRequiredScheme ; skos:topConceptOf googleads:CampaignAiMaxSettingBundlingRequiredScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignAiMaxSettingBundlingRequiredScheme ; skos:topConceptOf googleads:CampaignAiMaxSettingBundlingRequiredScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignAiMaxSettingBundlingRequiredScheme ; skos:topConceptOf googleads:CampaignAiMaxSettingBundlingRequiredScheme ; skos:prefLabel "Not Required" ; skos:altLabel "notRequired" ; skos:definition "Search campaign is using text asset automation or brand list targeting, and AI Max is not required to be enabled to serve these features." ; skos:notation "NOT_REQUIRED" . a skos:Concept ; skos:inScheme googleads:CampaignAiMaxSettingBundlingRequiredScheme ; skos:topConceptOf googleads:CampaignAiMaxSettingBundlingRequiredScheme ; skos:prefLabel "Required" ; skos:altLabel "required" ; skos:definition "AI Max is required to be enabled for this search campaign to serve existing text asset automation and brand list targeting, or to add new text asset automation and brand list targeting settings." ; skos:notation "REQUIRED" . # Concept scheme: CampaignAppCampaignSettingAppStore googleads:CampaignAppCampaignSettingAppStoreScheme a skos:ConceptScheme ; rdfs:label "CampaignAppCampaignSettingAppStore" ; rdfs:comment "Values CampaignAppCampaignSetting.appStore accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignAppCampaignSettingAppStoreScheme ; skos:topConceptOf googleads:CampaignAppCampaignSettingAppStoreScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignAppCampaignSettingAppStoreScheme ; skos:topConceptOf googleads:CampaignAppCampaignSettingAppStoreScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignAppCampaignSettingAppStoreScheme ; skos:topConceptOf googleads:CampaignAppCampaignSettingAppStoreScheme ; skos:prefLabel "Apple App Store" ; skos:altLabel "appleAppStore" ; skos:definition "Apple app store." ; skos:notation "APPLE_APP_STORE" . a skos:Concept ; skos:inScheme googleads:CampaignAppCampaignSettingAppStoreScheme ; skos:topConceptOf googleads:CampaignAppCampaignSettingAppStoreScheme ; skos:prefLabel "Google App Store" ; skos:altLabel "googleAppStore" ; skos:definition "Google play." ; skos:notation "GOOGLE_APP_STORE" . # Concept scheme: CampaignAppCampaignSettingBiddingStrategyGoalType googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignAppCampaignSettingBiddingStrategyGoalType" ; rdfs:comment "Values CampaignAppCampaignSetting.biddingStrategyGoalType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:topConceptOf googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:topConceptOf googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:topConceptOf googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:prefLabel "Optimize Installs Target Install Cost" ; skos:altLabel "optimizeInstallsTargetInstallCost" ; skos:definition "Aim to maximize the number of app installs. The cpa bid is the target cost per install." ; skos:notation "OPTIMIZE_INSTALLS_TARGET_INSTALL_COST" . a skos:Concept ; skos:inScheme googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:topConceptOf googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:prefLabel "Optimize In App Conversions Target Install Cost" ; skos:altLabel "optimizeInAppConversionsTargetInstallCost" ; skos:definition "Aim to maximize the long term number of selected in-app conversions from app installs. The cpa bid is the target cost per install." ; skos:notation "OPTIMIZE_IN_APP_CONVERSIONS_TARGET_INSTALL_COST" . a skos:Concept ; skos:inScheme googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:topConceptOf googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:prefLabel "Optimize In App Conversions Target Conversion Cost" ; skos:altLabel "optimizeInAppConversionsTargetConversionCost" ; skos:definition "Aim to maximize the long term number of selected in-app conversions from app installs. The cpa bid is the target cost per in-app conversion. Note that the actual cpa may seem higher than the target cpa at first, since the long term conversions haven't happened yet." ; skos:notation "OPTIMIZE_IN_APP_CONVERSIONS_TARGET_CONVERSION_COST" . a skos:Concept ; skos:inScheme googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:topConceptOf googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:prefLabel "Optimize Return On Advertising Spend" ; skos:altLabel "optimizeReturnOnAdvertisingSpend" ; skos:definition "Aim to maximize all conversions' value, for example, install + selected in-app conversions while achieving or exceeding target return on advertising spend." ; skos:notation "OPTIMIZE_RETURN_ON_ADVERTISING_SPEND" . a skos:Concept ; skos:inScheme googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:topConceptOf googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:prefLabel "Optimize Pre Registration Conversion Volume" ; skos:altLabel "optimizePreRegistrationConversionVolume" ; skos:definition "Aim to maximize the pre-registration of the app." ; skos:notation "OPTIMIZE_PRE_REGISTRATION_CONVERSION_VOLUME" . a skos:Concept ; skos:inScheme googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:topConceptOf googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:prefLabel "Optimize Installs Without Target Install Cost" ; skos:altLabel "optimizeInstallsWithoutTargetInstallCost" ; skos:definition "Aim to maximize installation of the app without target cost-per-install." ; skos:notation "OPTIMIZE_INSTALLS_WITHOUT_TARGET_INSTALL_COST" . a skos:Concept ; skos:inScheme googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:topConceptOf googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:prefLabel "Optimize In App Conversions Without Target Cpa" ; skos:altLabel "optimizeInAppConversionsWithoutTargetCpa" ; skos:definition "Aim to maximize the selected in-app conversion's volume while spending the full budget. No advertiser-specific target CPA." ; skos:notation "OPTIMIZE_IN_APP_CONVERSIONS_WITHOUT_TARGET_CPA" . a skos:Concept ; skos:inScheme googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:topConceptOf googleads:CampaignAppCampaignSettingBiddingStrategyGoalTypeScheme ; skos:prefLabel "Optimize Total Value Without Target Roas" ; skos:altLabel "optimizeTotalValueWithoutTargetRoas" ; skos:definition "Aim to maximize total conversion value, such as install and selected in-app conversions, while spending the full budget. No advertiser-specified target ROAS." ; skos:notation "OPTIMIZE_TOTAL_VALUE_WITHOUT_TARGET_ROAS" . # Concept scheme: CampaignAssetAutomationSettingAssetAutomationStatus googleads:CampaignAssetAutomationSettingAssetAutomationStatusScheme a skos:ConceptScheme ; rdfs:label "CampaignAssetAutomationSettingAssetAutomationStatus" ; rdfs:comment "Values CampaignAssetAutomationSetting.assetAutomationStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignAssetAutomationSettingAssetAutomationStatusScheme ; skos:topConceptOf googleads:CampaignAssetAutomationSettingAssetAutomationStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignAssetAutomationSettingAssetAutomationStatusScheme ; skos:topConceptOf googleads:CampaignAssetAutomationSettingAssetAutomationStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used as a return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignAssetAutomationSettingAssetAutomationStatusScheme ; skos:topConceptOf googleads:CampaignAssetAutomationSettingAssetAutomationStatusScheme ; skos:prefLabel "Opted In" ; skos:altLabel "optedIn" ; skos:definition "Opted-in will enable generating and serving an asset automation type." ; skos:notation "OPTED_IN" . a skos:Concept ; skos:inScheme googleads:CampaignAssetAutomationSettingAssetAutomationStatusScheme ; skos:topConceptOf googleads:CampaignAssetAutomationSettingAssetAutomationStatusScheme ; skos:prefLabel "Opted Out" ; skos:altLabel "optedOut" ; skos:definition "Opted-out will stop generating and serving an asset automation type." ; skos:notation "OPTED_OUT" . # Concept scheme: CampaignAssetAutomationSettingAssetAutomationType googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignAssetAutomationSettingAssetAutomationType" ; rdfs:comment "Values CampaignAssetAutomationSetting.assetAutomationType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used as a return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Text Asset Automation" ; skos:altLabel "textAssetAutomation" ; skos:definition "Text asset automation (text customization) includes headlines and descriptions, allowing Google to create customized text assets using your existing ads, landing page copy, and generative AI across your campaign's ads. By default, advertisers are opted-in for Performance Max and opted-out for Search. Contrast this with `FINAL_URL_EXPANSION_TEXT_ASSET_AUTOMATION`, which dynamically generates text assets to match the content of dynamically selected landing pages when final URL expansion is active." ; skos:notation "TEXT_ASSET_AUTOMATION" . a skos:Concept ; skos:inScheme googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Generate Vertical Youtube Videos" ; skos:altLabel "generateVerticalYoutubeVideos" ; skos:definition "Converts horizontal video assets to vertical orientation using content-aware technology. By default, advertisers are opted in for DemandGenVideoResponsiveAd." ; skos:notation "GENERATE_VERTICAL_YOUTUBE_VIDEOS" . a skos:Concept ; skos:inScheme googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Generate Shorter Youtube Videos" ; skos:altLabel "generateShorterYoutubeVideos" ; skos:definition "Shortens video assets to better capture user attention using content-aware technology. By default, advertisers are opted in for DemandGenVideoResponsiveAd." ; skos:notation "GENERATE_SHORTER_YOUTUBE_VIDEOS" . a skos:Concept ; skos:inScheme googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Generate Landing Page Preview" ; skos:altLabel "generateLandingPagePreview" ; skos:definition "Generates a preview of the landing page shown in the engagement panel. By using this feature, you confirm that you own all legal rights to the images on the landing page used by this account (or you have permission to share the images with Google). You hereby instruct Google to publish these images on your behalf for advertising or other commercial purposes." ; skos:notation "GENERATE_LANDING_PAGE_PREVIEW" . a skos:Concept ; skos:inScheme googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Generate Landing Page Text" ; skos:altLabel "generateLandingPageText" ; skos:definition "Generates text information from the landing page to be shown in the engagement panel. Opted in by default for DemandGenVideoResponsiveAd." ; skos:notation "GENERATE_LANDING_PAGE_TEXT" . a skos:Concept ; skos:inScheme googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Generate Enhanced Youtube Videos" ; skos:altLabel "generateEnhancedYoutubeVideos" ; skos:definition "Generates video enhancements (vertical and shorter videos) for PMax campaigns. Opted in by default." ; skos:notation "GENERATE_ENHANCED_YOUTUBE_VIDEOS" . a skos:Concept ; skos:inScheme googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Generate Image Enhancement" ; skos:altLabel "generateImageEnhancement" ; skos:definition "Generates image enhancements (AutoCrop and AutoEnhance). Opted in by default for pmax." ; skos:notation "GENERATE_IMAGE_ENHANCEMENT" . a skos:Concept ; skos:inScheme googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Generate Image Extraction" ; skos:altLabel "generateImageExtraction" ; skos:definition "Generates image extraction. It defaults to account level Dynamic Image Extension control value." ; skos:notation "GENERATE_IMAGE_EXTRACTION" . a skos:Concept ; skos:inScheme googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Generate Design Versions For Images" ; skos:altLabel "generateDesignVersionsForImages" ; skos:definition "Adds design elements and embeds text assets into image assets to create images with different aspect ratios. By default, advertisers are opted in for DemandGenMultiAssetAd." ; skos:notation "GENERATE_DESIGN_VERSIONS_FOR_IMAGES" . a skos:Concept ; skos:inScheme googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Final Url Expansion Text Asset Automation" ; skos:altLabel "finalUrlExpansionTextAssetAutomation" ; skos:definition "Controls automation for text assets related to Final URL expansion. This includes automatically creating dynamic landing pages from the final URL and generating text assets from the content of those landing pages. This setting is turned OFF by default for Search campaigns, but it is turned ON by default for Performance Max campaigns. Enabling final URL expansion also enables text asset automation. There is no way to opt out of text asset automation and still use final URL expansion. Contrast this with standard `TEXT_ASSET_AUTOMATION` (text customization), which customizes copy across all ads in the campaign even when final URL expansion does not occur." ; skos:notation "FINAL_URL_EXPANSION_TEXT_ASSET_AUTOMATION" . a skos:Concept ; skos:inScheme googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:topConceptOf googleads:CampaignAssetAutomationSettingAssetAutomationTypeScheme ; skos:prefLabel "Generate Videos From Other Assets" ; skos:altLabel "generateVideosFromOtherAssets" ; skos:definition "Generates videos using other Assets as input, such as images and text. By default, advertisers are opted in for DemandGenMultiAssetAd." ; skos:notation "GENERATE_VIDEOS_FROM_OTHER_ASSETS" . # Concept scheme: CampaignAssetFieldType googleads:CampaignAssetFieldTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignAssetFieldType" ; rdfs:comment "Values CampaignAsset.fieldType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Headline" ; skos:altLabel "headline" ; skos:definition "The asset is linked for use as a headline." ; skos:notation "HEADLINE" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Description" ; skos:altLabel "description" ; skos:definition "The asset is linked for use as a description." ; skos:notation "DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Mandatory Ad Text" ; skos:altLabel "mandatoryAdText" ; skos:definition "The asset is linked for use as mandatory ad text." ; skos:notation "MANDATORY_AD_TEXT" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Marketing Image" ; skos:altLabel "marketingImage" ; skos:definition "The asset is linked for use as a marketing image." ; skos:notation "MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Media Bundle" ; skos:altLabel "mediaBundle" ; skos:definition "The asset is linked for use as a media bundle." ; skos:notation "MEDIA_BUNDLE" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Youtube Video" ; skos:altLabel "youtubeVideo" ; skos:definition "The asset is linked for use as a YouTube video." ; skos:notation "YOUTUBE_VIDEO" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Book On Google" ; skos:altLabel "bookOnGoogle" ; skos:definition "The asset is linked to indicate that a hotels campaign is \"Book on Google\" enabled." ; skos:notation "BOOK_ON_GOOGLE" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Lead Form" ; skos:altLabel "leadForm" ; skos:definition "The asset is linked for use as a Lead Form extension." ; skos:notation "LEAD_FORM" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Promotion" ; skos:altLabel "promotion" ; skos:definition "The asset is linked for use as a Promotion extension." ; skos:notation "PROMOTION" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Callout" ; skos:altLabel "callout" ; skos:definition "The asset is linked for use as a Callout extension." ; skos:notation "CALLOUT" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Structured Snippet" ; skos:altLabel "structuredSnippet" ; skos:definition "The asset is linked for use as a Structured Snippet extension." ; skos:notation "STRUCTURED_SNIPPET" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Sitelink" ; skos:altLabel "sitelink" ; skos:definition "The asset is linked for use as a Sitelink." ; skos:notation "SITELINK" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Mobile App" ; skos:altLabel "mobileApp" ; skos:definition "The asset is linked for use as a Mobile App extension." ; skos:notation "MOBILE_APP" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Hotel Callout" ; skos:altLabel "hotelCallout" ; skos:definition "The asset is linked for use as a Hotel Callout extension." ; skos:notation "HOTEL_CALLOUT" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Call" ; skos:altLabel "call" ; skos:definition "The asset is linked for use as a Call extension." ; skos:notation "CALL" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Price" ; skos:altLabel "price" ; skos:definition "The asset is linked for use as a Price extension." ; skos:notation "PRICE" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Long Headline" ; skos:altLabel "longHeadline" ; skos:definition "The asset is linked for use as a long headline." ; skos:notation "LONG_HEADLINE" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Business Name" ; skos:altLabel "businessName" ; skos:definition "The asset is linked for use as a business name." ; skos:notation "BUSINESS_NAME" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Square Marketing Image" ; skos:altLabel "squareMarketingImage" ; skos:definition "The asset is linked for use as a square marketing image." ; skos:notation "SQUARE_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Portrait Marketing Image" ; skos:altLabel "portraitMarketingImage" ; skos:definition "The asset is linked for use as a portrait marketing image." ; skos:notation "PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Logo" ; skos:altLabel "logo" ; skos:definition "The asset is linked for use as a logo." ; skos:notation "LOGO" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Landscape Logo" ; skos:altLabel "landscapeLogo" ; skos:definition "The asset is linked for use as a landscape logo." ; skos:notation "LANDSCAPE_LOGO" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Video" ; skos:altLabel "video" ; skos:definition "The asset is linked for use as a non YouTube logo." ; skos:notation "VIDEO" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Call To Action Selection" ; skos:altLabel "callToActionSelection" ; skos:definition "The asset is linked for use to select a call-to-action." ; skos:notation "CALL_TO_ACTION_SELECTION" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Ad Image" ; skos:altLabel "adImage" ; skos:definition "The asset is linked for use to select an ad image." ; skos:notation "AD_IMAGE" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Business Logo" ; skos:altLabel "businessLogo" ; skos:definition "The asset is linked for use as a business logo." ; skos:notation "BUSINESS_LOGO" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Hotel Property" ; skos:altLabel "hotelProperty" ; skos:definition "The asset is linked for use as a hotel property in a Performance Max for travel goals campaign." ; skos:notation "HOTEL_PROPERTY" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Demand Gen Carousel Card" ; skos:altLabel "demandGenCarouselCard" ; skos:definition "The asset is linked for use as a Demand Gen carousel card." ; skos:notation "DEMAND_GEN_CAROUSEL_CARD" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Business Message" ; skos:altLabel "businessMessage" ; skos:definition "The asset is linked for use as a Business Message." ; skos:notation "BUSINESS_MESSAGE" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Tall Portrait Marketing Image" ; skos:altLabel "tallPortraitMarketingImage" ; skos:definition "The asset is linked for use as a tall portrait marketing image." ; skos:notation "TALL_PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Related Youtube Videos" ; skos:altLabel "relatedYoutubeVideos" ; skos:definition "The asset is linked for use as related YouTube videos." ; skos:notation "RELATED_YOUTUBE_VIDEOS" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Landing Page Preview" ; skos:altLabel "landingPagePreview" ; skos:definition "The asset is linked for use as a landing page preview image." ; skos:notation "LANDING_PAGE_PREVIEW" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Long Description" ; skos:altLabel "longDescription" ; skos:definition "The asset is linked for use as a long description." ; skos:notation "LONG_DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Call To Action" ; skos:altLabel "callToAction" ; skos:definition "The asset is linked for use as a call-to-action." ; skos:notation "CALL_TO_ACTION" . a skos:Concept ; skos:inScheme googleads:CampaignAssetFieldTypeScheme ; skos:topConceptOf googleads:CampaignAssetFieldTypeScheme ; skos:prefLabel "Classic Display Image" ; skos:altLabel "classicDisplayImage" ; skos:definition "The asset is linked for use as a classic display image." ; skos:notation "CLASSIC_DISPLAY_IMAGE" . # Concept scheme: CampaignAssetPrimaryStatus googleads:CampaignAssetPrimaryStatusScheme a skos:ConceptScheme ; rdfs:label "CampaignAssetPrimaryStatus" ; rdfs:comment "Values CampaignAsset.primaryStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignAssetPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignAssetPrimaryStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignAssetPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignAssetPrimaryStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignAssetPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignAssetPrimaryStatusScheme ; skos:prefLabel "Eligible" ; skos:altLabel "eligible" ; skos:definition "The asset is eligible to serve." ; skos:notation "ELIGIBLE" . a skos:Concept ; skos:inScheme googleads:CampaignAssetPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignAssetPrimaryStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "The user-specified asset link status is paused." ; skos:notation "PAUSED" . a skos:Concept ; skos:inScheme googleads:CampaignAssetPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignAssetPrimaryStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The user-specified asset link status is removed." ; skos:notation "REMOVED" . a skos:Concept ; skos:inScheme googleads:CampaignAssetPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignAssetPrimaryStatusScheme ; skos:prefLabel "Pending" ; skos:altLabel "pending" ; skos:definition "The asset may serve in the future." ; skos:notation "PENDING" . a skos:Concept ; skos:inScheme googleads:CampaignAssetPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignAssetPrimaryStatusScheme ; skos:prefLabel "Limited" ; skos:altLabel "limited" ; skos:definition "The asset is serving in a partial capacity." ; skos:notation "LIMITED" . a skos:Concept ; skos:inScheme googleads:CampaignAssetPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignAssetPrimaryStatusScheme ; skos:prefLabel "Not Eligible" ; skos:altLabel "notEligible" ; skos:definition "The asset is not eligible to serve." ; skos:notation "NOT_ELIGIBLE" . # Concept scheme: CampaignAssetPrimaryStatusReasons googleads:CampaignAssetPrimaryStatusReasonsScheme a skos:ConceptScheme ; rdfs:label "CampaignAssetPrimaryStatusReasons" ; rdfs:comment "Values CampaignAsset.primaryStatusReasons accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Link Paused" ; skos:altLabel "assetLinkPaused" ; skos:definition "The asset is paused for its linked rollup level. Contributes to a PrimaryStatus of PAUSED." ; skos:notation "ASSET_LINK_PAUSED" . a skos:Concept ; skos:inScheme googleads:CampaignAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Link Removed" ; skos:altLabel "assetLinkRemoved" ; skos:definition "The asset is removed for its linked rollup level. Contributes to a PrimaryStatus of REMOVED." ; skos:notation "ASSET_LINK_REMOVED" . a skos:Concept ; skos:inScheme googleads:CampaignAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Disapproved" ; skos:altLabel "assetDisapproved" ; skos:definition "The asset has been marked as disapproved. Contributes to a PrimaryStatus of NOT_ELIGIBLE" ; skos:notation "ASSET_DISAPPROVED" . a skos:Concept ; skos:inScheme googleads:CampaignAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Under Review" ; skos:altLabel "assetUnderReview" ; skos:definition "The asset has not completed policy review. Contributes to a PrimaryStatus of PENDING." ; skos:notation "ASSET_UNDER_REVIEW" . a skos:Concept ; skos:inScheme googleads:CampaignAssetPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignAssetPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Approved Labeled" ; skos:altLabel "assetApprovedLabeled" ; skos:definition "The asset is approved with policies applied. Contributes to a PrimaryStatus of LIMITED." ; skos:notation "ASSET_APPROVED_LABELED" . # Concept scheme: CampaignAssetSetStatus googleads:CampaignAssetSetStatusScheme a skos:ConceptScheme ; rdfs:label "CampaignAssetSetStatus" ; rdfs:comment "Values CampaignAssetSet.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignAssetSetStatusScheme ; skos:topConceptOf googleads:CampaignAssetSetStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "The status has not been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignAssetSetStatusScheme ; skos:topConceptOf googleads:CampaignAssetSetStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignAssetSetStatusScheme ; skos:topConceptOf googleads:CampaignAssetSetStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The linkage between asset set and its container is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:CampaignAssetSetStatusScheme ; skos:topConceptOf googleads:CampaignAssetSetStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The linkage between asset set and its container is removed." ; skos:notation "REMOVED" . # Concept scheme: CampaignAssetSource googleads:CampaignAssetSourceScheme a skos:ConceptScheme ; rdfs:label "CampaignAssetSource" ; rdfs:comment "Values CampaignAsset.source accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignAssetSourceScheme ; skos:topConceptOf googleads:CampaignAssetSourceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignAssetSourceScheme ; skos:topConceptOf googleads:CampaignAssetSourceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignAssetSourceScheme ; skos:topConceptOf googleads:CampaignAssetSourceScheme ; skos:prefLabel "Advertiser" ; skos:altLabel "advertiser" ; skos:definition "The asset or asset link is provided by advertiser." ; skos:notation "ADVERTISER" . a skos:Concept ; skos:inScheme googleads:CampaignAssetSourceScheme ; skos:topConceptOf googleads:CampaignAssetSourceScheme ; skos:prefLabel "Automatically Created" ; skos:altLabel "automaticallyCreated" ; skos:definition "The asset or asset link is generated by Google." ; skos:notation "AUTOMATICALLY_CREATED" . # Concept scheme: CampaignAssetStatus googleads:CampaignAssetStatusScheme a skos:ConceptScheme ; rdfs:label "CampaignAssetStatus" ; rdfs:comment "Values CampaignAsset.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignAssetStatusScheme ; skos:topConceptOf googleads:CampaignAssetStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignAssetStatusScheme ; skos:topConceptOf googleads:CampaignAssetStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignAssetStatusScheme ; skos:topConceptOf googleads:CampaignAssetStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "Asset link is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:CampaignAssetStatusScheme ; skos:topConceptOf googleads:CampaignAssetStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "Asset link has been removed." ; skos:notation "REMOVED" . a skos:Concept ; skos:inScheme googleads:CampaignAssetStatusScheme ; skos:topConceptOf googleads:CampaignAssetStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "Asset link is paused." ; skos:notation "PAUSED" . # Concept scheme: CampaignBiddingStrategySystemStatus googleads:CampaignBiddingStrategySystemStatusScheme a skos:ConceptScheme ; rdfs:label "CampaignBiddingStrategySystemStatus" ; rdfs:comment "Values Campaign.biddingStrategySystemStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Signals that an unexpected error occurred, for example, no bidding strategy type was found, or no status information was found." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The bid strategy is active, and AdWords cannot find any specific issues with the strategy." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Learning New" ; skos:altLabel "learningNew" ; skos:definition "The bid strategy is learning because it has been recently created or recently reactivated." ; skos:notation "LEARNING_NEW" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Learning Setting Change" ; skos:altLabel "learningSettingChange" ; skos:definition "The bid strategy is learning because of a recent setting change." ; skos:notation "LEARNING_SETTING_CHANGE" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Learning Budget Change" ; skos:altLabel "learningBudgetChange" ; skos:definition "The bid strategy is learning because of a recent budget change." ; skos:notation "LEARNING_BUDGET_CHANGE" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Learning Composition Change" ; skos:altLabel "learningCompositionChange" ; skos:definition "The bid strategy is learning because of recent change in number of campaigns, ad groups or keywords attached to it." ; skos:notation "LEARNING_COMPOSITION_CHANGE" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Learning Conversion Type Change" ; skos:altLabel "learningConversionTypeChange" ; skos:definition "The bid strategy depends on conversion reporting and the customer recently modified conversion types that were relevant to the bid strategy." ; skos:notation "LEARNING_CONVERSION_TYPE_CHANGE" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Learning Conversion Setting Change" ; skos:altLabel "learningConversionSettingChange" ; skos:definition "The bid strategy depends on conversion reporting and the customer recently changed their conversion settings." ; skos:notation "LEARNING_CONVERSION_SETTING_CHANGE" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Limited By Cpc Bid Ceiling" ; skos:altLabel "limitedByCpcBidCeiling" ; skos:definition "The bid strategy is limited by its bid ceiling." ; skos:notation "LIMITED_BY_CPC_BID_CEILING" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Limited By Cpc Bid Floor" ; skos:altLabel "limitedByCpcBidFloor" ; skos:definition "The bid strategy is limited by its bid floor." ; skos:notation "LIMITED_BY_CPC_BID_FLOOR" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Limited By Data" ; skos:altLabel "limitedByData" ; skos:definition "The bid strategy is limited because there was not enough conversion traffic over the past weeks." ; skos:notation "LIMITED_BY_DATA" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Limited By Budget" ; skos:altLabel "limitedByBudget" ; skos:definition "A significant fraction of keywords in this bid strategy are limited by budget." ; skos:notation "LIMITED_BY_BUDGET" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Limited By Low Priority Spend" ; skos:altLabel "limitedByLowPrioritySpend" ; skos:definition "The bid strategy cannot reach its target spend because its spend has been de-prioritized." ; skos:notation "LIMITED_BY_LOW_PRIORITY_SPEND" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Limited By Low Quality" ; skos:altLabel "limitedByLowQuality" ; skos:definition "A significant fraction of keywords in this bid strategy have a low Quality Score." ; skos:notation "LIMITED_BY_LOW_QUALITY" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Limited By Inventory" ; skos:altLabel "limitedByInventory" ; skos:definition "The bid strategy cannot fully spend its budget because of narrow targeting." ; skos:notation "LIMITED_BY_INVENTORY" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Misconfigured Zero Eligibility" ; skos:altLabel "misconfiguredZeroEligibility" ; skos:definition "Missing conversion tracking (no pings present) and/or remarketing lists for SSC." ; skos:notation "MISCONFIGURED_ZERO_ELIGIBILITY" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Misconfigured Conversion Types" ; skos:altLabel "misconfiguredConversionTypes" ; skos:definition "The bid strategy depends on conversion reporting and the customer is lacking conversion types that might be reported against this strategy." ; skos:notation "MISCONFIGURED_CONVERSION_TYPES" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Misconfigured Conversion Settings" ; skos:altLabel "misconfiguredConversionSettings" ; skos:definition "The bid strategy depends on conversion reporting and the customer's conversion settings are misconfigured." ; skos:notation "MISCONFIGURED_CONVERSION_SETTINGS" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Misconfigured Shared Budget" ; skos:altLabel "misconfiguredSharedBudget" ; skos:definition "There are campaigns outside the bid strategy that share budgets with campaigns included in the strategy." ; skos:notation "MISCONFIGURED_SHARED_BUDGET" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Misconfigured Strategy Type" ; skos:altLabel "misconfiguredStrategyType" ; skos:definition "The campaign has an invalid strategy type and is not serving." ; skos:notation "MISCONFIGURED_STRATEGY_TYPE" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "The bid strategy is not active. Either there are no active campaigns, ad groups or keywords attached to the bid strategy. Or there are no active budgets connected to the bid strategy." ; skos:notation "PAUSED" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Unavailable" ; skos:altLabel "unavailable" ; skos:definition "This bid strategy currently does not support status reporting." ; skos:notation "UNAVAILABLE" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Multiple Learning" ; skos:altLabel "multipleLearning" ; skos:definition "There were multiple LEARNING_* system statuses for this bid strategy during the time in question." ; skos:notation "MULTIPLE_LEARNING" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Multiple Limited" ; skos:altLabel "multipleLimited" ; skos:definition "There were multiple LIMITED_* system statuses for this bid strategy during the time in question." ; skos:notation "MULTIPLE_LIMITED" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Multiple Misconfigured" ; skos:altLabel "multipleMisconfigured" ; skos:definition "There were multiple MISCONFIGURED_* system statuses for this bid strategy during the time in question." ; skos:notation "MULTIPLE_MISCONFIGURED" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategySystemStatusScheme ; skos:topConceptOf googleads:CampaignBiddingStrategySystemStatusScheme ; skos:prefLabel "Multiple" ; skos:altLabel "multiple" ; skos:definition "There were multiple system statuses for this bid strategy during the time in question." ; skos:notation "MULTIPLE" . # Concept scheme: CampaignBiddingStrategyType googleads:CampaignBiddingStrategyTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignBiddingStrategyType" ; rdfs:comment "Values Campaign.biddingStrategyType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Commission" ; skos:altLabel "commission" ; skos:definition "Commission is an automatic bidding strategy in which the advertiser pays a certain portion of the conversion value." ; skos:notation "COMMISSION" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Enhanced Cpc" ; skos:altLabel "enhancedCpc" ; skos:definition "Enhanced CPC is a bidding strategy that raises bids for clicks that seem more likely to lead to a conversion and lowers them for clicks where they seem less likely." ; skos:notation "ENHANCED_CPC" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Fixed Cpm" ; skos:altLabel "fixedCpm" ; skos:definition "Fixed CPM is a manual bidding strategy with a fixed CPM." ; skos:notation "FIXED_CPM" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Fixed Share Of Voice" ; skos:altLabel "fixedShareOfVoice" ; skos:definition "Fixed share of voice is a manual bidding strategy for YouTube Sponsorships that bills either on CPM or a fixed cost per day." ; skos:notation "FIXED_SHARE_OF_VOICE" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Invalid" ; skos:altLabel "invalid" ; skos:definition "Used for return value only. Indicates that a campaign does not have a bidding strategy. This prevents the campaign from serving. For example, a campaign may be attached to a manager bidding strategy and the serving account is subsequently unlinked from the manager account. In this case the campaign will automatically be detached from the now inaccessible manager bidding strategy and transition to the INVALID bidding strategy type." ; skos:notation "INVALID" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Manual Cpa" ; skos:altLabel "manualCpa" ; skos:definition "Manual bidding strategy that allows advertiser to set the bid per advertiser-specified action." ; skos:notation "MANUAL_CPA" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Manual Cpc" ; skos:altLabel "manualCpc" ; skos:definition "Manual click based bidding where user pays per click." ; skos:notation "MANUAL_CPC" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Manual Cpm" ; skos:altLabel "manualCpm" ; skos:definition "Manual impression based bidding where user pays per thousand impressions." ; skos:notation "MANUAL_CPM" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Manual Cpv" ; skos:altLabel "manualCpv" ; skos:definition "A bidding strategy that pays a configurable amount per video view." ; skos:notation "MANUAL_CPV" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Maximize Conversions" ; skos:altLabel "maximizeConversions" ; skos:definition "A bidding strategy that automatically maximizes number of conversions given a daily budget." ; skos:notation "MAXIMIZE_CONVERSIONS" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Maximize Conversion Value" ; skos:altLabel "maximizeConversionValue" ; skos:definition "An automated bidding strategy that automatically sets bids to maximize revenue while spending your budget." ; skos:notation "MAXIMIZE_CONVERSION_VALUE" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Page One Promoted" ; skos:altLabel "pageOnePromoted" ; skos:definition "Page-One Promoted bidding scheme, which sets max cpc bids to target impressions on page one or page one promoted slots on google.com. This enum value is deprecated." ; skos:notation "PAGE_ONE_PROMOTED" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Percent Cpc" ; skos:altLabel "percentCpc" ; skos:definition "Percent Cpc is bidding strategy where bids are a fraction of the advertised price for some good or service." ; skos:notation "PERCENT_CPC" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Target Cpa" ; skos:altLabel "targetCpa" ; skos:definition "Target CPA is an automated bid strategy that sets bids to help get as many conversions as possible at the target cost-per-acquisition (CPA) you set." ; skos:notation "TARGET_CPA" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Target Cpc" ; skos:altLabel "targetCpc" ; skos:definition "Target CPC is an automated bid strategy that sets bids to help get as many clicks as possible at the target cost-per-click (CPC) you set." ; skos:notation "TARGET_CPC" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Target Cpm" ; skos:altLabel "targetCpm" ; skos:definition "Target CPM is an automated bid strategy that sets bids to help get as many impressions as possible at the target cost per one thousand impressions (CPM) you set." ; skos:notation "TARGET_CPM" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Target Cpv" ; skos:altLabel "targetCpv" ; skos:definition "Target CPV is an automated bidding strategy that sets bids to optimize performance given the average target cost per view." ; skos:notation "TARGET_CPV" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Target Impression Share" ; skos:altLabel "targetImpressionShare" ; skos:definition "An automated bidding strategy that sets bids so that a certain percentage of search ads are shown at the top of the first page (or other targeted location)." ; skos:notation "TARGET_IMPRESSION_SHARE" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Target Outrank Share" ; skos:altLabel "targetOutrankShare" ; skos:definition "Target Outrank Share is an automated bidding strategy that sets bids based on the target fraction of auctions where the advertiser should outrank a specific competitor. This enum value is deprecated." ; skos:notation "TARGET_OUTRANK_SHARE" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Target Roas" ; skos:altLabel "targetRoas" ; skos:definition "Target ROAS is an automated bidding strategy that helps you maximize revenue while averaging a specific target Return On Average Spend (ROAS)." ; skos:notation "TARGET_ROAS" . a skos:Concept ; skos:inScheme googleads:CampaignBiddingStrategyTypeScheme ; skos:topConceptOf googleads:CampaignBiddingStrategyTypeScheme ; skos:prefLabel "Target Spend" ; skos:altLabel "targetSpend" ; skos:definition "Target Spend is an automated bid strategy that sets your bids to help get as many clicks as possible within your budget." ; skos:notation "TARGET_SPEND" . # Concept scheme: CampaignBudgetDeliveryMethod googleads:CampaignBudgetDeliveryMethodScheme a skos:ConceptScheme ; rdfs:label "CampaignBudgetDeliveryMethod" ; rdfs:comment "Values CampaignBudget.deliveryMethod accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignBudgetDeliveryMethodScheme ; skos:topConceptOf googleads:CampaignBudgetDeliveryMethodScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignBudgetDeliveryMethodScheme ; skos:topConceptOf googleads:CampaignBudgetDeliveryMethodScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignBudgetDeliveryMethodScheme ; skos:topConceptOf googleads:CampaignBudgetDeliveryMethodScheme ; skos:prefLabel "Standard" ; skos:altLabel "standard" ; skos:definition "The budget server will throttle serving evenly across the entire time period." ; skos:notation "STANDARD" . a skos:Concept ; skos:inScheme googleads:CampaignBudgetDeliveryMethodScheme ; skos:topConceptOf googleads:CampaignBudgetDeliveryMethodScheme ; skos:prefLabel "Accelerated" ; skos:altLabel "accelerated" ; skos:definition "The budget server will not throttle serving, and ads will serve as fast as possible." ; skos:notation "ACCELERATED" . # Concept scheme: CampaignBudgetPeriod googleads:CampaignBudgetPeriodScheme a skos:ConceptScheme ; rdfs:label "CampaignBudgetPeriod" ; rdfs:comment "Values CampaignBudget.period accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignBudgetPeriodScheme ; skos:topConceptOf googleads:CampaignBudgetPeriodScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignBudgetPeriodScheme ; skos:topConceptOf googleads:CampaignBudgetPeriodScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignBudgetPeriodScheme ; skos:topConceptOf googleads:CampaignBudgetPeriodScheme ; skos:prefLabel "Daily" ; skos:altLabel "daily" ; skos:definition "Daily budget." ; skos:notation "DAILY" . a skos:Concept ; skos:inScheme googleads:CampaignBudgetPeriodScheme ; skos:topConceptOf googleads:CampaignBudgetPeriodScheme ; skos:prefLabel "Custom Period" ; skos:altLabel "customPeriod" ; skos:definition "Custom budget, added back in V5. Custom budget can be used with total_amount to specify lifetime budget limit. See: https://support.google.com/google-ads/answer/6385083 for more info." ; skos:notation "CUSTOM_PERIOD" . # Concept scheme: CampaignBudgetStatus googleads:CampaignBudgetStatusScheme a skos:ConceptScheme ; rdfs:label "CampaignBudgetStatus" ; rdfs:comment "Values CampaignBudget.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignBudgetStatusScheme ; skos:topConceptOf googleads:CampaignBudgetStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignBudgetStatusScheme ; skos:topConceptOf googleads:CampaignBudgetStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignBudgetStatusScheme ; skos:topConceptOf googleads:CampaignBudgetStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "Budget is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:CampaignBudgetStatusScheme ; skos:topConceptOf googleads:CampaignBudgetStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "Budget is removed." ; skos:notation "REMOVED" . # Concept scheme: CampaignBudgetType googleads:CampaignBudgetTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignBudgetType" ; rdfs:comment "Values CampaignBudget.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignBudgetTypeScheme ; skos:topConceptOf googleads:CampaignBudgetTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignBudgetTypeScheme ; skos:topConceptOf googleads:CampaignBudgetTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignBudgetTypeScheme ; skos:topConceptOf googleads:CampaignBudgetTypeScheme ; skos:prefLabel "Standard" ; skos:altLabel "standard" ; skos:definition "Budget type for standard Google Ads usage. Caps daily spend at two times the specified budget amount. Full details: https://support.google.com/google-ads/answer/6385083" ; skos:notation "STANDARD" . a skos:Concept ; skos:inScheme googleads:CampaignBudgetTypeScheme ; skos:topConceptOf googleads:CampaignBudgetTypeScheme ; skos:prefLabel "Fixed Cpa" ; skos:altLabel "fixedCpa" ; skos:definition "Budget type with a fixed cost-per-acquisition (conversion). Full details: https://support.google.com/google-ads/answer/7528254 This type is only supported by campaigns with AdvertisingChannelType.DISPLAY (excluding AdvertisingChannelSubType.DISPLAY_GMAIL), BiddingStrategyType.TARGET_CPA and PaymentMode.CONVERSIONS." ; skos:notation "FIXED_CPA" . a skos:Concept ; skos:inScheme googleads:CampaignBudgetTypeScheme ; skos:topConceptOf googleads:CampaignBudgetTypeScheme ; skos:prefLabel "Smart Campaign" ; skos:altLabel "smartCampaign" ; skos:definition "Budget type for Smart Campaign. Full details: https://support.google.com/google-ads/answer/7653509 This type is only supported by campaigns with AdvertisingChannelType.SMART and AdvertisingChannelSubType.SMART_CAMPAIGN." ; skos:notation "SMART_CAMPAIGN" . a skos:Concept ; skos:inScheme googleads:CampaignBudgetTypeScheme ; skos:topConceptOf googleads:CampaignBudgetTypeScheme ; skos:prefLabel "Local Services" ; skos:altLabel "localServices" ; skos:definition "Budget type for Local Services Campaign. Full details: https://support.google.com/localservices/answer/7434558 This type is only supported by campaigns with AdvertisingChannelType.LOCAL_SERVICES." ; skos:notation "LOCAL_SERVICES" . # Concept scheme: CampaignContainsEuPoliticalAdvertising googleads:CampaignContainsEuPoliticalAdvertisingScheme a skos:ConceptScheme ; rdfs:label "CampaignContainsEuPoliticalAdvertising" ; rdfs:comment "Values Campaign.containsEuPoliticalAdvertising accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignContainsEuPoliticalAdvertisingScheme ; skos:topConceptOf googleads:CampaignContainsEuPoliticalAdvertisingScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignContainsEuPoliticalAdvertisingScheme ; skos:topConceptOf googleads:CampaignContainsEuPoliticalAdvertisingScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignContainsEuPoliticalAdvertisingScheme ; skos:topConceptOf googleads:CampaignContainsEuPoliticalAdvertisingScheme ; skos:prefLabel "Contains Eu Political Advertising" ; skos:altLabel "containsEuPoliticalAdvertising" ; skos:definition "The campaign contains political advertising targeted towards the EU. The campaign will be restricted from serving ads in the EU." ; skos:notation "CONTAINS_EU_POLITICAL_ADVERTISING" . a skos:Concept ; skos:inScheme googleads:CampaignContainsEuPoliticalAdvertisingScheme ; skos:topConceptOf googleads:CampaignContainsEuPoliticalAdvertisingScheme ; skos:prefLabel "Does Not Contain Eu Political Advertising" ; skos:altLabel "doesNotContainEuPoliticalAdvertising" ; skos:definition "The campaign does not contain political advertising targeted towards the EU. No additional serving restrictions will apply." ; skos:notation "DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING" . # Concept scheme: CampaignConversionGoalCategory googleads:CampaignConversionGoalCategoryScheme a skos:ConceptScheme ; rdfs:label "CampaignConversionGoalCategory" ; rdfs:comment "Values CampaignConversionGoal.category accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Default" ; skos:altLabel "default" ; skos:definition "Default category." ; skos:notation "DEFAULT" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Page View" ; skos:altLabel "pageView" ; skos:definition "User visiting a page." ; skos:notation "PAGE_VIEW" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Purchase" ; skos:altLabel "purchase" ; skos:definition "Purchase, sales, or \"order placed\" event." ; skos:notation "PURCHASE" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Signup" ; skos:altLabel "signup" ; skos:definition "Signup user action." ; skos:notation "SIGNUP" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Download" ; skos:altLabel "download" ; skos:definition "Software download action (as for an app)." ; skos:notation "DOWNLOAD" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Add To Cart" ; skos:altLabel "addToCart" ; skos:definition "The addition of items to a shopping cart or bag on an advertiser site." ; skos:notation "ADD_TO_CART" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Begin Checkout" ; skos:altLabel "beginCheckout" ; skos:definition "When someone enters the checkout flow on an advertiser site." ; skos:notation "BEGIN_CHECKOUT" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Subscribe Paid" ; skos:altLabel "subscribePaid" ; skos:definition "The start of a paid subscription for a product or service." ; skos:notation "SUBSCRIBE_PAID" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Phone Call Lead" ; skos:altLabel "phoneCallLead" ; skos:definition "A call to indicate interest in an advertiser's offering." ; skos:notation "PHONE_CALL_LEAD" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Imported Lead" ; skos:altLabel "importedLead" ; skos:definition "A lead conversion imported from an external source into Google Ads." ; skos:notation "IMPORTED_LEAD" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Submit Lead Form" ; skos:altLabel "submitLeadForm" ; skos:definition "A submission of a form on an advertiser site indicating business interest." ; skos:notation "SUBMIT_LEAD_FORM" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Book Appointment" ; skos:altLabel "bookAppointment" ; skos:definition "A booking of an appointment with an advertiser's business." ; skos:notation "BOOK_APPOINTMENT" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Request Quote" ; skos:altLabel "requestQuote" ; skos:definition "A quote or price estimate request." ; skos:notation "REQUEST_QUOTE" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Get Directions" ; skos:altLabel "getDirections" ; skos:definition "A search for an advertiser's business location with intention to visit." ; skos:notation "GET_DIRECTIONS" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Outbound Click" ; skos:altLabel "outboundClick" ; skos:definition "A click to an advertiser's partner's site." ; skos:notation "OUTBOUND_CLICK" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Contact" ; skos:altLabel "contact" ; skos:definition "A call, SMS, email, chat or other type of contact to an advertiser." ; skos:notation "CONTACT" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Engagement" ; skos:altLabel "engagement" ; skos:definition "A website engagement event such as long site time or a Google Analytics (GA) Smart Goal. Intended to be used for GA, Firebase, GA Gold goal imports." ; skos:notation "ENGAGEMENT" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Store Visit" ; skos:altLabel "storeVisit" ; skos:definition "A visit to a physical store location." ; skos:notation "STORE_VISIT" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Store Sale" ; skos:altLabel "storeSale" ; skos:definition "A sale occurring in a physical store." ; skos:notation "STORE_SALE" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Qualified Lead" ; skos:altLabel "qualifiedLead" ; skos:definition "A lead conversion imported from an external source into Google Ads, that has been further qualified by the advertiser (marketing/sales team). In the lead-to-sale journey, advertisers get leads, then act on them by reaching out to the consumer. If the consumer is interested and may end up buying their product, the advertiser marks such leads as \"qualified leads\"." ; skos:notation "QUALIFIED_LEAD" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Converted Lead" ; skos:altLabel "convertedLead" ; skos:definition "A lead conversion imported from an external source into Google Ads, that has further completed a chosen stage as defined by the lead gen advertiser." ; skos:notation "CONVERTED_LEAD" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalCategoryScheme ; skos:topConceptOf googleads:CampaignConversionGoalCategoryScheme ; skos:prefLabel "Youtube Follow On Views" ; skos:altLabel "youtubeFollowOnViews" ; skos:definition "User watches an ad from a channel and later watches either the same video or a video from the same channel as the ad." ; skos:notation "YOUTUBE_FOLLOW_ON_VIEWS" . # Concept scheme: CampaignConversionGoalOrigin googleads:CampaignConversionGoalOriginScheme a skos:ConceptScheme ; rdfs:label "CampaignConversionGoalOrigin" ; rdfs:comment "Values CampaignConversionGoal.origin accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalOriginScheme ; skos:topConceptOf googleads:CampaignConversionGoalOriginScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "The conversion origin has not been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalOriginScheme ; skos:topConceptOf googleads:CampaignConversionGoalOriginScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The conversion origin is not known in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalOriginScheme ; skos:topConceptOf googleads:CampaignConversionGoalOriginScheme ; skos:prefLabel "Website" ; skos:altLabel "website" ; skos:definition "Conversion that occurs when a user visits a website or takes an action there after viewing an ad." ; skos:notation "WEBSITE" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalOriginScheme ; skos:topConceptOf googleads:CampaignConversionGoalOriginScheme ; skos:prefLabel "Google Hosted" ; skos:altLabel "googleHosted" ; skos:definition "Conversions reported by an offline pipeline which collects local actions from Google-hosted pages (for example, Google Maps, Google Place Page, etc) and attributes them to relevant ad events." ; skos:notation "GOOGLE_HOSTED" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalOriginScheme ; skos:topConceptOf googleads:CampaignConversionGoalOriginScheme ; skos:prefLabel "App" ; skos:altLabel "app" ; skos:definition "Conversion that occurs when a user performs an action through any app platforms." ; skos:notation "APP" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalOriginScheme ; skos:topConceptOf googleads:CampaignConversionGoalOriginScheme ; skos:prefLabel "Call From Ads" ; skos:altLabel "callFromAds" ; skos:definition "Conversion that occurs when a user makes a call from ads." ; skos:notation "CALL_FROM_ADS" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalOriginScheme ; skos:topConceptOf googleads:CampaignConversionGoalOriginScheme ; skos:prefLabel "Store" ; skos:altLabel "store" ; skos:definition "Conversion that occurs when a user visits or makes a purchase at a physical store." ; skos:notation "STORE" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalOriginScheme ; skos:topConceptOf googleads:CampaignConversionGoalOriginScheme ; skos:prefLabel "Youtube Hosted" ; skos:altLabel "youtubeHosted" ; skos:definition "Conversion that occurs on YouTube." ; skos:notation "YOUTUBE_HOSTED" . a skos:Concept ; skos:inScheme googleads:CampaignConversionGoalOriginScheme ; skos:topConceptOf googleads:CampaignConversionGoalOriginScheme ; skos:prefLabel "Local Services Ads" ; skos:altLabel "localServicesAds" ; skos:definition "Conversion that occurs when a user clicks on local services ads unit and reaches out to advertiser through phone call, message, or booking options on the ad." ; skos:notation "LOCAL_SERVICES_ADS" . # Concept scheme: CampaignCriterionStatus googleads:CampaignCriterionStatusScheme a skos:ConceptScheme ; rdfs:label "CampaignCriterionStatus" ; rdfs:comment "Values CampaignCriterion.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignCriterionStatusScheme ; skos:topConceptOf googleads:CampaignCriterionStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionStatusScheme ; skos:topConceptOf googleads:CampaignCriterionStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionStatusScheme ; skos:topConceptOf googleads:CampaignCriterionStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The campaign criterion is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionStatusScheme ; skos:topConceptOf googleads:CampaignCriterionStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "The campaign criterion is paused." ; skos:notation "PAUSED" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionStatusScheme ; skos:topConceptOf googleads:CampaignCriterionStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The campaign criterion is removed." ; skos:notation "REMOVED" . # Concept scheme: CampaignCriterionType googleads:CampaignCriterionTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignCriterionType" ; rdfs:comment "Values CampaignCriterion.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Keyword" ; skos:altLabel "keyword" ; skos:definition "Keyword, for example, 'mars cruise'." ; skos:notation "KEYWORD" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Placement" ; skos:altLabel "placement" ; skos:definition "Placement, also known as Website, for example, 'www.flowers4sale.com'" ; skos:notation "PLACEMENT" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Mobile App Category" ; skos:altLabel "mobileAppCategory" ; skos:definition "Mobile application categories to target." ; skos:notation "MOBILE_APP_CATEGORY" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Mobile Application" ; skos:altLabel "mobileApplication" ; skos:definition "Mobile applications to target." ; skos:notation "MOBILE_APPLICATION" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Device" ; skos:altLabel "device" ; skos:definition "Devices to target." ; skos:notation "DEVICE" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Location" ; skos:altLabel "location" ; skos:definition "Locations to target." ; skos:notation "LOCATION" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Listing Group" ; skos:altLabel "listingGroup" ; skos:definition "Listing groups to target." ; skos:notation "LISTING_GROUP" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Ad Schedule" ; skos:altLabel "adSchedule" ; skos:definition "Ad Schedule." ; skos:notation "AD_SCHEDULE" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Age Range" ; skos:altLabel "ageRange" ; skos:definition "Age range." ; skos:notation "AGE_RANGE" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Gender" ; skos:altLabel "gender" ; skos:definition "Gender." ; skos:notation "GENDER" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Income Range" ; skos:altLabel "incomeRange" ; skos:definition "Income Range." ; skos:notation "INCOME_RANGE" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Parental Status" ; skos:altLabel "parentalStatus" ; skos:definition "Parental status." ; skos:notation "PARENTAL_STATUS" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Youtube Video" ; skos:altLabel "youtubeVideo" ; skos:definition "YouTube Video." ; skos:notation "YOUTUBE_VIDEO" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Youtube Channel" ; skos:altLabel "youtubeChannel" ; skos:definition "YouTube Channel." ; skos:notation "YOUTUBE_CHANNEL" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "User List" ; skos:altLabel "userList" ; skos:definition "User list." ; skos:notation "USER_LIST" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Proximity" ; skos:altLabel "proximity" ; skos:definition "Proximity." ; skos:notation "PROXIMITY" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Topic" ; skos:altLabel "topic" ; skos:definition "A topic target on the display network (for example, \"Pets & Animals\")." ; skos:notation "TOPIC" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Listing Scope" ; skos:altLabel "listingScope" ; skos:definition "Listing scope to target." ; skos:notation "LISTING_SCOPE" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Language" ; skos:altLabel "language" ; skos:definition "Language." ; skos:notation "LANGUAGE" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Ip Block" ; skos:altLabel "ipBlock" ; skos:definition "IpBlock." ; skos:notation "IP_BLOCK" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Content Label" ; skos:altLabel "contentLabel" ; skos:definition "Content Label for category exclusion." ; skos:notation "CONTENT_LABEL" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Carrier" ; skos:altLabel "carrier" ; skos:definition "Carrier." ; skos:notation "CARRIER" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "User Interest" ; skos:altLabel "userInterest" ; skos:definition "A category the user is interested in." ; skos:notation "USER_INTEREST" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Webpage" ; skos:altLabel "webpage" ; skos:definition "Webpage criterion for dynamic search ads." ; skos:notation "WEBPAGE" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Operating System Version" ; skos:altLabel "operatingSystemVersion" ; skos:definition "Operating system version." ; skos:notation "OPERATING_SYSTEM_VERSION" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "App Payment Model" ; skos:altLabel "appPaymentModel" ; skos:definition "App payment model." ; skos:notation "APP_PAYMENT_MODEL" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Mobile Device" ; skos:altLabel "mobileDevice" ; skos:definition "Mobile device." ; skos:notation "MOBILE_DEVICE" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Custom Affinity" ; skos:altLabel "customAffinity" ; skos:definition "Custom affinity." ; skos:notation "CUSTOM_AFFINITY" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Custom Intent" ; skos:altLabel "customIntent" ; skos:definition "Custom intent." ; skos:notation "CUSTOM_INTENT" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Location Group" ; skos:altLabel "locationGroup" ; skos:definition "Location group." ; skos:notation "LOCATION_GROUP" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Custom Audience" ; skos:altLabel "customAudience" ; skos:definition "Custom audience" ; skos:notation "CUSTOM_AUDIENCE" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Combined Audience" ; skos:altLabel "combinedAudience" ; skos:definition "Combined audience" ; skos:notation "COMBINED_AUDIENCE" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Keyword Theme" ; skos:altLabel "keywordTheme" ; skos:definition "Smart Campaign keyword theme" ; skos:notation "KEYWORD_THEME" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Audience" ; skos:altLabel "audience" ; skos:definition "Audience" ; skos:notation "AUDIENCE" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Negative Keyword List" ; skos:altLabel "negativeKeywordList" ; skos:definition "Negative Keyword List" ; skos:notation "NEGATIVE_KEYWORD_LIST" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Local Service Id" ; skos:altLabel "localServiceId" ; skos:definition "Local Services Ads Service ID." ; skos:notation "LOCAL_SERVICE_ID" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Search Theme" ; skos:altLabel "searchTheme" ; skos:definition "Search Theme." ; skos:notation "SEARCH_THEME" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Brand" ; skos:altLabel "brand" ; skos:definition "Brand" ; skos:notation "BRAND" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Brand List" ; skos:altLabel "brandList" ; skos:definition "Brand List" ; skos:notation "BRAND_LIST" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Life Event" ; skos:altLabel "lifeEvent" ; skos:definition "Life Event" ; skos:notation "LIFE_EVENT" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Webpage List" ; skos:altLabel "webpageList" ; skos:definition "Webpage List" ; skos:notation "WEBPAGE_LIST" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Video Lineup" ; skos:altLabel "videoLineup" ; skos:definition "Video lineup" ; skos:notation "VIDEO_LINEUP" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Placement List" ; skos:altLabel "placementList" ; skos:definition "Placement List" ; skos:notation "PLACEMENT_LIST" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Vertical Ads Item Group Rule List" ; skos:altLabel "verticalAdsItemGroupRuleList" ; skos:definition "A list of rules for item groups in Vertical Ads." ; skos:notation "VERTICAL_ADS_ITEM_GROUP_RULE_LIST" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Vertical Ads Item Group Rule" ; skos:altLabel "verticalAdsItemGroupRule" ; skos:definition "A rule for an item group in Vertical Ads." ; skos:notation "VERTICAL_ADS_ITEM_GROUP_RULE" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Retail Filter Bundle" ; skos:altLabel "retailFilterBundle" ; skos:definition "Retail Filter Bundle for linking a retail filter shared set to an ad group." ; skos:notation "RETAIL_FILTER_BUNDLE" . a skos:Concept ; skos:inScheme googleads:CampaignCriterionTypeScheme ; skos:topConceptOf googleads:CampaignCriterionTypeScheme ; skos:prefLabel "Retail Filter" ; skos:altLabel "retailFilter" ; skos:definition "Retail Filter for defining individual tag rules or expressions within a shared set." ; skos:notation "RETAIL_FILTER" . # Concept scheme: CampaignCustomizerStatus googleads:CampaignCustomizerStatusScheme a skos:ConceptScheme ; rdfs:label "CampaignCustomizerStatus" ; rdfs:comment "Values CampaignCustomizer.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignCustomizerStatusScheme ; skos:topConceptOf googleads:CampaignCustomizerStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "The status has not been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignCustomizerStatusScheme ; skos:topConceptOf googleads:CampaignCustomizerStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignCustomizerStatusScheme ; skos:topConceptOf googleads:CampaignCustomizerStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The customizer value is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:CampaignCustomizerStatusScheme ; skos:topConceptOf googleads:CampaignCustomizerStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The customizer value is removed." ; skos:notation "REMOVED" . # Concept scheme: CampaignDraftStatus googleads:CampaignDraftStatusScheme a skos:ConceptScheme ; rdfs:label "CampaignDraftStatus" ; rdfs:comment "Values CampaignDraft.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignDraftStatusScheme ; skos:topConceptOf googleads:CampaignDraftStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "The status has not been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignDraftStatusScheme ; skos:topConceptOf googleads:CampaignDraftStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignDraftStatusScheme ; skos:topConceptOf googleads:CampaignDraftStatusScheme ; skos:prefLabel "Proposed" ; skos:altLabel "proposed" ; skos:definition "Initial state of the draft, the advertiser can start adding changes with no effect on serving." ; skos:notation "PROPOSED" . a skos:Concept ; skos:inScheme googleads:CampaignDraftStatusScheme ; skos:topConceptOf googleads:CampaignDraftStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The campaign draft is removed." ; skos:notation "REMOVED" . a skos:Concept ; skos:inScheme googleads:CampaignDraftStatusScheme ; skos:topConceptOf googleads:CampaignDraftStatusScheme ; skos:prefLabel "Promoting" ; skos:altLabel "promoting" ; skos:definition "Advertiser requested to promote draft's changes back into the original campaign. Advertiser can poll the long running operation returned by the promote action to see the status of the promotion." ; skos:notation "PROMOTING" . a skos:Concept ; skos:inScheme googleads:CampaignDraftStatusScheme ; skos:topConceptOf googleads:CampaignDraftStatusScheme ; skos:prefLabel "Promoted" ; skos:altLabel "promoted" ; skos:definition "The process to merge changes in the draft back to the original campaign has completed successfully." ; skos:notation "PROMOTED" . a skos:Concept ; skos:inScheme googleads:CampaignDraftStatusScheme ; skos:topConceptOf googleads:CampaignDraftStatusScheme ; skos:prefLabel "Promote Failed" ; skos:altLabel "promoteFailed" ; skos:definition "The promotion failed after it was partially applied. Promote cannot be attempted again safely, so the issue must be corrected in the original campaign." ; skos:notation "PROMOTE_FAILED" . # Concept scheme: CampaignExcludedParentAssetFieldTypes googleads:CampaignExcludedParentAssetFieldTypesScheme a skos:ConceptScheme ; rdfs:label "CampaignExcludedParentAssetFieldTypes" ; rdfs:comment "Values Campaign.excludedParentAssetFieldTypes accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Headline" ; skos:altLabel "headline" ; skos:definition "The asset is linked for use as a headline." ; skos:notation "HEADLINE" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Description" ; skos:altLabel "description" ; skos:definition "The asset is linked for use as a description." ; skos:notation "DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Mandatory Ad Text" ; skos:altLabel "mandatoryAdText" ; skos:definition "The asset is linked for use as mandatory ad text." ; skos:notation "MANDATORY_AD_TEXT" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Marketing Image" ; skos:altLabel "marketingImage" ; skos:definition "The asset is linked for use as a marketing image." ; skos:notation "MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Media Bundle" ; skos:altLabel "mediaBundle" ; skos:definition "The asset is linked for use as a media bundle." ; skos:notation "MEDIA_BUNDLE" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Youtube Video" ; skos:altLabel "youtubeVideo" ; skos:definition "The asset is linked for use as a YouTube video." ; skos:notation "YOUTUBE_VIDEO" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Book On Google" ; skos:altLabel "bookOnGoogle" ; skos:definition "The asset is linked to indicate that a hotels campaign is \"Book on Google\" enabled." ; skos:notation "BOOK_ON_GOOGLE" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Lead Form" ; skos:altLabel "leadForm" ; skos:definition "The asset is linked for use as a Lead Form extension." ; skos:notation "LEAD_FORM" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Promotion" ; skos:altLabel "promotion" ; skos:definition "The asset is linked for use as a Promotion extension." ; skos:notation "PROMOTION" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Callout" ; skos:altLabel "callout" ; skos:definition "The asset is linked for use as a Callout extension." ; skos:notation "CALLOUT" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Structured Snippet" ; skos:altLabel "structuredSnippet" ; skos:definition "The asset is linked for use as a Structured Snippet extension." ; skos:notation "STRUCTURED_SNIPPET" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Sitelink" ; skos:altLabel "sitelink" ; skos:definition "The asset is linked for use as a Sitelink." ; skos:notation "SITELINK" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Mobile App" ; skos:altLabel "mobileApp" ; skos:definition "The asset is linked for use as a Mobile App extension." ; skos:notation "MOBILE_APP" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Hotel Callout" ; skos:altLabel "hotelCallout" ; skos:definition "The asset is linked for use as a Hotel Callout extension." ; skos:notation "HOTEL_CALLOUT" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Call" ; skos:altLabel "call" ; skos:definition "The asset is linked for use as a Call extension." ; skos:notation "CALL" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Price" ; skos:altLabel "price" ; skos:definition "The asset is linked for use as a Price extension." ; skos:notation "PRICE" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Long Headline" ; skos:altLabel "longHeadline" ; skos:definition "The asset is linked for use as a long headline." ; skos:notation "LONG_HEADLINE" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Business Name" ; skos:altLabel "businessName" ; skos:definition "The asset is linked for use as a business name." ; skos:notation "BUSINESS_NAME" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Square Marketing Image" ; skos:altLabel "squareMarketingImage" ; skos:definition "The asset is linked for use as a square marketing image." ; skos:notation "SQUARE_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Portrait Marketing Image" ; skos:altLabel "portraitMarketingImage" ; skos:definition "The asset is linked for use as a portrait marketing image." ; skos:notation "PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Logo" ; skos:altLabel "logo" ; skos:definition "The asset is linked for use as a logo." ; skos:notation "LOGO" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Landscape Logo" ; skos:altLabel "landscapeLogo" ; skos:definition "The asset is linked for use as a landscape logo." ; skos:notation "LANDSCAPE_LOGO" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Video" ; skos:altLabel "video" ; skos:definition "The asset is linked for use as a non YouTube logo." ; skos:notation "VIDEO" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Call To Action Selection" ; skos:altLabel "callToActionSelection" ; skos:definition "The asset is linked for use to select a call-to-action." ; skos:notation "CALL_TO_ACTION_SELECTION" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Ad Image" ; skos:altLabel "adImage" ; skos:definition "The asset is linked for use to select an ad image." ; skos:notation "AD_IMAGE" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Business Logo" ; skos:altLabel "businessLogo" ; skos:definition "The asset is linked for use as a business logo." ; skos:notation "BUSINESS_LOGO" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Hotel Property" ; skos:altLabel "hotelProperty" ; skos:definition "The asset is linked for use as a hotel property in a Performance Max for travel goals campaign." ; skos:notation "HOTEL_PROPERTY" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Demand Gen Carousel Card" ; skos:altLabel "demandGenCarouselCard" ; skos:definition "The asset is linked for use as a Demand Gen carousel card." ; skos:notation "DEMAND_GEN_CAROUSEL_CARD" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Business Message" ; skos:altLabel "businessMessage" ; skos:definition "The asset is linked for use as a Business Message." ; skos:notation "BUSINESS_MESSAGE" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Tall Portrait Marketing Image" ; skos:altLabel "tallPortraitMarketingImage" ; skos:definition "The asset is linked for use as a tall portrait marketing image." ; skos:notation "TALL_PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Related Youtube Videos" ; skos:altLabel "relatedYoutubeVideos" ; skos:definition "The asset is linked for use as related YouTube videos." ; skos:notation "RELATED_YOUTUBE_VIDEOS" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Landing Page Preview" ; skos:altLabel "landingPagePreview" ; skos:definition "The asset is linked for use as a landing page preview image." ; skos:notation "LANDING_PAGE_PREVIEW" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Long Description" ; skos:altLabel "longDescription" ; skos:definition "The asset is linked for use as a long description." ; skos:notation "LONG_DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Call To Action" ; skos:altLabel "callToAction" ; skos:definition "The asset is linked for use as a call-to-action." ; skos:notation "CALL_TO_ACTION" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetFieldTypesScheme ; skos:prefLabel "Classic Display Image" ; skos:altLabel "classicDisplayImage" ; skos:definition "The asset is linked for use as a classic display image." ; skos:notation "CLASSIC_DISPLAY_IMAGE" . # Concept scheme: CampaignExcludedParentAssetSetTypes googleads:CampaignExcludedParentAssetSetTypesScheme a skos:ConceptScheme ; rdfs:label "CampaignExcludedParentAssetSetTypes" ; rdfs:comment "Values Campaign.excludedParentAssetSetTypes accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:prefLabel "Page Feed" ; skos:altLabel "pageFeed" ; skos:definition "Page asset set." ; skos:notation "PAGE_FEED" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:prefLabel "Dynamic Education" ; skos:altLabel "dynamicEducation" ; skos:definition "Dynamic education asset set." ; skos:notation "DYNAMIC_EDUCATION" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:prefLabel "Merchant Center Feed" ; skos:altLabel "merchantCenterFeed" ; skos:definition "Google Merchant Center asset set." ; skos:notation "MERCHANT_CENTER_FEED" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:prefLabel "Dynamic Real Estate" ; skos:altLabel "dynamicRealEstate" ; skos:definition "Dynamic real estate asset set." ; skos:notation "DYNAMIC_REAL_ESTATE" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:prefLabel "Dynamic Custom" ; skos:altLabel "dynamicCustom" ; skos:definition "Dynamic custom asset set." ; skos:notation "DYNAMIC_CUSTOM" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:prefLabel "Dynamic Hotels And Rentals" ; skos:altLabel "dynamicHotelsAndRentals" ; skos:definition "Dynamic hotels and rentals asset set." ; skos:notation "DYNAMIC_HOTELS_AND_RENTALS" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:prefLabel "Dynamic Flights" ; skos:altLabel "dynamicFlights" ; skos:definition "Dynamic flights asset set." ; skos:notation "DYNAMIC_FLIGHTS" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:prefLabel "Dynamic Travel" ; skos:altLabel "dynamicTravel" ; skos:definition "Dynamic travel asset set." ; skos:notation "DYNAMIC_TRAVEL" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:prefLabel "Dynamic Local" ; skos:altLabel "dynamicLocal" ; skos:definition "Dynamic local asset set." ; skos:notation "DYNAMIC_LOCAL" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:prefLabel "Dynamic Jobs" ; skos:altLabel "dynamicJobs" ; skos:definition "Dynamic jobs asset set." ; skos:notation "DYNAMIC_JOBS" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:prefLabel "Location Sync" ; skos:altLabel "locationSync" ; skos:definition "Location sync level asset set." ; skos:notation "LOCATION_SYNC" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:prefLabel "Business Profile Dynamic Location Group" ; skos:altLabel "businessProfileDynamicLocationGroup" ; skos:definition "Business Profile location group asset set." ; skos:notation "BUSINESS_PROFILE_DYNAMIC_LOCATION_GROUP" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:prefLabel "Chain Dynamic Location Group" ; skos:altLabel "chainDynamicLocationGroup" ; skos:definition "Chain location group asset set which can be used for both owned locations and affiliate locations." ; skos:notation "CHAIN_DYNAMIC_LOCATION_GROUP" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:prefLabel "Static Location Group" ; skos:altLabel "staticLocationGroup" ; skos:definition "Static location group asset set which can be used for both owned locations and affiliate locations." ; skos:notation "STATIC_LOCATION_GROUP" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:prefLabel "Hotel Property" ; skos:altLabel "hotelProperty" ; skos:definition "Hotel Property asset set which is used to link a hotel property feed to Performance Max for travel goals campaigns." ; skos:notation "HOTEL_PROPERTY" . a skos:Concept ; skos:inScheme googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:topConceptOf googleads:CampaignExcludedParentAssetSetTypesScheme ; skos:prefLabel "Travel Feed" ; skos:altLabel "travelFeed" ; skos:definition "Travel Feed asset set type. Can represent either a Hotel feed or a Things to Do (activities) feed." ; skos:notation "TRAVEL_FEED" . # Concept scheme: CampaignExperimentType googleads:CampaignExperimentTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignExperimentType" ; rdfs:comment "Values Campaign.experimentType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignExperimentTypeScheme ; skos:topConceptOf googleads:CampaignExperimentTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignExperimentTypeScheme ; skos:topConceptOf googleads:CampaignExperimentTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignExperimentTypeScheme ; skos:topConceptOf googleads:CampaignExperimentTypeScheme ; skos:prefLabel "Base" ; skos:altLabel "base" ; skos:definition "This is a regular campaign." ; skos:notation "BASE" . a skos:Concept ; skos:inScheme googleads:CampaignExperimentTypeScheme ; skos:topConceptOf googleads:CampaignExperimentTypeScheme ; skos:prefLabel "Draft" ; skos:altLabel "draft" ; skos:definition "This is a draft version of a campaign. It has some modifications from a base campaign, but it does not serve or accrue metrics." ; skos:notation "DRAFT" . a skos:Concept ; skos:inScheme googleads:CampaignExperimentTypeScheme ; skos:topConceptOf googleads:CampaignExperimentTypeScheme ; skos:prefLabel "Experiment" ; skos:altLabel "experiment" ; skos:definition "This is an experiment version of a campaign. It has some modifications from a base campaign, and a percentage of traffic is being diverted from the BASE campaign to this experiment campaign." ; skos:notation "EXPERIMENT" . # Concept scheme: CampaignFeedTypes googleads:CampaignFeedTypesScheme a skos:ConceptScheme ; rdfs:label "CampaignFeedTypes" ; rdfs:comment "Values Campaign.feedTypes accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignFeedTypesScheme ; skos:topConceptOf googleads:CampaignFeedTypesScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignFeedTypesScheme ; skos:topConceptOf googleads:CampaignFeedTypesScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignFeedTypesScheme ; skos:topConceptOf googleads:CampaignFeedTypesScheme ; skos:prefLabel "Page Feed" ; skos:altLabel "pageFeed" ; skos:definition "Page asset set." ; skos:notation "PAGE_FEED" . a skos:Concept ; skos:inScheme googleads:CampaignFeedTypesScheme ; skos:topConceptOf googleads:CampaignFeedTypesScheme ; skos:prefLabel "Dynamic Education" ; skos:altLabel "dynamicEducation" ; skos:definition "Dynamic education asset set." ; skos:notation "DYNAMIC_EDUCATION" . a skos:Concept ; skos:inScheme googleads:CampaignFeedTypesScheme ; skos:topConceptOf googleads:CampaignFeedTypesScheme ; skos:prefLabel "Merchant Center Feed" ; skos:altLabel "merchantCenterFeed" ; skos:definition "Google Merchant Center asset set." ; skos:notation "MERCHANT_CENTER_FEED" . a skos:Concept ; skos:inScheme googleads:CampaignFeedTypesScheme ; skos:topConceptOf googleads:CampaignFeedTypesScheme ; skos:prefLabel "Dynamic Real Estate" ; skos:altLabel "dynamicRealEstate" ; skos:definition "Dynamic real estate asset set." ; skos:notation "DYNAMIC_REAL_ESTATE" . a skos:Concept ; skos:inScheme googleads:CampaignFeedTypesScheme ; skos:topConceptOf googleads:CampaignFeedTypesScheme ; skos:prefLabel "Dynamic Custom" ; skos:altLabel "dynamicCustom" ; skos:definition "Dynamic custom asset set." ; skos:notation "DYNAMIC_CUSTOM" . a skos:Concept ; skos:inScheme googleads:CampaignFeedTypesScheme ; skos:topConceptOf googleads:CampaignFeedTypesScheme ; skos:prefLabel "Dynamic Hotels And Rentals" ; skos:altLabel "dynamicHotelsAndRentals" ; skos:definition "Dynamic hotels and rentals asset set." ; skos:notation "DYNAMIC_HOTELS_AND_RENTALS" . a skos:Concept ; skos:inScheme googleads:CampaignFeedTypesScheme ; skos:topConceptOf googleads:CampaignFeedTypesScheme ; skos:prefLabel "Dynamic Flights" ; skos:altLabel "dynamicFlights" ; skos:definition "Dynamic flights asset set." ; skos:notation "DYNAMIC_FLIGHTS" . a skos:Concept ; skos:inScheme googleads:CampaignFeedTypesScheme ; skos:topConceptOf googleads:CampaignFeedTypesScheme ; skos:prefLabel "Dynamic Travel" ; skos:altLabel "dynamicTravel" ; skos:definition "Dynamic travel asset set." ; skos:notation "DYNAMIC_TRAVEL" . a skos:Concept ; skos:inScheme googleads:CampaignFeedTypesScheme ; skos:topConceptOf googleads:CampaignFeedTypesScheme ; skos:prefLabel "Dynamic Local" ; skos:altLabel "dynamicLocal" ; skos:definition "Dynamic local asset set." ; skos:notation "DYNAMIC_LOCAL" . a skos:Concept ; skos:inScheme googleads:CampaignFeedTypesScheme ; skos:topConceptOf googleads:CampaignFeedTypesScheme ; skos:prefLabel "Dynamic Jobs" ; skos:altLabel "dynamicJobs" ; skos:definition "Dynamic jobs asset set." ; skos:notation "DYNAMIC_JOBS" . a skos:Concept ; skos:inScheme googleads:CampaignFeedTypesScheme ; skos:topConceptOf googleads:CampaignFeedTypesScheme ; skos:prefLabel "Location Sync" ; skos:altLabel "locationSync" ; skos:definition "Location sync level asset set." ; skos:notation "LOCATION_SYNC" . a skos:Concept ; skos:inScheme googleads:CampaignFeedTypesScheme ; skos:topConceptOf googleads:CampaignFeedTypesScheme ; skos:prefLabel "Business Profile Dynamic Location Group" ; skos:altLabel "businessProfileDynamicLocationGroup" ; skos:definition "Business Profile location group asset set." ; skos:notation "BUSINESS_PROFILE_DYNAMIC_LOCATION_GROUP" . a skos:Concept ; skos:inScheme googleads:CampaignFeedTypesScheme ; skos:topConceptOf googleads:CampaignFeedTypesScheme ; skos:prefLabel "Chain Dynamic Location Group" ; skos:altLabel "chainDynamicLocationGroup" ; skos:definition "Chain location group asset set which can be used for both owned locations and affiliate locations." ; skos:notation "CHAIN_DYNAMIC_LOCATION_GROUP" . a skos:Concept ; skos:inScheme googleads:CampaignFeedTypesScheme ; skos:topConceptOf googleads:CampaignFeedTypesScheme ; skos:prefLabel "Static Location Group" ; skos:altLabel "staticLocationGroup" ; skos:definition "Static location group asset set which can be used for both owned locations and affiliate locations." ; skos:notation "STATIC_LOCATION_GROUP" . a skos:Concept ; skos:inScheme googleads:CampaignFeedTypesScheme ; skos:topConceptOf googleads:CampaignFeedTypesScheme ; skos:prefLabel "Hotel Property" ; skos:altLabel "hotelProperty" ; skos:definition "Hotel Property asset set which is used to link a hotel property feed to Performance Max for travel goals campaigns." ; skos:notation "HOTEL_PROPERTY" . a skos:Concept ; skos:inScheme googleads:CampaignFeedTypesScheme ; skos:topConceptOf googleads:CampaignFeedTypesScheme ; skos:prefLabel "Travel Feed" ; skos:altLabel "travelFeed" ; skos:definition "Travel Feed asset set type. Can represent either a Hotel feed or a Things to Do (activities) feed." ; skos:notation "TRAVEL_FEED" . # Concept scheme: CampaignGeoTargetTypeSettingNegativeGeoTargetType googleads:CampaignGeoTargetTypeSettingNegativeGeoTargetTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignGeoTargetTypeSettingNegativeGeoTargetType" ; rdfs:comment "Values CampaignGeoTargetTypeSetting.negativeGeoTargetType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignGeoTargetTypeSettingNegativeGeoTargetTypeScheme ; skos:topConceptOf googleads:CampaignGeoTargetTypeSettingNegativeGeoTargetTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignGeoTargetTypeSettingNegativeGeoTargetTypeScheme ; skos:topConceptOf googleads:CampaignGeoTargetTypeSettingNegativeGeoTargetTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignGeoTargetTypeSettingNegativeGeoTargetTypeScheme ; skos:topConceptOf googleads:CampaignGeoTargetTypeSettingNegativeGeoTargetTypeScheme ; skos:prefLabel "Presence Or Interest" ; skos:altLabel "presenceOrInterest" ; skos:definition "Specifies that a user is excluded from seeing the ad if they are in, or show interest in, advertiser's excluded locations." ; skos:notation "PRESENCE_OR_INTEREST" . a skos:Concept ; skos:inScheme googleads:CampaignGeoTargetTypeSettingNegativeGeoTargetTypeScheme ; skos:topConceptOf googleads:CampaignGeoTargetTypeSettingNegativeGeoTargetTypeScheme ; skos:prefLabel "Presence" ; skos:altLabel "presence" ; skos:definition "Specifies that a user is excluded from seeing the ad if they are in advertiser's excluded locations." ; skos:notation "PRESENCE" . # Concept scheme: CampaignGeoTargetTypeSettingPositiveGeoTargetType googleads:CampaignGeoTargetTypeSettingPositiveGeoTargetTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignGeoTargetTypeSettingPositiveGeoTargetType" ; rdfs:comment "Values CampaignGeoTargetTypeSetting.positiveGeoTargetType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignGeoTargetTypeSettingPositiveGeoTargetTypeScheme ; skos:topConceptOf googleads:CampaignGeoTargetTypeSettingPositiveGeoTargetTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignGeoTargetTypeSettingPositiveGeoTargetTypeScheme ; skos:topConceptOf googleads:CampaignGeoTargetTypeSettingPositiveGeoTargetTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The value is unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignGeoTargetTypeSettingPositiveGeoTargetTypeScheme ; skos:topConceptOf googleads:CampaignGeoTargetTypeSettingPositiveGeoTargetTypeScheme ; skos:prefLabel "Presence Or Interest" ; skos:altLabel "presenceOrInterest" ; skos:definition "Specifies that an ad is triggered if the user is in, or shows interest in, advertiser's targeted locations." ; skos:notation "PRESENCE_OR_INTEREST" . a skos:Concept ; skos:inScheme googleads:CampaignGeoTargetTypeSettingPositiveGeoTargetTypeScheme ; skos:topConceptOf googleads:CampaignGeoTargetTypeSettingPositiveGeoTargetTypeScheme ; skos:prefLabel "Search Interest" ; skos:altLabel "searchInterest" ; skos:definition "Specifies that an ad is triggered if the user searches for advertiser's targeted locations. This can only be used with Search and standard Shopping campaigns." ; skos:notation "SEARCH_INTEREST" . a skos:Concept ; skos:inScheme googleads:CampaignGeoTargetTypeSettingPositiveGeoTargetTypeScheme ; skos:topConceptOf googleads:CampaignGeoTargetTypeSettingPositiveGeoTargetTypeScheme ; skos:prefLabel "Presence" ; skos:altLabel "presence" ; skos:definition "Specifies that an ad is triggered if the user is in or regularly in advertiser's targeted locations." ; skos:notation "PRESENCE" . # Concept scheme: CampaignGoalConfigGoalType googleads:CampaignGoalConfigGoalTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignGoalConfigGoalType" ; rdfs:comment "Values CampaignGoalConfig.goalType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignGoalConfigGoalTypeScheme ; skos:topConceptOf googleads:CampaignGoalConfigGoalTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignGoalConfigGoalTypeScheme ; skos:topConceptOf googleads:CampaignGoalConfigGoalTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignGoalConfigGoalTypeScheme ; skos:topConceptOf googleads:CampaignGoalConfigGoalTypeScheme ; skos:prefLabel "Customer Retention" ; skos:altLabel "customerRetention" ; skos:definition "Retention goal, which allows advertisers to optimize campaigns to win back lapsed customers. (https://support.google.com/google-ads/answer/14792043?hl=en)" ; skos:notation "CUSTOMER_RETENTION" . # Concept scheme: CampaignGoalSettingsCampaignRetentionGoalSettingsTargetOption googleads:CampaignGoalSettingsCampaignRetentionGoalSettingsTargetOptionScheme a skos:ConceptScheme ; rdfs:label "CampaignGoalSettingsCampaignRetentionGoalSettingsTargetOption" ; rdfs:comment "Values CampaignGoalSettingsCampaignRetentionGoalSettings.targetOption accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignGoalSettingsCampaignRetentionGoalSettingsTargetOptionScheme ; skos:topConceptOf googleads:CampaignGoalSettingsCampaignRetentionGoalSettingsTargetOptionScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignGoalSettingsCampaignRetentionGoalSettingsTargetOptionScheme ; skos:topConceptOf googleads:CampaignGoalSettingsCampaignRetentionGoalSettingsTargetOptionScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignGoalSettingsCampaignRetentionGoalSettingsTargetOptionScheme ; skos:topConceptOf googleads:CampaignGoalSettingsCampaignRetentionGoalSettingsTargetOptionScheme ; skos:prefLabel "Target All" ; skos:altLabel "targetAll" ; skos:definition "The mode is used when the campaign optimizes for all customers, which is the default value." ; skos:notation "TARGET_ALL" . a skos:Concept ; skos:inScheme googleads:CampaignGoalSettingsCampaignRetentionGoalSettingsTargetOptionScheme ; skos:topConceptOf googleads:CampaignGoalSettingsCampaignRetentionGoalSettingsTargetOptionScheme ; skos:prefLabel "Target Specific" ; skos:altLabel "targetSpecific" ; skos:definition "This mode configures the campaign to target only customers who have previously interacted but are now lapsed or disengaged." ; skos:notation "TARGET_SPECIFIC" . # Concept scheme: CampaignGroupStatus googleads:CampaignGroupStatusScheme a skos:ConceptScheme ; rdfs:label "CampaignGroupStatus" ; rdfs:comment "Values CampaignGroup.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignGroupStatusScheme ; skos:topConceptOf googleads:CampaignGroupStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignGroupStatusScheme ; skos:topConceptOf googleads:CampaignGroupStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignGroupStatusScheme ; skos:topConceptOf googleads:CampaignGroupStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The campaign group is active." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:CampaignGroupStatusScheme ; skos:topConceptOf googleads:CampaignGroupStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The campaign group has been removed." ; skos:notation "REMOVED" . # Concept scheme: CampaignKeywordMatchType googleads:CampaignKeywordMatchTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignKeywordMatchType" ; rdfs:comment "Values Campaign.keywordMatchType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignKeywordMatchTypeScheme ; skos:topConceptOf googleads:CampaignKeywordMatchTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignKeywordMatchTypeScheme ; skos:topConceptOf googleads:CampaignKeywordMatchTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignKeywordMatchTypeScheme ; skos:topConceptOf googleads:CampaignKeywordMatchTypeScheme ; skos:prefLabel "Broad" ; skos:altLabel "broad" ; skos:definition "Campaign level broad match." ; skos:notation "BROAD" . # Concept scheme: CampaignListingType googleads:CampaignListingTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignListingType" ; rdfs:comment "Values Campaign.listingType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignListingTypeScheme ; skos:topConceptOf googleads:CampaignListingTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignListingTypeScheme ; skos:topConceptOf googleads:CampaignListingTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignListingTypeScheme ; skos:topConceptOf googleads:CampaignListingTypeScheme ; skos:prefLabel "Vehicles" ; skos:altLabel "vehicles" ; skos:definition "This campaign serves vehicle ads." ; skos:notation "VEHICLES" . # Concept scheme: CampaignLocalCampaignSettingLocationSourceType googleads:CampaignLocalCampaignSettingLocationSourceTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignLocalCampaignSettingLocationSourceType" ; rdfs:comment "Values CampaignLocalCampaignSetting.locationSourceType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignLocalCampaignSettingLocationSourceTypeScheme ; skos:topConceptOf googleads:CampaignLocalCampaignSettingLocationSourceTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignLocalCampaignSettingLocationSourceTypeScheme ; skos:topConceptOf googleads:CampaignLocalCampaignSettingLocationSourceTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignLocalCampaignSettingLocationSourceTypeScheme ; skos:topConceptOf googleads:CampaignLocalCampaignSettingLocationSourceTypeScheme ; skos:prefLabel "Google My Business" ; skos:altLabel "googleMyBusiness" ; skos:definition "Locations associated with the customer's linked Business Profile." ; skos:notation "GOOGLE_MY_BUSINESS" . a skos:Concept ; skos:inScheme googleads:CampaignLocalCampaignSettingLocationSourceTypeScheme ; skos:topConceptOf googleads:CampaignLocalCampaignSettingLocationSourceTypeScheme ; skos:prefLabel "Affiliate" ; skos:altLabel "affiliate" ; skos:definition "Affiliate (chain) store locations. For example, Best Buy store locations." ; skos:notation "AFFILIATE" . # Concept scheme: CampaignMessagingRestrictionRestrictionType googleads:CampaignMessagingRestrictionRestrictionTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignMessagingRestrictionRestrictionType" ; rdfs:comment "Values CampaignMessagingRestriction.restrictionType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignMessagingRestrictionRestrictionTypeScheme ; skos:topConceptOf googleads:CampaignMessagingRestrictionRestrictionTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignMessagingRestrictionRestrictionTypeScheme ; skos:topConceptOf googleads:CampaignMessagingRestrictionRestrictionTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignMessagingRestrictionRestrictionTypeScheme ; skos:topConceptOf googleads:CampaignMessagingRestrictionRestrictionTypeScheme ; skos:prefLabel "Restriction Based Exclusion" ; skos:altLabel "restrictionBasedExclusion" ; skos:definition "Exclude text assets that are not compliant with this restriction." ; skos:notation "RESTRICTION_BASED_EXCLUSION" . # Concept scheme: CampaignOptimizationGoalSettingOptimizationGoalTypes googleads:CampaignOptimizationGoalSettingOptimizationGoalTypesScheme a skos:ConceptScheme ; rdfs:label "CampaignOptimizationGoalSettingOptimizationGoalTypes" ; rdfs:comment "Values CampaignOptimizationGoalSetting.optimizationGoalTypes accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignOptimizationGoalSettingOptimizationGoalTypesScheme ; skos:topConceptOf googleads:CampaignOptimizationGoalSettingOptimizationGoalTypesScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignOptimizationGoalSettingOptimizationGoalTypesScheme ; skos:topConceptOf googleads:CampaignOptimizationGoalSettingOptimizationGoalTypesScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used as a return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignOptimizationGoalSettingOptimizationGoalTypesScheme ; skos:topConceptOf googleads:CampaignOptimizationGoalSettingOptimizationGoalTypesScheme ; skos:prefLabel "Call Clicks" ; skos:altLabel "callClicks" ; skos:definition "Optimize for call clicks. Call click conversions are times people selected 'Call' to contact a store after viewing an ad." ; skos:notation "CALL_CLICKS" . a skos:Concept ; skos:inScheme googleads:CampaignOptimizationGoalSettingOptimizationGoalTypesScheme ; skos:topConceptOf googleads:CampaignOptimizationGoalSettingOptimizationGoalTypesScheme ; skos:prefLabel "Driving Directions" ; skos:altLabel "drivingDirections" ; skos:definition "Optimize for driving directions. Driving directions conversions are times people selected 'Get directions' to navigate to a store after viewing an ad." ; skos:notation "DRIVING_DIRECTIONS" . a skos:Concept ; skos:inScheme googleads:CampaignOptimizationGoalSettingOptimizationGoalTypesScheme ; skos:topConceptOf googleads:CampaignOptimizationGoalSettingOptimizationGoalTypesScheme ; skos:prefLabel "App Pre Registration" ; skos:altLabel "appPreRegistration" ; skos:definition "Optimize for pre-registration. Pre-registration conversions are the number of pre-registration signups to receive a notification when the app is released." ; skos:notation "APP_PRE_REGISTRATION" . # Concept scheme: CampaignPaymentMode googleads:CampaignPaymentModeScheme a skos:ConceptScheme ; rdfs:label "CampaignPaymentMode" ; rdfs:comment "Values Campaign.paymentMode accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignPaymentModeScheme ; skos:topConceptOf googleads:CampaignPaymentModeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignPaymentModeScheme ; skos:topConceptOf googleads:CampaignPaymentModeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignPaymentModeScheme ; skos:topConceptOf googleads:CampaignPaymentModeScheme ; skos:prefLabel "Clicks" ; skos:altLabel "clicks" ; skos:definition "Pay per interaction." ; skos:notation "CLICKS" . a skos:Concept ; skos:inScheme googleads:CampaignPaymentModeScheme ; skos:topConceptOf googleads:CampaignPaymentModeScheme ; skos:prefLabel "Conversion Value" ; skos:altLabel "conversionValue" ; skos:definition "Pay per conversion value. This mode is only supported by campaigns with AdvertisingChannelType.HOTEL, BiddingStrategyType.COMMISSION, and BudgetType.STANDARD." ; skos:notation "CONVERSION_VALUE" . a skos:Concept ; skos:inScheme googleads:CampaignPaymentModeScheme ; skos:topConceptOf googleads:CampaignPaymentModeScheme ; skos:prefLabel "Conversions" ; skos:altLabel "conversions" ; skos:definition "Pay per conversion. This mode is only supported by campaigns with AdvertisingChannelType.DISPLAY (excluding AdvertisingChannelSubType.DISPLAY_GMAIL), BiddingStrategyType.TARGET_CPA, and BudgetType.FIXED_CPA. The customer must also be eligible for this mode. See Customer.eligibility_failure_reasons for details." ; skos:notation "CONVERSIONS" . a skos:Concept ; skos:inScheme googleads:CampaignPaymentModeScheme ; skos:topConceptOf googleads:CampaignPaymentModeScheme ; skos:prefLabel "Guest Stay" ; skos:altLabel "guestStay" ; skos:definition "Pay per guest stay value. This mode is only supported by campaigns with AdvertisingChannelType.HOTEL, BiddingStrategyType.COMMISSION, and BudgetType.STANDARD." ; skos:notation "GUEST_STAY" . # Concept scheme: CampaignPerformanceMaxUpgradeStatus googleads:CampaignPerformanceMaxUpgradeStatusScheme a skos:ConceptScheme ; rdfs:label "CampaignPerformanceMaxUpgradeStatus" ; rdfs:comment "Values CampaignPerformanceMaxUpgrade.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignPerformanceMaxUpgradeStatusScheme ; skos:topConceptOf googleads:CampaignPerformanceMaxUpgradeStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignPerformanceMaxUpgradeStatusScheme ; skos:topConceptOf googleads:CampaignPerformanceMaxUpgradeStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignPerformanceMaxUpgradeStatusScheme ; skos:topConceptOf googleads:CampaignPerformanceMaxUpgradeStatusScheme ; skos:prefLabel "Upgrade In Progress" ; skos:altLabel "upgradeInProgress" ; skos:definition "The upgrade to a Performance Max campaign is in progress." ; skos:notation "UPGRADE_IN_PROGRESS" . a skos:Concept ; skos:inScheme googleads:CampaignPerformanceMaxUpgradeStatusScheme ; skos:topConceptOf googleads:CampaignPerformanceMaxUpgradeStatusScheme ; skos:prefLabel "Upgrade Complete" ; skos:altLabel "upgradeComplete" ; skos:definition "The upgrade to a Performance Max campaign is complete." ; skos:notation "UPGRADE_COMPLETE" . a skos:Concept ; skos:inScheme googleads:CampaignPerformanceMaxUpgradeStatusScheme ; skos:topConceptOf googleads:CampaignPerformanceMaxUpgradeStatusScheme ; skos:prefLabel "Upgrade Failed" ; skos:altLabel "upgradeFailed" ; skos:definition "The upgrade to a Performance Max campaign failed. The campaign will still serve as it was before upgrade was attempted." ; skos:notation "UPGRADE_FAILED" . a skos:Concept ; skos:inScheme googleads:CampaignPerformanceMaxUpgradeStatusScheme ; skos:topConceptOf googleads:CampaignPerformanceMaxUpgradeStatusScheme ; skos:prefLabel "Upgrade Eligible" ; skos:altLabel "upgradeEligible" ; skos:definition "The campaign is eligible for upgrade to a Performance Max campaign." ; skos:notation "UPGRADE_ELIGIBLE" . # Concept scheme: CampaignPrimaryStatus googleads:CampaignPrimaryStatusScheme a skos:ConceptScheme ; rdfs:label "CampaignPrimaryStatus" ; rdfs:comment "Values Campaign.primaryStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusScheme ; skos:prefLabel "Eligible" ; skos:altLabel "eligible" ; skos:definition "The campaign is eligible to serve." ; skos:notation "ELIGIBLE" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "The user-specified campaign status is paused." ; skos:notation "PAUSED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The user-specified campaign status is removed." ; skos:notation "REMOVED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusScheme ; skos:prefLabel "Ended" ; skos:altLabel "ended" ; skos:definition "The user-specified time for this campaign to end has passed." ; skos:notation "ENDED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusScheme ; skos:prefLabel "Pending" ; skos:altLabel "pending" ; skos:definition "The campaign may serve in the future." ; skos:notation "PENDING" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusScheme ; skos:prefLabel "Misconfigured" ; skos:altLabel "misconfigured" ; skos:definition "The campaign or its associated entities have incorrect user-specified settings." ; skos:notation "MISCONFIGURED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusScheme ; skos:prefLabel "Limited" ; skos:altLabel "limited" ; skos:definition "The campaign or its associated entities are limited by user-specified settings." ; skos:notation "LIMITED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusScheme ; skos:prefLabel "Learning" ; skos:altLabel "learning" ; skos:definition "The automated bidding system is adjusting to user-specified changes to the campaign or associated entities." ; skos:notation "LEARNING" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusScheme ; skos:prefLabel "Not Eligible" ; skos:altLabel "notEligible" ; skos:definition "The campaign is not eligible to serve." ; skos:notation "NOT_ELIGIBLE" . # Concept scheme: CampaignPrimaryStatusReasons googleads:CampaignPrimaryStatusReasonsScheme a skos:ConceptScheme ; rdfs:label "CampaignPrimaryStatusReasons" ; rdfs:comment "Values Campaign.primaryStatusReasons accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Removed" ; skos:altLabel "campaignRemoved" ; skos:definition "The user-specified campaign status is removed." ; skos:notation "CAMPAIGN_REMOVED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Paused" ; skos:altLabel "campaignPaused" ; skos:definition "The user-specified campaign status is paused." ; skos:notation "CAMPAIGN_PAUSED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Pending" ; skos:altLabel "campaignPending" ; skos:definition "The user-specified time for this campaign to start is in the future." ; skos:notation "CAMPAIGN_PENDING" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Ended" ; skos:altLabel "campaignEnded" ; skos:definition "The user-specified time for this campaign to end has passed." ; skos:notation "CAMPAIGN_ENDED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Draft" ; skos:altLabel "campaignDraft" ; skos:definition "The campaign is a draft." ; skos:notation "CAMPAIGN_DRAFT" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Bidding Strategy Misconfigured" ; skos:altLabel "biddingStrategyMisconfigured" ; skos:definition "The bidding strategy has incorrect user-specified settings." ; skos:notation "BIDDING_STRATEGY_MISCONFIGURED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Bidding Strategy Limited" ; skos:altLabel "biddingStrategyLimited" ; skos:definition "The bidding strategy is limited by user-specified settings such as lack of data or similar." ; skos:notation "BIDDING_STRATEGY_LIMITED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Bidding Strategy Learning" ; skos:altLabel "biddingStrategyLearning" ; skos:definition "The automated bidding system is adjusting to user-specified changes to the bidding strategy." ; skos:notation "BIDDING_STRATEGY_LEARNING" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Bidding Strategy Constrained" ; skos:altLabel "biddingStrategyConstrained" ; skos:definition "Campaign could capture more conversion value by adjusting CPA/ROAS targets." ; skos:notation "BIDDING_STRATEGY_CONSTRAINED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Budget Constrained" ; skos:altLabel "budgetConstrained" ; skos:definition "The budget is limiting the campaign's ability to serve." ; skos:notation "BUDGET_CONSTRAINED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Budget Misconfigured" ; skos:altLabel "budgetMisconfigured" ; skos:definition "The budget has incorrect user-specified settings." ; skos:notation "BUDGET_MISCONFIGURED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Search Volume Limited" ; skos:altLabel "searchVolumeLimited" ; skos:definition "Campaign is not targeting all relevant queries." ; skos:notation "SEARCH_VOLUME_LIMITED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Groups Paused" ; skos:altLabel "adGroupsPaused" ; skos:definition "The user-specified ad group statuses are all paused." ; skos:notation "AD_GROUPS_PAUSED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "No Ad Groups" ; skos:altLabel "noAdGroups" ; skos:definition "No eligible ad groups exist in this campaign." ; skos:notation "NO_AD_GROUPS" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Keywords Paused" ; skos:altLabel "keywordsPaused" ; skos:definition "The user-specified keyword statuses are all paused." ; skos:notation "KEYWORDS_PAUSED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "No Keywords" ; skos:altLabel "noKeywords" ; skos:definition "No eligible keywords exist in this campaign." ; skos:notation "NO_KEYWORDS" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Ad Group Ads Paused" ; skos:altLabel "adGroupAdsPaused" ; skos:definition "The user-specified ad group ad statuses are all paused." ; skos:notation "AD_GROUP_ADS_PAUSED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "No Ad Group Ads" ; skos:altLabel "noAdGroupAds" ; skos:definition "No eligible ad group ads exist in this campaign." ; skos:notation "NO_AD_GROUP_ADS" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Has Ads Limited By Policy" ; skos:altLabel "hasAdsLimitedByPolicy" ; skos:definition "At least one ad in this campaign is limited by policy." ; skos:notation "HAS_ADS_LIMITED_BY_POLICY" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Has Ads Disapproved" ; skos:altLabel "hasAdsDisapproved" ; skos:definition "At least one ad in this campaign is disapproved." ; skos:notation "HAS_ADS_DISAPPROVED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Most Ads Under Review" ; skos:altLabel "mostAdsUnderReview" ; skos:definition "Most ads in this campaign are pending review." ; skos:notation "MOST_ADS_UNDER_REVIEW" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Missing Lead Form Extension" ; skos:altLabel "missingLeadFormExtension" ; skos:definition "The campaign has a lead form goal, and the lead form extension is missing." ; skos:notation "MISSING_LEAD_FORM_EXTENSION" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Missing Call Extension" ; skos:altLabel "missingCallExtension" ; skos:definition "The campaign has a call goal, and the call extension is missing." ; skos:notation "MISSING_CALL_EXTENSION" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Lead Form Extension Under Review" ; skos:altLabel "leadFormExtensionUnderReview" ; skos:definition "The lead form extension is under review." ; skos:notation "LEAD_FORM_EXTENSION_UNDER_REVIEW" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Lead Form Extension Disapproved" ; skos:altLabel "leadFormExtensionDisapproved" ; skos:definition "The lead extension is disapproved." ; skos:notation "LEAD_FORM_EXTENSION_DISAPPROVED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Call Extension Under Review" ; skos:altLabel "callExtensionUnderReview" ; skos:definition "The call extension is under review." ; skos:notation "CALL_EXTENSION_UNDER_REVIEW" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Call Extension Disapproved" ; skos:altLabel "callExtensionDisapproved" ; skos:definition "The call extension is disapproved." ; skos:notation "CALL_EXTENSION_DISAPPROVED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "No Mobile Application Ad Group Criteria" ; skos:altLabel "noMobileApplicationAdGroupCriteria" ; skos:definition "No eligible mobile application ad group criteria exist in this campaign." ; skos:notation "NO_MOBILE_APPLICATION_AD_GROUP_CRITERIA" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Group Paused" ; skos:altLabel "campaignGroupPaused" ; skos:definition "The user-specified campaign group status is paused." ; skos:notation "CAMPAIGN_GROUP_PAUSED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Group All Group Budgets Ended" ; skos:altLabel "campaignGroupAllGroupBudgetsEnded" ; skos:definition "The user-specified times of all group budgets associated with the parent campaign group has passed." ; skos:notation "CAMPAIGN_GROUP_ALL_GROUP_BUDGETS_ENDED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "App Not Released" ; skos:altLabel "appNotReleased" ; skos:definition "The app associated with this ACi campaign is not released in the target countries of the campaign." ; skos:notation "APP_NOT_RELEASED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "App Partially Released" ; skos:altLabel "appPartiallyReleased" ; skos:definition "The app associated with this ACi campaign is partially released in the target countries of the campaign." ; skos:notation "APP_PARTIALLY_RELEASED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Has Asset Groups Disapproved" ; skos:altLabel "hasAssetGroupsDisapproved" ; skos:definition "At least one asset group in this campaign is disapproved." ; skos:notation "HAS_ASSET_GROUPS_DISAPPROVED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Has Asset Groups Limited By Policy" ; skos:altLabel "hasAssetGroupsLimitedByPolicy" ; skos:definition "At least one asset group in this campaign is limited by policy." ; skos:notation "HAS_ASSET_GROUPS_LIMITED_BY_POLICY" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Most Asset Groups Under Review" ; skos:altLabel "mostAssetGroupsUnderReview" ; skos:definition "Most asset groups in this campaign are pending review." ; skos:notation "MOST_ASSET_GROUPS_UNDER_REVIEW" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "No Asset Groups" ; skos:altLabel "noAssetGroups" ; skos:definition "No eligible asset groups exist in this campaign." ; skos:notation "NO_ASSET_GROUPS" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Asset Groups Paused" ; skos:altLabel "assetGroupsPaused" ; skos:definition "All asset groups in this campaign are paused." ; skos:notation "ASSET_GROUPS_PAUSED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Missing Location Targeting" ; skos:altLabel "missingLocationTargeting" ; skos:definition "The campaign has location restrictions but does not specify location targeting." ; skos:notation "MISSING_LOCATION_TARGETING" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Campaign Not Booked" ; skos:altLabel "campaignNotBooked" ; skos:definition "The campaign is a campaign with the FIXED_CPM bidding strategy but is not booked. Contributes to CampaignPrimaryStatus.NOT_ELIGIBLE when the campaign is not paused, and CampaignPrimaryStatus.PAUSED when the campaign is paused." ; skos:notation "CAMPAIGN_NOT_BOOKED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Booking Hold Expiring" ; skos:altLabel "bookingHoldExpiring" ; skos:definition "The campaign is a campaign with the FIXED_CPM bidding strategy for which inventory was held, with the hold expiring. The hold expiry time can be read from Campaign.booking_details.hold_expiration_date_time. Contributes to CampaignPrimaryStatus.PAUSED." ; skos:notation "BOOKING_HOLD_EXPIRING" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Booking Hold Expired" ; skos:altLabel "bookingHoldExpired" ; skos:definition "The campaign is a campaign with the FIXED_CPM bidding strategy with the inventory hold expired. Contributes to CampaignPrimaryStatus.PAUSED." ; skos:notation "BOOKING_HOLD_EXPIRED" . a skos:Concept ; skos:inScheme googleads:CampaignPrimaryStatusReasonsScheme ; skos:topConceptOf googleads:CampaignPrimaryStatusReasonsScheme ; skos:prefLabel "Booking Cancelled" ; skos:altLabel "bookingCancelled" ; skos:definition "The campaign is a campaign with the FIXED_CPM bidding strategy that has been auto-cancelled. Contributes to CampaignPrimaryStatus.NOT_ELIGIBLE." ; skos:notation "BOOKING_CANCELLED" . # Concept scheme: CampaignServingStatus googleads:CampaignServingStatusScheme a skos:ConceptScheme ; rdfs:label "CampaignServingStatus" ; rdfs:comment "Values Campaign.servingStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignServingStatusScheme ; skos:topConceptOf googleads:CampaignServingStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignServingStatusScheme ; skos:topConceptOf googleads:CampaignServingStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignServingStatusScheme ; skos:topConceptOf googleads:CampaignServingStatusScheme ; skos:prefLabel "Serving" ; skos:altLabel "serving" ; skos:definition "Serving." ; skos:notation "SERVING" . a skos:Concept ; skos:inScheme googleads:CampaignServingStatusScheme ; skos:topConceptOf googleads:CampaignServingStatusScheme ; skos:prefLabel "None" ; skos:altLabel "none" ; skos:definition "None." ; skos:notation "NONE" . a skos:Concept ; skos:inScheme googleads:CampaignServingStatusScheme ; skos:topConceptOf googleads:CampaignServingStatusScheme ; skos:prefLabel "Ended" ; skos:altLabel "ended" ; skos:definition "Ended." ; skos:notation "ENDED" . a skos:Concept ; skos:inScheme googleads:CampaignServingStatusScheme ; skos:topConceptOf googleads:CampaignServingStatusScheme ; skos:prefLabel "Pending" ; skos:altLabel "pending" ; skos:definition "Pending." ; skos:notation "PENDING" . a skos:Concept ; skos:inScheme googleads:CampaignServingStatusScheme ; skos:topConceptOf googleads:CampaignServingStatusScheme ; skos:prefLabel "Suspended" ; skos:altLabel "suspended" ; skos:definition "Suspended." ; skos:notation "SUSPENDED" . # Concept scheme: CampaignSharedSetStatus googleads:CampaignSharedSetStatusScheme a skos:ConceptScheme ; rdfs:label "CampaignSharedSetStatus" ; rdfs:comment "Values CampaignSharedSet.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignSharedSetStatusScheme ; skos:topConceptOf googleads:CampaignSharedSetStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignSharedSetStatusScheme ; skos:topConceptOf googleads:CampaignSharedSetStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignSharedSetStatusScheme ; skos:topConceptOf googleads:CampaignSharedSetStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "The campaign shared set is enabled." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:CampaignSharedSetStatusScheme ; skos:topConceptOf googleads:CampaignSharedSetStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The campaign shared set is removed and can no longer be used." ; skos:notation "REMOVED" . # Concept scheme: CampaignSimulationModificationMethod googleads:CampaignSimulationModificationMethodScheme a skos:ConceptScheme ; rdfs:label "CampaignSimulationModificationMethod" ; rdfs:comment "Values CampaignSimulation.modificationMethod accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignSimulationModificationMethodScheme ; skos:topConceptOf googleads:CampaignSimulationModificationMethodScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignSimulationModificationMethodScheme ; skos:topConceptOf googleads:CampaignSimulationModificationMethodScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignSimulationModificationMethodScheme ; skos:topConceptOf googleads:CampaignSimulationModificationMethodScheme ; skos:prefLabel "Uniform" ; skos:altLabel "uniform" ; skos:definition "The values in a simulation were applied to all children of a given resource uniformly. Overrides on child resources were not respected." ; skos:notation "UNIFORM" . a skos:Concept ; skos:inScheme googleads:CampaignSimulationModificationMethodScheme ; skos:topConceptOf googleads:CampaignSimulationModificationMethodScheme ; skos:prefLabel "Default" ; skos:altLabel "default" ; skos:definition "The values in a simulation were applied to the given resource. Overrides on child resources were respected, and traffic estimates do not include these resources." ; skos:notation "DEFAULT" . a skos:Concept ; skos:inScheme googleads:CampaignSimulationModificationMethodScheme ; skos:topConceptOf googleads:CampaignSimulationModificationMethodScheme ; skos:prefLabel "Scaling" ; skos:altLabel "scaling" ; skos:definition "The values in a simulation were all scaled by the same factor. For example, in a simulated TargetCpa campaign, the campaign target and all ad group targets were scaled by a factor of X." ; skos:notation "SCALING" . # Concept scheme: CampaignSimulationType googleads:CampaignSimulationTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignSimulationType" ; rdfs:comment "Values CampaignSimulation.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignSimulationTypeScheme ; skos:topConceptOf googleads:CampaignSimulationTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignSimulationTypeScheme ; skos:topConceptOf googleads:CampaignSimulationTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignSimulationTypeScheme ; skos:topConceptOf googleads:CampaignSimulationTypeScheme ; skos:prefLabel "Cpc Bid" ; skos:altLabel "cpcBid" ; skos:definition "The simulation is for a CPC bid." ; skos:notation "CPC_BID" . a skos:Concept ; skos:inScheme googleads:CampaignSimulationTypeScheme ; skos:topConceptOf googleads:CampaignSimulationTypeScheme ; skos:prefLabel "Cpv Bid" ; skos:altLabel "cpvBid" ; skos:definition "The simulation is for a CPV bid." ; skos:notation "CPV_BID" . a skos:Concept ; skos:inScheme googleads:CampaignSimulationTypeScheme ; skos:topConceptOf googleads:CampaignSimulationTypeScheme ; skos:prefLabel "Target Cpa" ; skos:altLabel "targetCpa" ; skos:definition "The simulation is for a CPA target." ; skos:notation "TARGET_CPA" . a skos:Concept ; skos:inScheme googleads:CampaignSimulationTypeScheme ; skos:topConceptOf googleads:CampaignSimulationTypeScheme ; skos:prefLabel "Bid Modifier" ; skos:altLabel "bidModifier" ; skos:definition "The simulation is for a bid modifier." ; skos:notation "BID_MODIFIER" . a skos:Concept ; skos:inScheme googleads:CampaignSimulationTypeScheme ; skos:topConceptOf googleads:CampaignSimulationTypeScheme ; skos:prefLabel "Target Roas" ; skos:altLabel "targetRoas" ; skos:definition "The simulation is for a ROAS target." ; skos:notation "TARGET_ROAS" . a skos:Concept ; skos:inScheme googleads:CampaignSimulationTypeScheme ; skos:topConceptOf googleads:CampaignSimulationTypeScheme ; skos:prefLabel "Percent Cpc Bid" ; skos:altLabel "percentCpcBid" ; skos:definition "The simulation is for a percent CPC bid." ; skos:notation "PERCENT_CPC_BID" . a skos:Concept ; skos:inScheme googleads:CampaignSimulationTypeScheme ; skos:topConceptOf googleads:CampaignSimulationTypeScheme ; skos:prefLabel "Target Impression Share" ; skos:altLabel "targetImpressionShare" ; skos:definition "The simulation is for an impression share target." ; skos:notation "TARGET_IMPRESSION_SHARE" . a skos:Concept ; skos:inScheme googleads:CampaignSimulationTypeScheme ; skos:topConceptOf googleads:CampaignSimulationTypeScheme ; skos:prefLabel "Budget" ; skos:altLabel "budget" ; skos:definition "The simulation is for a budget." ; skos:notation "BUDGET" . # Concept scheme: CampaignStatus googleads:CampaignStatusScheme a skos:ConceptScheme ; rdfs:label "CampaignStatus" ; rdfs:comment "Values Campaign.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignStatusScheme ; skos:topConceptOf googleads:CampaignStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignStatusScheme ; skos:topConceptOf googleads:CampaignStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignStatusScheme ; skos:topConceptOf googleads:CampaignStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "Campaign is active and can show ads." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:CampaignStatusScheme ; skos:topConceptOf googleads:CampaignStatusScheme ; skos:prefLabel "Paused" ; skos:altLabel "paused" ; skos:definition "Campaign has been paused by the user." ; skos:notation "PAUSED" . a skos:Concept ; skos:inScheme googleads:CampaignStatusScheme ; skos:topConceptOf googleads:CampaignStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "Campaign has been removed." ; skos:notation "REMOVED" . # Concept scheme: CampaignThirdPartyBrandLiftIntegrationPartnerBrandLiftIntegrationPartner googleads:CampaignThirdPartyBrandLiftIntegrationPartnerBrandLiftIntegrationPartnerScheme a skos:ConceptScheme ; rdfs:label "CampaignThirdPartyBrandLiftIntegrationPartnerBrandLiftIntegrationPartner" ; rdfs:comment "Values CampaignThirdPartyBrandLiftIntegrationPartner.brandLiftIntegrationPartner accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyBrandLiftIntegrationPartnerBrandLiftIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyBrandLiftIntegrationPartnerBrandLiftIntegrationPartnerScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyBrandLiftIntegrationPartnerBrandLiftIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyBrandLiftIntegrationPartnerBrandLiftIntegrationPartnerScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyBrandLiftIntegrationPartnerBrandLiftIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyBrandLiftIntegrationPartnerBrandLiftIntegrationPartnerScheme ; skos:prefLabel "Kantar Millward Brown" ; skos:altLabel "kantarMillwardBrown" ; skos:definition "Kantar" ; skos:notation "KANTAR_MILLWARD_BROWN" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyBrandLiftIntegrationPartnerBrandLiftIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyBrandLiftIntegrationPartnerBrandLiftIntegrationPartnerScheme ; skos:prefLabel "Dynata" ; skos:altLabel "dynata" ; skos:definition "Dynata" ; skos:notation "DYNATA" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyBrandLiftIntegrationPartnerBrandLiftIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyBrandLiftIntegrationPartnerBrandLiftIntegrationPartnerScheme ; skos:prefLabel "Intage" ; skos:altLabel "intage" ; skos:definition "Intage" ; skos:notation "INTAGE" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyBrandLiftIntegrationPartnerBrandLiftIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyBrandLiftIntegrationPartnerBrandLiftIntegrationPartnerScheme ; skos:prefLabel "Macromill" ; skos:altLabel "macromill" ; skos:definition "Macromill" ; skos:notation "MACROMILL" . # Concept scheme: CampaignThirdPartyBrandSafetyIntegrationPartnerBrandSafetyIntegrationPartner googleads:CampaignThirdPartyBrandSafetyIntegrationPartnerBrandSafetyIntegrationPartnerScheme a skos:ConceptScheme ; rdfs:label "CampaignThirdPartyBrandSafetyIntegrationPartnerBrandSafetyIntegrationPartner" ; rdfs:comment "Values CampaignThirdPartyBrandSafetyIntegrationPartner.brandSafetyIntegrationPartner accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyBrandSafetyIntegrationPartnerBrandSafetyIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyBrandSafetyIntegrationPartnerBrandSafetyIntegrationPartnerScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyBrandSafetyIntegrationPartnerBrandSafetyIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyBrandSafetyIntegrationPartnerBrandSafetyIntegrationPartnerScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyBrandSafetyIntegrationPartnerBrandSafetyIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyBrandSafetyIntegrationPartnerBrandSafetyIntegrationPartnerScheme ; skos:prefLabel "Double Verify" ; skos:altLabel "doubleVerify" ; skos:definition "DoubleVerify." ; skos:notation "DOUBLE_VERIFY" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyBrandSafetyIntegrationPartnerBrandSafetyIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyBrandSafetyIntegrationPartnerBrandSafetyIntegrationPartnerScheme ; skos:prefLabel "Integral Ad Science" ; skos:altLabel "integralAdScience" ; skos:definition "Integral Ad Science." ; skos:notation "INTEGRAL_AD_SCIENCE" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyBrandSafetyIntegrationPartnerBrandSafetyIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyBrandSafetyIntegrationPartnerBrandSafetyIntegrationPartnerScheme ; skos:prefLabel "Zefr" ; skos:altLabel "zefr" ; skos:definition "Zefr." ; skos:notation "ZEFR" . # Concept scheme: CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartner googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme a skos:ConceptScheme ; rdfs:label "CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartner" ; rdfs:comment "Values CampaignThirdPartyReachIntegrationPartner.reachIntegrationPartner accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:prefLabel "Nielsen" ; skos:altLabel "nielsen" ; skos:definition "Nielsen." ; skos:notation "NIELSEN" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:prefLabel "Comscore" ; skos:altLabel "comscore" ; skos:definition "Comscore." ; skos:notation "COMSCORE" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:prefLabel "Kantar Millward Brown" ; skos:altLabel "kantarMillwardBrown" ; skos:definition "Kantar." ; skos:notation "KANTAR_MILLWARD_BROWN" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:prefLabel "Video Research" ; skos:altLabel "videoResearch" ; skos:definition "Video Research." ; skos:notation "VIDEO_RESEARCH" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:prefLabel "Gemius" ; skos:altLabel "gemius" ; skos:definition "Gemius." ; skos:notation "GEMIUS" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:prefLabel "Media Scope" ; skos:altLabel "mediaScope" ; skos:definition "MediaScope." ; skos:notation "MEDIA_SCOPE" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:prefLabel "Audience Project" ; skos:altLabel "audienceProject" ; skos:definition "AudienceProject" ; skos:notation "AUDIENCE_PROJECT" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:prefLabel "Video Amp" ; skos:altLabel "videoAmp" ; skos:definition "VideoAmp" ; skos:notation "VIDEO_AMP" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyReachIntegrationPartnerReachIntegrationPartnerScheme ; skos:prefLabel "Ispot Tv" ; skos:altLabel "ispotTv" ; skos:definition "iSpot.tv" ; skos:notation "ISPOT_TV" . # Concept scheme: CampaignThirdPartyViewabilityIntegrationPartnerViewabilityIntegrationPartner googleads:CampaignThirdPartyViewabilityIntegrationPartnerViewabilityIntegrationPartnerScheme a skos:ConceptScheme ; rdfs:label "CampaignThirdPartyViewabilityIntegrationPartnerViewabilityIntegrationPartner" ; rdfs:comment "Values CampaignThirdPartyViewabilityIntegrationPartner.viewabilityIntegrationPartner accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyViewabilityIntegrationPartnerViewabilityIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyViewabilityIntegrationPartnerViewabilityIntegrationPartnerScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyViewabilityIntegrationPartnerViewabilityIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyViewabilityIntegrationPartnerViewabilityIntegrationPartnerScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyViewabilityIntegrationPartnerViewabilityIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyViewabilityIntegrationPartnerViewabilityIntegrationPartnerScheme ; skos:prefLabel "Double Verify" ; skos:altLabel "doubleVerify" ; skos:definition "DoubleVerify." ; skos:notation "DOUBLE_VERIFY" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyViewabilityIntegrationPartnerViewabilityIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyViewabilityIntegrationPartnerViewabilityIntegrationPartnerScheme ; skos:prefLabel "Integral Ad Science" ; skos:altLabel "integralAdScience" ; skos:definition "Integral Ad Science." ; skos:notation "INTEGRAL_AD_SCIENCE" . a skos:Concept ; skos:inScheme googleads:CampaignThirdPartyViewabilityIntegrationPartnerViewabilityIntegrationPartnerScheme ; skos:topConceptOf googleads:CampaignThirdPartyViewabilityIntegrationPartnerViewabilityIntegrationPartnerScheme ; skos:prefLabel "Zefr" ; skos:altLabel "zefr" ; skos:definition "Zefr." ; skos:notation "ZEFR" . # Concept scheme: CampaignVanityPharmaVanityPharmaDisplayUrlMode googleads:CampaignVanityPharmaVanityPharmaDisplayUrlModeScheme a skos:ConceptScheme ; rdfs:label "CampaignVanityPharmaVanityPharmaDisplayUrlMode" ; rdfs:comment "Values CampaignVanityPharma.vanityPharmaDisplayUrlMode accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignVanityPharmaVanityPharmaDisplayUrlModeScheme ; skos:topConceptOf googleads:CampaignVanityPharmaVanityPharmaDisplayUrlModeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignVanityPharmaVanityPharmaDisplayUrlModeScheme ; skos:topConceptOf googleads:CampaignVanityPharmaVanityPharmaDisplayUrlModeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignVanityPharmaVanityPharmaDisplayUrlModeScheme ; skos:topConceptOf googleads:CampaignVanityPharmaVanityPharmaDisplayUrlModeScheme ; skos:prefLabel "Manufacturer Website Url" ; skos:altLabel "manufacturerWebsiteUrl" ; skos:definition "Replace vanity pharma URL with manufacturer website url." ; skos:notation "MANUFACTURER_WEBSITE_URL" . a skos:Concept ; skos:inScheme googleads:CampaignVanityPharmaVanityPharmaDisplayUrlModeScheme ; skos:topConceptOf googleads:CampaignVanityPharmaVanityPharmaDisplayUrlModeScheme ; skos:prefLabel "Website Description" ; skos:altLabel "websiteDescription" ; skos:definition "Replace vanity pharma URL with description of the website." ; skos:notation "WEBSITE_DESCRIPTION" . # Concept scheme: CampaignVanityPharmaVanityPharmaText googleads:CampaignVanityPharmaVanityPharmaTextScheme a skos:ConceptScheme ; rdfs:label "CampaignVanityPharmaVanityPharmaText" ; rdfs:comment "Values CampaignVanityPharma.vanityPharmaText accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:topConceptOf googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:topConceptOf googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:topConceptOf googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:prefLabel "Prescription Treatment Website En" ; skos:altLabel "prescriptionTreatmentWebsiteEn" ; skos:definition "Prescription treatment website with website content in English." ; skos:notation "PRESCRIPTION_TREATMENT_WEBSITE_EN" . a skos:Concept ; skos:inScheme googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:topConceptOf googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:prefLabel "Prescription Treatment Website Es" ; skos:altLabel "prescriptionTreatmentWebsiteEs" ; skos:definition "Prescription treatment website with website content in Spanish (Sitio de tratamientos con receta)." ; skos:notation "PRESCRIPTION_TREATMENT_WEBSITE_ES" . a skos:Concept ; skos:inScheme googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:topConceptOf googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:prefLabel "Prescription Device Website En" ; skos:altLabel "prescriptionDeviceWebsiteEn" ; skos:definition "Prescription device website with website content in English." ; skos:notation "PRESCRIPTION_DEVICE_WEBSITE_EN" . a skos:Concept ; skos:inScheme googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:topConceptOf googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:prefLabel "Prescription Device Website Es" ; skos:altLabel "prescriptionDeviceWebsiteEs" ; skos:definition "Prescription device website with website content in Spanish (Sitio de dispositivos con receta)." ; skos:notation "PRESCRIPTION_DEVICE_WEBSITE_ES" . a skos:Concept ; skos:inScheme googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:topConceptOf googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:prefLabel "Medical Device Website En" ; skos:altLabel "medicalDeviceWebsiteEn" ; skos:definition "Medical device website with website content in English." ; skos:notation "MEDICAL_DEVICE_WEBSITE_EN" . a skos:Concept ; skos:inScheme googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:topConceptOf googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:prefLabel "Medical Device Website Es" ; skos:altLabel "medicalDeviceWebsiteEs" ; skos:definition "Medical device website with website content in Spanish (Sitio de dispositivos médicos)." ; skos:notation "MEDICAL_DEVICE_WEBSITE_ES" . a skos:Concept ; skos:inScheme googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:topConceptOf googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:prefLabel "Preventative Treatment Website En" ; skos:altLabel "preventativeTreatmentWebsiteEn" ; skos:definition "Preventative treatment website with website content in English." ; skos:notation "PREVENTATIVE_TREATMENT_WEBSITE_EN" . a skos:Concept ; skos:inScheme googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:topConceptOf googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:prefLabel "Preventative Treatment Website Es" ; skos:altLabel "preventativeTreatmentWebsiteEs" ; skos:definition "Preventative treatment website with website content in Spanish (Sitio de tratamientos preventivos)." ; skos:notation "PREVENTATIVE_TREATMENT_WEBSITE_ES" . a skos:Concept ; skos:inScheme googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:topConceptOf googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:prefLabel "Prescription Contraception Website En" ; skos:altLabel "prescriptionContraceptionWebsiteEn" ; skos:definition "Prescription contraception website with website content in English." ; skos:notation "PRESCRIPTION_CONTRACEPTION_WEBSITE_EN" . a skos:Concept ; skos:inScheme googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:topConceptOf googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:prefLabel "Prescription Contraception Website Es" ; skos:altLabel "prescriptionContraceptionWebsiteEs" ; skos:definition "Prescription contraception website with website content in Spanish (Sitio de anticonceptivos con receta)." ; skos:notation "PRESCRIPTION_CONTRACEPTION_WEBSITE_ES" . a skos:Concept ; skos:inScheme googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:topConceptOf googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:prefLabel "Prescription Vaccine Website En" ; skos:altLabel "prescriptionVaccineWebsiteEn" ; skos:definition "Prescription vaccine website with website content in English." ; skos:notation "PRESCRIPTION_VACCINE_WEBSITE_EN" . a skos:Concept ; skos:inScheme googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:topConceptOf googleads:CampaignVanityPharmaVanityPharmaTextScheme ; skos:prefLabel "Prescription Vaccine Website Es" ; skos:altLabel "prescriptionVaccineWebsiteEs" ; skos:definition "Prescription vaccine website with website content in Spanish (Sitio de vacunas con receta)." ; skos:notation "PRESCRIPTION_VACCINE_WEBSITE_ES" . # Concept scheme: CampaignVideoCampaignSettingsBookingDetailsStatus googleads:CampaignVideoCampaignSettingsBookingDetailsStatusScheme a skos:ConceptScheme ; rdfs:label "CampaignVideoCampaignSettingsBookingDetailsStatus" ; rdfs:comment "Values CampaignVideoCampaignSettingsBookingDetails.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsBookingDetailsStatusScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsBookingDetailsStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsBookingDetailsStatusScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsBookingDetailsStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsBookingDetailsStatusScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsBookingDetailsStatusScheme ; skos:prefLabel "Booked" ; skos:altLabel "booked" ; skos:definition "The booking is active and holds inventory for the campaign." ; skos:notation "BOOKED" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsBookingDetailsStatusScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsBookingDetailsStatusScheme ; skos:prefLabel "Held" ; skos:altLabel "held" ; skos:definition "The campaign is holding inventory, but the booking is not confirmed." ; skos:notation "HELD" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsBookingDetailsStatusScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsBookingDetailsStatusScheme ; skos:prefLabel "Campaign Ended" ; skos:altLabel "campaignEnded" ; skos:definition "The campaign has ended and is no longer holding inventory." ; skos:notation "CAMPAIGN_ENDED" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsBookingDetailsStatusScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsBookingDetailsStatusScheme ; skos:prefLabel "Hold Expired" ; skos:altLabel "holdExpired" ; skos:definition "The hold on the inventory has expired." ; skos:notation "HOLD_EXPIRED" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsBookingDetailsStatusScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsBookingDetailsStatusScheme ; skos:prefLabel "Booking Cancelled" ; skos:altLabel "bookingCancelled" ; skos:definition "The campaign was booked, but was in a non-servable state for too long and the booking was cancelled by the system." ; skos:notation "BOOKING_CANCELLED" . # Concept scheme: CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMaxDuration googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMaxDurationScheme a skos:ConceptScheme ; rdfs:label "CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMaxDuration" ; rdfs:comment "Values CampaignVideoCampaignSettingsNonSkippableInStreamRestrictions.maxDuration accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMaxDurationScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMaxDurationScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMaxDurationScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMaxDurationScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMaxDurationScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMaxDurationScheme ; skos:prefLabel "Max Duration Fifteen Seconds" ; skos:altLabel "maxDurationFifteenSeconds" ; skos:definition "Indicates that non-skippable ads must be at most 15 seconds long." ; skos:notation "MAX_DURATION_FIFTEEN_SECONDS" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMaxDurationScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMaxDurationScheme ; skos:prefLabel "Max Duration Thirty Seconds" ; skos:altLabel "maxDurationThirtySeconds" ; skos:definition "Indicates that non-skippable ads must be at most 30 seconds long." ; skos:notation "MAX_DURATION_THIRTY_SECONDS" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMaxDurationScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMaxDurationScheme ; skos:prefLabel "Max Duration Sixty Seconds" ; skos:altLabel "maxDurationSixtySeconds" ; skos:definition "Indicates that non-skippable ads must be at most 60 seconds long." ; skos:notation "MAX_DURATION_SIXTY_SECONDS" . # Concept scheme: CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMinDuration googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMinDurationScheme a skos:ConceptScheme ; rdfs:label "CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMinDuration" ; rdfs:comment "Values CampaignVideoCampaignSettingsNonSkippableInStreamRestrictions.minDuration accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMinDurationScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMinDurationScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMinDurationScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMinDurationScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMinDurationScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMinDurationScheme ; skos:prefLabel "Min Duration Five Seconds" ; skos:altLabel "minDurationFiveSeconds" ; skos:definition "Indicates that non-skippable ads must be at least 5 seconds long." ; skos:notation "MIN_DURATION_FIVE_SECONDS" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMinDurationScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMinDurationScheme ; skos:prefLabel "Min Duration Seven Seconds" ; skos:altLabel "minDurationSevenSeconds" ; skos:definition "Indicates that non-skippable ads must be at least 7 seconds long." ; skos:notation "MIN_DURATION_SEVEN_SECONDS" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMinDurationScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMinDurationScheme ; skos:prefLabel "Min Duration Sixteen Seconds" ; skos:altLabel "minDurationSixteenSeconds" ; skos:definition "Indicates that non-skippable ads must be at least 16 seconds long." ; skos:notation "MIN_DURATION_SIXTEEN_SECONDS" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMinDurationScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsNonSkippableInStreamRestrictionsMinDurationScheme ; skos:prefLabel "Min Duration Thirty One Seconds" ; skos:altLabel "minDurationThirtyOneSeconds" ; skos:definition "Indicates that non-skippable ads must be at least 31 seconds long." ; skos:notation "MIN_DURATION_THIRTY_ONE_SECONDS" . # Concept scheme: CampaignVideoCampaignSettingsVideoAdFormatControlFormatRestriction googleads:CampaignVideoCampaignSettingsVideoAdFormatControlFormatRestrictionScheme a skos:ConceptScheme ; rdfs:label "CampaignVideoCampaignSettingsVideoAdFormatControlFormatRestriction" ; rdfs:comment "Values CampaignVideoCampaignSettingsVideoAdFormatControl.formatRestriction accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdFormatControlFormatRestrictionScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdFormatControlFormatRestrictionScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdFormatControlFormatRestrictionScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdFormatControlFormatRestrictionScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdFormatControlFormatRestrictionScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdFormatControlFormatRestrictionScheme ; skos:prefLabel "Non Skippable In Stream" ; skos:altLabel "nonSkippableInStream" ; skos:definition "Non-skippable in-stream video responsive ad." ; skos:notation "NON_SKIPPABLE_IN_STREAM" . # Concept scheme: CampaignVideoCampaignSettingsVideoAdSequenceMinimumDuration googleads:CampaignVideoCampaignSettingsVideoAdSequenceMinimumDurationScheme a skos:ConceptScheme ; rdfs:label "CampaignVideoCampaignSettingsVideoAdSequenceMinimumDuration" ; rdfs:comment "Values CampaignVideoCampaignSettingsVideoAdSequence.minimumDuration accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceMinimumDurationScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceMinimumDurationScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceMinimumDurationScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceMinimumDurationScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceMinimumDurationScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceMinimumDurationScheme ; skos:prefLabel "Week" ; skos:altLabel "week" ; skos:definition "Users are eligible to restart a sequence once they have completed the sequence and at least 7 days have passed since sequence start." ; skos:notation "WEEK" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceMinimumDurationScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceMinimumDurationScheme ; skos:prefLabel "Month" ; skos:altLabel "month" ; skos:definition "Users are eligible to restart a sequence once at least 30 days have passed since sequence start. Users are eligible to start the sequence again even if they haven't completed the sequence." ; skos:notation "MONTH" . # Concept scheme: CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupType googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupType" ; rdfs:comment "Values CampaignVideoCampaignSettingsVideoAdSequenceStep.adGroupType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "The type has not been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The received value is not known in this version. This is a response-only value." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Search Standard" ; skos:altLabel "searchStandard" ; skos:definition "The default ad group type for Search campaigns." ; skos:notation "SEARCH_STANDARD" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Display Standard" ; skos:altLabel "displayStandard" ; skos:definition "The default ad group type for Display campaigns." ; skos:notation "DISPLAY_STANDARD" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Shopping Product Ads" ; skos:altLabel "shoppingProductAds" ; skos:definition "The ad group type for Shopping campaigns serving standard product ads." ; skos:notation "SHOPPING_PRODUCT_ADS" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Hotel Ads" ; skos:altLabel "hotelAds" ; skos:definition "The default ad group type for Hotel campaigns." ; skos:notation "HOTEL_ADS" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Shopping Smart Ads" ; skos:altLabel "shoppingSmartAds" ; skos:definition "The type for ad groups in Smart Shopping campaigns." ; skos:notation "SHOPPING_SMART_ADS" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Video Bumper" ; skos:altLabel "videoBumper" ; skos:definition "Short unskippable in-stream video ads." ; skos:notation "VIDEO_BUMPER" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Video True View In Stream" ; skos:altLabel "videoTrueViewInStream" ; skos:definition "TrueView (skippable) in-stream video ads." ; skos:notation "VIDEO_TRUE_VIEW_IN_STREAM" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Video True View In Display" ; skos:altLabel "videoTrueViewInDisplay" ; skos:definition "TrueView in-display video ads." ; skos:notation "VIDEO_TRUE_VIEW_IN_DISPLAY" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Video Non Skippable In Stream" ; skos:altLabel "videoNonSkippableInStream" ; skos:definition "Unskippable in-stream video ads." ; skos:notation "VIDEO_NON_SKIPPABLE_IN_STREAM" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Search Dynamic Ads" ; skos:altLabel "searchDynamicAds" ; skos:definition "Ad group type for Dynamic Search Ads ad groups." ; skos:notation "SEARCH_DYNAMIC_ADS" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Shopping Comparison Listing Ads" ; skos:altLabel "shoppingComparisonListingAds" ; skos:definition "The type for ad groups in Shopping Comparison Listing campaigns." ; skos:notation "SHOPPING_COMPARISON_LISTING_ADS" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Promoted Hotel Ads" ; skos:altLabel "promotedHotelAds" ; skos:definition "The ad group type for Promoted Hotel ad groups." ; skos:notation "PROMOTED_HOTEL_ADS" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Video Responsive" ; skos:altLabel "videoResponsive" ; skos:definition "Video responsive ad groups." ; skos:notation "VIDEO_RESPONSIVE" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Video Efficient Reach" ; skos:altLabel "videoEfficientReach" ; skos:definition "Video efficient reach ad groups." ; skos:notation "VIDEO_EFFICIENT_REACH" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Smart Campaign Ads" ; skos:altLabel "smartCampaignAds" ; skos:definition "Ad group type for Smart campaigns." ; skos:notation "SMART_CAMPAIGN_ADS" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Travel Ads" ; skos:altLabel "travelAds" ; skos:definition "Ad group type for Travel campaigns." ; skos:notation "TRAVEL_ADS" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepAdGroupTypeScheme ; skos:prefLabel "Youtube Audio" ; skos:altLabel "youtubeAudio" ; skos:definition "Ad group type for YouTube Audio campaigns." ; skos:notation "YOUTUBE_AUDIO" . # Concept scheme: CampaignVideoCampaignSettingsVideoAdSequenceStepPreviousStepInteractionType googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepPreviousStepInteractionTypeScheme a skos:ConceptScheme ; rdfs:label "CampaignVideoCampaignSettingsVideoAdSequenceStepPreviousStepInteractionType" ; rdfs:comment "Values CampaignVideoCampaignSettingsVideoAdSequenceStep.previousStepInteractionType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepPreviousStepInteractionTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepPreviousStepInteractionTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepPreviousStepInteractionTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepPreviousStepInteractionTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepPreviousStepInteractionTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepPreviousStepInteractionTypeScheme ; skos:prefLabel "Paid View" ; skos:altLabel "paidView" ; skos:definition "The viewer engaged with or watched at least 30 seconds of the ad (or the entire ad, if it was less than 30 seconds). Only available for campaigns using Target CPM as the bidding strategy and skippable in-stream ads as the ad format." ; skos:notation "PAID_VIEW" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepPreviousStepInteractionTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepPreviousStepInteractionTypeScheme ; skos:prefLabel "Skip" ; skos:altLabel "skip" ; skos:definition "The viewer skipped the ad. Only available for campaigns using Target CPM as the bidding strategy and skippable in-stream ads as the ad format." ; skos:notation "SKIP" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepPreviousStepInteractionTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepPreviousStepInteractionTypeScheme ; skos:prefLabel "Impression" ; skos:altLabel "impression" ; skos:definition "The ad was shown to the viewer." ; skos:notation "IMPRESSION" . a skos:Concept ; skos:inScheme googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepPreviousStepInteractionTypeScheme ; skos:topConceptOf googleads:CampaignVideoCampaignSettingsVideoAdSequenceStepPreviousStepInteractionTypeScheme ; skos:prefLabel "Engaged Impression" ; skos:altLabel "engagedImpression" ; skos:definition "An ad impression that was not immediately skipped, but didn't reach the billable event either." ; skos:notation "ENGAGED_IMPRESSION" . # Concept scheme: ChainSetRelationshipType googleads:ChainSetRelationshipTypeScheme a skos:ConceptScheme ; rdfs:label "ChainSetRelationshipType" ; rdfs:comment "Values ChainSet.relationshipType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:ChainSetRelationshipTypeScheme ; skos:topConceptOf googleads:ChainSetRelationshipTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:ChainSetRelationshipTypeScheme ; skos:topConceptOf googleads:ChainSetRelationshipTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:ChainSetRelationshipTypeScheme ; skos:topConceptOf googleads:ChainSetRelationshipTypeScheme ; skos:prefLabel "Auto Dealers" ; skos:altLabel "autoDealers" ; skos:definition "Auto dealer relationship." ; skos:notation "AUTO_DEALERS" . a skos:Concept ; skos:inScheme googleads:ChainSetRelationshipTypeScheme ; skos:topConceptOf googleads:ChainSetRelationshipTypeScheme ; skos:prefLabel "General Retailers" ; skos:altLabel "generalRetailers" ; skos:definition "General retailer relationship." ; skos:notation "GENERAL_RETAILERS" . # Concept scheme: ChangeEventChangeResourceType googleads:ChangeEventChangeResourceTypeScheme a skos:ConceptScheme ; rdfs:label "ChangeEventChangeResourceType" ; rdfs:comment "Values ChangeEvent.changeResourceType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents an unclassified resource unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Ad" ; skos:altLabel "ad" ; skos:definition "An Ad resource change." ; skos:notation "AD" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Ad Group" ; skos:altLabel "adGroup" ; skos:definition "An AdGroup resource change." ; skos:notation "AD_GROUP" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Ad Group Criterion" ; skos:altLabel "adGroupCriterion" ; skos:definition "An AdGroupCriterion resource change." ; skos:notation "AD_GROUP_CRITERION" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Campaign" ; skos:altLabel "campaign" ; skos:definition "A Campaign resource change." ; skos:notation "CAMPAIGN" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Campaign Budget" ; skos:altLabel "campaignBudget" ; skos:definition "A CampaignBudget resource change." ; skos:notation "CAMPAIGN_BUDGET" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Ad Group Bid Modifier" ; skos:altLabel "adGroupBidModifier" ; skos:definition "An AdGroupBidModifier resource change." ; skos:notation "AD_GROUP_BID_MODIFIER" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Campaign Criterion" ; skos:altLabel "campaignCriterion" ; skos:definition "A CampaignCriterion resource change." ; skos:notation "CAMPAIGN_CRITERION" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Feed" ; skos:altLabel "feed" ; skos:definition "A Feed resource change." ; skos:notation "FEED" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Feed Item" ; skos:altLabel "feedItem" ; skos:definition "A FeedItem resource change." ; skos:notation "FEED_ITEM" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Campaign Feed" ; skos:altLabel "campaignFeed" ; skos:definition "A CampaignFeed resource change." ; skos:notation "CAMPAIGN_FEED" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Ad Group Feed" ; skos:altLabel "adGroupFeed" ; skos:definition "An AdGroupFeed resource change." ; skos:notation "AD_GROUP_FEED" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Ad Group Ad" ; skos:altLabel "adGroupAd" ; skos:definition "An AdGroupAd resource change." ; skos:notation "AD_GROUP_AD" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Asset" ; skos:altLabel "asset" ; skos:definition "An Asset resource change." ; skos:notation "ASSET" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Customer Asset" ; skos:altLabel "customerAsset" ; skos:definition "A CustomerAsset resource change." ; skos:notation "CUSTOMER_ASSET" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Campaign Asset" ; skos:altLabel "campaignAsset" ; skos:definition "A CampaignAsset resource change." ; skos:notation "CAMPAIGN_ASSET" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Ad Group Asset" ; skos:altLabel "adGroupAsset" ; skos:definition "An AdGroupAsset resource change." ; skos:notation "AD_GROUP_ASSET" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Asset Set" ; skos:altLabel "assetSet" ; skos:definition "An AssetSet resource change." ; skos:notation "ASSET_SET" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Asset Set Asset" ; skos:altLabel "assetSetAsset" ; skos:definition "An AssetSetAsset resource change." ; skos:notation "ASSET_SET_ASSET" . a skos:Concept ; skos:inScheme googleads:ChangeEventChangeResourceTypeScheme ; skos:topConceptOf googleads:ChangeEventChangeResourceTypeScheme ; skos:prefLabel "Campaign Asset Set" ; skos:altLabel "campaignAssetSet" ; skos:definition "A CampaignAssetSet resource change." ; skos:notation "CAMPAIGN_ASSET_SET" . # Concept scheme: ChangeEventClientType googleads:ChangeEventClientTypeScheme a skos:ConceptScheme ; rdfs:label "ChangeEventClientType" ; rdfs:comment "Values ChangeEvent.clientType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:ChangeEventClientTypeScheme ; skos:topConceptOf googleads:ChangeEventClientTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:ChangeEventClientTypeScheme ; skos:topConceptOf googleads:ChangeEventClientTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents an unclassified client type unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:ChangeEventClientTypeScheme ; skos:topConceptOf googleads:ChangeEventClientTypeScheme ; skos:prefLabel "Google Ads Web Client" ; skos:altLabel "googleAdsWebClient" ; skos:definition "Changes made through the \"ads.google.com\". For example, changes made through campaign management." ; skos:notation "GOOGLE_ADS_WEB_CLIENT" . a skos:Concept ; skos:inScheme googleads:ChangeEventClientTypeScheme ; skos:topConceptOf googleads:ChangeEventClientTypeScheme ; skos:prefLabel "Google Ads Automated Rule" ; skos:altLabel "googleAdsAutomatedRule" ; skos:definition "Changes made through Google Ads automated rules." ; skos:notation "GOOGLE_ADS_AUTOMATED_RULE" . a skos:Concept ; skos:inScheme googleads:ChangeEventClientTypeScheme ; skos:topConceptOf googleads:ChangeEventClientTypeScheme ; skos:prefLabel "Google Ads Scripts" ; skos:altLabel "googleAdsScripts" ; skos:definition "Changes made through Google Ads scripts." ; skos:notation "GOOGLE_ADS_SCRIPTS" . a skos:Concept ; skos:inScheme googleads:ChangeEventClientTypeScheme ; skos:topConceptOf googleads:ChangeEventClientTypeScheme ; skos:prefLabel "Google Ads Bulk Upload" ; skos:altLabel "googleAdsBulkUpload" ; skos:definition "Changes made by Google Ads bulk upload." ; skos:notation "GOOGLE_ADS_BULK_UPLOAD" . a skos:Concept ; skos:inScheme googleads:ChangeEventClientTypeScheme ; skos:topConceptOf googleads:ChangeEventClientTypeScheme ; skos:prefLabel "Google Ads Api" ; skos:altLabel "googleAdsApi" ; skos:definition "Changes made by Google Ads API." ; skos:notation "GOOGLE_ADS_API" . a skos:Concept ; skos:inScheme googleads:ChangeEventClientTypeScheme ; skos:topConceptOf googleads:ChangeEventClientTypeScheme ; skos:prefLabel "Google Ads Editor" ; skos:altLabel "googleAdsEditor" ; skos:definition "Changes made by Google Ads Editor. This value is a placeholder. The API does not return these changes." ; skos:notation "GOOGLE_ADS_EDITOR" . a skos:Concept ; skos:inScheme googleads:ChangeEventClientTypeScheme ; skos:topConceptOf googleads:ChangeEventClientTypeScheme ; skos:prefLabel "Google Ads Mobile App" ; skos:altLabel "googleAdsMobileApp" ; skos:definition "Changes made by Google Ads mobile app." ; skos:notation "GOOGLE_ADS_MOBILE_APP" . a skos:Concept ; skos:inScheme googleads:ChangeEventClientTypeScheme ; skos:topConceptOf googleads:ChangeEventClientTypeScheme ; skos:prefLabel "Google Ads Recommendations" ; skos:altLabel "googleAdsRecommendations" ; skos:definition "Changes made through Google Ads recommendations." ; skos:notation "GOOGLE_ADS_RECOMMENDATIONS" . a skos:Concept ; skos:inScheme googleads:ChangeEventClientTypeScheme ; skos:topConceptOf googleads:ChangeEventClientTypeScheme ; skos:prefLabel "Search Ads360Sync" ; skos:altLabel "searchAds360Sync" ; skos:definition "Changes made through Search Ads 360 Sync." ; skos:notation "SEARCH_ADS_360_SYNC" . a skos:Concept ; skos:inScheme googleads:ChangeEventClientTypeScheme ; skos:topConceptOf googleads:ChangeEventClientTypeScheme ; skos:prefLabel "Search Ads360Post" ; skos:altLabel "searchAds360Post" ; skos:definition "Changes made through Search Ads 360 Post." ; skos:notation "SEARCH_ADS_360_POST" . a skos:Concept ; skos:inScheme googleads:ChangeEventClientTypeScheme ; skos:topConceptOf googleads:ChangeEventClientTypeScheme ; skos:prefLabel "Internal Tool" ; skos:altLabel "internalTool" ; skos:definition "Changes made through internal tools. For example, when a user sets a URL template on an entity like a Campaign, it's automatically wrapped with the SA360 Clickserver URL." ; skos:notation "INTERNAL_TOOL" . a skos:Concept ; skos:inScheme googleads:ChangeEventClientTypeScheme ; skos:topConceptOf googleads:ChangeEventClientTypeScheme ; skos:prefLabel "Other" ; skos:altLabel "other" ; skos:definition "Types of changes that are not categorized, for example, changes made by coupon redemption through Google Ads." ; skos:notation "OTHER" . a skos:Concept ; skos:inScheme googleads:ChangeEventClientTypeScheme ; skos:topConceptOf googleads:ChangeEventClientTypeScheme ; skos:prefLabel "Google Ads Recommendations Subscription" ; skos:altLabel "googleAdsRecommendationsSubscription" ; skos:definition "Changes made by subscribing to Google Ads recommendations." ; skos:notation "GOOGLE_ADS_RECOMMENDATIONS_SUBSCRIPTION" . # Concept scheme: ChangeEventResourceChangeOperation googleads:ChangeEventResourceChangeOperationScheme a skos:ConceptScheme ; rdfs:label "ChangeEventResourceChangeOperation" ; rdfs:comment "Values ChangeEvent.resourceChangeOperation accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:ChangeEventResourceChangeOperationScheme ; skos:topConceptOf googleads:ChangeEventResourceChangeOperationScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:ChangeEventResourceChangeOperationScheme ; skos:topConceptOf googleads:ChangeEventResourceChangeOperationScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents an unclassified operation unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:ChangeEventResourceChangeOperationScheme ; skos:topConceptOf googleads:ChangeEventResourceChangeOperationScheme ; skos:prefLabel "Create" ; skos:altLabel "create" ; skos:definition "The resource was created." ; skos:notation "CREATE" . a skos:Concept ; skos:inScheme googleads:ChangeEventResourceChangeOperationScheme ; skos:topConceptOf googleads:ChangeEventResourceChangeOperationScheme ; skos:prefLabel "Update" ; skos:altLabel "update" ; skos:definition "The resource was modified." ; skos:notation "UPDATE" . a skos:Concept ; skos:inScheme googleads:ChangeEventResourceChangeOperationScheme ; skos:topConceptOf googleads:ChangeEventResourceChangeOperationScheme ; skos:prefLabel "Remove" ; skos:altLabel "remove" ; skos:definition "The resource was removed." ; skos:notation "REMOVE" . # Concept scheme: ChangeStatusResourceStatus googleads:ChangeStatusResourceStatusScheme a skos:ConceptScheme ; rdfs:label "ChangeStatusResourceStatus" ; rdfs:comment "Values ChangeStatus.resourceStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceStatusScheme ; skos:topConceptOf googleads:ChangeStatusResourceStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceStatusScheme ; skos:topConceptOf googleads:ChangeStatusResourceStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents an unclassified resource unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceStatusScheme ; skos:topConceptOf googleads:ChangeStatusResourceStatusScheme ; skos:prefLabel "Added" ; skos:altLabel "added" ; skos:definition "The resource was created." ; skos:notation "ADDED" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceStatusScheme ; skos:topConceptOf googleads:ChangeStatusResourceStatusScheme ; skos:prefLabel "Changed" ; skos:altLabel "changed" ; skos:definition "The resource was modified." ; skos:notation "CHANGED" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceStatusScheme ; skos:topConceptOf googleads:ChangeStatusResourceStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "The resource was removed." ; skos:notation "REMOVED" . # Concept scheme: ChangeStatusResourceType googleads:ChangeStatusResourceTypeScheme a skos:ConceptScheme ; rdfs:label "ChangeStatusResourceType" ; rdfs:comment "Values ChangeStatus.resourceType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "No value has been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents an unclassified resource unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Ad Group" ; skos:altLabel "adGroup" ; skos:definition "An AdGroup resource change." ; skos:notation "AD_GROUP" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Ad Group Ad" ; skos:altLabel "adGroupAd" ; skos:definition "An AdGroupAd resource change." ; skos:notation "AD_GROUP_AD" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Ad Group Criterion" ; skos:altLabel "adGroupCriterion" ; skos:definition "An AdGroupCriterion resource change." ; skos:notation "AD_GROUP_CRITERION" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Campaign" ; skos:altLabel "campaign" ; skos:definition "A Campaign resource change." ; skos:notation "CAMPAIGN" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Campaign Criterion" ; skos:altLabel "campaignCriterion" ; skos:definition "A CampaignCriterion resource change." ; skos:notation "CAMPAIGN_CRITERION" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Campaign Budget" ; skos:altLabel "campaignBudget" ; skos:definition "A CampaignBudget resource change." ; skos:notation "CAMPAIGN_BUDGET" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Feed" ; skos:altLabel "feed" ; skos:definition "A Feed resource change." ; skos:notation "FEED" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Feed Item" ; skos:altLabel "feedItem" ; skos:definition "A FeedItem resource change." ; skos:notation "FEED_ITEM" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Ad Group Feed" ; skos:altLabel "adGroupFeed" ; skos:definition "An AdGroupFeed resource change." ; skos:notation "AD_GROUP_FEED" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Campaign Feed" ; skos:altLabel "campaignFeed" ; skos:definition "A CampaignFeed resource change." ; skos:notation "CAMPAIGN_FEED" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Ad Group Bid Modifier" ; skos:altLabel "adGroupBidModifier" ; skos:definition "An AdGroupBidModifier resource change." ; skos:notation "AD_GROUP_BID_MODIFIER" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Shared Set" ; skos:altLabel "sharedSet" ; skos:definition "A SharedSet resource change." ; skos:notation "SHARED_SET" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Campaign Shared Set" ; skos:altLabel "campaignSharedSet" ; skos:definition "A CampaignSharedSet resource change." ; skos:notation "CAMPAIGN_SHARED_SET" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Asset" ; skos:altLabel "asset" ; skos:definition "An Asset resource change." ; skos:notation "ASSET" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Customer Asset" ; skos:altLabel "customerAsset" ; skos:definition "A CustomerAsset resource change." ; skos:notation "CUSTOMER_ASSET" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Campaign Asset" ; skos:altLabel "campaignAsset" ; skos:definition "A CampaignAsset resource change." ; skos:notation "CAMPAIGN_ASSET" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Ad Group Asset" ; skos:altLabel "adGroupAsset" ; skos:definition "An AdGroupAsset resource change." ; skos:notation "AD_GROUP_ASSET" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Combined Audience" ; skos:altLabel "combinedAudience" ; skos:definition "A CombinedAudience resource change." ; skos:notation "COMBINED_AUDIENCE" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Asset Group" ; skos:altLabel "assetGroup" ; skos:definition "An AssetGroup resource change." ; skos:notation "ASSET_GROUP" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Asset Set" ; skos:altLabel "assetSet" ; skos:definition "An AssetSet resource change." ; skos:notation "ASSET_SET" . a skos:Concept ; skos:inScheme googleads:ChangeStatusResourceTypeScheme ; skos:topConceptOf googleads:ChangeStatusResourceTypeScheme ; skos:prefLabel "Campaign Asset Set" ; skos:altLabel "campaignAssetSet" ; skos:definition "A CampaignAssetSet resource change." ; skos:notation "CAMPAIGN_ASSET_SET" . # Concept scheme: ChannelAggregateAssetViewAdvertisingChannelType googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme a skos:ConceptScheme ; rdfs:label "ChannelAggregateAssetViewAdvertisingChannelType" ; rdfs:comment "Values ChannelAggregateAssetView.advertisingChannelType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:prefLabel "Search" ; skos:altLabel "search" ; skos:definition "Search Network. Includes display bundled, and Search+ campaigns." ; skos:notation "SEARCH" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:prefLabel "Display" ; skos:altLabel "display" ; skos:definition "Google Display Network only." ; skos:notation "DISPLAY" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:prefLabel "Shopping" ; skos:altLabel "shopping" ; skos:definition "Shopping campaigns serve on the shopping property and on google.com search results." ; skos:notation "SHOPPING" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:prefLabel "Hotel" ; skos:altLabel "hotel" ; skos:definition "Hotel Ads campaigns." ; skos:notation "HOTEL" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:prefLabel "Video" ; skos:altLabel "video" ; skos:definition "Video campaigns." ; skos:notation "VIDEO" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:prefLabel "Multi Channel" ; skos:altLabel "multiChannel" ; skos:definition "App Campaigns, and App Campaigns for Engagement, that run across multiple channels." ; skos:notation "MULTI_CHANNEL" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:prefLabel "Local" ; skos:altLabel "local" ; skos:definition "Local ads campaigns." ; skos:notation "LOCAL" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:prefLabel "Smart" ; skos:altLabel "smart" ; skos:definition "Smart campaigns." ; skos:notation "SMART" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:prefLabel "Performance Max" ; skos:altLabel "performanceMax" ; skos:definition "Performance Max campaigns." ; skos:notation "PERFORMANCE_MAX" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:prefLabel "Local Services" ; skos:altLabel "localServices" ; skos:definition "Local services campaigns." ; skos:notation "LOCAL_SERVICES" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:prefLabel "Travel" ; skos:altLabel "travel" ; skos:definition "Travel campaigns." ; skos:notation "TRAVEL" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewAdvertisingChannelTypeScheme ; skos:prefLabel "Demand Gen" ; skos:altLabel "demandGen" ; skos:definition "Demand Gen campaigns." ; skos:notation "DEMAND_GEN" . # Concept scheme: ChannelAggregateAssetViewAssetSource googleads:ChannelAggregateAssetViewAssetSourceScheme a skos:ConceptScheme ; rdfs:label "ChannelAggregateAssetViewAssetSource" ; rdfs:comment "Values ChannelAggregateAssetView.assetSource accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewAssetSourceScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewAssetSourceScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewAssetSourceScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewAssetSourceScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewAssetSourceScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewAssetSourceScheme ; skos:prefLabel "Advertiser" ; skos:altLabel "advertiser" ; skos:definition "The asset or asset link is provided by advertiser." ; skos:notation "ADVERTISER" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewAssetSourceScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewAssetSourceScheme ; skos:prefLabel "Automatically Created" ; skos:altLabel "automaticallyCreated" ; skos:definition "The asset or asset link is generated by Google." ; skos:notation "AUTOMATICALLY_CREATED" . # Concept scheme: ChannelAggregateAssetViewFieldType googleads:ChannelAggregateAssetViewFieldTypeScheme a skos:ConceptScheme ; rdfs:label "ChannelAggregateAssetViewFieldType" ; rdfs:comment "Values ChannelAggregateAssetView.fieldType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Headline" ; skos:altLabel "headline" ; skos:definition "The asset is linked for use as a headline." ; skos:notation "HEADLINE" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Description" ; skos:altLabel "description" ; skos:definition "The asset is linked for use as a description." ; skos:notation "DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Mandatory Ad Text" ; skos:altLabel "mandatoryAdText" ; skos:definition "The asset is linked for use as mandatory ad text." ; skos:notation "MANDATORY_AD_TEXT" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Marketing Image" ; skos:altLabel "marketingImage" ; skos:definition "The asset is linked for use as a marketing image." ; skos:notation "MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Media Bundle" ; skos:altLabel "mediaBundle" ; skos:definition "The asset is linked for use as a media bundle." ; skos:notation "MEDIA_BUNDLE" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Youtube Video" ; skos:altLabel "youtubeVideo" ; skos:definition "The asset is linked for use as a YouTube video." ; skos:notation "YOUTUBE_VIDEO" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Book On Google" ; skos:altLabel "bookOnGoogle" ; skos:definition "The asset is linked to indicate that a hotels campaign is \"Book on Google\" enabled." ; skos:notation "BOOK_ON_GOOGLE" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Lead Form" ; skos:altLabel "leadForm" ; skos:definition "The asset is linked for use as a Lead Form extension." ; skos:notation "LEAD_FORM" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Promotion" ; skos:altLabel "promotion" ; skos:definition "The asset is linked for use as a Promotion extension." ; skos:notation "PROMOTION" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Callout" ; skos:altLabel "callout" ; skos:definition "The asset is linked for use as a Callout extension." ; skos:notation "CALLOUT" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Structured Snippet" ; skos:altLabel "structuredSnippet" ; skos:definition "The asset is linked for use as a Structured Snippet extension." ; skos:notation "STRUCTURED_SNIPPET" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Sitelink" ; skos:altLabel "sitelink" ; skos:definition "The asset is linked for use as a Sitelink." ; skos:notation "SITELINK" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Mobile App" ; skos:altLabel "mobileApp" ; skos:definition "The asset is linked for use as a Mobile App extension." ; skos:notation "MOBILE_APP" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Hotel Callout" ; skos:altLabel "hotelCallout" ; skos:definition "The asset is linked for use as a Hotel Callout extension." ; skos:notation "HOTEL_CALLOUT" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Call" ; skos:altLabel "call" ; skos:definition "The asset is linked for use as a Call extension." ; skos:notation "CALL" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Price" ; skos:altLabel "price" ; skos:definition "The asset is linked for use as a Price extension." ; skos:notation "PRICE" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Long Headline" ; skos:altLabel "longHeadline" ; skos:definition "The asset is linked for use as a long headline." ; skos:notation "LONG_HEADLINE" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Business Name" ; skos:altLabel "businessName" ; skos:definition "The asset is linked for use as a business name." ; skos:notation "BUSINESS_NAME" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Square Marketing Image" ; skos:altLabel "squareMarketingImage" ; skos:definition "The asset is linked for use as a square marketing image." ; skos:notation "SQUARE_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Portrait Marketing Image" ; skos:altLabel "portraitMarketingImage" ; skos:definition "The asset is linked for use as a portrait marketing image." ; skos:notation "PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Logo" ; skos:altLabel "logo" ; skos:definition "The asset is linked for use as a logo." ; skos:notation "LOGO" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Landscape Logo" ; skos:altLabel "landscapeLogo" ; skos:definition "The asset is linked for use as a landscape logo." ; skos:notation "LANDSCAPE_LOGO" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Video" ; skos:altLabel "video" ; skos:definition "The asset is linked for use as a non YouTube logo." ; skos:notation "VIDEO" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Call To Action Selection" ; skos:altLabel "callToActionSelection" ; skos:definition "The asset is linked for use to select a call-to-action." ; skos:notation "CALL_TO_ACTION_SELECTION" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Ad Image" ; skos:altLabel "adImage" ; skos:definition "The asset is linked for use to select an ad image." ; skos:notation "AD_IMAGE" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Business Logo" ; skos:altLabel "businessLogo" ; skos:definition "The asset is linked for use as a business logo." ; skos:notation "BUSINESS_LOGO" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Hotel Property" ; skos:altLabel "hotelProperty" ; skos:definition "The asset is linked for use as a hotel property in a Performance Max for travel goals campaign." ; skos:notation "HOTEL_PROPERTY" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Demand Gen Carousel Card" ; skos:altLabel "demandGenCarouselCard" ; skos:definition "The asset is linked for use as a Demand Gen carousel card." ; skos:notation "DEMAND_GEN_CAROUSEL_CARD" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Business Message" ; skos:altLabel "businessMessage" ; skos:definition "The asset is linked for use as a Business Message." ; skos:notation "BUSINESS_MESSAGE" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Tall Portrait Marketing Image" ; skos:altLabel "tallPortraitMarketingImage" ; skos:definition "The asset is linked for use as a tall portrait marketing image." ; skos:notation "TALL_PORTRAIT_MARKETING_IMAGE" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Related Youtube Videos" ; skos:altLabel "relatedYoutubeVideos" ; skos:definition "The asset is linked for use as related YouTube videos." ; skos:notation "RELATED_YOUTUBE_VIDEOS" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Landing Page Preview" ; skos:altLabel "landingPagePreview" ; skos:definition "The asset is linked for use as a landing page preview image." ; skos:notation "LANDING_PAGE_PREVIEW" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Long Description" ; skos:altLabel "longDescription" ; skos:definition "The asset is linked for use as a long description." ; skos:notation "LONG_DESCRIPTION" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Call To Action" ; skos:altLabel "callToAction" ; skos:definition "The asset is linked for use as a call-to-action." ; skos:notation "CALL_TO_ACTION" . a skos:Concept ; skos:inScheme googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:topConceptOf googleads:ChannelAggregateAssetViewFieldTypeScheme ; skos:prefLabel "Classic Display Image" ; skos:altLabel "classicDisplayImage" ; skos:definition "The asset is linked for use as a classic display image." ; skos:notation "CLASSIC_DISPLAY_IMAGE" . # Concept scheme: CombinedAudienceStatus googleads:CombinedAudienceStatusScheme a skos:ConceptScheme ; rdfs:label "CombinedAudienceStatus" ; rdfs:comment "Values CombinedAudience.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CombinedAudienceStatusScheme ; skos:topConceptOf googleads:CombinedAudienceStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CombinedAudienceStatusScheme ; skos:topConceptOf googleads:CombinedAudienceStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CombinedAudienceStatusScheme ; skos:topConceptOf googleads:CombinedAudienceStatusScheme ; skos:prefLabel "Enabled" ; skos:altLabel "enabled" ; skos:definition "Enabled status - combined audience is enabled and can be targeted." ; skos:notation "ENABLED" . a skos:Concept ; skos:inScheme googleads:CombinedAudienceStatusScheme ; skos:topConceptOf googleads:CombinedAudienceStatusScheme ; skos:prefLabel "Removed" ; skos:altLabel "removed" ; skos:definition "Removed status - combined audience is removed and cannot be used for targeting." ; skos:notation "REMOVED" . # Concept scheme: CommonMetricsHistoricalCreativeQualityScore googleads:CommonMetricsHistoricalCreativeQualityScoreScheme a skos:ConceptScheme ; rdfs:label "CommonMetricsHistoricalCreativeQualityScore" ; rdfs:comment "Values CommonMetrics.historicalCreativeQualityScore accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CommonMetricsHistoricalCreativeQualityScoreScheme ; skos:topConceptOf googleads:CommonMetricsHistoricalCreativeQualityScoreScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CommonMetricsHistoricalCreativeQualityScoreScheme ; skos:topConceptOf googleads:CommonMetricsHistoricalCreativeQualityScoreScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CommonMetricsHistoricalCreativeQualityScoreScheme ; skos:topConceptOf googleads:CommonMetricsHistoricalCreativeQualityScoreScheme ; skos:prefLabel "Below Average" ; skos:altLabel "belowAverage" ; skos:definition "Quality of the creative is below average." ; skos:notation "BELOW_AVERAGE" . a skos:Concept ; skos:inScheme googleads:CommonMetricsHistoricalCreativeQualityScoreScheme ; skos:topConceptOf googleads:CommonMetricsHistoricalCreativeQualityScoreScheme ; skos:prefLabel "Average" ; skos:altLabel "average" ; skos:definition "Quality of the creative is average." ; skos:notation "AVERAGE" . a skos:Concept ; skos:inScheme googleads:CommonMetricsHistoricalCreativeQualityScoreScheme ; skos:topConceptOf googleads:CommonMetricsHistoricalCreativeQualityScoreScheme ; skos:prefLabel "Above Average" ; skos:altLabel "aboveAverage" ; skos:definition "Quality of the creative is above average." ; skos:notation "ABOVE_AVERAGE" . # Concept scheme: CommonMetricsHistoricalLandingPageQualityScore googleads:CommonMetricsHistoricalLandingPageQualityScoreScheme a skos:ConceptScheme ; rdfs:label "CommonMetricsHistoricalLandingPageQualityScore" ; rdfs:comment "Values CommonMetrics.historicalLandingPageQualityScore accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CommonMetricsHistoricalLandingPageQualityScoreScheme ; skos:topConceptOf googleads:CommonMetricsHistoricalLandingPageQualityScoreScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CommonMetricsHistoricalLandingPageQualityScoreScheme ; skos:topConceptOf googleads:CommonMetricsHistoricalLandingPageQualityScoreScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CommonMetricsHistoricalLandingPageQualityScoreScheme ; skos:topConceptOf googleads:CommonMetricsHistoricalLandingPageQualityScoreScheme ; skos:prefLabel "Below Average" ; skos:altLabel "belowAverage" ; skos:definition "Quality of the creative is below average." ; skos:notation "BELOW_AVERAGE" . a skos:Concept ; skos:inScheme googleads:CommonMetricsHistoricalLandingPageQualityScoreScheme ; skos:topConceptOf googleads:CommonMetricsHistoricalLandingPageQualityScoreScheme ; skos:prefLabel "Average" ; skos:altLabel "average" ; skos:definition "Quality of the creative is average." ; skos:notation "AVERAGE" . a skos:Concept ; skos:inScheme googleads:CommonMetricsHistoricalLandingPageQualityScoreScheme ; skos:topConceptOf googleads:CommonMetricsHistoricalLandingPageQualityScoreScheme ; skos:prefLabel "Above Average" ; skos:altLabel "aboveAverage" ; skos:definition "Quality of the creative is above average." ; skos:notation "ABOVE_AVERAGE" . # Concept scheme: CommonMetricsHistoricalSearchPredictedCtr googleads:CommonMetricsHistoricalSearchPredictedCtrScheme a skos:ConceptScheme ; rdfs:label "CommonMetricsHistoricalSearchPredictedCtr" ; rdfs:comment "Values CommonMetrics.historicalSearchPredictedCtr accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CommonMetricsHistoricalSearchPredictedCtrScheme ; skos:topConceptOf googleads:CommonMetricsHistoricalSearchPredictedCtrScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CommonMetricsHistoricalSearchPredictedCtrScheme ; skos:topConceptOf googleads:CommonMetricsHistoricalSearchPredictedCtrScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CommonMetricsHistoricalSearchPredictedCtrScheme ; skos:topConceptOf googleads:CommonMetricsHistoricalSearchPredictedCtrScheme ; skos:prefLabel "Below Average" ; skos:altLabel "belowAverage" ; skos:definition "Quality of the creative is below average." ; skos:notation "BELOW_AVERAGE" . a skos:Concept ; skos:inScheme googleads:CommonMetricsHistoricalSearchPredictedCtrScheme ; skos:topConceptOf googleads:CommonMetricsHistoricalSearchPredictedCtrScheme ; skos:prefLabel "Average" ; skos:altLabel "average" ; skos:definition "Quality of the creative is average." ; skos:notation "AVERAGE" . a skos:Concept ; skos:inScheme googleads:CommonMetricsHistoricalSearchPredictedCtrScheme ; skos:topConceptOf googleads:CommonMetricsHistoricalSearchPredictedCtrScheme ; skos:prefLabel "Above Average" ; skos:altLabel "aboveAverage" ; skos:definition "Quality of the creative is above average." ; skos:notation "ABOVE_AVERAGE" . # Concept scheme: CommonMetricsInteractionEventTypes googleads:CommonMetricsInteractionEventTypesScheme a skos:ConceptScheme ; rdfs:label "CommonMetricsInteractionEventTypes" ; rdfs:comment "Values CommonMetrics.interactionEventTypes accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:CommonMetricsInteractionEventTypesScheme ; skos:topConceptOf googleads:CommonMetricsInteractionEventTypesScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:CommonMetricsInteractionEventTypesScheme ; skos:topConceptOf googleads:CommonMetricsInteractionEventTypesScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:CommonMetricsInteractionEventTypesScheme ; skos:topConceptOf googleads:CommonMetricsInteractionEventTypesScheme ; skos:prefLabel "Click" ; skos:altLabel "click" ; skos:definition "Click to site. In most cases, this interaction navigates to an external location, usually the advertiser's landing page. This is also the default InteractionEventType for click events." ; skos:notation "CLICK" . a skos:Concept ; skos:inScheme googleads:CommonMetricsInteractionEventTypesScheme ; skos:topConceptOf googleads:CommonMetricsInteractionEventTypesScheme ; skos:prefLabel "Engagement" ; skos:altLabel "engagement" ; skos:definition "The user's expressed intent to engage with the ad in-place." ; skos:notation "ENGAGEMENT" . a skos:Concept ; skos:inScheme googleads:CommonMetricsInteractionEventTypesScheme ; skos:topConceptOf googleads:CommonMetricsInteractionEventTypesScheme ; skos:prefLabel "Video View" ; skos:altLabel "videoView" ; skos:definition "User viewed a video ad." ; skos:notation "VIDEO_VIEW" . a skos:Concept ; skos:inScheme googleads:CommonMetricsInteractionEventTypesScheme ; skos:topConceptOf googleads:CommonMetricsInteractionEventTypesScheme ; skos:prefLabel "None" ; skos:altLabel "none" ; skos:definition "The default InteractionEventType for ad conversion events. This is used when an ad conversion row does NOT indicate that the free interactions (for example, the ad conversions) should be 'promoted' and reported as part of the core metrics. These are simply other (ad) conversions." ; skos:notation "NONE" . # Concept scheme: ConsentAdPersonalization googleads:ConsentAdPersonalizationScheme a skos:ConceptScheme ; rdfs:label "ConsentAdPersonalization" ; rdfs:comment "Values Consent.adPersonalization accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:ConsentAdPersonalizationScheme ; skos:topConceptOf googleads:ConsentAdPersonalizationScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:ConsentAdPersonalizationScheme ; skos:topConceptOf googleads:ConsentAdPersonalizationScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Output-only. Represents a format not yet defined in this enum." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:ConsentAdPersonalizationScheme ; skos:topConceptOf googleads:ConsentAdPersonalizationScheme ; skos:prefLabel "Granted" ; skos:altLabel "granted" ; skos:definition "Granted." ; skos:notation "GRANTED" . a skos:Concept ; skos:inScheme googleads:ConsentAdPersonalizationScheme ; skos:topConceptOf googleads:ConsentAdPersonalizationScheme ; skos:prefLabel "Denied" ; skos:altLabel "denied" ; skos:definition "Denied." ; skos:notation "DENIED" . # Concept scheme: ConsentAdUserData googleads:ConsentAdUserDataScheme a skos:ConceptScheme ; rdfs:label "ConsentAdUserData" ; rdfs:comment "Values Consent.adUserData accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:ConsentAdUserDataScheme ; skos:topConceptOf googleads:ConsentAdUserDataScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:ConsentAdUserDataScheme ; skos:topConceptOf googleads:ConsentAdUserDataScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Output-only. Represents a format not yet defined in this enum." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:ConsentAdUserDataScheme ; skos:topConceptOf googleads:ConsentAdUserDataScheme ; skos:prefLabel "Granted" ; skos:altLabel "granted" ; skos:definition "Granted." ; skos:notation "GRANTED" . a skos:Concept ; skos:inScheme googleads:ConsentAdUserDataScheme ; skos:topConceptOf googleads:ConsentAdUserDataScheme ; skos:prefLabel "Denied" ; skos:altLabel "denied" ; skos:definition "Denied." ; skos:notation "DENIED" . # Concept scheme: ContentLabelInfoType googleads:ContentLabelInfoTypeScheme a skos:ConceptScheme ; rdfs:label "ContentLabelInfoType" ; rdfs:comment "Values ContentLabelInfo.type accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Sexually Suggestive" ; skos:altLabel "sexuallySuggestive" ; skos:definition "Sexually suggestive content." ; skos:notation "SEXUALLY_SUGGESTIVE" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Below The Fold" ; skos:altLabel "belowTheFold" ; skos:definition "Below the fold placement." ; skos:notation "BELOW_THE_FOLD" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Parked Domain" ; skos:altLabel "parkedDomain" ; skos:definition "Parked domain." ; skos:notation "PARKED_DOMAIN" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Juvenile" ; skos:altLabel "juvenile" ; skos:definition "Juvenile, gross & bizarre content." ; skos:notation "JUVENILE" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Profanity" ; skos:altLabel "profanity" ; skos:definition "Profanity & rough language." ; skos:notation "PROFANITY" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Tragedy" ; skos:altLabel "tragedy" ; skos:definition "Death & tragedy." ; skos:notation "TRAGEDY" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Video" ; skos:altLabel "video" ; skos:definition "Video." ; skos:notation "VIDEO" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Video Rating Dv G" ; skos:altLabel "videoRatingDvG" ; skos:definition "Content rating: G." ; skos:notation "VIDEO_RATING_DV_G" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Video Rating Dv Pg" ; skos:altLabel "videoRatingDvPg" ; skos:definition "Content rating: PG." ; skos:notation "VIDEO_RATING_DV_PG" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Video Rating Dv T" ; skos:altLabel "videoRatingDvT" ; skos:definition "Content rating: T." ; skos:notation "VIDEO_RATING_DV_T" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Video Rating Dv Ma" ; skos:altLabel "videoRatingDvMa" ; skos:definition "Content rating: MA." ; skos:notation "VIDEO_RATING_DV_MA" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Video Not Yet Rated" ; skos:altLabel "videoNotYetRated" ; skos:definition "Content rating: not yet rated." ; skos:notation "VIDEO_NOT_YET_RATED" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Embedded Video" ; skos:altLabel "embeddedVideo" ; skos:definition "Embedded video." ; skos:notation "EMBEDDED_VIDEO" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Live Streaming Video" ; skos:altLabel "liveStreamingVideo" ; skos:definition "Live streaming video." ; skos:notation "LIVE_STREAMING_VIDEO" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Social Issues" ; skos:altLabel "socialIssues" ; skos:definition "Sensitive social issues." ; skos:notation "SOCIAL_ISSUES" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Brand Suitability Content For Families" ; skos:altLabel "brandSuitabilityContentForFamilies" ; skos:definition "Content that's suitable for families to view together, including Made for Kids videos on YouTube." ; skos:notation "BRAND_SUITABILITY_CONTENT_FOR_FAMILIES" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Brand Suitability Games Fighting" ; skos:altLabel "brandSuitabilityGamesFighting" ; skos:definition "Video games that simulate hand-to-hand fighting or combat with the use of modern or medieval weapons." ; skos:notation "BRAND_SUITABILITY_GAMES_FIGHTING" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Brand Suitability Games Mature" ; skos:altLabel "brandSuitabilityGamesMature" ; skos:definition "Video games that feature mature content, such as violence, inappropriate language, or sexual suggestiveness." ; skos:notation "BRAND_SUITABILITY_GAMES_MATURE" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Brand Suitability Health Sensitive" ; skos:altLabel "brandSuitabilityHealthSensitive" ; skos:definition "Health content that people might find sensitive or upsetting, such as medical procedures or images and descriptions of various medical conditions." ; skos:notation "BRAND_SUITABILITY_HEALTH_SENSITIVE" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Brand Suitability Health Source Undetermined" ; skos:altLabel "brandSuitabilityHealthSourceUndetermined" ; skos:definition "Health content from sources that may provide accurate information but aren't as commonly cited as other, more well-known sources." ; skos:notation "BRAND_SUITABILITY_HEALTH_SOURCE_UNDETERMINED" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Brand Suitability News Recent" ; skos:altLabel "brandSuitabilityNewsRecent" ; skos:definition "News content that's been recently announced, regardless of the themes or people being reported on." ; skos:notation "BRAND_SUITABILITY_NEWS_RECENT" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Brand Suitability News Sensitive" ; skos:altLabel "brandSuitabilityNewsSensitive" ; skos:definition "News content that people might find sensitive or upsetting, such as crimes, accidents, and natural incidents, or commentary on potentially controversial social and political issues." ; skos:notation "BRAND_SUITABILITY_NEWS_SENSITIVE" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Brand Suitability News Source Not Featured" ; skos:altLabel "brandSuitabilityNewsSourceNotFeatured" ; skos:definition "News content from sources that aren't featured on Google News or YouTube News." ; skos:notation "BRAND_SUITABILITY_NEWS_SOURCE_NOT_FEATURED" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Brand Suitability Politics" ; skos:altLabel "brandSuitabilityPolitics" ; skos:definition "Political content, such as political statements made by well-known politicians, political elections, or events widely perceived to be political in nature." ; skos:notation "BRAND_SUITABILITY_POLITICS" . a skos:Concept ; skos:inScheme googleads:ContentLabelInfoTypeScheme ; skos:topConceptOf googleads:ContentLabelInfoTypeScheme ; skos:prefLabel "Brand Suitability Religion" ; skos:altLabel "brandSuitabilityReligion" ; skos:definition "Content with religious themes, such as religious teachings or customs, holy sites or places of worship, well-known religious figures or people dressed in religious attire, or religious opinions on social and political issues." ; skos:notation "BRAND_SUITABILITY_RELIGION" . # Concept scheme: ConversionActionAttributionModelSettingsAttributionModel googleads:ConversionActionAttributionModelSettingsAttributionModelScheme a skos:ConceptScheme ; rdfs:label "ConversionActionAttributionModelSettingsAttributionModel" ; rdfs:comment "Values ConversionActionAttributionModelSettings.attributionModel accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:ConversionActionAttributionModelSettingsAttributionModelScheme ; skos:topConceptOf googleads:ConversionActionAttributionModelSettingsAttributionModelScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:ConversionActionAttributionModelSettingsAttributionModelScheme ; skos:topConceptOf googleads:ConversionActionAttributionModelSettingsAttributionModelScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:ConversionActionAttributionModelSettingsAttributionModelScheme ; skos:topConceptOf googleads:ConversionActionAttributionModelSettingsAttributionModelScheme ; skos:prefLabel "External" ; skos:altLabel "external" ; skos:definition "Uses external attribution." ; skos:notation "EXTERNAL" . a skos:Concept ; skos:inScheme googleads:ConversionActionAttributionModelSettingsAttributionModelScheme ; skos:topConceptOf googleads:ConversionActionAttributionModelSettingsAttributionModelScheme ; skos:prefLabel "Google Ads Last Click" ; skos:altLabel "googleAdsLastClick" ; skos:definition "Attributes all credit for a conversion to its last click." ; skos:notation "GOOGLE_ADS_LAST_CLICK" . a skos:Concept ; skos:inScheme googleads:ConversionActionAttributionModelSettingsAttributionModelScheme ; skos:topConceptOf googleads:ConversionActionAttributionModelSettingsAttributionModelScheme ; skos:prefLabel "Google Search Attribution First Click" ; skos:altLabel "googleSearchAttributionFirstClick" ; skos:definition "Attributes all credit for a conversion to its first click using Google Search attribution." ; skos:notation "GOOGLE_SEARCH_ATTRIBUTION_FIRST_CLICK" . a skos:Concept ; skos:inScheme googleads:ConversionActionAttributionModelSettingsAttributionModelScheme ; skos:topConceptOf googleads:ConversionActionAttributionModelSettingsAttributionModelScheme ; skos:prefLabel "Google Search Attribution Linear" ; skos:altLabel "googleSearchAttributionLinear" ; skos:definition "Attributes credit for a conversion equally across all of its clicks using Google Search attribution." ; skos:notation "GOOGLE_SEARCH_ATTRIBUTION_LINEAR" . a skos:Concept ; skos:inScheme googleads:ConversionActionAttributionModelSettingsAttributionModelScheme ; skos:topConceptOf googleads:ConversionActionAttributionModelSettingsAttributionModelScheme ; skos:prefLabel "Google Search Attribution Time Decay" ; skos:altLabel "googleSearchAttributionTimeDecay" ; skos:definition "Attributes exponentially more credit for a conversion to its more recent clicks using Google Search attribution (half-life is 1 week)." ; skos:notation "GOOGLE_SEARCH_ATTRIBUTION_TIME_DECAY" . a skos:Concept ; skos:inScheme googleads:ConversionActionAttributionModelSettingsAttributionModelScheme ; skos:topConceptOf googleads:ConversionActionAttributionModelSettingsAttributionModelScheme ; skos:prefLabel "Google Search Attribution Position Based" ; skos:altLabel "googleSearchAttributionPositionBased" ; skos:definition "Attributes 40% of the credit for a conversion to its first and last clicks. Remaining 20% is evenly distributed across all other clicks. This uses Google Search attribution." ; skos:notation "GOOGLE_SEARCH_ATTRIBUTION_POSITION_BASED" . a skos:Concept ; skos:inScheme googleads:ConversionActionAttributionModelSettingsAttributionModelScheme ; skos:topConceptOf googleads:ConversionActionAttributionModelSettingsAttributionModelScheme ; skos:prefLabel "Google Search Attribution Data Driven" ; skos:altLabel "googleSearchAttributionDataDriven" ; skos:definition "Flexible model that uses machine learning to determine the appropriate distribution of credit among clicks using Google Search attribution." ; skos:notation "GOOGLE_SEARCH_ATTRIBUTION_DATA_DRIVEN" . # Concept scheme: ConversionActionAttributionModelSettingsDataDrivenModelStatus googleads:ConversionActionAttributionModelSettingsDataDrivenModelStatusScheme a skos:ConceptScheme ; rdfs:label "ConversionActionAttributionModelSettingsDataDrivenModelStatus" ; rdfs:comment "Values ConversionActionAttributionModelSettings.dataDrivenModelStatus accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:ConversionActionAttributionModelSettingsDataDrivenModelStatusScheme ; skos:topConceptOf googleads:ConversionActionAttributionModelSettingsDataDrivenModelStatusScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:ConversionActionAttributionModelSettingsDataDrivenModelStatusScheme ; skos:topConceptOf googleads:ConversionActionAttributionModelSettingsDataDrivenModelStatusScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:ConversionActionAttributionModelSettingsDataDrivenModelStatusScheme ; skos:topConceptOf googleads:ConversionActionAttributionModelSettingsDataDrivenModelStatusScheme ; skos:prefLabel "Available" ; skos:altLabel "available" ; skos:definition "The data driven model is available." ; skos:notation "AVAILABLE" . a skos:Concept ; skos:inScheme googleads:ConversionActionAttributionModelSettingsDataDrivenModelStatusScheme ; skos:topConceptOf googleads:ConversionActionAttributionModelSettingsDataDrivenModelStatusScheme ; skos:prefLabel "Stale" ; skos:altLabel "stale" ; skos:definition "The data driven model is stale. It hasn't been updated for at least 7 days. It is still being used, but will become expired if it does not get updated for 30 days." ; skos:notation "STALE" . a skos:Concept ; skos:inScheme googleads:ConversionActionAttributionModelSettingsDataDrivenModelStatusScheme ; skos:topConceptOf googleads:ConversionActionAttributionModelSettingsDataDrivenModelStatusScheme ; skos:prefLabel "Expired" ; skos:altLabel "expired" ; skos:definition "The data driven model expired. It hasn't been updated for at least 30 days and cannot be used. Most commonly this is because there hasn't been the required number of events in a recent 30-day period." ; skos:notation "EXPIRED" . a skos:Concept ; skos:inScheme googleads:ConversionActionAttributionModelSettingsDataDrivenModelStatusScheme ; skos:topConceptOf googleads:ConversionActionAttributionModelSettingsDataDrivenModelStatusScheme ; skos:prefLabel "Never Generated" ; skos:altLabel "neverGenerated" ; skos:definition "The data driven model has never been generated. Most commonly this is because there has never been the required number of events in any 30-day period." ; skos:notation "NEVER_GENERATED" . # Concept scheme: ConversionActionCategory googleads:ConversionActionCategoryScheme a skos:ConceptScheme ; rdfs:label "ConversionActionCategory" ; rdfs:comment "Values ConversionAction.category accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Default" ; skos:altLabel "default" ; skos:definition "Default category." ; skos:notation "DEFAULT" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Page View" ; skos:altLabel "pageView" ; skos:definition "User visiting a page." ; skos:notation "PAGE_VIEW" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Purchase" ; skos:altLabel "purchase" ; skos:definition "Purchase, sales, or \"order placed\" event." ; skos:notation "PURCHASE" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Signup" ; skos:altLabel "signup" ; skos:definition "Signup user action." ; skos:notation "SIGNUP" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Download" ; skos:altLabel "download" ; skos:definition "Software download action (as for an app)." ; skos:notation "DOWNLOAD" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Add To Cart" ; skos:altLabel "addToCart" ; skos:definition "The addition of items to a shopping cart or bag on an advertiser site." ; skos:notation "ADD_TO_CART" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Begin Checkout" ; skos:altLabel "beginCheckout" ; skos:definition "When someone enters the checkout flow on an advertiser site." ; skos:notation "BEGIN_CHECKOUT" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Subscribe Paid" ; skos:altLabel "subscribePaid" ; skos:definition "The start of a paid subscription for a product or service." ; skos:notation "SUBSCRIBE_PAID" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Phone Call Lead" ; skos:altLabel "phoneCallLead" ; skos:definition "A call to indicate interest in an advertiser's offering." ; skos:notation "PHONE_CALL_LEAD" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Imported Lead" ; skos:altLabel "importedLead" ; skos:definition "A lead conversion imported from an external source into Google Ads." ; skos:notation "IMPORTED_LEAD" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Submit Lead Form" ; skos:altLabel "submitLeadForm" ; skos:definition "A submission of a form on an advertiser site indicating business interest." ; skos:notation "SUBMIT_LEAD_FORM" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Book Appointment" ; skos:altLabel "bookAppointment" ; skos:definition "A booking of an appointment with an advertiser's business." ; skos:notation "BOOK_APPOINTMENT" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Request Quote" ; skos:altLabel "requestQuote" ; skos:definition "A quote or price estimate request." ; skos:notation "REQUEST_QUOTE" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Get Directions" ; skos:altLabel "getDirections" ; skos:definition "A search for an advertiser's business location with intention to visit." ; skos:notation "GET_DIRECTIONS" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Outbound Click" ; skos:altLabel "outboundClick" ; skos:definition "A click to an advertiser's partner's site." ; skos:notation "OUTBOUND_CLICK" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Contact" ; skos:altLabel "contact" ; skos:definition "A call, SMS, email, chat or other type of contact to an advertiser." ; skos:notation "CONTACT" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Engagement" ; skos:altLabel "engagement" ; skos:definition "A website engagement event such as long site time or a Google Analytics (GA) Smart Goal. Intended to be used for GA, Firebase, GA Gold goal imports." ; skos:notation "ENGAGEMENT" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Store Visit" ; skos:altLabel "storeVisit" ; skos:definition "A visit to a physical store location." ; skos:notation "STORE_VISIT" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Store Sale" ; skos:altLabel "storeSale" ; skos:definition "A sale occurring in a physical store." ; skos:notation "STORE_SALE" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Qualified Lead" ; skos:altLabel "qualifiedLead" ; skos:definition "A lead conversion imported from an external source into Google Ads, that has been further qualified by the advertiser (marketing/sales team). In the lead-to-sale journey, advertisers get leads, then act on them by reaching out to the consumer. If the consumer is interested and may end up buying their product, the advertiser marks such leads as \"qualified leads\"." ; skos:notation "QUALIFIED_LEAD" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Converted Lead" ; skos:altLabel "convertedLead" ; skos:definition "A lead conversion imported from an external source into Google Ads, that has further completed a chosen stage as defined by the lead gen advertiser." ; skos:notation "CONVERTED_LEAD" . a skos:Concept ; skos:inScheme googleads:ConversionActionCategoryScheme ; skos:topConceptOf googleads:ConversionActionCategoryScheme ; skos:prefLabel "Youtube Follow On Views" ; skos:altLabel "youtubeFollowOnViews" ; skos:definition "User watches an ad from a channel and later watches either the same video or a video from the same channel as the ad." ; skos:notation "YOUTUBE_FOLLOW_ON_VIEWS" . # Concept scheme: ConversionActionCountingType googleads:ConversionActionCountingTypeScheme a skos:ConceptScheme ; rdfs:label "ConversionActionCountingType" ; rdfs:comment "Values ConversionAction.countingType accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:ConversionActionCountingTypeScheme ; skos:topConceptOf googleads:ConversionActionCountingTypeScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:ConversionActionCountingTypeScheme ; skos:topConceptOf googleads:ConversionActionCountingTypeScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:ConversionActionCountingTypeScheme ; skos:topConceptOf googleads:ConversionActionCountingTypeScheme ; skos:prefLabel "One Per Click" ; skos:altLabel "onePerClick" ; skos:definition "Count only one conversion per click." ; skos:notation "ONE_PER_CLICK" . a skos:Concept ; skos:inScheme googleads:ConversionActionCountingTypeScheme ; skos:topConceptOf googleads:ConversionActionCountingTypeScheme ; skos:prefLabel "Many Per Click" ; skos:altLabel "manyPerClick" ; skos:definition "Count all conversions per click." ; skos:notation "MANY_PER_CLICK" . # Concept scheme: ConversionActionMobileAppVendor googleads:ConversionActionMobileAppVendorScheme a skos:ConceptScheme ; rdfs:label "ConversionActionMobileAppVendor" ; rdfs:comment "Values ConversionAction.mobileAppVendor accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:ConversionActionMobileAppVendorScheme ; skos:topConceptOf googleads:ConversionActionMobileAppVendorScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "Not specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:ConversionActionMobileAppVendorScheme ; skos:topConceptOf googleads:ConversionActionMobileAppVendorScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "Used for return value only. Represents value unknown in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:ConversionActionMobileAppVendorScheme ; skos:topConceptOf googleads:ConversionActionMobileAppVendorScheme ; skos:prefLabel "Apple App Store" ; skos:altLabel "appleAppStore" ; skos:definition "Mobile app vendor for Apple app store." ; skos:notation "APPLE_APP_STORE" . a skos:Concept ; skos:inScheme googleads:ConversionActionMobileAppVendorScheme ; skos:topConceptOf googleads:ConversionActionMobileAppVendorScheme ; skos:prefLabel "Google App Store" ; skos:altLabel "googleAppStore" ; skos:definition "Mobile app vendor for Google app store." ; skos:notation "GOOGLE_APP_STORE" . # Concept scheme: ConversionActionOrigin googleads:ConversionActionOriginScheme a skos:ConceptScheme ; rdfs:label "ConversionActionOrigin" ; rdfs:comment "Values ConversionAction.origin accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept . a skos:Concept ; skos:inScheme googleads:ConversionActionOriginScheme ; skos:topConceptOf googleads:ConversionActionOriginScheme ; skos:prefLabel "Unspecified" ; skos:altLabel "unspecified" ; skos:definition "The conversion origin has not been specified." ; skos:notation "UNSPECIFIED" . a skos:Concept ; skos:inScheme googleads:ConversionActionOriginScheme ; skos:topConceptOf googleads:ConversionActionOriginScheme ; skos:prefLabel "Unknown" ; skos:altLabel "unknown" ; skos:definition "The conversion origin is not known in this version." ; skos:notation "UNKNOWN" . a skos:Concept ; skos:inScheme googleads:ConversionActionOriginScheme ; skos:topConceptOf googleads:ConversionActionOriginScheme ; skos:prefLabel "Website" ; skos:altLabel "website" ; skos:definition "Conversion that occurs when a user visits a website or takes an action there after viewing an ad." ; skos:notation "WEBSITE" . a skos:Concept ; skos:inScheme googleads:ConversionActionOriginScheme ; skos:topConceptOf googleads:ConversionActionOriginScheme ; skos:prefLabel "Google Hosted" ; skos:altLabel "googleHosted" ; skos:definition "Conversions reported by an offline pipeline which collects local actions from Google-hosted pages (for example, Google Maps, Google Place Page, etc) and attributes them to relevant ad events." ; skos:notation "GOOGLE_HOSTED" . a skos:Concept ; skos:inScheme googleads:ConversionActionOriginScheme ; skos:topConceptOf googleads:ConversionActionOriginScheme ; skos:prefLabel "App" ; skos:altLabel "app" ; skos:definition "Conversion that occurs when a user performs an action through any app platforms." ; skos:notation "APP" . a skos:Concept ; skos:inScheme googleads:ConversionActionOriginScheme ; skos:topConceptOf googleads:ConversionActionOriginScheme ; skos:prefLabel "Call From Ads" ; skos:altLabel "callFromAds" ; skos:definition "Conversion that occurs when a user makes a call from ads." ; skos:notation "CALL_FROM_ADS" . a skos:Concept ; skos:inScheme googleads:ConversionActionOriginScheme ; skos:topConceptOf googleads:ConversionActionOriginScheme ; skos:prefLabel "Store" ; skos:altLabel "store" ; skos:definition "Conversion that occurs when a user visits or makes a purchase at a physical store." ; skos:notation "STORE" . a skos:Concept ; skos:inScheme googleads:ConversionActionOriginScheme ; skos:topConceptOf googleads:ConversionActionOriginScheme ; skos:prefLabel "Youtube Hosted" ; skos:altLabel "youtubeHosted" ; skos:definition "Conversion that occurs on YouTube." ; skos:notation "YOUTUBE_HOSTED" . a skos:Concept ; skos:inScheme googleads:ConversionActionOriginScheme ; skos:topConceptOf googleads:ConversionActionOriginScheme ; skos:prefLabel "Local Services Ads" ; skos:altLabel "localServicesAds" ; skos:definition "Conversion that occurs when a user clicks on local services ads unit and reaches out to advertiser through phone call, message, or booking options on the ad." ; skos:notation "LOCAL_SERVICES_ADS" . # Concept scheme: ConversionActionStatus googleads:ConversionActionStatusScheme a skos:ConceptScheme ; rdfs:label "ConversionActionStatus" ; rdfs:comment "Values ConversionAction.status accepts." ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept ; skos:hasTopConcept